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      <title>Group 2 - Consumer Buying Behavior  by BAOAN</title>
      <link>https://padlet.com/anpham18012002/12d99cpk5vhxt4pz</link>
      <description></description>
      <language>en-us</language>
      <pubDate>2021-11-05 00:14:14 UTC</pubDate>
      <lastBuildDate>2025-11-06 10:38:47 UTC</lastBuildDate>
      <webMaster>hello@padlet.com</webMaster>
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         <title>First Step: Prepurchase</title>
         <author>huongnnt11384</author>
         <link>https://padlet.com/anpham18012002/12d99cpk5vhxt4pz/wish/1868858063</link>
         <description><![CDATA[<div>Choose the phone model you want to buy and find stores that still have phones.<br><strong>Cultural</strong>: iPhone is a good, modern, quality phone brand.&nbsp; <br><strong>Social</strong>: iPhone 12 is a phone that is very popular among young people today. Newly launched iPhone models are highly sought after and in high demand by society.<br><strong>Personal</strong>: Customer like iPhone 12 because it's beautiful, luxurious and trendy, suitable for the needs of young people.<br><strong>Psychological</strong>: consumer choose iPhone 12 because there are many good feedback, worth the money.</div>]]></description>
         <enclosure url="" />
         <pubDate>2021-11-05 01:38:32 UTC</pubDate>
         <guid>https://padlet.com/anpham18012002/12d99cpk5vhxt4pz/wish/1868858063</guid>
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      <item>
         <title>Second Step: Purchase</title>
         <author>chaunnb13612</author>
         <link>https://padlet.com/anpham18012002/12d99cpk5vhxt4pz/wish/1869006809</link>
         <description><![CDATA[<div>Refer to many different stores for prices, promotions, and warranty. Then go to the store selected to buy.<br><br></div>]]></description>
         <enclosure url="" />
         <pubDate>2021-11-05 02:44:10 UTC</pubDate>
         <guid>https://padlet.com/anpham18012002/12d99cpk5vhxt4pz/wish/1869006809</guid>
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      <item>
         <title>Third Step: Postpurchase</title>
         <author>chaunnb13612</author>
         <link>https://padlet.com/anpham18012002/12d99cpk5vhxt4pz/wish/1869019991</link>
         <description><![CDATA[<div>- Unboxing to check if the parameters match in case of fakes.<br>- Phone settings (insert sim, password, ..)<br>- Paste the necessary accessories to protect the device (tempered glass, case, ...)<br>- Experience and comment<br><strong>Personal: </strong>surprise and excitement<br><strong>Psychological: <br>- S</strong>atisfied and happy<br>- Coming to the price,<strong> </strong>iPhones are positioned as a premium and luxury product. They are targeted towards this type of customers who buy high price ranged phones, and they want to maintain that in the long run. The prestige and rush of buying an expensive iPhone make people want to buy it even more as its price increases, peoples' preference for owning such luxury products increases as their price goes up… simply because the higher price, the greater is the status of having it.</div>]]></description>
         <enclosure url="" />
         <pubDate>2021-11-05 02:50:07 UTC</pubDate>
         <guid>https://padlet.com/anpham18012002/12d99cpk5vhxt4pz/wish/1869019991</guid>
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