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Formative merit - good understanding of target audience and incorporates correct use of media terms. In some areas the response could be more detailed.

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Formative merit - good understanding of target audience and incorporates correct use of media terms. In some areas the response could be more detailed.

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in the primary research make into clearer format

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in the primary research make into clearer format

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Add the title uses and before your gratifications
Include if people respond in an oppositional way, negotiated or preferred.

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I think a lot of the target audience would identify with the character of Richard.
Because a lot of people would like to take revenge on people that mess with there families.
I think not a lot of people would identify with the dealers. Because they at not nice people and they force a suicide.

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I believe that the producers wanted the audience to believe that justice was being served.

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I would have liked the film to have had an open ending. Where Richard completed his revenge and had gone on to live a good life.

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Dead Mans Shoes represents a large group of people including
drug dealers
British white lower class males
family with strong bonds
people who prefer to dish out there own justice rather than legal justice.

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This is when the audience has a complete preferred view of the media. This can be quite dangerous as people could re-enact the actions in the media.

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Personal values
Modle Behavour
Identy with values
ganing insite into ones self.
Intagration
Gaining insight into circumstances of others- Social Empathy
Identify with others and gaining a sense of belonging.
Entertainment.
Education.
social interaction.

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The DVD jacket makes the audience think that the film is horror. This done by the graphic of a man with an axe the colouring of the graphic, text and background. The colour scheme of the DVD jacket are Black, Red and white. Black is the colour of darkness and Red is the colour of blood. However white is the colour of hope or redemption. The main actors name is also larger than the directors name because at the time the actor was a bigger star than the director.

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Is when there is a summery of past research this is usually done by experiments or test subjects

Qualitative Research: explanatory research.
Quantitive Research: The analysis of the results.

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Lovefield - Audience Profile        Age range: 15- 30                               Gender: Male/Female                           Demographic A-E                     Ethnicity: all                 Psychographics (values, attitudes, interests, or lifestyles): Survivors  Why is the audience for Love field  different from that of Dead Man Shoes?

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Lovefield - Audience Profile        Age range: 15- 30                               Gender: Male/Female                           Demographic A-E                     Ethnicity: all                 Psychographics (values, attitudes, interests, or lifestyles): Survivors  Why is the audience for Love field  different from that of Dead Man Shoes?

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Dead Man Shoes - AudienceProfile Age range:  18-45                                      Gender: Mostly Male                            Demographic: White British males in Northern England C1-E                                     Ethnicity: White British Males Psychographics (values, attitudes, interests, or lifestyles) Demographics Why would the film appeal to this particular type of audience?

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Dead Man Shoes - AudienceProfile Age range:  18-45                                      Gender: Mostly Male                            Demographic: White British males in Northern England C1-E                                     Ethnicity: White British Males Psychographics (values, attitudes, interests, or lifestyles) Demographics Why would the film appeal to this particular type of audience?

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Questionnaires.
serves.
interviews.
this is done with indviduals or small groups
Qualitative Research:
Quantitive Research:

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I think that Richard let mark go because he has seen that Mark is not a scumbag. That he has regretted his actions and that he is trying to better his life. I also think that Richard would feel sorry for Marks kids if he killed him.

My feelings of Richard change at the end of the film because I feel sympathy for him. I also think that he is good deep down.

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I believe that Richard is not afraid of the dealers because he fought in the army so he thinks that they are worthless and nothing to him.

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I do not sympathise with the dealers because I believe that they are cruel men and they that they deserve everything that comes to them.

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*It is a film 4 production.
* Radio interview with Shane Meadows.

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For the target audience the reviews would help. As the language used is slang which give the impression that the films target audience is uneducated. So personally this would not persuade me to watch the film.

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* Billboards
* TV trailers
* Radio interviews
* TV interviews
* Magazine interviews
* social media

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Richard: The character of Richard is portrayed. As a brother angry at the group of bullies who forced his brothers suicide and is seeking revenge.
Sonny: The character of Sonny is portrayed as a leader. But  a cruel and intimidating man.  he is portrayed negatively.
Anthony: he is both portrayed negatively and positively. The character is portrayed negatively because he is quite dim. The character is portrayed positive because he is a sweet character and just wants to please everyone.
Herbie: His character is portrayed negatively because he is a drug deer and user.
Tuff: His character is portrayed negatively as he is a drug dealer and a drug user.
Jo: is only there to please the male characters. So she is portrayed negatively.
Patti: is a mother so her character is portrayed positively however her character is a stereotype.

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Shane Meadows originally set out to become an infamous, criminal mastermind of legendary proportions.. Things didn't go to plan however.. After being caught buying a stolen set of limited edition John Lowe darts, and later admitting to stealing and eating an egg-custard tart from the local Sainsbury's, it was clear that he just wasn't cut out for the hardened criminal underworld. Shane's first step into the world of film making was an arrangement he managed to set up with Nottingham based Intermedia Film and Video.. The arrangement was that he would be allowed to borrow camcorders and use editing equipment in return for him working there for free.. Shane asked friends and family to get involved in his video experiments, but they were understandably wary at first.. After Shane had put together a couple of short videos that he had made entirely on his own, many of his friends watched them and became sufficiently impressed to want to become involved in future video shorts.. As their enthusiasm grew, they were soon making nearly one new short film every month.

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1) Murder, Suicide, and gore.
2) I believe that through the trailer the genre of the film is clearly visible.
3) Paddy Considine, Gary Stretch, Toby Kebbel, Stuart Wolfenden and Paul Sadot.
5) The trailer will entice the audience to view the film because the trailer is action packed. And shows the best scenes of the film.
6) The soundtrack and the voiceover in the trailer makes the film looks like a horror. Also the soundtrack and voiceover gives the sense that the film is religious.
7) The director, the main actor, or maybe that the film is independent.
8) yes because all British are different even though they may have some of the same elements.

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UK 20 August 2004 (Edinburgh Film Festival)
Canada 14 September 2004 (Toronto Film Festival)
UK 1 October 2004
France 8 October 2004 (Dinard Festival of British Cinema)
Argentina 13 March 2005 (Mar del Plata Film Festival)
France 10 April 2005 (Cognac Film Festival)
USA 3 June 2005 (Seattle International Film Festival)
Denmark 19 August 2005 (Copenhagen International Film Festival)
Finland 28 August 2005 (Espoo Film Festival)
Finland 16 September 2005 (Helsinki International Film Festival)
Poland 7 October 2005 (Warsaw Film Festival)
Sweden 9 December 2005
USA 25 April 2006 (Newport Beach International Film Festival)
USA 30 April 2006 (Indianapolis International Film Festival)
USA 12 May 2006 (limited)
Australia 12 October 2006
Singapore 12 October 2006

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(2000s) (1990s)

1. This Is England (2006)

2. The Stairwell (2005)

3. Northern Soul (2004)

4. Dead Man's Shoes (2004)

5. Once Upon a Time in the Midlands (2002)

6. A Room for Romeo Brass (1999)

7. 24 7: Twenty Four Seven (1997)

8. Small Time (1996/II)

9. Where's the Money, Ronnie? (1996)

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Opening Weekend

$1,825 (USA) (14 May 2006) (1 Screen)

Gross

$6,013 (USA) (28 May 2006) (sub-total)
$4,048 (USA) (21 May 2006)
$1,825 (USA) (14 May 2006)

Weekend Gross

$1,125 (USA) (28 May 2006)
$1,039 (USA) (21 May 2006) (2 Screens)
$1,825 (USA) (14 May 2006) (1 Screen)

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The title of the film is called Dead Man’s shoes.The certificate of the film is 18 this is due to the high percentage of gore and violence. The main stair is Paddy Considine this name stands out more than the directors because the actor is a bigger name than the director. This is the only actors name on the cover because the other actors are unknown. The director is Shane Meadows who this is one of his lesser known films he later went on to direct this is England.

The genre of the film is a thriller however due to the Dvd cover people think that is going to be a horror. This is because the use of colours pictures and the reviews . the text colours of the text are red this symbols danger, blood and death. However the word “Mans’” is in white which symbolises hope, peace and safety.

The way I can Identify the genre of the film is because of the silhouette of the man on his knees holding an axe. I can also identify the genre of the film due to a picture of a scene that has one down written in blood on a wall with a corpse underneath. This also gives the impression that the main character kills many people.

The narrative conventions of the film are the title and the names of the director and the main actor. The colour scheme gives the impression that the film is a horror and the font also gives the
impression.

The narrative enigma or hook is
the main actor Paddy Considine or possibly the director Shane Meadows.

The technical aspects of the film are the close up camera shots and the long shot camera shots and the high angle and the low angle camera angles.

The camera positions are point of view, profile and face to camera.

The special effects of the film are the figure on the cover has been enlarged and the scene when one down is written in blood on the wall.

The location of the film is a British city center and the British countryside including several houses a pub and an abandoned farm.
The people act high and aggressive and the way they groom themselves and what clothes they wear gives the impression that they are scum bags.
The lighting is sometimes bright and contrasted and in other parts the lighting is quite dark and dingy.

The written codes of the cover use such terms as " an outright masterpiece" this may persuade the target audience to want to watch it.

I believe that the representation in the film is quite poor it stereotypes British people. It also only shows a lower class of people. It also only has two female characters they are represented as a mother and a woman who was there just to please the male characters.

The film is made to appeal to an audience of lower class white males aged 18-30.

The reviewers quote mentions the film Taxi Driver which is also a crime film so this would make the target audience think that Dead Man's Shoes is a crime film this would appeal to the target audience because the target audience enjoys crime films.

The fact that several festivals have chosen the film to been shown and to be awarded. for example media and film students may watch it as well as people who like British or independent films.

The films sleeve makes the target audience think that the film is horror when in fact the film is a crime film.

I have a oppositional view to the film as I believe it is too gruesome and I think it potrays a negative stereotypes about British people. I also find the bullying and the forced suicide of the differently abled brother.