Module 5: Copywriting and Value Proposition by Marie Page https://padlet.com/mariepage/2inq5aj5ejc41g2h Please post your self study work here as well as the work on Value Proposition / PAS that we did in class. en-us 2021-05-25 07:56:31 UTC 2025-10-30 12:22:28 UTC hello@padlet.com https://padlet-uploads.storage.googleapis.com/1186234223/6b29b9b2a641c10f39cb46e902e73ffc/copywriting.jpg Nick and Sam nickahmed https://padlet.com/mariepage/2inq5aj5ejc41g2h/wish/1595404598 Problem – Want a career in Psychology but don't know what degree to choose?
 
Agitate – Don’t just study any UG Psychology degree
 
Solution – Study any Psychology degree at NTU and you will gain a BPS (British Psychological Society) accredited degree, enabling you to pursue a career in Psychology and the Wider Psychological Workforce.
]]> 2021-06-09 10:36:49 UTC https://padlet.com/mariepage/2inq5aj5ejc41g2h/wish/1595404598 Nick and Sam nickahmed https://padlet.com/mariepage/2inq5aj5ejc41g2h/wish/1595405954 We know this needs more work and will take on board the guidance around 'internationally/nationally' and more clarification over whom this is for

Product / School - The School of Social Sciences is recognised nationally and internationally for our theoretically informed courses and applied research. 

For (whom) - We foster a culture that values the diversity of all our communities and publicises and celebrates excellence in all we do.

By (how) - We create vibrant and inclusive learning and teaching environment grounded in scholarship, research, and professional practice.
Through our strategic partnerships, we influence and shape, cultural, and social life. We maximise the employability of our students through our curriculum and engagement with our external partners.

Name of product / brand - We have a social sciences curriculum that is agile, flexible and digital to enable all students to reach their potential
]]> 2021-06-09 10:37:58 UTC https://padlet.com/mariepage/2inq5aj5ejc41g2h/wish/1595405954 We ran a recently created course page for our UG Nursing course through the reading ease test nickahmed https://padlet.com/mariepage/2inq5aj5ejc41g2h/wish/1595407697 2021-06-09 10:39:31 UTC https://padlet.com/mariepage/2inq5aj5ejc41g2h/wish/1595407697 We then took a section of the copy and ran it through the hemmingway app nickahmed https://padlet.com/mariepage/2inq5aj5ejc41g2h/wish/1595408741 2021-06-09 10:40:31 UTC https://padlet.com/mariepage/2inq5aj5ejc41g2h/wish/1595408741 We then followed the guidance and edited accordingly nickahmed https://padlet.com/mariepage/2inq5aj5ejc41g2h/wish/1595409303 2021-06-09 10:41:01 UTC https://padlet.com/mariepage/2inq5aj5ejc41g2h/wish/1595409303 James and Ruth ruthmelling https://padlet.com/mariepage/2inq5aj5ejc41g2h/wish/1600972994 Problem - want to become a solicitor/barrister and need the qualifications to achieve this. Courses and exams are expensive.
Agitate - Worried about the cost of a course?
Solution - Looking to take the next step in your legal career? Worried about the costs of a course?
You could be awarded a scholarship covering up to half of your tuition fee.
]]> 2021-06-11 13:02:43 UTC https://padlet.com/mariepage/2inq5aj5ejc41g2h/wish/1600972994 James and Ruth ruthmelling https://padlet.com/mariepage/2inq5aj5ejc41g2h/wish/1600974033 Nottingham Law School creates many fantastic opportunities for students. Our unique teaching law firm, the Legal Advice Centre, provides you with the chance to gain hands on experience. You could be working with clients on real-life cases. There are many other experiences for you to get involved in, including mooting, volunteering, overseas placements, and much more. Our courses are accredited or approved by a range of professional bodies and are enhanced by our extensive links with the legal profession.   ]]> 2021-06-11 13:03:12 UTC https://padlet.com/mariepage/2inq5aj5ejc41g2h/wish/1600974033 James and Ruth ruthmelling https://padlet.com/mariepage/2inq5aj5ejc41g2h/wish/1601002424 We found that this hard to get it all out of the red/yellow, the app seems to like short sentences and no commas. With course and student names. It was useful to see how to app reacted to changes you made.]]> 2021-06-11 13:15:08 UTC https://padlet.com/mariepage/2inq5aj5ejc41g2h/wish/1601002424 jayapatel02 https://padlet.com/mariepage/2inq5aj5ejc41g2h/wish/1603618429 Article written for the website ]]> 2021-06-13 19:19:43 UTC https://padlet.com/mariepage/2inq5aj5ejc41g2h/wish/1603618429 jayapatel02 https://padlet.com/mariepage/2inq5aj5ejc41g2h/wish/1603622773 I then added this to Hemingway and made changes that made the text easier to read. ]]> 2021-06-13 19:22:47 UTC https://padlet.com/mariepage/2inq5aj5ejc41g2h/wish/1603622773 Abi Yardley https://padlet.com/mariepage/2inq5aj5ejc41g2h/wish/1604564920
Accommodation website content. ]]> 2021-06-14 07:42:21 UTC https://padlet.com/mariepage/2inq5aj5ejc41g2h/wish/1604564920 jessicafry https://padlet.com/mariepage/2inq5aj5ejc41g2h/wish/1604585528 Ran a section of copy from our Clearing profile through Hemingway. Main change was reducing the number of sentences that were hard/very hard to read. Here's the original copy:

]]> 2021-06-14 07:57:30 UTC https://padlet.com/mariepage/2inq5aj5ejc41g2h/wish/1604585528 jessicafry https://padlet.com/mariepage/2inq5aj5ejc41g2h/wish/1604591723 Here's the amended copy:]]> 2021-06-14 08:01:27 UTC https://padlet.com/mariepage/2inq5aj5ejc41g2h/wish/1604591723 ADBE hannahredfern https://padlet.com/mariepage/2inq5aj5ejc41g2h/wish/1604660279 We are the School of Architecture, Design, and the Built Environment.

We’re a nationally renowned stage for talent with worldwide reputation for excellence in teaching and research. 

We are for creators, designers, builders, planners and problem solvers. For people who draw lines but want to break boundaries.

We’re a hub for some of the UK’s most exciting collaborations and research projects with our global network of trusted industry partners. We are committed to widening prospects and we emphasise the availability of opportunities for everyone.

]]> 2021-06-14 08:53:13 UTC https://padlet.com/mariepage/2inq5aj5ejc41g2h/wish/1604660279 ADBE hannahredfern https://padlet.com/mariepage/2inq5aj5ejc41g2h/wish/1604673346 Original copy run through Hemingway (below). Changed it to this using the guidance on the right hand side but still need to work on the last paragraph a little more to get it highlight free! :

We are the School of Architecture, Design, and the Built Environment.

We’re a renowned stage for talent. We have a worldwide reputation for excellence in teaching and research. 

We are for creators, designers, builders, planners and problem solvers. For people who draw lines but want to break boundaries.

We’re a hub for some of the UK’s most exciting collaborations and research projects with our global network of trusted industry partners. We emphasise the availability of opportunities for everyone.
]]> 2021-06-14 09:02:51 UTC https://padlet.com/mariepage/2inq5aj5ejc41g2h/wish/1604673346 A piece I wrote for the student newsroom back in January eleanordavidson https://padlet.com/mariepage/2inq5aj5ejc41g2h/wish/1604716329 Original copy run through Hemingway below.]]> 2021-06-14 09:37:42 UTC https://padlet.com/mariepage/2inq5aj5ejc41g2h/wish/1604716329 Student newsroom piece after Hemingway edits eleanordavidson https://padlet.com/mariepage/2inq5aj5ejc41g2h/wish/1604726195 I re-structured a few sentences but Hemingway still flagged many sentences as 'hard to read', which I disagree with or couldn't have changed further without skewing the meaning. There's more yellow but a lot less red after the edits at least.]]> 2021-06-14 09:46:25 UTC https://padlet.com/mariepage/2inq5aj5ejc41g2h/wish/1604726195