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A reference to my favourite retro sci-Fi film, '2001: A Space Odyssey; that I'm always inspired by in my style, designs and ethos as an individual.
This name is also a reference to my purpose statement - To Err is human. Our best designs are created from our mistakes.

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Typeface - 2019 Floriane Rousselot
Edited - Using Adobe Illustrator 2020
(Manipulated forms & added elements such as the stars in the first capitals of the name).

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1st Iteration; Created using ProCreate on Ipad.

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Created in Adobe Illustrator - Adapted from Pictogram sketch

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Abstract representation of me
REFLECTION:

- Inspired by 90's and post-modern rave flyers/ posters
- 'acid house' Music - Iconic smiley face icon
I adapted the iconic rave smiley face icon, into a pictogram that is embedded in my design style and characteristics.
House/ techno music is heavily inspired in my designs so it only makes sense to tribute this as an alter ego version of myself.
- Included is imagery of brutalist stars (as the eyes) that relate back to the retro-future aesthetic and my love for sharp linework & symmetry. Blacks/whites paired with soft pastels is evident in my designs also; as I love to play with the contrast between soft and edgy.

The icon also relates to my keyword, 'Playful' - to release your inner kid & curiosity - and not take things too seriously. Rather, to enjoy the process and roll with the 'errors;.

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DDJ controller
- Created in ProCreate (pencil & syrup brush) Ipad
- Inspired by the fluid & Thinline work & pastel colour palette of Miki Kim
- Airbrushing outside of borders/ gradients & noise/ grain techniques inspired by graffiti art
- Smiley face pictogram/ icon inspired by rave flyer graphic imagery (Acid house & old school rubber-hose cartoons)

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- Sharp line work (edges) paired with curved forms
- Creates a 'H' but when divided down the centre, creates a mirrored reflection of two 'E's (Hvman Error).
- The star echos brutalist concepts/ styles in relation to classic Retro-futuristic imagery (stars).

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I chose this typeface as I felt it echoed characteristics of my design style within the font (Sharp points, fluid line work/ curved forms paired with geometric edges).

I adapted the typeface & letters in Adobe Illustrator to further encompass my keywords, style and brand ethos (brutalism, Retro-future, Playful) to create a more cohesive and impactful logo.

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Website rough sketch mockup - Adopting pictogram/ icon & Letter/ Word Mark logo

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A Geometric rendering experiment of a plumbeous water redstart bird.
- Created in ProCreate Ipad - Harnessing multiple brushes and thickness to create the desired effect
- I started with breaking down the basic shapes & colours of the bird to get the right proportions but taken to the extreme (geometric). For shading & highlights, I used a charcoal brush to create a soft grainy gradient of colour.

I really loved this experiment, as I stepped out of my comfort zone & style a bit, but in the end, I think this design is really cohesive! (my love for sharp & thin linework slipped through).

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Lucas Hunter, aka Luca Lozano, is the man behind the Berlin-based imprint Klasse Recordings & graphic design - Basic Rhythm - 2010 

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To view more: https://djmag.com/longreads/modern-rave-art-meet-illustrators-pushing-flyer-design-forward

- Derived from the birth of acid house and the free party scene
- From the era of super clubs and into the digital age
- Includes illustration & design
- Photoshop, scanning, gritty texture RAW
- Underground & post-modern
- Playfully manipulated typography and dusty primary colours
- Captures the energy of the night/ event/ music
- Design & music - hand in hand
- Order & chaos
- A mixture of structured, Swiss-inspired typographic design, and more experimental and abstract art
- Technicolour graffiti, humorous imagery with quasi-surrealist leanings

The style & technique utilised to create rave flyers (both modern and 90's) is significantly referenced in my own art style - through the use of gritty textures paired with pastel primary colours & 1930's cartoon (rubber-hose) illustrations. Ever since I was a kid I was always drawn to old cartoons and the way they can animate a certain animal or person to the extreme (surrealism). Along with my passion for dance music, rave flyers have become a solidified influence in my style.

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Welcome to Planet Luke_ home to the raw artwork of Luca Lozano _ Crack Magazine (1)

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Design / Art Movement
- Digital design
- A style that intentionally attempts to look raw
- Haphazard, or unadorned
- Echoes early 1990s-style websites
- Exists both in architecture and in digital design
- Bare-bones
- Usually monochromatic with Monospace text
- Brutalism is seen as a reaction against artificiality
- Brings complexity and novelty

Brutalist design (both graphic & architecture) is heavily influenced in my style for its raw-ness & futuristic new age edge. Combining both 90's grunge/ grain/ textures with new technology and techniques - A parallel reality where old media meets new. Remceminscent of purposeful DIY raw-ness that
I adapt in my style (both illustration & graphic).

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Name: Death Disco (blue) Created in 1987

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Robert Del Naja (3D) is one of the founding members of Bristol England's Massive Attack
- Graffiti Art (Spray Paint - Multi-media)
- Stencils
- Reminiscent of Punk album artwork & Punk politics - a raw, DIY initiative
- Inspired by Futura2000, Basquiat (Known as Samo in the graffiti scene), Warhol, Keith Haring
- Linked back to the Pop Art scene
- Experiments in technique and form (shape) & colour (Robert Del Naja was born colourblind - "I was always fascinated by the inversions -orange became blue etc.."

I'm drawn to Robert Del Naja work, for not only his Trip-hop music band (Massive Attack), but also his use of graffiti in his artwork - Purposeful chaos. Whilst the imagery is edgy & slightly haunting, reminiscent of the punk era of the '80s, the colours & gradients bring an ethereal quality to his work. However, the harsh brush strokes & purposeful chaos creates a brutalistic design impact.

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Created in 2017, uploaded to Miki Kims instagram & website

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Miki Kim is Illustrator & Tattoo artist based in Seoul, Korea.
- 2017
- Digital Illustration
- Psychedelic and at times, humorous
- Surrealist concepts
- Bold imagery with fluid linework and soft palettes
- Grain effect with thin linework

Miki work is inspired by Japanese culture, movies, books. But most importantly, music. I relate Miki in this sense as I also take a significant amount of inspiration for my work from music (particularly house/techno music).

I'm also drawn to her work for its detailed linework, pastel colour palettes with surreal and dream-like imagery - Miki transports viewers to a parallel world, where the digital and physical dimensions are blurred. Her work resonates with my passion for surrealism & the abstract - along with pairing contrasting colour palettes; pastels to harsh blacks/whites.

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Created in 2020 for the Royal Exchange in relation to the concept of, 'Reconnecting'. 

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Nicholas Law is an artist and designer from Buffalo, New York.
- 2020
- Digital Art, Vector Art
- Mesmerising forms
- Bold, simple shapes
- Plays with perspective and dimension
- Soft gradients + Grain texture (Old Media)
- Ethereal; colourful
- Ultra-modern visuals, inspired by traditional graphic art

The graphic mesmerising shapes & gradients from Nicholas Law's work heavily inspires my own designs in relation to colour palettes & graphic shading/ textures - Creating a fusion between old media design (paper) & new media graphic design (digital) - with a retro-futuristic edge.

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1. Retro-futurism
2. Brutalism Design
3. Abstract/ Surreal
4. Playful
5. Imperfect

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Design is problem-solving & transforming a written, contextual identity/ concept into a visual identity/ concept that is universal, beyond language. Whilst taking an emphasis of consideration of not only aesthetics but function. However, design is ultimately subjective to each individual and their lens. As a result, effective communication is vital to the process & outcome of a design.

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Created using photography & Adobe photoshop. Circuit Board graphic from: https://lovepik.com/image-400796487/circuit-board.html 

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REFLECTION

- Abstract & gradients
- Grain
- Glitch Aesthetic
- Inverted
- Sci-fi (90's)

Firstly, I created a stand for my camera and took some self-timed photos with a white cloth behind me.
I then took the image into photoshop, etched the background out of the frame. Used gradient mapping to get the desired soft yet grunge colour contrast (inverted). I then used noise, motion blur and various layers of filters to refine. I wanted my self map to be extremely abstract and distorted (glitchy) - to embody my emphasis on digital surrealism.

The circuit board imagery further represents and echos my love for digital/ technology and the processes behind it. It also reminds me of train tracks or mini futuristic cities - reminiscent of the sci-fi aesthetic (Matrix 90's, Neo-Tokyo Aikra 1980's).

The floating abstract cube represents my passion for surrealism and thinking outside of the box - with the circuits flowing out of my brain. The cube itself is created from various cut-out shapes of my face from the same image to create this 3D like illusion.

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To convert to illustrator - Vector (As part of 'Object per day' experiment task'.

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DDJ Controller
- Created in Adobe Illustrator (Vectors & paths) on top of the line art drawn illustration
- Utilising the gradient fill tool to create a monochromatic look
- Ultimately influenced by the work of Nicholas Law. Who's work is significantly inspired by brutalist concepts, raw grain texture with a chrome Futuristic edge.
The direction of each gradient within the vector shape defines its form (shadows & highlights).
However, I purposefully made the lighting & shading off-perspective to give a surrealist - dreamlike effect - relating back to my keywords.

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DDJ Controller
- Procreate Ipad
- Inspired by the street art of Keith Haring
- Vibrant colours against a grey background

Although raw and rough, I really loved the interesting linework & forms created by not lifting the pen (spirals) as the perspective is morphed - can't erase.

The concept of rolling with mistakes (happy mistakes) is all a part of my brand ethos/ values (err is human - purpose statement), which is why I was so drawn to this activity.

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To err is human.

As the world moves into an uncertain future, embracing imperfection, individuality and your inner child is Hvman Errors pivotal mantra - to destroy the comfortable illusion of normality.

Through my illustrations and graphic design, I want to transport creative individuals to an alternative reality where future nostalgia and music meets art - with a focus on surrealism.

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HVMAN ERROR
Is a reference to my favourite retro sci-Fi film, '2001: A Space Odyssey; that I'm always inspired by in my style, designs and ethos as an individual. This name is also a reference to my purpose statement - To Err is human. Our best designs are created from our mistakes.

The Typeface used is - 2019 Floriane Rousselot
Edited - Using Adobe Illustrator 2020. I manipulated forms & added elements such as the stars in the first capitals of the name using vectors (converting the font to a vector shape).

The Letter mark logo includes Sharp line work (edges) paired with curved forms. The Word Mark creates a 'H' but when divided down the centre, creates a mirrored reflection of two 'E's (Hvman Error). Furthermore, the star echos brutalist concepts/ styles in relation to classic retro-futuristic imagery (stars) linking back to my keywords & purpose statement.

I chose this typeface as I felt it echoed characteristics of my design style within the font (Sharp points, fluid linework/ curved forms paired with geometric edges).

I adapted the typeface & letters in Adobe Illustrator to further encompass my keywords, style and brand ethos (brutalism, Retro-future, Playful) to create a more cohesive and impactful logo.