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The sky garden location shows a busy atmosphere which could link to the digipak as the background image behind Celina shows people and the buildings around her

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All showing eye contact to the audience

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Both digipak and website's colour are very much the same, this makes it clear for the audience to recognise them as a link due to the type of colour i've picked

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Lighting: light and dark contrast shown in the music video, linked to the digipak as there are some elements of darker lighting and brighter areas

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Both digipak and website do mention the artist's name clearly to show its target audience who she is.

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Everything links together as we can clearly see that the synergy presented is the image of the artist.

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My digipak shows artist; the artist stands out (bold, deeper contrast compared to the light background) this makes the audience see clearly that this is Celina.

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What aspects of the video link with the digipak/ website

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What aspects of the video link with the digipak/ website

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In my music video, it shows the artist singing the song and in my digipak i will include the artist's face

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The one key visual element that our group has chosen to link together the music video to our ancillary products is 'lighting' - the idea of lightness and darkness.

We included the artist's face to show the audience what artist is presented.