MUSIC VIDEO CASE STUDY notes by Scott Hayden https://padlet.com/scott_hayden/3ayk2tnqjq5f Please add your examples in this Padlet, gang.... en-us 2017-11-20 10:23:01 UTC 2024-10-15 02:24:34 UTC hello@padlet.com https://padlet-assets.s3.amazonaws.com/icons/Pictureland.png CAN YOU FIND EXAMPLES OF THE FOLLOWING scott_hayden https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208643062 Marketing and Advertising
Synergy
Producers’ strategies

Genre
Narrative
Post-modern
Lyric interpretation
Extending/ consolidating meaning
Links to other artists

Cutting to beat
Editing effects
Miming and lip sync/ Playback and lip sync
Multi-image
Camera movements and angles
●Chroma key
]]> 2017-11-20 10:25:48 UTC https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208643062 Adele - Skyfall https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208648051 007 Skyfall used her song in the intro https://www.youtube.com/watch?v=7HKoqNJtMTQ

]]> 2017-11-20 10:44:49 UTC https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208648051 Ariana Grande. https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208648064 Ariana Grande helped the victims of Manchester bombing by doing a another concert to raise money for the victims.
This makes us remember her from her kindness ]]> 2017-11-20 10:44:52 UTC https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208648064 khhkohohohohohoho https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208648067 2017-11-20 10:44:53 UTC https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208648067 Taylor Swift. https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208648115 She has posters, which you can buy. There is

]]> 2017-11-20 10:45:04 UTC https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208648115 Taylor Swift https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208648137 She has her own glasses range

]]> 2017-11-20 10:45:08 UTC https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208648137 Rihanna https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208648141 She performed in the movie Valerian and The City of a Thousands Planets: https://www.youtube.com/watch?v=_LNE4-QRtz0

She also advertises her signature perfumes: https://www.fragrantica.com/designers/Rihanna.html


]]> 2017-11-20 10:45:09 UTC https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208648141 Mandonna - https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208648186 2017-11-20 10:45:18 UTC https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208648186 Bring Me The Horizon https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208648201 They use media platforms such as Instagram to promote their new music and their clothing brand that has become very popular with their newest album, this is a great way to promote themselves. 

]]> 2017-11-20 10:45:21 UTC https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208648201 Lady GaGa https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208648259 2017-11-20 10:45:34 UTC https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208648259 Kodak Black https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208648294 Known for his full gold teeth and unique dressing style. Also promotes all of his recent music on Instagram

]]> 2017-11-20 10:45:42 UTC https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208648294 Pharrell Williams - Happy https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208648319 Despicable Me 2 uses this song in the film. ]]> 2017-11-20 10:45:45 UTC https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208648319 Taylor Swift https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208648382 Often when she releases a new song she will also release perfume of clothes when she does a new video or song.]]> 2017-11-20 10:45:57 UTC https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208648382 Pink Floyd https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208648437 The Wall movie

Various merchandise such as tshirts.. etc. 

Radio drama - Darkside by tom stoppard]]> 2017-11-20 10:46:09 UTC https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208648437 Trainspotting https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208648466 The soundtrack showcasing the music was used to promote the film and vice versa

]]> 2017-11-20 10:46:14 UTC https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208648466 Madonna https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208648735 does music videos and merch as well]]> 2017-11-20 10:47:07 UTC https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208648735 THE WOMBATS https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208648756 The Wombats- Get played throughout the Inbetweeners 
OR the avengers through toys and food packaging (civil war being on dorito packaging)

]]> 2017-11-20 10:47:12 UTC https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208648756 Joel Zimmerman (deadmau5) https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208648863 promotes himself through the gaming industries. Plays many games and get builds a name for himself on what he enjoys playing.]]> 2017-11-20 10:47:35 UTC https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208648863 Wiz Khalifa - We Dem Boyz https://youtu.be/UX6K7waag5Q?t=15s https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208648883 0:14 - Beats speaker and app incorporated into music video and song to indicate start of music.]]> 2017-11-20 10:47:41 UTC https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208648883 Kanye West https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208648977 He gets promotion on social media and on Keeping up with the Kardashians. He also has the yeezeys brand and own clothing line. https://www.youtube.com/watch?v=PsO6ZnUZI0g


]]> 2017-11-20 10:48:01 UTC https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208648977 Adele - Skyfall https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208649364 the 007 brand use this in the intro to skyfall https://www.youtube.com/watch?v=7HKoqNJtMTQ]]> 2017-11-20 10:49:15 UTC https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208649364 Iron Maiden Live concert https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208654955 https://www.youtube.com/watch?v=86URGgqONvA this shows them live at a concert ]]> 2017-11-20 11:12:31 UTC https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208654955 Concert https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208655012 Nothing But Thieves/ Particles https://www.youtube.com/watch?v=jG_luFPxIHk
Marina and the Diamonds/ Forgethttps://www.youtube.com/watch?v=17UL5ks9amY]]> 2017-11-20 11:12:45 UTC https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208655012 Wide Awake- Animation https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208655028 https://www.youtube.com/watch?v=k0BWlvnBmIE]]> 2017-11-20 11:12:49 UTC https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208655028 Madcon - Glow https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208655134 Live footage, going from a stage to town or cities across the globe.]]> 2017-11-20 11:13:19 UTC https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208655134 Shawn Mendes - Bad reputation https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208655137 for this song Shawn Mendes uses footage from one of his performance to create a music video for it. Concert footage: https://www.youtube.com/watch?v=LueM9tEu2wI]]> 2017-11-20 11:13:21 UTC https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208655137 D-trix (a dancer) created a music video for another artist where he used an animation of a drawing for the video. https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208655203 https://youtu.be/9UfY-WYQvDI]]> 2017-11-20 11:13:34 UTC https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208655203 concert footage https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208655242 Dimitri Vegas & Like Mike vs W&W - Crowd Control 
https://www.youtube.com/watch?v=21a1bTVwjdo

]]> 2017-11-20 11:13:43 UTC https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208655242 Eg. of different music vid styles https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208655247 Genre -
Live/ concert footage
https://youtu.be/A16VcQdTL80
Animation
https://youtu.be/lh2qHxUDt6o - 2m19s]]> 2017-11-20 11:13:44 UTC https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208655247 Bastille Pompeii - surrealist https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208655262 https://www.youtube.com/watch?v=F90Cw4l-8NY]]> 2017-11-20 11:13:49 UTC https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208655262 https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208655292 https://www.youtube.com/watch?v=OGtUDffAdy8
Son Lux- Change is Everything is surrealist, impressionist and interpretive
https://www.youtube.com/watch?v=PKfD8d3XJok
white stripes- we are gonna be friends with the live action reflecting upon the intimacy of the song]]> 2017-11-20 11:13:58 UTC https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208655292 https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208655317 2017-11-20 11:14:07 UTC https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208655317 "Check Dis" - by 67 (Animation vid) https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208655323 https://www.youtube.com/watch?v=6_ElrgdLKWg]]> 2017-11-20 11:14:08 UTC https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208655323 Animation https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208655332 Queens Of The Stone Age - Go With The Flow

https://www.youtube.com/watch?v=DcHKOC64KnE]]> 2017-11-20 11:14:10 UTC https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208655332 Peter Gabriel - https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208655367 Sledgehammer - animation ]]> 2017-11-20 11:14:21 UTC https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208655367 https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208655375 2017-11-20 11:14:24 UTC https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208655375 Imagine Dragons - Radioactive -Surrealistic with interpretive genre https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208655549 https://www.youtube.com/watch?v=ktvTqknDobU]]> 2017-11-20 11:15:11 UTC https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208655549 avril lavigne https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208655571 https://www.youtube.com/watch?v=uuNTO31FlY8

]]> 2017-11-20 11:15:18 UTC https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208655571 https://www.youtube.com/watch?v=YXiLHIYqb_Y https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208655790   LIVE PERFORMACE ]]> 2017-11-20 11:16:27 UTC https://padlet.com/scott_hayden/3ayk2tnqjq5f/wish/208655790