# data[].attributes.headline
Ask efficiency for MGOs (% of overall capacity solicited/achieved within a given year)

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Ask efficiency for MGOs (% of overall capacity solicited/achieved within a given year)

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Create Donor Digital charter, including goals, specifications, team and roles

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Create Donor Digital charter, including goals, specifications, team and roles

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All departments within 5% of their required staffing levels.

# data[].attributes.subject
All departments within 5% of their required staffing levels.

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Establish goals for campaign support and production within OUD so that staffing and budget can be reasonably estimated

# data[].attributes.subject
Establish goals for campaign support and production within OUD so that staffing and budget can be reasonably estimated

# data[].attributes.headline
Define what a successful donor digital experience means.  Get input from internal and external audiences so that this will be effective.

# data[].attributes.subject
Define what a successful donor digital experience means.  Get input from internal and external audiences so that this will be effective.

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80% of Units with well articulated campaign plans

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80% of Units with well articulated campaign plans

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Clearly define roles of different OUD functions (MG/Planned Gifts/Annual Giving/Stewardship/Service Teams) in next campaign

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Clearly define roles of different OUD functions (MG/Planned Gifts/Annual Giving/Stewardship/Service Teams) in next campaign

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Complete a final philosophy/draft document for each campaign theme and priority

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Complete a final philosophy/draft document for each campaign theme and priority

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4-5 well defined Campaign Themes with fundable objectives

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4-5 well defined Campaign Themes with fundable objectives

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Establish user and stakeholder needs for the donor digital infrastructure and create a set of specifications/requirements for the final site(s)

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Establish user and stakeholder needs for the donor digital infrastructure and create a set of specifications/requirements for the final site(s)

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Launch integrated donor experience, from receiving solicitation to making gift to reviewing information in donor portal.

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Launch integrated donor experience, from receiving solicitation to making gift to reviewing information in donor portal.

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Long -term theme staffing and structure in place

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Long -term theme staffing and structure in place

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Campaign budget and staffing estimates collected and collated from all OUD units

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Campaign budget and staffing estimates collected and collated from all OUD units