● Passionate about social media and growing audiences 

● Strong social video creation and editing skills 

● Familiarity with GLAMOUR UK content, tone and voice 

● Strong writing and communication skills 

● Good understanding of social media analytics and experience optimising content 

● Strong editorial judgement 

● Excellent organisational skills, focus, and attention to detail 

● Positive team player and an enthusiastic work ethic 

• An enthusiastic team player with a genuine obsession for talent and content creators.

• A deep understanding of the social media landscape, particularly, Instagram, TikTok and YouTube.

• Fully immersed in youth culture and digital trends.

• Harbouring a real interest in the development of the social media landscape and how this will affect how the brand needs to adapt their talent approach.

• Impeccable organisation skills and the ability to keep projects moving and ensure deadlines are met.

• Ability to act as an ambassador for the ASOS brand on shoots with talent and partner brands.

• An interest in fashion, trends and pop culture our 20-something audience love.

• And passion for the ASOS brand.

• Store support for Directly Operated Stores (DOS), Concession Shops and independent wholesale accounts.

• Work closely with Mall Marketing to post seasonal campaigns through Mall Website and Mall Database

• Facilitate seasonal mailings with HBAG Retail Marketing and CRM team.

• Brief in Podio Newsletter, print and calling campaigns for CRM Team to deploy. Manage creative approvals.

• Locally manage customer Database (CRM). Generate Reports from BIS for CRM.

• Implement strategic CRM targeting programs.

• Manage and maintain press collections, responsible for the inventory of the Fashion Closet.

• Responsible for tracking and facilitating editorial requests with the use of Fashion GPS.

• Evaluate and track media value and consolidate monthly editorial and event clipping reports (DMR, Launchmetrics & Cision

• Create reports including: Quarterly Reports, Annual Media Reports and Post Event Reports

• Assist in organizing and implementing the following: press events, store openings and major corporate events

• Responsible for ordering and managing POS Material for wholesale, DOS & Outlet locations

• Manage and code invoices for Accounts Payable

• Assist with Social Media and Digital Media Strategy

• Develop relationships with key media, stylists and industry insiders. Maintain media database.

• Cross functional with all departments, Retail, VM, Wholesale, DC, Merchandising (buying), Ecomm

• Visionary knowledge, creativity, up to date on current style trends, awareness of the collections.

• Principal relationships/key contacts are VP Marketing & PR, Managing Director, Manager of Visual Merchandising, VP of Retail, Dir. Wholesale & Operations.

● Manage day-to-day posting, editing and optimisation of content on multiple social media platforms including Facebook, Pinterest, Instagram and TikTok

● Master GLAMOUR UK’s editorial voice 

● Work closely with editorial stakeholders to roll out cover stories and features across social 

● Work with sales to deliver on sponsorships via social posts 

● Build creative assets for various social platforms when necessary 

● Coordinate with editors and publicists to ensure talent promotion of features on social 

● Report on content performance and present social insights and best practices to Glamour UK's digital team

● Make daily recommendations to, and work closely with, the editorial team 

● Adjust social strategy according to KPI pacing and report on any wins and losses 

● Conceptualise new ideas and plan rollout strategies for testing

• Complete end-to-end management of the ASOS Insiders including but not limited to: Talent briefing, talent negotiation, contracting, and ensuring all content is created to brief.

• Relationship management working with the ASOS insiders, internal stakeholders and external brands to always ensure our talent approach is in line with our target audience.

• Continue to refresh the programme as and when we have leavers/ ability to extend the programme

• Be an advocate for and PR the ASOS Insider programme internally and with 3rd party brands

• Support with the roll-out of ASOSs newly reimagined global talent strategy.

• Support the team with any general admin tasks in relation to any talent partnerships i.e.. Contracting, sending product, sourcing/ pipeling talent, creating talent briefs etc.

• Entry level relationship management with contacts outside of the ASOS Insider programme working with a broad remit of industry contacts, ranging across, but not limited to talent and model agents, influencers and talent, VIPs, and internal stakeholders to always ensure our content approach is in line with our target audience.

• Support managing ASOS press showroom appointments with the teams talent pool to aid product seeding as part of campaign amplification from organic to paid content creation support.

• Ensure all talent partnerships are compliant with any legal guidelines we have advised.

• Be a constant champion for talent in the business, with one eye on what our competitors are doing.

Step 1, Description: As part of my final year work, I completed a group task where myself and two of my peers, designed a business proposal for Manchester-based, Men’s clothing brand, Private White VC. 

Step 2, Feelings: Initially I felt nervous. Not with the task itself but at the prospect of working with two people who I hadn’t ever really spoken to before. However, once we started to talk through initial ideas, I began to feel positive about the assignment and confident in the ideas we had as a group. I also felt supported by the group, and knew we were all prepared to put in the necessary effort to get the task completed to a high standard. 

Step 3, Evaluation: Looking back on the experience I believe that overall it went very well and I am really pleased with what we have submitted. I found that we were very good at communicating as a group. Not only communicating our ideas for the task, but also letting each other know of our availability and which areas we were working on. 

What I think we could have done better is the planning side of the task. The first few weeks we spent brainstorming ideas and getting things down, but we hadn’t thought of the big picture and who was going to do what and when. 

Step 4, Analysis: I think the experience could have been improved if we had set out a timeline and assigned areas of responsibility between the three of us. 

Step 5, Conclusion: Whilst I think the assignment and team work went very well overall, in future I would take some time to agree a plan of action in the beginning, and have each person be responsible for a different area of the work, to ensure time is used effectively and there is no duplication of work. 

Step 6, Action Plan: Based on this experience I would like to take part in another group assignment or activity in order to develop my team-work skills, and to use my reflection from this assignment to improve future work.