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Wayne brings decades of security, product and marketing experience to LaunchTech. He is not your typical PR guy - Wayne has lived what most of our clients are going through. With an advanced technical pedigree that includes launching a successful startup of his own, Wayne offers a unique perspective to our clients with a keen understanding of the industry and a knack for boiling up deep concepts into intricate differentiating messaging points for the marketplace, analyst community and media.

Wayne takes a hands-on approach to become intimately familiar with all facets of our clients' operational, sales and marketing goals to take companies and products from the initial planning stages to a successful market launch. This philosophy is carried throughout the company as LaunchTech helps both emerging and mature technology companies enter transitioning markets with new product while balancing the hurdles of building brand, credibility and though leadership.

Wayne's technical roots grew out of the Intel community where he led many software development efforts for military and critical infrastructure partners. He holds a Master of Science degree from Virginia Tech and a bachelor's degree from SUNY Maritime College in electrical engineering.

Wayne played semi-professional baseball and continues to coach at the high school level. He lives in Severna Park, Md., with his wife and three kids.

" " Wayne Schepens
Written by: * Published on: April 18, 2015 * Filed Under:
Views: 1180 * Tags:

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Wayne brings decades of security, product and marketing experience to LaunchTech. He is not your typical PR guy - Wayne has lived what most of our clients are going through.

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LaunchTech's Wayne Schepens to Speak at Today's General Counsel & Institute

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LaunchTech's Wayne Schepens to Speak at Today's General Counsel & Institute

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"TGC Exchange is a great opportunity for attorneys facing cybersecurity challenges to interact with and ask questions directly to leading technology and thought innovators in the space," says of McCarter & English. "It's more than just a place where people tell 'war stories' about cybersecurity - it's where you can come to discuss and find real solutions."

"We are excited to be a media sponsor," says Wayne Schepens of LaunchTech. "This is truly an awesome event in a format where we can engage in detailed discussions with deep exploration of practical advice regarding major information security challenges facing organizations today."

For additional information about this event, please visit: http://www.todaysgeneralcounsel.com/institute/washington-dc/

Protect, Deflect, Detect, Respond, Recover
Wednesday, November 16, 2016
2:45pm-3:45pm ET

What: Given the influence of mobile technology, employers need to be able to protect their employee's exchanges, wherever they venture. Learn how to enhance your perimeter defense and build a comprehensive response plan from industry experts during this collaborative session.

Operating in the Shadows
Thursday, November 17, 2016
9:00am-10:00am ET

What: Ever wonder about the impact the Dark Web has on the threat landscape? This session explores data sharing across borders, anomaly detection, and breaking the code of Zero Days, in an engaging, interactive format.

Wayne brings decades of security, product and marketing experience to LaunchTech. He is not your typical PR guy - Wayne has lived what most of our clients are going through. With an advanced technical pedigree that includes launching a successful startup of his own, Wayne offers a unique perspective to our clients with a keen understanding of the industry and a knack for boiling up deep concepts into intricate differentiating messaging points for the marketplace, analyst community and media.

About Today's General Counsel
Today's General Counsel is the only award winning publication to address the information needs of all members of the C-Suite. Their "Exchange" conference series is the premier provider of interactive e-Discovery events that exclusively serve the General Counsel. Today's General Counsel Institute, the educational arm of Today's General Counsel, is the premier provider of Interactive corporate e-Discovery programs, "The Exchange", colloquiums providing a deep understanding and practical advice regarding major e-discovery challenges facing organizations today. Their circulation is continuing to expand and they reach more in-house readers than any other legal publication. For more information, visit http://www.todaysgeneralcounsel.com.

This release was issued through WebWire(R). For more information visit http://www.webwire.com.

To view the original version on PR Newswire, visit: http://www.prnewswire.com/news-releases/launchtechs-wayne-schepens-to-speak-at-todays-general-counsel--institute-300360526.html

SOURCE LaunchTech

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LaunchTech's Wayne Schepens to Speak at Today's General Counsel & Institute

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"TGC Exchange is a great opportunity for attorneys facing cybersecurity challenges to interact with and ask questions directly to leading technology and thought innovators in the space," says of McCarter & English. "It's more than just a place where people tell 'war stories' about cybersecurity - it's where you can come to discuss and find real solutions."

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Wayne Schepens and Kate Davis Lead LaunchTech Into $120 Billion Dollar Market

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Wayne Schepens and Kate Davis Lead LaunchTech Into $120 Billion Dollar Market

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At the helm of leadership, making everything go at LaunchTech is Wayne Schepens and . Schepens brings over 20 years of cybersecurity experience in technology, business startups, and engineering to the team. Davis is a marketing, PR, project management and social media guru. Together, with their team, LaunchTech has a keen knack for making each client feel like they are the only one.

"It's crucial for high technology companies to be in a position of compelling thought leadership," said Wayne Schepens . "LaunchTech helps move companies to this position of power where third party validation is so important. It's not just content creation and acceleration alone that are necessary. It's important to have a strategy that will reach specific prospects with specific problems while demonstrating how our clients stand apart."

"We encourage our clients to take advantage of all opportunities to engage in marketplace conversation," said . "Against the backdrop of speaking engagements, event attendance and media coverage, social platforms have emerged as a high priority venue for dialogue and it is incredibly important for our clients to participate actively in these discussions."

For businesses to thrive they must promote the value they create. This time consuming and highly strategic task is done more efficiently by a group of experienced professionals that understand and live the industry. Cybersecurity PR, marketing and communications is different than any other market. The buyer has a very critical eye and are under tremendous pressure to protect their infrastructure and assets. LaunchTech has go-to-market offerings for businesses to increase their integrity in the eyes of prospects. Based upon what is important to the audience, LaunchTech connects businesses with relevant conversations to demonstrate credibility and vision. To learn about Wayne Schepens , and LaunchTech, please visit http://www.golaunchtech.com.

Related Links

This release was issued through WebWire(R). For more information visit http://www.webwire.com.

To view the original version on PR Newswire, visit: http://www.prnewswire.com/news-releases/wayne-schepens-and-kate-davis-lead-launchtech-into-120-billion-dollar-market-300355208.html

SOURCE LaunchTech

Related Links

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Wayne Schepens and Kate Davis Lead LaunchTech Into $120 Billion Dollar Market

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At the helm of leadership, making everything go at LaunchTech is Wayne Schepens and . Schepens brings over 20 years of cybersecurity experience in technology, business startups, and engineering to the team. Davis is a marketing, PR, project management and social media guru.

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How to Take Your IT Solution to the Marketplace | W2 Communications

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How to Take Your IT Solution to the Marketplace | W2 Communications

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Without an effective "go to market" strategy, an IT product/services idea is simply, well, an idea.

Instead, tech companies must assemble a plan that will carefully examine the competitive field, establish differentiation, finetune messaging, pinpoint targeted customers and reach out to analysts, among other requirements. As a vice president with W2 Communications, Wayne Schepens oversees new business development. Specifically, he heads up the firm's "go to market" services for tech-industry clients. To find out what Schepens is doing to help these companies, listen to our conversation on bringing products and services to market

https://www.w2comm.com/wp-content/uploads/2014/03/WayneGotoMarket.mp3

About our guest: Wayne Schepen is a vice president with W2 Communications. With more than 16 years of technical and government experience, he has expertly advised companies through all phases of business - from fund raising/start-up to product launch to strategic acquisition. Previously, he served as Chief of the Office of Global Network Awareness within the Threat Operations Center for the National Security Agency.
This interview was hosted by Dennis McCafferty, Director of Content for W2 Communications, a high tech PR agency. Find out more about our full service communications offerings. Subscribe to our "Tech Connections: Five Minutes With ..." series on iTunes.

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How to Take Your IT Solution to the Marketplace | W2 Communications

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Without an effective "go to market" strategy, an IT product/services idea is simply, well, an idea. Instead, tech companies must assemble a plan that will carefully examine the competitive field, establish differentiation, finetune messaging, pinpoint targeted customers and reach out to analysts, among other requirements.