Skilled organiser and administrator

Excellent attention to detail

Good interpersonal and communication skills

Excellent organisational skills

Reliable, supportive and positive with a committed and hardworking attitude

The ability to cope under pressure and work effectively towards deadlines

Proficiency in Microsoft Word, Powerpoint, Excel and Outlook

A proactive problem solver

Keen interest in and understanding of fashion and the retail industry

University degree preferred, but not essential

Previous experience in a Marketing Assistant role preferable

Marketing Experience with strong leadership skills preferably within a fast-paced, entrepreneurial environment, with a passion for beauty

Strong analytical skills with high attention to detail – able to articulate and decipher complex data points to inform and justify recommendations

Vision – able to create and develop strong vision and action plans, taking the lead on engaging retailers & the wider business

Strong communication skills (written and verbal) and excellent presentation skills

Collaborative spirit – working alongside multiple cross-functional teams (commercial, marketing, finance, product) & ability to manage multiple stakeholders

Resilience and flexibility – the ability to adapt to dynamic business and market demands, overcoming challenges and driving success in an innovative way

Assist the wider retail marketing team on a daily basis with organisation and implementation of key marketing campaigns and objectives

Support on implementation of retail marketing campaigns including in store POS, promotional activity including SALE and Black Friday, seasonal campaign launches, brand activations and new store openings

Work with the wider team to ensure all store openings run smoothly, from pre-opening, to POS ordering and delivery, to opening activity and post-opening support

Liaising with the Comms team and Store Management teams to communicate relevant marketing information and give marketing support at Retail level

Compiling, reviewing and actioning store marketing requests

POS - maintaining the POS ordering system (daily) and organising the seasonal POS refresh

Implementing the digital screen content updates to the estate, and tracking changes in the Digital Screen Tracker document

Maintaining the individual store window guide information and master breakdown document

Ad hoc tasks including raising POs and invoicing, updating the marketing calendar, competitor activity tracking, maintaining gift card quantities and compiling presentations

Maintain marketing administration for the department

Lead product marketing across the business.

Craft REFY’s product storytelling vision and voice with a brand first approach.

Set the tone of voice to be used across all channels in the business, when talking about product.

Work with the PD team from an early stage to determine strong USP’s, marketing story and product names for all new product launches.

Ensuring marketing messaging and the REFY look is confirmed pre launch.

Product copy is complete pre launch for NPD and copy redone for existing product across DTC and Retail.

Understand the customer. Use insights to understand the REFY customer and personas for DTC and Retail.

Lead product marketing and then present to brand team for customer execution.

Revise current product marketing and update across all channels.

Sit in the Product team but work closely with brand, marketing and retail teams.

Use data to understand product performance.

Drive understanding and data insights around retailer performance - what's working by retailer/store, what’s not, reviews on site and differences by retailer vs our own reviews, customer profile by retailer, differences between retailers store based shopper behaviour and online

Owning the look - Work with MUA on creating signature ‘looks’ for REFY new products and application

Understand the product life cycle.

Build a strong product marketing strategy based on performance data.

To be an ambassador for the brand, connecting and building relationships

To have input into the overall Harvey Nichols Events planning and delivery process in Knightsbridge

Work with Event Production Manager and the Media and Events Manager to assist with development of events from concept, through briefing, project management and post-event reporting.

Provide support for all Knightsbridge events with occasional support for wider regional events - with concept development, approval of event plans, creation of event assets and materials - ensure adherence to brand guidelines.

Build and regularly maintain cultural calendar - national events and culturally relevant activations (across fashion, cinema, art, design, sports, and music) in line with event strategy.

Work closely with the Knightsbridge hospitality team to produce proposals in line with event guidelines- support and monitor with event budgets.

Work cross-functionally with Marketing and Creative to develop and deliver the event specification ensuring that all objectives are fulfilled.

Help maintain timelines and roles and responsibilities on all projects.

Assist with managing and developing supplier relationships.

Support our brand partner relationships and provide suggestions for new relationships.

Maintain and demonstrate a high level of informed, strategic industry knowledge.

Manage a contact database for event suppliers.

Organise travel, logistics when needed for attendees / VIPs for events.

Take charge of all the Ad-Hoc duties.