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Feels like a community

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Beyonce displaying the second skin, moon-crest design. 

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AW24 Runway Collection

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While her futuristic, ritualistic collections – often inspired by how humans might dress after an apocalypse – have evolved to include upcycled couture gowns, it's her accessible, sporty, printed basics that are the fan favourites.

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While her futuristic, ritualistic collections – often inspired by how humans might dress after an apocalypse – have evolved to include upcycled couture gowns, it's her accessible, sporty, printed basics that are the fan favourites.

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To love is to repair.

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controversy, may not align with customer values therefore reducing the target market.

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Bridge market level

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Hero= With the brands drive to reuse materials

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Consistent across all socials with posting however large difference in followers suggesting target audiences aren't being hit across all platforms

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Sold by large designer retailers such as Selfridges, Farfetch and Flannels. Making it the products more accessible and gaining access to a larger audience as brands like selfridges have regular clients.

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Would so wear this.

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Hailey Bieber in upcycled watch strap dress

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Omni-channel marketing, tik-tok less popular potentially not keeping up with upcoming/current trends.

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Sportswear

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Introducing Marine Serre And A$AP Rocky’s Mind-Melding, Regenerated Collection

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Introducing Marine Serre And A$AP Rocky’s Mind-Melding, Regenerated Collection

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Marine Serre&Jimmy Choo Collaboration

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She launched her eponymous label in 2016, after graduating from La Cambre Mode(s) Belgian Fashion Design academy and working for major luxury houses like Balenciaga, Dior, and Alexander McQueen.

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Marine Serre Founder - a french fashion designer

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Marine Serre Founder - a french fashion designer