https://padlet.com/19019330/2s0sxa4xpvp8803u en-us 2020-08-25 00:38:09 UTC 2025-10-29 13:12:22 UTC hello@padlet.com 19019330 https://padlet.com/19019330/2s0sxa4xpvp8803u/wish/696242335 2020-08-25 00:41:32 UTC https://padlet.com/19019330/2s0sxa4xpvp8803u/wish/696242335 190216581 https://padlet.com/19019330/2s0sxa4xpvp8803u/wish/696256947 https://youtu.be/O7soPdcUVcY

]]> 2020-08-25 00:52:31 UTC https://padlet.com/19019330/2s0sxa4xpvp8803u/wish/696256947 190316081 https://padlet.com/19019330/2s0sxa4xpvp8803u/wish/696260175 2020-08-25 00:54:56 UTC https://padlet.com/19019330/2s0sxa4xpvp8803u/wish/696260175 https://padlet.com/19019330/2s0sxa4xpvp8803u/wish/710392905 Videos are missing 
Group should atart working on marketing plan

]]> 2020-09-01 00:13:39 UTC https://padlet.com/19019330/2s0sxa4xpvp8803u/wish/710392905 19036490 https://padlet.com/19019330/2s0sxa4xpvp8803u/wish/710859335 https://drive.google.com/file/d/13yjJtCuo2Hoe5MgT26Os2acyJ3CCSSE-/view?usp=sharing]]> 2020-09-01 05:13:16 UTC https://padlet.com/19019330/2s0sxa4xpvp8803u/wish/710859335 190277211 https://padlet.com/19019330/2s0sxa4xpvp8803u/wish/712021492 2020-09-01 15:15:50 UTC https://padlet.com/19019330/2s0sxa4xpvp8803u/wish/712021492 19019330 https://padlet.com/19019330/2s0sxa4xpvp8803u/wish/724645019 OneNote link has been sent via imail to the every team members by the leader. 

This OneNote platform will serve as the main platform for any sorts of discussions of the assignment and for the team members to put in answers

The link is attached as below:
https://imailsunwayedu-my.sharepoint.com/:o:/g/personal/19019330_imail_sunway_edu_my/Ej59LkqjF39Hv0maCDLE4wQBGgmUiTKvX_sjVVgs7Vx89w?e=kjKFET

]]> 2020-09-07 10:21:27 UTC https://padlet.com/19019330/2s0sxa4xpvp8803u/wish/724645019 https://padlet.com/19019330/2s0sxa4xpvp8803u/wish/725622745 Start working on marketing plan

]]> 2020-09-08 00:14:46 UTC https://padlet.com/19019330/2s0sxa4xpvp8803u/wish/725622745 19019330 https://padlet.com/19019330/2s0sxa4xpvp8803u/wish/746101799 Executive Summary
Everyone

Market Overview
Amirul Haqeem & Sze Hwang

Unique Selling Proposition
Wee Ler & Yao Xi

Marketing Strategy & Activity
Yan Kang & Shanlin

Conclusion
Everyone

]]> 2020-09-15 00:04:48 UTC https://padlet.com/19019330/2s0sxa4xpvp8803u/wish/746101799 19019330 https://padlet.com/19019330/2s0sxa4xpvp8803u/wish/746103817 Ideas on Prototypes will be posted this week!

]]> 2020-09-15 00:06:06 UTC https://padlet.com/19019330/2s0sxa4xpvp8803u/wish/746103817 19019330 https://padlet.com/19019330/2s0sxa4xpvp8803u/wish/746997728 What is the product name?
- McHealthy.
- A separate branch of product line by McDonald's that serve healthier food apart from serving its processed fast foods.

What are the products sold?
- McDonald's healthy food choices such as salads, healthy rice bowls, etc.
- The healthy food choices are served with the original and iconic McDonald flavour

Any target market?
- Customers that prefer healthier lifestyle and consuming healthy food but still prefers the original flavor of McDonald's

Any close competitors of McDonald's?
- Fast-food chain competitors: KFC, Subway
- Healthy-food chain competitors: Fish Bowl, Poke Bowl, Kubis & Kale

Any competitive advantage of the product over competitors?
- McDonald has a new branch of product line in which serves healthier food choices for customers that KFC and Subway do not offer
- McDonald has a new branch of product line that serves healthier food choices with its preserved and iconic taste of the original McDonald flavor in which Kubis & Kale and Fish Bowl do not acquire

Why your customer prefer your product over competitors?
- McHealthy is a new branch of McDonald's product line that serve healthier foods with its preserved iconic McDonald flavor that its competitors do not possess
- Some customers prefer eating healthier food without losing the essence of McDonald's original flavour

Is your product profitable enough?
- Yes! McDonald can gain extra profits from the new branch of product line




]]> 2020-09-15 07:48:03 UTC https://padlet.com/19019330/2s0sxa4xpvp8803u/wish/746997728 19019330 https://padlet.com/19019330/2s0sxa4xpvp8803u/wish/747604568 2020-09-15 13:12:38 UTC https://padlet.com/19019330/2s0sxa4xpvp8803u/wish/747604568 https://padlet.com/19019330/2s0sxa4xpvp8803u/wish/766356407 Share BCG & SWOT of Mcdonalds & Mchealthy ]]> 2020-09-22 00:29:12 UTC https://padlet.com/19019330/2s0sxa4xpvp8803u/wish/766356407