Session 4 by Nesma El-Shishtawy https://padlet.com/nesmaelshishtawy/3jf85b3w931cyowz Supplying Fast Fashion: Zara Vs H&M Case Study en-us 2021-04-28 07:19:10 UTC 2025-10-06 03:32:30 UTC hello@padlet.com What does Zara want to achieve with its supply chain? What are key performance objectives? nesmaelshishtawy https://padlet.com/nesmaelshishtawy/3jf85b3w931cyowz/wish/1467898031 - speed
- being responsive
-trend based

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]]> 2021-04-28 07:22:47 UTC https://padlet.com/nesmaelshishtawy/3jf85b3w931cyowz/wish/1467898214 What does Zara want to achieve with its supply chain? What are key performance objectives? nesmaelshishtawy https://padlet.com/nesmaelshishtawy/3jf85b3w931cyowz/wish/1467898383 - Important to be fast: manufacturing can be done within a two weeks
- super responsive supply chain
-intentionally leaves extra capacity during production

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]]> 2021-04-28 07:22:55 UTC https://padlet.com/nesmaelshishtawy/3jf85b3w931cyowz/wish/1467898611 What does Zara want to achieve with its supply chain? What are key performance objectives? nesmaelshishtawy https://padlet.com/nesmaelshishtawy/3jf85b3w931cyowz/wish/1467898796 -
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]]> 2021-04-28 07:22:59 UTC https://padlet.com/nesmaelshishtawy/3jf85b3w931cyowz/wish/1467898796 What does H&M want to achieve with its supply chain? What are key performance objectives? nesmaelshishtawy https://padlet.com/nesmaelshishtawy/3jf85b3w931cyowz/wish/1467899008 - low cost
- good quality for the price
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]]> 2021-04-28 07:23:03 UTC https://padlet.com/nesmaelshishtawy/3jf85b3w931cyowz/wish/1467899008 What does H&M want to achieve with its supply chain? What are key performance objectives? nesmaelshishtawy https://padlet.com/nesmaelshishtawy/3jf85b3w931cyowz/wish/1467899254 -
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]]> 2021-04-28 07:23:07 UTC https://padlet.com/nesmaelshishtawy/3jf85b3w931cyowz/wish/1467899254 What does H&M want to achieve with its supply chain? What are key performance objectives? nesmaelshishtawy https://padlet.com/nesmaelshishtawy/3jf85b3w931cyowz/wish/1467899450 -
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]]> 2021-04-28 07:23:11 UTC https://padlet.com/nesmaelshishtawy/3jf85b3w931cyowz/wish/1467899450 What does H&M want to achieve with its supply chain? What are key performance objectives? nesmaelshishtawy https://padlet.com/nesmaelshishtawy/3jf85b3w931cyowz/wish/1467899647 -
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]]> 2021-04-28 07:23:15 UTC https://padlet.com/nesmaelshishtawy/3jf85b3w931cyowz/wish/1467899647 What does H&M want to achieve with its supply chain? What are key performance objectives? nesmaelshishtawy https://padlet.com/nesmaelshishtawy/3jf85b3w931cyowz/wish/1467899975 -
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]]> 2021-04-28 07:23:19 UTC https://padlet.com/nesmaelshishtawy/3jf85b3w931cyowz/wish/1467899975 How do they differ in terms of their approach to the 'Design stage' of the supply chain? nesmaelshishtawy https://padlet.com/nesmaelshishtawy/3jf85b3w931cyowz/wish/1467900641
  • Zara's approach to the design stage :
    • - frequent designing but no repeating
    - in house 
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    • H&M approach to the design stage:
    - regular design
    - harder to follow trends as less in house supply chain
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    • What are the similarities?
    - both regularly design new products, but zara more so. 
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  • Zara's approach to the design stage :
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    • H&M approach to the design stage:
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    • What are the similarities?
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  • Zara's approach to the design stage :
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    • H&M approach to the design stage:
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    • What are the similarities?
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    ]]>     2021-04-28 07:23:45 UTC https://padlet.com/nesmaelshishtawy/3jf85b3w931cyowz/wish/1467901329     How do they differ in terms of their approach to the 'Distribution Stage' of the supply chain? nesmaelshishtawy https://padlet.com/nesmaelshishtawy/3jf85b3w931cyowz/wish/1467901621
  • Zara's approach to the Distribution stage :
    • - vertical integrated strategy 
    - fast
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    • H&M approach to the Distribution stage:
    - reliant on external supply chain
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    • What are the similarities?
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    ]]>     2021-04-28 07:23:52 UTC https://padlet.com/nesmaelshishtawy/3jf85b3w931cyowz/wish/1467901621     How do they differ in terms of their approach to the 'Distribution Stage' of the supply chain? nesmaelshishtawy https://padlet.com/nesmaelshishtawy/3jf85b3w931cyowz/wish/1467901841
  • Zara's approach to the Distribution stage :
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    • H&M approach to the Distribution stage:
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    • What are the similarities?
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  • Zara's approach to the Distribution stage :
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    • H&M approach to the Distribution stage:
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    • What are the similarities?
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    ]]>     2021-04-28 07:24:01 UTC https://padlet.com/nesmaelshishtawy/3jf85b3w931cyowz/wish/1467902143     How do they differ in terms of their approach to the 'Manufacturing Stage' of the supply chain? nesmaelshishtawy https://padlet.com/nesmaelshishtawy/3jf85b3w931cyowz/wish/1467902516
  • Zara's approach to the Manufacturing stage :
    • - Intentionally leaves extra capacity to be responsive 
    - vertically integrated production model
    - higher input costs than average
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    • H&M approach to the Manufacturing stage:
    - similar differentiation of of fashion basic garments 
    - own no production facilities
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    • What are the similarities?
    - have been able to systematically integrate supply and demand 
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  • Zara's approach to the Manufacturing stage :
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    • H&M approach to the Manufacturing stage:
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    • What are the similarities?
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    ]]>     2021-04-28 07:24:13 UTC https://padlet.com/nesmaelshishtawy/3jf85b3w931cyowz/wish/1467902771     How do they differ in terms of their approach to the 'Retail Stage' of the supply chain? nesmaelshishtawy https://padlet.com/nesmaelshishtawy/3jf85b3w931cyowz/wish/1467903034
  • Zara's approach to the retail stage :
    • - every collection is different, has to stand out (11,000 distinct items a year, vs normal 4000)
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    • H&M approach to the retail stage:
    - regularly release similar clothes sometimes (i.e. basic pieces that can be worn year round)
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    • What are the similarities?
    - same target audience (young people with little money) 
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  • Zara's approach to the retail stage :
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    • H&M approach to the retail stage:
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    • What are the similarities?
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    ]]>     2021-04-28 07:24:24 UTC https://padlet.com/nesmaelshishtawy/3jf85b3w931cyowz/wish/1467903227     How would you summarise the general differences between the companies in terms of their supply chain management? nesmaelshishtawy https://padlet.com/nesmaelshishtawy/3jf85b3w931cyowz/wish/1467905899 - the vertical integration of zaras supply chain plays big part - allows frequent new designs and fast movement
    - More external supply chain of H&M
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