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      <title>Gym Legacy 1/27/18 by Sharon Carter</title>
      <link>https://padlet.com/sharecarter/28avduuu0mcd</link>
      <description>Albuquerque</description>
      <language>en-us</language>
      <pubDate>2018-01-27 16:29:27 UTC</pubDate>
      <lastBuildDate>2018-01-27 21:02:46 UTC</lastBuildDate>
      <webMaster>hello@padlet.com</webMaster>
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         <title>Alex Saturday</title>
         <author>sharecarter</author>
         <link>https://padlet.com/sharecarter/28avduuu0mcd/wish/225305291</link>
         <description><![CDATA[<div>Why don't you spend more on the ads?  With systems in place you make more.<br>-Leverage network<br>-Pay down debt to see net worth increase<br>-track daily (or at level 0)<br>-net worth increase steady<br>-Level 5 <br>written morning and evening routine (exercise, nutrition, hydration, sleep, expense--minimum monthly spend<br>-Passive income greater than expenses</div>]]></description>
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         <pubDate>2018-01-27 16:38:19 UTC</pubDate>
         <guid>https://padlet.com/sharecarter/28avduuu0mcd/wish/225305291</guid>
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      <item>
         <title>Golden Ratio</title>
         <author>sharecarter</author>
         <link>https://padlet.com/sharecarter/28avduuu0mcd/wish/225306848</link>
         <description><![CDATA[<div>The number of people who leave your business each month is fewer than the number who join</div>]]></description>
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         <pubDate>2018-01-27 16:56:25 UTC</pubDate>
         <guid>https://padlet.com/sharecarter/28avduuu0mcd/wish/225306848</guid>
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      <item>
         <title>Client Centric Mission</title>
         <author>sharecarter</author>
         <link>https://padlet.com/sharecarter/28avduuu0mcd/wish/225307165</link>
         <description><![CDATA[<div>Read to every employee you hire</div>]]></description>
         <enclosure url="" />
         <pubDate>2018-01-27 16:59:40 UTC</pubDate>
         <guid>https://padlet.com/sharecarter/28avduuu0mcd/wish/225307165</guid>
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      <item>
         <title>Buy informtation in order to buy time</title>
         <author>sharecarter</author>
         <link>https://padlet.com/sharecarter/28avduuu0mcd/wish/225309026</link>
         <description><![CDATA[<div>-acquire knowledge, go all in to 1,000,000X<br>-Don't need to fail to succeed<br>-Buy the principles used by people who succeeded, failed, and rebuilt<br>-If you suck ar something, find people who used to suck at it and became successful</div>]]></description>
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         <pubDate>2018-01-27 17:18:18 UTC</pubDate>
         <guid>https://padlet.com/sharecarter/28avduuu0mcd/wish/225309026</guid>
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      <item>
         <title>Don&#39;t split your attention</title>
         <author>sharecarter</author>
         <link>https://padlet.com/sharecarter/28avduuu0mcd/wish/225309567</link>
         <description><![CDATA[<div>-example: don't start a side online business<br>-be in your gyms<br>-love your clients</div>]]></description>
         <enclosure url="" />
         <pubDate>2018-01-27 17:25:42 UTC</pubDate>
         <guid>https://padlet.com/sharecarter/28avduuu0mcd/wish/225309567</guid>
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      <item>
         <title>ID Holes and Opportunities</title>
         <author>sharecarter</author>
         <link>https://padlet.com/sharecarter/28avduuu0mcd/wish/225309862</link>
         <description><![CDATA[<div>-Lead gen<br>-Lead nurture<br>-Sales<br>-Fulfillment<br>-Resell</div>]]></description>
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         <pubDate>2018-01-27 17:29:20 UTC</pubDate>
         <guid>https://padlet.com/sharecarter/28avduuu0mcd/wish/225309862</guid>
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         <title>Embrace the Suck</title>
         <author>sharecarter</author>
         <link>https://padlet.com/sharecarter/28avduuu0mcd/wish/225310128</link>
         <description><![CDATA[<div>-Doing boring swtuff makes you $$<br>-repetition makes you better<br>-in all labor there is profit<br>-lifitng and business-<br>"nothing has changed, I just keep getting bigger"</div>]]></description>
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         <pubDate>2018-01-27 17:32:46 UTC</pubDate>
         <guid>https://padlet.com/sharecarter/28avduuu0mcd/wish/225310128</guid>
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      <item>
         <title>YouTube Lead Generation</title>
         <author>sharecarter</author>
         <link>https://padlet.com/sharecarter/28avduuu0mcd/wish/225310339</link>
         <description><![CDATA[<div>Tom Breeze<br>-can target the moments that matter, when people are already looking for information<br>-google collects info on searches and key words and points to youtube. FB can't target anything more than a general interest<br>-FB interest targeting, YT Inerest+Intent targeting<br>-very little ad fatigue vs FB<br>-once you get a good ad, can probably change only once/quarter<br>-need QUALITY production<br><strong>Targeting:</strong><br>-search can't be too restricting. <br>Audiences and demographics...females and ages but lead cost too high<br><strong>Lowering CPL</strong><br>-increasing production quality from FB ad made it YT friendly. FB grabs attenention but then people read more than watch the ad. YT is video only.<br>-Video has to do all the heavy lifitng (no text surround)<br>-<br><br></div>]]></description>
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         <pubDate>2018-01-27 17:35:26 UTC</pubDate>
         <guid>https://padlet.com/sharecarter/28avduuu0mcd/wish/225310339</guid>
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         <title>Script Structure</title>
         <author>sharecarter</author>
         <link>https://padlet.com/sharecarter/28avduuu0mcd/wish/225314031</link>
         <description><![CDATA[<div><strong>Aim</strong> -viewer's goal connection<br><strong>Difficulty- </strong>bring in the biggest obstacle they face<br>(as gyn owner you know more than they do) still need to connect with what they are thinking <br><br><strong>Understand</strong>- make sure they know you <strong>understand.</strong>..I know it can feel like this sometimes...<br><strong>Crediblility-</strong>position yourself as an expert who can help them as a guide so viewer can become the hero of the story<br><strong>Action Plan</strong>-<br><strong>Teach</strong> - how it works<br><strong>Exit</strong>- offer<br><br></div>]]></description>
         <enclosure url="" />
         <pubDate>2018-01-27 18:20:44 UTC</pubDate>
         <guid>https://padlet.com/sharecarter/28avduuu0mcd/wish/225314031</guid>
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      <item>
         <title>Location Radius Targeting Tweaks</title>
         <author>sharecarter</author>
         <link>https://padlet.com/sharecarter/28avduuu0mcd/wish/225314491</link>
         <description><![CDATA[<div>-broadened 10, 12, 15 miles. 7, 12 didn't work. 10 was sweet spot for conversion rate. <br><br></div>]]></description>
         <enclosure url="" />
         <pubDate>2018-01-27 18:27:43 UTC</pubDate>
         <guid>https://padlet.com/sharecarter/28avduuu0mcd/wish/225314491</guid>
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      <item>
         <title>Zero on Winners</title>
         <author>sharecarter</author>
         <link>https://padlet.com/sharecarter/28avduuu0mcd/wish/225314717</link>
         <description><![CDATA[<div>segment audiences<br>-i<strong>n-market audience </strong><br>defined by search behavior<br>can define and build your own in a few months, like going to Hawaii in 2 weeks<br>-will be able to turn off those that aren't working and scale up in the ones that are<br><strong>-affinity audience<br></strong>always looking for that stuff, or hobbies<br>-shopaholics convert well<br>CPL $6-12. right now<br><strong><br>Landing page must also look beautiful<br></strong><br></div>]]></description>
         <enclosure url="" />
         <pubDate>2018-01-27 18:30:05 UTC</pubDate>
         <guid>https://padlet.com/sharecarter/28avduuu0mcd/wish/225314717</guid>
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      <item>
         <title>Nick Greer Lead Generation</title>
         <author>sharecarter</author>
         <link>https://padlet.com/sharecarter/28avduuu0mcd/wish/225315775</link>
         <description><![CDATA[<div>airplanes<br>-used web search<br>-quick team nurturing process<br>-steal for admin meeting...building the plane in the air<br>-meaningful conversations build powerful relationships<br>-lead through example by having same relationships with employees&nbsp;<br>-text effective way to reach a lot<br>-treat a lead as a person who is wanting to change their life<br><br><br></div>]]></description>
         <enclosure url="" />
         <pubDate>2018-01-27 18:46:15 UTC</pubDate>
         <guid>https://padlet.com/sharecarter/28avduuu0mcd/wish/225315775</guid>
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      <item>
         <title>Lead Gen Pinciples</title>
         <author>sharecarter</author>
         <link>https://padlet.com/sharecarter/28avduuu0mcd/wish/225322394</link>
         <description><![CDATA[<div>1. Create new ads weekly<br>2. Once an offer is a winner, rarely change it<br>3. Different look and feel of creative but same core offer<br>4. Measure after 72 hours and 7 days<br>5. There are always eyeballs<br>There are always far more people in your market than you are able to service...you only need 200<br>-Run different male and female ads<br>use "because" or "here's why"...sets the expectation and they believe it<br>\</div>]]></description>
         <enclosure url="" />
         <pubDate>2018-01-27 20:22:04 UTC</pubDate>
         <guid>https://padlet.com/sharecarter/28avduuu0mcd/wish/225322394</guid>
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      <item>
         <title>Dana Derricks Copywriting</title>
         <author>sharecarter</author>
         <link>https://padlet.com/sharecarter/28avduuu0mcd/wish/225324098</link>
         <description><![CDATA[<div>Top 3 things<br>1. Do your HW before you write...research<br>talk to cliens...why did you buy? Why didn't you?&nbsp; Browse competitors to see what people say about why they are/are not buying.&nbsp;<br>2. Squash every objection in ads, in talking, etc. Way more expensive NOT to invesr. It's not hard.&nbsp;<br>3. Throw rocks at all other options. Biggest competitor is not gym down the street. It's them doing nothing. Say how has doing nothing worked for you so far?<br>Wouldn't it be great to hear all your friends tell you how awesome you look?<br><br></div>]]></description>
         <enclosure url="" />
         <pubDate>2018-01-27 20:51:01 UTC</pubDate>
         <guid>https://padlet.com/sharecarter/28avduuu0mcd/wish/225324098</guid>
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