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Leah Goldstein
The ad below represents a face powder that claims to "cling to your face", which is obviously not possible. It claims "each fragrant with that bouquet of rare flowers", which is an outrageous claim. Though, this is what they hope will sell their product. Additionally, on the bottom left corner, there are all their other products, which they are looking to sell as-well.
Connor
Connor 
The image in the ad below manipulates the hair of the three 

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The ad below represents a face powder that claims to "cling to your face", which is obviously not possible. It claims "each fragrant with that bouquet of rare flowers", which is an outrageous claim. Though, this is what they hope will sell their product. Additionally, on the bottom left corner, there are all their other products, which they are looking to sell as-well.

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The image in the ad below manipulates the hair of the three women, brushing it to seem fluffy and using "the wind" to show it effortlessly swaying. The beauty of these women is supposed to be attributed to the shampoo, Canthrox.

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This ad mentions race in both a way to appeal to "beauties of all races" as well as promote a sense of mystery and exoticism in their product. This can be particularly appealing to a someone who feels their life lacks adventure and believes that whiter teeth are
the key to accessing unfamiliar experiences.

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This ad targets men trying to save time, and says that it is the waking thought of a million men. This psychology targets the fact that if you do not have the Colgate Refill Shaving Stick, then you are missing out on an experience that millions of men have experienced.

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This ad is not only selling women the attraction of men, but also their own sense of individuality. It is almost saying that without their makeup, a woman cannot be her own person. This plays into the want for independence women had in the 1920s, and also their want to be attractive. The use of Paris also makes the product seem fancier and more high class.

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This ad targets women who are self conscious and want to be desired. The ad tells women that they must have dark eyes and look a certain way to be irresistible. Women buy this product thinking it will make them more brilliant and wanted by men.

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This ad targets men using pseudoscience to make them believe that their shaving cream is superior. They claim that the cream helps the razor cut every hair. They used appearance as a way to make people feel bad and make them think they look bad

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This ad targets women, but does not exclude men from buying this product. It makes women want to buy the soap because it claims that Cleopatra used Palmolive and they could be as powerful and beautiful as she. They could also look like the images of perfect-skinned Egyptian women on the ad. The ad includes instructions on how to wash which incentivizes them because the clear and detailed instructions make the soap application seem easier - and therefore more effective - than other, more complicated soaps.

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The ad targets the insecurities of women who have had their wedding day, and the fact that many of them fear they will never look as good as they did on their wedding day. The ad's slogan is "Keep That Wedding day Complexion", inferring that if women use this soap by Palmolive they're complexion and looks will forever be as good as the day of their wedding. The ad also uses Cleopatra's known beauty as a way to sell the product by saying the same blend of palms and olive oils that she used are in this soap. This ad used psychological knowledge and celebrity appearance to sell the product.

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This ad targets the insecurites of wives to get them to buy Palmolive. It uses the sexist ideal that women's only role is to please a man and it uses that idea to sell the product.

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https://repository.duke.edu/dc/adaccess/BH0718

This ad targets men using pseudoscience to make them believe that their shaving cream is superior. They claim that the cream helps the razor cut every hair. They used appearance as a way to make people feel bad and make them think they look bad.

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This is an ad targeted towards woman and haircare. This product promises it will "preserve beauty." This targets the insecurity some women may feel. They might want to buy this product in hopes to make themselves "more beautiful." Beauty is something that dominated much of the female mind at this time. People thought if they were not beautiful they may not do as well in life. But if they buy this product they are "promised" preserved beauty.

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This ad is targeting women in particular, but especially insecure wives who are afraid their husband doesn't like them or they are not satisfied with their wife. The ad is trying to say: you will be a good wife if you buy this soup. But also women do most of the shopping anyway, so it makes sense that the ad would be targeting women. (Although this ad makes me not want to buy this soup)

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This add uses the idea of aging to sell product to women who are insecure. It is said to make wrinkles disappear making women look younger. It makes middle aged women feel bad by comparing them to the younger women around them. It tricks them into thinking that in order to be accepted by society they need to use this product

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This ad targets women's insecurities in order to sell them soap. It tells women that being pretty means having a good complexion, and shows Cleopatra as an example of the effects of the soap, implying that if you buy the soap, you will become prettier.