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Personal AI-based robots as lifetime human companions

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In this webinar, we will dive into the powerful potential of combining protein and RNA measurements within the same tissue section to advance our understanding of complex pathological processes. By integrating spatial transcriptomics with multiplex immunofluorescence, we can uncover detailed information about tissue architecture and how individual cells communicate and interact within their local microenvironment. This dual-layered approach allows researchers to visualize both the spatial distribution of RNA and protein, providing a more comprehensive view of how cellular behaviors contribute to disease progression.

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Why Nostalgia is Not Just a Thing of the Past But the Present | Beyond Philosophy

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People look back on their childhood and talk about how terrible it was. However, they often do it with a fondness that belies their words. Looking back at the

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I still remember that afternoon when I was added to a new WhatsApp group, with messages from completely unfamiliar mobile numbers addressing me by my name (and nickname) and welcoming…

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Social media’s dangerous nostalgia trend - Shout Out UK

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Nostalgia has always been appealing, but now it’s become a ‘thing’. There is no fonder time than the past, no greater mirage. Social media would agree, as it has become a trend on platforms like Twitter, Tumblr and TikTok to reflect on prior eras with worryingly flawed historical accuracy. Nostalgia…

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Shared Nostalgia: How social media fuels our longing for the past – Digital Media, Society, and Culture

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The phenomenon of nostalgia, and its status in the internet age has been a regular point of discussion and thought in many of my blog posts this semester; so much so that I wanted to dedicate my post this week on the topic.

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It's natural to reminisce about simpler times, and research suggests it might be healthy too.
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Do you ever find yourself scrolling through old photos or reminiscing about cherished memories from the past? You're not alone. Nostalgia is a universal human experience, deeply rooted in our psyche and emotions. Recently, there has been a noticeable surge in nostalgic trends on social media platforms-where users around the world are tapping in to share photos of their younger selves-indicating a global embrace of nostalgic sentiments.

While nostalgia has always been a part of the human experience, the digital age has revolutionized the way we express and engage with our nostalgic impulses. It's increasingly apparent that new-age nostalgia is reshaping our present selves and our relationships with our past.

What Does Nostalgia Look like In The Digital Age?

Nostalgia is a complex emotion characterized by a longing for the past, commonly accompanied by feelings of warmth and fondness. Often described as a bittersweet emotion, nostalgia's mix of tenderness and yearning for simpler times can have a complicated impact on an individual.

Research suggests that nostalgia is a natural part of growing older. However, the study found college and university years are peak times for experiencing nostalgic sentiments. This surge in nostalgia among younger generations aligns with the recent trends observed in our interactions with technology:

Retro gaming. Vintage video games from the 80s and 90s have experienced a resurgence in popularity, with platforms like Nintendo's Virtual Console and retro-inspired indie games tapping into gamers' nostalgia for simpler times. The ability to revisit classic games from their childhood allows individuals to recapture the joy and excitement of their youth, creating a sense of continuity across generations of gamers.

Social media throwbacks. The trend of "throwback Thursday" (#TBT) and "flashback Friday" (#FBF) on social media platforms allows users to share old photos and memories, often accompanied by nostalgic captions, fostering a sense of connection and shared experiences. These nostalgic posts serve as digital time capsules, preserving precious memories and allowing individuals to relive significant moments from their past.

Nostalgic filters, effects and media. Apps like Instagram and TikTok offer nostalgic filters and effects that mimic the look of old film cameras or retro video game graphics, allowing users to add a nostalgic flair to their photos and videos. Furthermore, contemporary music and film often pay homage to older styles and eras, integrating nostalgic elements into modern media consumption. By incorporating nostalgic aesthetics into their content, creators can evoke and share their bittersweet longing, tapping into the collective memories of their audience.

Digital archives and memory preservation. Digital archives, online communities and virtual museums play a vital role in preserving and sharing nostalgic artifacts, such as vintage advertisements, TV shows and music playlists, ensuring that cultural heritage is accessible to future generations. These digital repositories allow individuals to explore and rediscover cultural treasures from the past, bolstering our sense of connection to history and heritage.

In today's digital age, nostalgia has taken on new dimensions, expanding far beyond the confines of reminiscing over old photographs or childhood toys. With the advent of technology, nostalgia has seamlessly woven itself into our daily interactions, shaping the way we perceive and engage with the world around us.

Our digital devices serve as portals to the past, allowing us to effortlessly access and relive cherished memories with just a few taps or clicks. Whether it's rediscovering beloved songs from decades past on streaming services, or exploring virtual archives filled with cultural artifacts from bygone eras, technology has democratized the nostalgic experience, making it more accessible than ever before.

The Impact of Digital Nostalgia

Despite it being commonly perceived as a bittersweet emotion, research from the Journal of Personality and Psychology suggests that our surge in nostalgia may be more sweet than bitter, particularly for our well-being.

The study found that nostalgia is associated with a sense of meaning in life, and simultaneously increases our overall sense of purpose and fulfillment. In the digital age, nostalgia can positively influence various aspects of our lives:

Emotional connection. Digital nostalgia fosters deep emotional bonds and a sense of shared history among individuals of all ages and backgrounds. By exchanging nostalgic content on social media, people forge meaningful connections with others who share similar memories.

Digital identity and self-presentation. Individuals use nostalgic content to curate their digital personas, sharing throwback photos and references that reflect their personal history and identity. Through these expressions of nostalgia on social media, individuals shape how others perceive them, presenting themselves as part of a broader cultural narrative while also reinforcing their sense of self.

In today's fast-paced and often hectic world, digital nostalgia offers a welcome retreat into the comforting embrace of cherished memories from the past. By immersing ourselves in nostalgic content, we temporarily escape the stresses and pressures of the present, finding solace and reassurance amidst uncertainty and adversity.
Do you worry that excessive nostalgia may be cramping your style? Take the evidence-based Nostalgia Scale to learn more.

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A Psychologist Explains The 'New-Age Nostalgia' Trend

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It's natural to reminisce about simpler times, and research suggests it might be healthy too.

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Mary MathesDirector of Data Insights at Alpha-Diver

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What Goes Around Comes Around: the Neuroscience Behind ’90s Nostalgia

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The phenomenon of ’90s nostalgia viewed through neuroscience.

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The term 'nostalgia' derives from the Greek words nostos (return) and algos (pain). The literal meaning of nostalgia, then, is the suffering evoked by the desire to return to one's place of origin. The term was coined by the Swiss physician Johannes Hofer (1688/1934) to capture the adverse symptoms displayed by Swiss mercenaries in the service of European monarchs. Hofer thought of nostalgia as 'a cerebral disease' and believed that is was caused by 'the quite continuous vibration of animal spirits through those fibers of the middle brain in which impressed traces of ideas of the Fatherland still cling' (p.384). Symptoms of this disease, Hofer proposed, included obsessive thinking of home, bouts of weeping, anxiety, palpitations, anorexia and insomnia.

Not everyone agreed with Hofer. The physician J.J. Scheuchzer (cited in Davis, 1979), for instance, proposed that the supposedly high incidence of nostalgia among Swiss mercenaries was due to the variations in atmospheric pressure these soldiers experienced as they descended from their Alpine homes to fight on the plains of Europe. Interestingly, some military physicians proposed that nostalgia was largely confined to the Swiss because of the unremitting clanging of cowbells in the Alps, which inflicted damage upon the eardrum and brain. This view of nostalgia as a neurological affliction persisted throughout the 17th and 18th centuries.

By the early 19th century, definitions of nostalgia changed. Nostalgia came to be regarded as a form of melancholia or depression. This disconsolate view of nostalgia was promoted throughout the 20th century by scholars in the psychodynamic tradition, who described nostalgia as an 'immigrant psychosis' (Frost, 1938), a 'mentally repressive compulsive disorder' (Fodor, 1950), and 'a regressive manifestation closely related to the issue of loss, grief, incomplete mourning, and, finally, depression' (Castelnuovo-Tedesco, 1980).

In part, this gloomy perspective can be attributed to the fact that nostalgia has long been equated with homesickness. Only in the latter part of the 20th century did nostalgia acquire a unique conceptual status. The groundwork for this new look on nostalgia was laid by sociologist Fred Davis (1979). He showed, for instance, that participants associated words like warm, old times, childhood, and yearning more frequently with nostalgia than with homesickness, suggesting that participants could discriminate between these two concepts. Current dictionary definitions of homesickness and nostalgia also reflect their distinctness. The New Oxford Dictionary of English defines homesick as 'experiencing a longing for one's home during a period of absence from it' and nostalgia as 'a sentimental longing for the past'.

There is now a sizeable literature on homesickness, which concentrates on the psychological problems associated with the transition to boarding school or university (see Van Tilburg et al., 1996; and the article by Hazel Willis et al. in The Psychologist archive). Research on nostalgia, however, has remained scarce and limited mainly to the field of consumer psychology. Research in this tradition has demonstrated how product styles that were popular during an individual's youth influence their preferences throughout the lifespan. In one interesting study, Holbrook and Schindler (1989) asked participants ranging in age from 16 to 86 years to rate popular songs dating from 1932 to 1986. Results revealed a greater preference for songs that were popular when participants were in their late teens, relative to songs that were popular before participants had reached their teens or after they had reached adulthood.

Although we do not mean to suggest that such findings are unimportant, we have attempted to lay the foundation for a broader perspective in order to understand more fully the psychology of nostalgia (Routledge et al., in press; Sedikides et al., 2006; Sedikides et al., 2004; Sedikides et al., in press; Wildschut et al., 2006). Given that we found ourselves in largely uncharted territory, our programme of research initially concentrated on three fundamental questions about nostalgia, which we turn to now.

What is the content of nostalgic experiences?

We (Wildschut et al., 2006) examined the content of nostalgic experiences in two studies. In the first, we content-analysed narratives that were published in a US periodical titled Nostalgia. Authors of these narratives were US residents and ranged in age from the early twenties to the late eighties. A follow-up study used a vivid-recall methodology, in which participants recalled a nostalgic experience and wrote a narrative account of it, which we then content-analysed. In this and all our subsequent studies described here, participants were undergraduate students at a large British university. The two studies painted a picture of a positively toned and self-relevant emotion that is often associated with the recall of experiences involving close others. Nostalgia is positively toned because the narratives included far more expressions of positive than negative affect. Nostalgia is self-relevant because the self almost invariably figured as a protagonist in the narratives, albeit very rarely as an isolated actor or spectator.

Nostalgia, then, revolves around the self in social context. This conclusion is reinforced further by our finding that close relations were frequently the object of nostalgia - they were what participants felt nostalgic about. For example, one participant wrote this nostalgic narrative about a friend: 'I felt like I was really important to him and that no one else was as close. We had our own sort of "code" and would talk to each other so no one else knew what we were saying.'

Although most narratives contained a majority of positive elements, this is not meant to say that nostalgia is a purely hedonic experience or that nostalgia is merely recollection of or reminiscing about positive past events. Many narratives contained descriptions of disappointments and losses, and some touched on issues such as physical injury, separation, and even death of loved ones. Nevertheless, positive and negative elements were often juxtaposed so as to create a redemption sequence (McAdams, 2001) - a narrative pattern that progresses from a negative to a redeeming, or mitigating, positive life scene. For example, one participant wrote: 'My Nan died that weekend and even though it was awful, it was a type of relief for my Nan and us. When I look back at this in my mind, I feel so proud of my Mum and the way she coped, it showed her immense love and devotion to her own mother.' The strength of the redemption theme may explain why, despite the descriptions of sorrow that they contained, the overall affective signature of the nostalgic narratives was predominantly, albeit not exclusively, positive. Simply put, all is well that ends well!

Shakespeare, that giant of psychology, captured sublimely the intricate web of relationships between these important aspects of nostalgia - human sociality, loss, redemption, and positive affectivity - in his Sonnet 30.

When are people nostalgic?

Our second question related to the conditions that elicit nostalgia. We started by simply asking participants to provide detailed descriptions of the circumstances under which they become nostalgic. The most common trigger emerging from these descriptions was negative affect. One participant wrote: 'I think of nostalgic experiences when I am sad as they often make me feel better.' Another participant wrote: 'I think people would turn to nostalgia in unhappy, sad or lonely situations to make themselves smile.' Among the negative affective states mentioned, loneliness was by far the most common, as is illustrated by this final quote: 'If I ever feel lonely or sad I tend to think of my friends or family who I haven't seen in a long time.' These findings are consistent with Davis's (1979) notion that nostalgia 'occurs in the context of present fears, discontents, anxieties, and uncertainties' (p.34), and they raise the possibility that individuals may retrieve nostalgic memories in an attempt to regulate psychological distress.

To explore further the role of negative affect, we conducted two experiments. In the first, participants read one of three news stories that were intended to influence their mood. In the negative mood condition, participants read about the tsunami that struck coastal regions in Asia and Africa in December 2004. In the neutral mood condition, participants read about the January 2005 landing of the Huygens probe on Titan, one of Saturn's moons. Finally, in the positive mood condition, participants read about the November 2004 birth of a polar bear in the Detroit Zoo (we substituted 'London Zoo' for this).

After reading one of these news stories and briefly describing the thoughts and feelings it evoked, participants completed a measure of nostalgia developed by Batcho (1995). Specifically, participants rated the extent to which they missed 18 aspects of their past. These included 'the way people were,' 'holidays I went on,' 'my pets,' 'past TV shows, movies,' 'someone I loved,' and 'feelings I had.' Consistently with the postulated role of negative affect, we found that participants in the negative mood condition scored higher on the nostalgia measure (i.e. missed things from the past more) than did those in the neutral and positive mood conditions. The neutral and positive mood conditions did not differ significantly. When we examined the specific aspects of their past about which participants in the negative mood condition felt most nostalgic (relative to the other two conditions), we found that these were mostly social items such as 'my family', 'someone I loved', 'my friends', 'the way people were' and 'having someone to depend on'.

In the second experiment, we sought to move beyond our initial focus on global negative mood and acquire a more differentiated understanding of the discrete affective triggers of nostalgia. In contrast to global negative mood, which often lacks a specific referent or antecedent, discrete negative affective states arise from appraisals of clearly delineated actual or contemplated events. For two reasons, our attention was drawn to the discrete affective state of loneliness. First, in our initial study, the most frequently mentioned discrete affective trigger of nostalgia was loneliness. There was also a compelling theoretical reason for targeting loneliness. Research has shown that deficiencies in belongingness elicit compensatory mechanisms (Williams & Sommers, 1997).

If we were to find, then, that loneliness increases nostalgia, this would raise the interesting possibility that nostalgia serves to redress deficiencies in belongingness.

We successfully manipulated loneliness by giving participants false feedback regarding their score on a test that ostensibly assessed loneliness. For some participants, the feedback indicated that they were high in loneliness, whereas for others the feedback indicated that they were low in loneliness. All participants were then instructed to write a brief explanation for their score. As in the previous experiment, we then measured nostalgia by instructing participants to rate how much they missed 18 aspects of their past. Participants in the high loneliness condition scored higher on the nostalgia measure than did those in the low loneliness condition. Replicating our previous findings, the largest effects were found for social items such as 'my family', 'the way people were' and 'having someone to depend on'.

Why might negative mood and loneliness trigger nostalgia? We have already touched upon the interesting possibility that the psychological significance of nostalgia may reside in its capacity to counteract distress and restore psychological equanimity. But what are the pathways through which nostalgia exerts such palliative benefits? We address this question next.

What is the psychological significance of nostalgia?

We have found evidence that nostalgia serves four functions. First, nostalgia generates positive affect. Second, nostalgia maintains and enhances positive self-regard. Third, nostalgia strengthens social bonds. Finally, nostalgia imbues life with meaning, which facilitates coping with existential threat. This quartet does not exhaust all possible functions of nostalgia, but both extant conceptual treatises of nostalgia and the wider social-psychological literature provided a firm theoretical basis for exploring these four functions first.

In one series of studies (Wildschut et al., 2006), participants brought to mind and wrote about a nostalgic experience or, in the control condition, an ordinary event that occurred in the past week. Subsequently, they completed various measures of positive affect, self-regard, and social bonding. Turning, first, to positive affect, there is a wealth of evidence that positive emotions such as love, pride and joy are associated with a host of desirable outcomes. To name but a few, positive affectivity facilitates approach behaviour, increases subjective well-being, fosters psychological resilience, and gives rise to thought patterns that are flexible, creative, integrative and efficient. We proposed that nostalgia serves as a store of positive affect. Kaplan (1987) characterised nostalgia as a 'joyous' experience that gives rise to 'an expansive state of mind' and 'a feeling of elation'. Similarly positive characterisations have been offered by Batcho (1995, 1998) and Davis (1977, 1979). We obtained direct evidence for the notion that nostalgia has a positive affectivity function. Participants who brought to mind and wrote about a nostalgic experience reported more positive affect than participants in the control condition who brought to mind and wrote about an ordinary event.

Turning, next, to positive self-regard, individuals possess a well-documented need to protect, maintain and enhance the positivity of the self-concept (Sedikides & Gregg, 2003). We propose that nostalgia constitutes an important mechanism through which individuals achieve positive self-regard. Nostalgia may be effective in this regard because it can bestow 'an endearing luster' on the self and cast 'marginal, fugitive, and eccentric facets of earlier selves in a positive light' (Davis, 1979). Indeed, in our studies, participants who brought to mind and wrote about a nostalgic experience reported higher self-esteem than participants in the control condition.

By now, it should come as no surprise that we believe that nostalgia is a deeply social emotion. As Hertz (1990) elegantly phrased it, in the nostalgic experience 'the mind is "peopled"'. Symbolic ties with close others are affirmed, and close others come to be momentarily part of one's present. Such meaningful bonds are particularly relevant during life transitions (e.g. graduation, relocation, new employment), when individuals are likely to feel socially isolated. Nostalgia, then, contributes to a sense of safety and secure attachment. Indeed, in our studies participants who brought to mind and wrote about a nostalgic experience subsequently evidenced a more secure adult attachment style and greater interpersonal competence than participants in the control condition.

Finally, we turn to the issue of meaning. From an existential perspective, one of the primary challenges that people face is carving out a meaningful and valued existence. Yet, awareness of the transience of life and our own inevitable mortality presents a major obstacle on the path to psychological equanimity. According to terror management theory (Pyszczynskiet al., 2004), such existential anxiety is mitigated by maintaining a two-part anxiety buffer that consists of faith in a cultural worldview (shared beliefs about the nature of reality that imbue life with meaning) and self-esteem (the sense that one is personally fulfilling the standards of one's worldview). Nostalgia can contribute an overall sense of enduring meaning to one's life. It provides an emotional mechanism by which the passing of time can be perceived as meaningful and has the additional effect of soothing existential fears by reinforcing the value of cultural traditions.

Our recent research (Routledge et al., in press) provides support for the existential function of nostalgia. We examined how nostalgia impacts the effects of reminders of mortality. For example, in one study we found that, after being reminded of one's mortality (relative to an aversive control topic), positive perceptions of the past were positively associated with perceived meaning in life. In another study, we further found that after being reminded of mortality (relative to an aversive control topic), people who are more prone to nostalgia actually show less activation of death-related thoughts.

A future research direction

The fact that our samples consisted predominantly of British undergraduate students potentially limits the generalisability of our findings to older adults. The question whether age-related changes in motivation have a bearing on nostalgia is an issue that deserves careful empirical scrutiny.

Socio-emotional selectivity theory (Carstensen et al., 1999) proposes that with advancing age people come to view their lifespan as limited. Thus, they shift attention away from future-oriented, knowledge-related goals and start to emphasise more strongly the importance of finding purpose and meaning in life, of enjoying the moment, and of being embedded in a social network. Consistent with this socio-emotional selectivity theory, Kennedy et al. (2004) found that older adults recalled personal information in a more positive light than they had originally recorded it.

This raises two important issues about nostalgia. First, are age-related changes in motivation reflected in the frequency and content of nostalgia? We would expect older adults to experience nostalgia more frequently and to assign a more prominent role to close others in their nostalgic reveries. The second issue is whether nostalgia acquires greater significance in old age. Bereavements and declines in physical health may render older adults especially vulnerable to social isolation (Victor et al., 2005). Social isolation, in turn, impairs the formation and maintenance of intimate friendships and social networks that older adults so highly value. Perhaps, then, nostalgia has an important role to play in re-establishing a symbolic connection with significant others (Batcho, 1998; Cavanaugh, 1989; Mills & Coleman, 1994). We are currently in the process of testing these ideas.

Integrative insights

Regarded throughout centuries as a psychological ailment, nostalgia is now emerging as a fundamental human strength. It is part of the fabric of everyday life and serves a number of key psychological functions. Most importantly, nostalgia may be uniquely positioned to offer integrative insights across such important areas of psychology as memory, emotion, the self and relationships. The study of nostalgia has an exciting and promising future.

References

Batcho, K.I. (1995). Nostalgia: A psychological perspective. Perceptual and Motor Skills, 80, 131-143.
Batcho, K.I. (1998). Personal nostalgia, world view, memory, and emotionality. Perceptual and Motor Skills, 87, 411-432.
Boym, S. (2001). The future of nostalgia. New York: Basic Books.
Castelnuovo-Tedesco, P. (1980). Reminiscence and nostalgia: The pleasure and pain of remembering. In S.I. Greenspan & G.H. Pollack (Eds.) The course of life. Vol. III: Adulthood and the aging process (pp.104-118). Washington, DC: US Government Printing Office.
Cavanaugh, J.C. (1989). I have this feeling about everyday memory aging.... Educational Gerontology, 15, 597-605.
Davis, F. (1977). Nostalgia, identity, and the current nostalgia wave. Journal of Popular Culture, 11, 414-425.
Davis, F. (1979). Yearning for yesterday: A sociology of nostalgia. New York: Free Press.
Fodor, N. (1950). Varieties of nostalgia. Psychoanalytic Review, 37, 25-38.
Frost, I. (1938). Homesickness and immigrant psychoses. Journal of Mental Science, 84, 801-847.
Hertz, D.G. (1990). Trauma and nostalgia: New aspects of the coping of aging holocaust survivors. Israeli Journal of Psychiatry and Related Sciences, 27, 189-198.
Hofer, J. (1934). Medical dissertation on nostalgia. (C.K. Anspach, Trans.). Bulletin of the History of Medicine, 2, 376-391. (Original work published 1688)
Holbrook M.B. & Schindler, R.M. (1989). Some exploratory findings on the development of musical tastes. Journal of Consumer Research, 16, 119-124.
Kaplan, H.A. (1987). The psychopathology of nostalgia. Psychoanalytic Review, 74, 465-486.
Kennedy, Q., Mather, M. & Carstensen, L.L. (2004). The role of motivation in the age-related positivity effect in autobiographical memory. Psychological Science, 15, 208-214.
McAdams, D.P. (2001). The psychology of life stories. Review of General Psychology, 5, 100-122.
Mills, M.A., & Coleman, P.G. (1994). Nostalgic memories in dementia: A case study. International Journal of Aging and Human Development, 38, 203-219.
Pyszczynski, T., Greenberg, J., Solomon, S., Arndt, J. & Schimel, J. (2004). Why do people need self-esteem? Psychological Bulletin, 130, 435-468.
Routledge, C., Arndt, J., Sedikides, C. & Wildschut, T. (in press). A blast from the past: The terror-management function of nostalgia. Journal of Experimental Social Psychology.
Sedikides, C. & Gregg, A.P. (2003). Portraits of the self. In M.A. Hogg & J. Cooper (Eds.) Sage handbook of social psychology (pp.110-138). London: Sage.
Sedikides, C., Wildschut, T., Arndt, J. & Routledge, C.D. (2006). Affect and the self. In J.P. Forgas (Ed.) Affect in social thinking and behavior: Frontiers in social psychology (pp.197-215). New York: Psychology Press.
Sedikides, C., Wildschut, T. & Baden, D. (2004). Nostalgia. In J. Greenberg, S. Koole & T. Pyszczynski (Eds.) Handbook of experimental existential psychology (pp.200-214). New York: Guilford.
Sedikides, C., Wildschut, T., Gaertner, L., Routledge, C. & Arndt, J. (in press). Nostalgia as enabler of self-continuity. In F. Sani (Ed.) Individual and collective self continuity. Mahwah, NJ: Lawrence Erlbaum.
Van Tilburg, M.A.L., Vingerhoets, A.J.J.M. & van Heck, G.L. (1996). Homesickness. Psychological Medicine, 26, 899-912.
Victor. C.A., Scambler, S.J., Bowling, A. & Bond, J. (2005). The prevalence of, and risk factors for, loneliness in later life. Ageing & Society, 25, 357-375.
Williams, K.D. & Sommers, K.L. (1997). Social ostracism by one's coworkers. Personality and Social Psychology Bulletin, 23, 693-706.
Wildschut, T., Sedikides, C., Arndt, J. & Routledge, C. (2006). Nostalgia: Content, triggers, functions. Journal of Personality and Social Psychology, 91, 975-993.

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Nostalgia - from cowbells to the meaning of life | BPS

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Tim Wildschut, Constantine Sedikides and Clay Routledge offer a historical and psychological account.

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Business creating onion skin packaging to reduce waste in Scotland

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Business creating onion skin packaging to reduce waste in Scotland

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A start-up business in Oban is developing eco-friendly packaging made from onion skins in a bid to cut waste and reduce emissions.

Renuka Ramanujam, CEO of HUID (the Dutch word for skin) is a former textiles student who first used onion skins as a source of clothing dye.

The 30-year-old's company sources waste peel from farmers and agricultural businesses and is developing a cardboard-like material, as well as an alternative to flexible film.

It is supported by industry-led body, the National Manufacturing Institute Scotland.

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Business creating onion skin packaging to reduce waste

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A start-up business in Oban is working on a cardboard-like material and an alternative to flexible film.

# data[].attributes.headline
Revolutionizing Athletic Performance: The Cloudboom Strike Spray-On Sneakers Appeal to Eco-Conscious Athletes Through Innovation and Competition.

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Revolutionizing Athletic Performance: The Cloudboom Strike Spray-On Sneakers Appeal to Eco-Conscious Athletes Through Innovation and Competition.

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underlying concept-innovation in sportswear through advanced technology and sustainability in manufacturing processes.

human behaviour- focus on high-performance gear reflects a human tendency to seek competitive advantages in sports, underscoring the inter

section of technology and athleticism.

demographics- The primary audience includes competitive athletes, sports enthusiasts, and eco-conscious consumers interested in cutting-edge technology and sustainable practices.

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Marathon-winning ‘spray-on’ running shoes could shake up Olympics | CNN

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We’ve seen spray-on hair, a spray-on dress and now — marathon-winning spray-on shoes.

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Nostalgia Strikes Back: Mars Revives 'Marathon' Name for Snickers to Captivate a Multi-Generational Audience

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Nostalgia Strikes Back: Mars Revives 'Marathon' Name for Snickers to Captivate a Multi-Generational Audience

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underlying Concept- The revival illustrates how brands use nostalgia as a marketing strategy to forge emotional connections with consumers and enhance brand loyalty.

Human Behavior- Consumers are exhibiting a desire for familiar, nostalgic products, indicating a trend where emotional associations with brands influence purchasing decisions.

Demographics- The campaign targets both older generations who remember the Marathon brand and younger consumers curious about retro products, appealing across a wide age range.

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Depending on your age and resistance to change, potentially it never went away, but 34 years after the shock Snickers rebrand the Marathon bar is making a comeback in the UK.

The decision to drop the British name for the treat caused uproar back in 1990 and some diehard fans have been complaining about it ever since. So, with this nostalgic audience in mind, Mars has announced it is making a "special Marathon retro edition".

The confectionery company said the revival was to mark a milestone for its UK business.

"We're excited to bring back the Marathon bar branding for a limited period," said the senior brand manager Steve Waters. "It's a great way to celebrate over 90 years of Mars making chocolate in the UK. We hope fans of Snickers, who remember when it was called Marathon, will enjoy picking it up in store."

The Snickers brand is actually the much older of the two, with the bar - nougat topped with caramel and peanuts and encased in milk chocolate - first going on sale in the US in 1930. According to Marathon lore, the company chose a different name for the UK launch because of concerns that Snickers rhymed with "knickers".

The Marathon era ran from 1967 until 1990, when Mars decided that it wanted universal names for all its products, so it changed the by then established brand name to match its American cousin.

Whether you are team Snickers or Marathon there is no doubt that it is a nostalgic reference that ages you. In one episode of the hit TV series Unforgotten, a Marathon wrapper in a victim's pocket was seen as a big clue that they might have been dead for a long time.

Sometimes companies underestimate the depth of loyalty consumers have for their brands, with, for example, last year's decision by Nestlé to axe the 60-year-old Caramac bar met with dismay.

However, the tale brought hope for fans of other defunct chocolate bars and biscuits (Nestlé also recently shelved the Breakaway) as come the summer it was back in stores. Calls for its return were "heard loud and clear", said Lisa Butterworth, the chocolate classics brand manager for Nestlé UK & Ireland, with the limited run giving people the "opportunity to savour and stock up on Caramac".

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It is not the first time that the Marathon name has been revived, with Mars also producing a limited edition several years ago. This time round the bars are being sold exclusively in the supermarket chain Morrisons.

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Mars brings Marathon name back in UK as nostalgia rises for retro sweets

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Rebrand to Snickers in 1990 caused uproar but special edition will have limited run in Morrisons stores

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Re-released films receive thumbs up from audiences, exhibitors and producers

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Re-released films receive thumbs up from audiences, exhibitors and producers

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Mumbai, With a host of new films, including star-led biggies, tanking at the box-office, older ones are being re-released on the big screen to surprising success from the 2012 hit "Gangs of Wasseypur" full of blood, gore and revenge to the romantic "Laila Majnu" that had a lacklustre run when it was first released in 2018.

Re-released films receive thumbs up from audiences, exhibitors and producers

According to trade experts and exhibitors, this is a good way to fill up the halls and recover money as those who loved watching these movies or missed them at the time of their release seem keen for the big screen experience.

"It's beneficial for exhibitors, and whoever holds the right to the film also earns money. For instance, when 'Laila Majnu' and 'Rockstar' were released, they didn't do well but this generation loved these films.

"The average occupancy for 'Laila Majnu' was 40 per cent all over India. In some properties in Mumbai, it registered over 80 per cent occupancy," trade analyst Atul Mohan told PTI, adding that he is confident that "Gangs of Wasseypur" will be immensely loved.

While "Stree 2" is doing well at the box office with earnings crossing over ₹600 crore globally, the year was not that good for big budget, star-led vehicles like "Fighter", "Maidaan", "Bade Miyan Chote Miyan", "Sarfira", and "Auron Mein Kahan Dum Tha". "Kalki 2898 AD", "Munjya", "Stree 2" and "Crew" were other handful exceptions to the poor run of Hindi cinema in theatres.

This month alone has witnessed a wave of re-releases of films, some of which are already available on streaming platforms. The films returning to theatres include romance dramas like Salman Khan's "Maine Pyar Kiya" , "Rehnaa Hai Terre Dil Mein" and two-part revenge drama "Gangs of Wasseypur".

Movies like "Rockstar", "Jab We Met", "Yeh Jawani Hai Deewani", "Chak De! India" and "Hum Aapke Hain Koun...!" also made a return to theatres for a while.

Imtiaz Ali-presented "Laila Majnu" earned ₹6.15 crore in 14 days . The Triptii Dimri and Avinash Tiwary-starrer didn't do well in 2018 despite good reviews.

Nitin Datar, President of Cinema Owners and Exhibitors Association of India, told PTI: "The response to re-released films has been generally good. I hope this trend continues because it's helping the exhibition industry to engage with the audience differently. Exhibitors are reeling under losses as the newly-released films are not appealing to people."

Jaipur-based senior distributor and exhibitor Raj Bansal said there has been a marginal rise in their business because of this trend.

But the trend of re-releasing films is not new to Bollywood, he said, adding that it was quite prevalent in the '70s, '80s and '90s when films like "Mother India", "Mughal-E-Azam", "Sholay", and Govinda's "Aankhen" made a successful return to theatres a year after their theatrical release due to public demand.

"During those days, the business was at least 20 to 25 per cent more than what it is today. Now, multiplexes have no choice but to release old films. The business is not that great but it's just that cinema houses are not running empty because we've to bear the expenses of staff, electricity, etc. When cinema lovers come to watch movies, we earn some money via ticket prices, popcorn, parking, etc. The occupancy for such films is 20 to 40 per cent," Bansal told PTI.

Ashish Kanakia, CEO of MovieMax Cinemas, emphasised that re-released films do not always generate huge profits but for them, it's all about bringing audiences to theatres.

"Re-released films represent a different kind of investment. They help us maintain a balance between showing new and old films, which helps keep our audience numbers steady," Kanakia told PTI.

"Usually, the occupancy for re-released films hovers around 30 per cent, but it's about more than just the numbers. It's about giving people the opportunity to relive the nostalgia and magic of the big screen experience. Besides, the success of re-releases shows that people still have a strong desire to experience their favourite films in theatres," he said.

But why are people paying and watching old films in theatres when they are available on streaming platforms?

Binita Bhimani, 30, said she watched "Rockstar" for the first time when it was re-released in May and immensely enjoyed the experience.

"I wanted to see 'Rockstar' in a theatre since I had not seen it on the big screen when it was released earlier. I loved the songs of the film, I wanted to experience it. I enjoyed it," Binita told PTI.

Imtiaz Ali called the re-release of his past movies a "people-led movement" in a recent interview with PTI.

"They first asked for 'Rockstar', and then 'Laila Majnu'. I'm thankful to the audience that they've started this new trend that the film is permanent and the fact that it can always be brought back to the theatre."

"I'm glad that people can return to my films whenever they want, just as I return to many of my favourite films by other filmmakers again and again," said Ali, who revisits movies of Raj Kapoor, Bimal Roy, Vijay Anand, Shyam Benegal's "Junoon" and "Sholay".

In September, there are a handful of films awaiting release including Kangana Ranaut-starrer "Emergency", Hansal Mehta-directed "The Buckingham Murders" featuring Kareena Kapoor Khan, and Siddhant Chaturvedi's "Yudhra".

Trade analyst Taran Adarsh said there's a "scarcity" of new theatrical releases and noted that re-releasing old films is proving to be beneficial in urban India.

"Now, we've got a scarcity of movies in theatres, so films that have cultivated a strong base or perhaps didn't get the due over the years, are being re-released like 'Laila Majnu', 'Rehna Hai Tere Dil Mein', which is great.

"However, you can't expect every film to be a gold mine after being re-released. This is mainly targeted at urban centres. In the interiors, I don't think they will be interested in watching a repeat unless it's a 'Sholay', 'Deewar', or 'Amar Akbar Anthony'," Adarsh told PTI.

Amit Sharma, MD, Miraj Entertainment Limited emphasized that re-releasing old films ensures a steady flow of content for multiplexes.

"Multiplexes need a steady flow of content to keep audiences coming back. When we don't have enough new releases, re-releases offer a way to keep theatres full and give audiences something to enjoy on the big screen. Re-releasing old films can be beneficial, but it varies from film to film," Sharma told PTI.

"Generally, when we re-release a film, it might start slow, but it can pick up in the second or third week as more people hear about it. So, it's not just about a single week's performance; we often plan these re-releases over several weeks to give them a chance to build momentum," he said.
This article was generated from an automated news agency feed without modifications to text.

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Re-released films receive thumbs up from audiences, exhibitors and producers

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Re-released films receive thumbs up from audiences, exhibitors and producers | Bollywood

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Bollywood’s revival of cult classics casts a new spell at box office......

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Bollywood’s revival of cult classics casts a new spell at box office......

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Read more at: https://english.mathrubhumi.com/movies-music/news/bollywood-classics-re-release-box-office-hits-1.9927672

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Bollywood’s revival of cult classics casts a new spell at box office

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Nostalgia reigns supreme as Bollywood cult classics like `Tumbbad` and `Rockstar` are re-released in theaters, proving that timeless stories never fade.

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Explained: Business and future of the trend of Bollywood re-releases

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Explained: Business and future of the trend of Bollywood re-releases

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Explained: Business and future of the trend of Bollywood re-releases

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Bollywood is witnessing a surge of theatrical re-releases. We explore what the trend means - the business associated with it and whether it could be a threat to new releases.

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All ‘Harry Potter’ Movies to Get Theatrical Re-Releases in China

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All ‘Harry Potter’ Movies to Get Theatrical Re-Releases in China

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Hogwarts fans in mainland China will be treated to a wide re-release of all eight " Harry Potter " films starting in mid-October.

Warner Bros. Pictures, the studio behind the franchise, said that the films will pay in some 3,400 theaters across 295 cities in China. The series will kick off Oct. 11, with "Harry Potter and the Sorcerer's Stone." The seven other titles will drop on a weekly basis through October and November.

They will be available in standard 2D versions as well as multiple premium formats, including in CINITY/IMAX/Dolby Cinema.

"This release marks a significant milestone for the 'Harry Potter' film series, as it is the first time all eight films will be available consecutively at such a large scale in any territory," the studio said.

Hollywood films have struggled in China since the beginning of the pandemic era, as Chinese local films have become stronger in terms of craft and budget and as filmmakers have tapped into stories that are more relevant to Chinese audiences. The market share for all foreign-language films dipped to 15% in China last year.

The "Harry Potter" universe, however, holds a lofty and unique place in the annals of Chinese film industry development, representing one of the most-beloved and innovative film series from the west to arrive in Chinese cinemas. They were produced between 2001 and 2011, at a time when multiplexes were new to China and the country's production, distribution and exhibition sectors were all evolving rapidly. For many Chinese audiences they were the first western fantasy-drama movies they saw in comfortable, modern screening conditions.

"There is a whole generation of Chinese audiences, however, which have not had the chance to enjoy the 'Harry Potter' movies in theaters," said Kurt Rieder, head of theatrical distribution, APAC, at Warner Bros. Discovery. He was speaking Thursday at the APOS media and entrainment conference in Indonesia.

The films will be among the first Hollywood titles to release in Chinese cinemas after the Oct. 1 or National Day holidays, which run for a week from next Tuesday. The period is one of the peak film-going seasons and is traditionally dominated by Chinese tentpole titles across a variety of genres.
Cinema box office in China this year is lagging some 22% below 2023 levels and cinema operators could do with a fillip from a familiar and mass-market franchise.

Harry Potter Re-release schedule in China

Oct. 11 - "Harry Potter and the Sorcerer's Stone"
Oct. 18. - "Harry Potter and the Chamber of Secrets"
Oct. 25 - "Harry Potter and the Prisoner of Azkaban"
Nov. 1 - "Harry Potter and the Goblet of Fire"
Nov. 8 - "Harry Potter and the Order of the Phoenix"
Nov. 15 - "Harry Potter and the Half-Blood Prince"
Nov. 22 - "Harry Potter and the Deathly Hallows: Part 1"
Nov. 29 - "Harry Potter and the Deathly Hallows: Part 2"

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Warner Bros. Pictures to Re-Release Theatrically All 'Harry Potter' Films in China (EXCLUSIVE)

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All eight movies in the 'Harry Potter' universe are to get a rerelease in mainland Chinese cinemas.

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All ‘Harry Potter’ Movies to Get Theatrical Re-Releases in China

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All ‘Harry Potter’ Movies to Get Theatrical Re-Releases in China

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Hogwarts fans in mainland China will be treated to a wide re-release of all eight " Harry Potter " films starting in mid-October.

Warner Bros. Pictures, the studio behind the franchise, said that the films will pay in some 3,400 theaters across 295 cities in China. The series will kick off Oct. 11, with "Harry Potter and the Sorcerer's Stone." The seven other titles will drop on a weekly basis through October and November.

They will be available in standard 2D versions as well as multiple premium formats, including in CINITY/IMAX/Dolby Cinema.

"This release marks a significant milestone for the 'Harry Potter' film series, as it is the first time all eight films will be available consecutively at such a large scale in any territory," the studio said.

Hollywood films have struggled in China since the beginning of the pandemic era, as Chinese local films have become stronger in terms of craft and budget and as filmmakers have tapped into stories that are more relevant to Chinese audiences. The market share for all foreign-language films dipped to 15% in China last year.

The "Harry Potter" universe, however, holds a lofty and unique place in the annals of Chinese film industry development, representing one of the most-beloved and innovative film series from the west to arrive in Chinese cinemas. They were produced between 2001 and 2011, at a time when multiplexes were new to China and the country's production, distribution and exhibition sectors were all evolving rapidly. For many Chinese audiences they were the first western fantasy-drama movies they saw in comfortable, modern screening conditions.

"There is a whole generation of Chinese audiences, however, which have not had the chance to enjoy the 'Harry Potter' movies in theaters," said Kurt Rieder, head of theatrical distribution, APAC, at Warner Bros. Discovery. He was speaking Thursday at the APOS media and entrainment conference in Indonesia.

The films will be among the first Hollywood titles to release in Chinese cinemas after the Oct. 1 or National Day holidays, which run for a week from next Tuesday. The period is one of the peak film-going seasons and is traditionally dominated by Chinese tentpole titles across a variety of genres.
Cinema box office in China this year is lagging some 22% below 2023 levels and cinema operators could do with a fillip from a familiar and mass-market franchise.

Harry Potter Re-release schedule in China

Oct. 11 - "Harry Potter and the Sorcerer's Stone"
Oct. 18. - "Harry Potter and the Chamber of Secrets"
Oct. 25 - "Harry Potter and the Prisoner of Azkaban"
Nov. 1 - "Harry Potter and the Goblet of Fire"
Nov. 8 - "Harry Potter and the Order of the Phoenix"
Nov. 15 - "Harry Potter and the Half-Blood Prince"
Nov. 22 - "Harry Potter and the Deathly Hallows: Part 1"
Nov. 29 - "Harry Potter and the Deathly Hallows: Part 2"

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Warner Bros. Pictures to Re-Release Theatrically All 'Harry Potter' Films in China (EXCLUSIVE)

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All eight movies in the 'Harry Potter' universe are to get a rerelease in mainland Chinese cinemas.

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Bollywood movies are re-releasing in theatres by the dozen. Is it nostalgia or slim pickings?

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Bollywood movies are re-releasing in theatres by the dozen. Is it nostalgia or slim pickings?

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Our nostalgia for old films might be about more than just returning to the comfort of a certain joyful, simpler time in our own lives

Rekindling a teenage crush on R Madhavan was not on my 2024 bingo card. But there I was, feeling that familiar blush creep up my cheeks as I sat in a Noida movie hall by myself, watching Maddy creep up behind Reena (a fresh-faced Dia Mirza). We're at a pivotal moment somewhere in the middle of Gautham Menon's 2001 film Rehnaa Hai Terre Dil Mein. She fusses about with a glass of fresh juice in the kitchen. He stands too close. She turns to him, all aquiver. They want to do things, but like good sanskari Indian people, they resist. Instead, we get a dream sequence pulsing with electric desire set to the beautiful, utterly moving ballad 'Zara Zara'.

I feel my breathing turn shallow as the camera pans along Madhavan's still-dripping-from-a-shower back (and wonder for a hot second if he's the reason why I have an enduring affinity for the dad bod). Some rows ahead, five viewers who appear to be younger than the film itself sing along loudly in chorus. In a corner, a middle-aged couple cuddles tightly, perhaps reliving their own youthful romance. 23 years after Rehnaa Hai Terre Dil Mein was released-and flopped-it's back in theatres all over India, and even though it's available to watch on three streaming platforms, it is doing brisk business.

"I don't know what to make of it," a bemused Madhavan, now in his fittest and most successful, said in a recent interview. A section of social media shares in his bafflement, not just at this middling film's second wind, but at the larger trend of old Bollywood movies re-releasing in cinema halls and multiplexes. And seeing surprising success at that.

From blockbusters like Sooraj Barjatya's 1989 film Maine Pyar Kiya re-appearing to commemorate the film's 35th anniversary to Imtiaz Ali's cult hit Rockstar (2011) surfing the wave of its online fandom and the much-less-appreciated Laila Majnu perhaps banking on Triptii Dimri's stardom to give it a second chance-it's an odd assortment of retro movies playing in theatres. Other Bollywood movies re-releasing in cinemas this month are Veer Zaara (2004), Tumbbad (2018), Taal (1999), Pardes (1997) and Tujhe Meri Kasam (2003).

Industry pundits and multiplex owners have pegged this strategy on a vacuum of new releases as well as the failure of multiple Hindi movies to command big box office numbers. Sure, Stree 2 has hit 600 crores, but it's a rare monster hit in a year that saw major star-led vehicles like Kalki 2898 AD, Maidaan and Fighter failing to leave a mark.

"Is all that's left of the Hindi film industry? Nostalgia?" A popular influencer wrote in an Instagram caption along with a post of Mumbai's Regal Cinema, whose facade sported a poster of Ramesh Sippy's Sholay (1975), re-released for a single day. Some commenters under the post agree; others inform readers that the event was a result of the Film Heritage Foundation's work with preserving lost film reels, and this screening was important because the film was being presented in its original format. Later that day, Amitabh Bachchan tweeted: "I had never thought of watching movies on mobile, nor am I thinking of it now... who knows whether the old was gold or the gold became old".

Clearly, nostalgia's potency cannot be underestimated, certainly not at this time when whole worlds and timelines mosh with each other in that great big arcade called the Internet. Y2K fashion refuses to die. Brad Pitt is bringing bell bottoms back on the Venice red carpet. Every '90s boy band has crawled out from their million-dollar caves for revival tours. Even the curmudgeonly brothers of cult rock band Oasis want to put their differences aside and cash in.

Nostalgia powers much of what we see on screen today. What else can explain the endurance of the Twilight saga in pop culture or the fact that Netflix just greenlit an animated series based on Midnight Sun? Or that Mean Girls turned up yet again last year, even if it was as an unwatchable musical? Or that Christopher Nolan has publicly said that "magical thinking, nostalgia and daydreaming" is "the only sound business plan" when it comes to movies? Or that some of the most watched "documentaries" on Indian screens are The Romantics and Angry Young Men, both hagiographies of powerful and iconic figures in the Hindi film industry?

If 'nostalgia', a term that's been around since the 17th century thanks to German philosopher Johannes Hofer, is linked to the idea of "homecoming", then film-based nostalgia might be about returning to the comfort of a certain joyful, simpler time in one's own life. But maybe it also has something to do with the very experience of going to the theatre to watch them-those special occasions, those community-based experiences. It's probably why a generation mourns the loss of single-screen theatres, filmmakers continue to lionise the old way of doing things and audiences pedestalise the people who strive to preserve them.

In another Noida multiplex, I buy a ticket for Anurag Kashyap's Gangs of Wasseypur (2012), which has been re-released for a week. A gaggle of boys push each other around as they recite lines from the film. Later, inside the hall, they also jump into the aisles and sing and dance to 'Tain Tain To To' as the 50 of us in attendance wait for the film to roll. I can't help but think of the double screening, 12 years ago, at the now-defunct Osian Film Festival-a major event for Delhi's cultural landscape that year, evident from the over-crowded auditorium at Siri Fort. It was so crowded, in fact, that the doors wouldn't close and if you found a place to park your rear, on pleather or carpet, you dared not leave.

I remember the red plastic chairs that studded the aisles of both cinema halls in small-town Bihar, where I lived in 1995 when Dilwale Dulhania Le Jayenge came through-and how the scramble for those chairs became a ritual for every Shah Rukh Khan film thereafter. I remember the front row wooden benches of Sathyam cinema in Chennai-and every other cinema hall too-which were easier on our wallets than our butts, but from where we watched and wolf-whistled at SRK and Deepika Padukone in Om Shanti Om (2007). And then the mind drifts to an early morning show of Pathaan last year: housefull, joyful and noisy enough to drown out that sceptical voice in one's head-the one that finds this conviviality just a shade too manufactured.

There were only about 70-odd people watching Rehnaa Hai Terre Dil Mein in the theatre last week. Absolutely no one, it's safe to say, is under the impression that they're watching a great piece of cinema. Someone shouts " cringe!" when Maddy declares "that's my style!". The dialogue elicits sniggers, Dia Mirza's line delivery becomes a joke, Saif Ali Khan's clothes, dance moves and fight sequences trigger raucous laughter.

Some of us older folk in the audience are taken by that particularly Indian Y2K aesthetic in a country that had just opened its doors to the world-the loud American logos, the orange cargo pants, the cutesy DVD shop, the in-your-face burgers and pizzas in frames, the view from Bandra Fort before the Sea Link road came into existence. A lot of us now judge Reena for the choices she makes in the end (and ourselves for letting them define our idea of the "happily ever after").

But we are all here 100%, for the music-a fantastic soundtrack by composer Harris Jayaraj that was permanently embossed on our millennial brains by Radio Mirchi and Radio City, the first private radio stations to begin operating that same year; and that have stayed in heavy rotation in the streaming era too. And really, to feel, at least for a few minutes in that black box, that it is still possible to escape reality. To allow oneself to think that, yes, all it takes for a man like R Madhavan to fall in love is to watch a woman frolic in the rain with childlike abandon. To suspend one's disbelief.

Also read:
The Romantics on Netflix explores how Yash and Aditya Chopra successfully steered Bollywood towards love So much of Salim-Javed's Angry Young Men is actually about gentle, introspective women The Oasis reunion is like Charli XCX and Lorde working it out on the remix-but for men

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Bollywood movies are re-releasing in theatres by the dozen. Is it nostalgia or slim pickings?

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Our nostalgia for Bollywood movies re-releasing might be about more than just returning to the comfort of a certain joyful, simpler time in our own lives.

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Laila Majnu, Tum Bin, Taal: Are re-releases a growing trend or now an overkill?

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Laila Majnu, Tum Bin, Taal: Are re-releases a growing trend or now an overkill?

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Laila Majnu, Tum Bin, Taal: Are re-releases a growing trend or now an overkill?

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What began as a noble idea of nostalgia with films like Laila Majnu and Rockstar, the re-release trend is being overused with a new announcement every other day

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'Tumbbad' Re-release box office: The Sohum Shah starrer mint ..

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'Tumbbad' Re-release box office: The Sohum Shah starrer mint ..

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Read more at:

http://timesofindia.indiatimes.com/articleshow/113726346.cms?utm_source=contentofinterest&utm_medium=text&utm_campaign=cppst

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It's the season of re-releases with films like Hum Aapke Hai Kaun!, Laila Majnu, and Veer-Zaara returning to theaters, but none have performed as well as Sohum Shah and Rahi Anil Barve's Tumbbad, which saw only a slight drop in collections during its second week.

Tum Bin Secrets FINALLY Revealed: Raqesh Bapat, Sandali Sinha & Himanshu Malik EXCLUSIVE On ETimes

During its original release the film met with limited success but when the film dropped on OTT it connected with audiences in a big way and on many occasions the film would trend on social media with fans asking for the sequel.

Cashing on the trend of old films being re-released and the amazing goodwill Tumbbad had generated, the film was released in theaters once again and the audiences lapped it up. The film went on to earn Rs 13.15 crore in the first week and in the second week the film added another 11.35 crore, taking the two week total of the film to Rs 24.50 making it one of the most successful re-releases of all times.

Sonakshi Sinha, Zaheer Iqbal Unfiltered I Private Jokes, Love Affair And KHAAMOSH! | INTERVIEW

Tumbbad will remain one of those rare films which earned more money in its re-release than it ever did during its first run. Actor-producer Sohum Shah has now announced a sequel for the film, but director Rahi Anil Barve has bowed out of it has he already has his hands full with multiple projects like Gulkanda Tales with Pankaj Tripathi, Kunal Kemmu and Abhishek Banerjee which is being backed by Raj and DK. Also some time back he announced his next project which is Rakht Brahmand which reportedly has Aditya Roy Kapoor, Samantha Ruth Prabhu, Ali Fazal and Wamiqa Gabbi also backed by Raj and DK.

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'Tumbbad' Re-release box office: The Sohum Shah starrer mints Rs 11.50 crore in its second week | Hindi Movie News - Times of India

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Tumbbad's re-release has been more successful than its original run, earning Rs 24.50 crore in two weeks and outperforming other re-releases like Hum

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PVR INOX to make 'Movie Re-Release' a major part of its business model

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PVR INOX to make 'Movie Re-Release' a major part of its business model

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PVR INOX to make ‘Movie Re-Release’ a major part of its business model

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Lack of content, demand fuels movie re-releases

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Upendra Re-release: The 1999 Classic Expected To Stay Strong In 2nd Week

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Upendra Re-release: The 1999 Classic Expected To Stay Strong In 2nd Week

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Upendra Re-release: The 1999 Classic Expected To Stay Strong In 2nd Week - News18

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The 1999 Upendra movie was re-released in theatres on September 20, last week, after 25 years of its original release.

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Movie Re-Release Calendar 2024 & 2025: Your Guide to Movies Back In Theaters

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Movie Re-Release Calendar 2024 & 2025: Your Guide to Movies Back In Theaters

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If you love catching re-releases of classic films in theaters on the big screen (whether you're watching for the first time or the 50th), 2024 has been a boon year unlike any before it. Due to a strike-disrupted release schedule and lack of tentpole action, studios and theaters have been banking on nostalgia and novelty re-releasing beloved movies nationwide, to tempt audiences back to the multiplex.

Continue on for the full calendar of upcoming movie re-releases for the rest of 2024 and into 2025.

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Movie Re-Release Calendar 2024 & 2025: Your Guide to Movies Back In Theaters

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Catch all the re-releases, whether you're watching for the first time or the 50th!

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Barrel Jeans: Gen Z’s Trend That Millennials Can’t Stand- Constant heat among gen z and millenials 

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Barrel Jeans: Gen Z’s Trend That Millennials Can’t Stand- Constant heat among gen z and millenials 

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The new denim trend on the block 'Barrel Jeans' is somewhat of a conversation starter, while Genz see to adore it, millennials cant relate to it.

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Barrel Jeans: Gen Z’s Trend That Millennials Can’t Stand

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The new denim trend on the block ‘Barrel Jeans’ is somewhat of a conversation starter, while Genz see to adore it, millennials cant relate to it.

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 Value of material changes with time -silver posses higher quality that gold yet priced less than gold

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 Value of material changes with time -silver posses higher quality that gold yet priced less than gold

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Silvers unique property as both metal and industrial commodity make it an attractive asset to hold today.

The article from Livemint highlights the factors driving silver's current surge in value. The key reasons include the growing demand for silver in green technologies like solar panels, its industrial uses, and investor interest due to inflation concerns. As both a precious metal and an industrial commodity, silver is benefiting from its dual role in global markets. The metal's potential for price growth is seen as an attractive hedge for those seeking alternatives to gold during periods of economic uncertainty.

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Silver’s unique properties—as both a precious metal and an industrial commodity—make it an attractive asset to hold today.

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A famed holy sweet in an unsavoury row in India- Food Adulteration doesn't even leave holy sweets 

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A famed holy sweet in an unsavoury row in India- Food Adulteration doesn't even leave holy sweets 

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The underlying concept of this controversy about the Tirupati laddus centers on the religious and cultural significance of food purity in India. The alleged adulteration of sacred temple offerings, especially with non-vegetarian substances, has not only raised concerns about food safety but also sparked political and religious debates. This issue reflects deeper concerns about faith, tradition, and public trust, where food is not just sustenance but holds spiritual value for millions of devotees.

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Tirupati: The famed holy sweet in an unsavoury row in India

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The famous Tirupati temple laddus are prized by devotees who consider them god’s blessing.

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You’ve been blocked by network security.

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AP Dhillon announces 3-city India tour amid buzz around Coldplay, Diljit's concerts; Check dates & more-rising trend of major international and Indian music artists organizing tours in India,

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AP Dhillon announces 3-city India tour amid buzz around Coldplay, Diljit's concerts; Check dates & more-rising trend of major international and Indian music artists organizing tours in India,

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The underlying concept of the AP Dhillon announcement is the rising trend of major international and Indian music artists organizing tours in India, reflecting the growing popularity of live music events in the country. AP Dhillon's tour coincides with similar buzz around concerts by other high-profile artists like Coldplay and Diljit Dosanjh. This trend highlights India's evolving live entertainment scene, catering to diverse music tastes and bringing global and local artists closer to their fanbase.

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AP Dhillon announces 3-city India tour amid buzz around Coldplay, Diljit’s concerts; Check dates & more

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The upcoming tour will kick off in Mumbai on December 7, with additional performances planned in New Delhi on December 14 and Chandigarh on December 21

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Flipkart Apologises After Promotional Video Calling Husbands Aalsi, Bewakoof Sparks Outrage- responsible marketing 

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Flipkart Apologises After Promotional Video Calling Husbands Aalsi, Bewakoof Sparks Outrage- responsible marketing 

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The underlying concept of this news revolves around the importance of responsible marketing. Flipkart's promotional video, which used negative stereotypes to describe husbands, sparked outrage as it offended many viewers. The public backlash highlighted the sensitivity of content that might be seen as disrespectful or perpetuating harmful stereotypes. This incident demonstrates how brands need to be mindful of their messaging to avoid offending their audience and maintain positive relationships with consumers.

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Flipkart apologises for video calling husbands ‘aalsi, bewakoof’ after backlash

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The video, promoting Flipkart’s ‘Big Billion Days Sale,’ has since been removed from their social media platforms after the backlash.

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Kendrick - Watch the Party Die, How the culture is fighting back

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Kendrick - Watch the Party Die, How the culture is fighting back

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Kendrick Lamar Drops New Song "Watch The Party Die" | Reaction

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Researchers in California are developing an AI-based early warning system that analyzes social media posts to predict future pandemics, leveraging a vast database of Twitter data and emphasizing the need for ethical oversight and collaboration in public health.

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Researchers in California are developing an AI-based early warning system that analyzes social media posts to predict future pandemics, leveraging a vast database of Twitter data and emphasizing the need for ethical oversight and collaboration in public health.

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Researchers in California are developing an AI-based early warning system that will examine social media posts to help predict future pandemics.

The researchers, from University of California, Irvine (UCI) and the University of California, Los Angeles (UCLA), are part of the US National Science Foundation's Predictive Intelligence for Pandemic Prevention grant programme.

This funds research that “aims to identify, model, predict, track and mitigate the effects of future pandemics”.

The project builds on earlier work by UCI and UCLA researchers, including a searchable database of 2.3 billion US Twitter posts collected since 2015, to monitor public health trends.

AI is playing an increasingly crucial role in pandemic preparedness. Researchers in California are developing AI-based tools to predict outbreaks by analyzing social media posts, while platforms like EVEScape, from Harvard and Oxford, track virus mutations to help with vaccine development. Pharmaceutical companies are using AI to speed up antibody identification. However, experts highlight challenges like data bias, ethical concerns, and the need for human oversight. While AI improves preparedness, building trust and collaboration remains vital for handling future pandemics effectively. I found the use of AI in tracking social media data intriguing, particularly its potential to detect early warning signs of pandemics based on real-time human behavior. This link between technology and human interaction offers a fascinating look at how AI can integrate with public health systems.

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How much can AI help tackle the next pandemic?

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Artificial intelligence is now being used to predict and prepare for the next outbreak.

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The British Antarctic Survey's annual ferry flight to Antarctica showcases the resilience of 60-year-old de Havilland Twin Otter aircraft and the adaptability of pilots facing extreme logistics and harsh conditions.

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The British Antarctic Survey's annual ferry flight to Antarctica showcases the resilience of 60-year-old de Havilland Twin Otter aircraft and the adaptability of pilots facing extreme logistics and harsh conditions.

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Flying into Antarctica is an enormous challenge for both pilots and aircraft. A 60-year-old Canadian plane turns out to be perfect for the job. "It's a massive adventure," says Vicky Auld.

Deputy chief pilot for the British Antarctic Survey (BAS), Auld is preparing for the organisation's annual autumn ferry flight from Canada to Antarctica. Months in the planning, this will be an epic 55-hour journey over 12 days, covering some 13,700km (8,500 miles) as the crow flies. This year, Auld will be piloting BAS' relatively luxurious and spacious four-engine de Havilland Dash-7, but most of her pilot colleagues will be heading south in 40-year-old twin-engine aircraft with unpressurised cabins. Designed in the 1960s and still in production today, de Havilland Twin Otters have been described by some as the Land Rover of the skies.

The 12-day flight across the world in a 60-year-old de Havilland Twin Otter involves flying 13,700 km from Canada to Antarctica, showcasing both the resilience of the aircraft and the pilots’ adaptability. The Twin Otter, known for its rugged design, is crucial for remote operations, particularly in Antarctica. The journey demands careful planning, flying into unfamiliar airports, and coping with harsh weather and limited facilities. The human aspect here includes coping with physical discomforts (lack of pressurization and basic amenities) while navigating dynamic environments that test pilots' patience, precision, and adaptability. I found the incredible precision and human endurance in facing such difficult logistics and conditions fascinating.

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The 12-day flight across the world in a 60-year-old plane

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Flying into Antarctica is an enormous challenge for both pilots and aircraft. A 60-year-old Canadian plane turns out to be perfect for the job.

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Global coffee prices are surging due to a combination of climate-related crop failures, market dynamics, depleted stockpiles, and farmers in Vietnam switching to more profitable durian cultivation.

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Global coffee prices are surging due to a combination of climate-related crop failures, market dynamics, depleted stockpiles, and farmers in Vietnam switching to more profitable durian cultivation.

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The cost of unroasted beans traded in global markets is now at a "historically high level", says analyst Judy Ganes.

Experts blame a mix of troubled crops, market forces, depleted stockpiles - and the world’s smelliest fruit. In 2021, a freak frost wiped out coffee crops in Brazil, the world's largest producer of Arabica beans - those commonly used in barista-made coffee. This bean shortfall meant buyers turned to countries like Vietnam, the primary producer of Robusta beans, that are typically used in instant blends.

But farmers there faced the region’s worst drought in nearly a decade. And then Vietnamese farmers pivoted to a smelly, yellow fruit - the durian.

The article explains how various economic and environmental factors, including climate change and farmers in Vietnam switching from coffee to the highly lucrative durian fruit, are driving up coffee prices globally. Demographically, rising coffee demand in major urban areas like London and New York, along with market volatility, is contributing to price increases. Human behavior, such as farmers reacting to market shifts and opting for more profitable crops, plays a key role. I found it interesting how climate challenges and market forces are intertwining to affect such a staple commodity like coffee.

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How the world’s smelliest fruit is making coffee more expensive

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A “perfect storm” of economic and environmental factors in coffee-producing regions is pushing up prices.

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Harris Leads Trump Nationally, Debate Win Boosts Marginally but Race Remains Tight.

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Harris Leads Trump Nationally, Debate Win Boosts Marginally but Race Remains Tight.

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Just over 67 million people tuned in to watch Harris and Trump go head to head in the debate in Pennsylvania on 10 September. But what do the polls tell us about who won? A Reuters/Ipsos poll of 1,400 registered voters who had heard at least something about the debate found that 53% said Harris won and 24% said Trump won. It also suggested Harris had a lead of five points over her rival nationally, 47% to 42% - up from 45% to 41% in August.

Demographics

Demographics play a critical role in shaping voting behavior and preferences in the upcoming U.S. presidential election. Factors such as age, race, and gender can significantly influence how different groups lean politically. For instance, younger voters are often more inclined to support Kamala Harris, whereas older demographics might show stronger backing for Donald Trump. Understanding these demographic trends is essential for both campaigns as they tailor their messages to resonate with specific voter segments.

Human Needs

In addition to demographics, human needs also heavily impact voter choices. Issues like economic stability, healthcare access, social justice, and climate change are at the forefront of many voters' minds. Harris's policies on these matters may appeal more to certain groups, while Trump's stance might resonate better with others. As candidates address these pressing concerns, their ability to connect with voters' values and needs could be pivotal in determining the election's outcome.

Why this topic?

What fascinates me about this election is how it reflects broader societal aspirations, particularly the potential for the United States to elect its first female president. This pivotal moment signifies not just a personal achievement for Harris but also represents a shift in traditional political dynamics. The ongoing contest between established values and progressive ideals encapsulates the current state of American society, making the election not just a political event but a cultural milestone worth closely observing.

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US election polls 2024: Who is ahead - Harris or Trump?

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An in-depth look at the polls and what they can and can’t tell us about who will win the White House.

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Eight migrants died while attempting to cross the English Channel from France to the UK in a boat accident, contributing to a rising death toll amid concerns over unsafe crossings and people-smuggling.

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Eight migrants died while attempting to cross the English Channel from France to the UK in a boat accident, contributing to a rising death toll amid concerns over unsafe crossings and people-smuggling.

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Eight people have died overnight while trying to cross the Channel from France to England, French police say. Rescue services were alerted after the boat got into difficulty in waters north of Boulogne-sur-mer in the northern Pas-de-Calais region after 01:00 local time (00:00 BST). The rubber vessel had around 60 people on board, from countries including Eritrea, Sudan, Syria and Iran. It comes less than two weeks after 12 people, including six children and a pregnant woman, died when a boat carrying dozens of migrants sank in what was the deadliest loss of life in the Channel this year.

Eight people have tragically died while attempting to cross the English Channel from France to the UK after their rubber boat encountered difficulties near Boulogne-sur-Mer. The vessel, carrying about 60 migrants from Eritrea, Sudan, Syria, and Iran, ran aground and came apart on rocks. Rescue efforts saved 53 people, while six, including a baby with hypothermia, were hospitalized. This incident adds to a rising death toll in the Channel, with 45 lives lost this year amid growing concerns over people-smuggling and unsafe crossings.

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Eight dead after Channel migrant crossing - French officials

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The Home Office says 801 people crossed the Channel on Saturday.

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Typhoon Bebinca, the strongest storm to hit Shanghai in 75 years, made landfall, leading to the evacuation of over 400,000 residents and causing significant disruptions in the city.

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Typhoon Bebinca, the strongest storm to hit Shanghai in 75 years, made landfall, leading to the evacuation of over 400,000 residents and causing significant disruptions in the city.

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Hundreds of thousands of people were evacuated as a powerful typhoon made landfall near China's financial hub, Shanghai. Typhoon Bebinca hit at about 07:30 local time (23:30 GMT) on Monday in the coastal area of Lingang New City in Shanghai’s east, the China Meteorological Administration said. It is the strongest storm to hit Shanghai in 75 years, according to Chinese state media. As a precaution, more than 400,000 people in the Shanghai Metropolitan area were relocated by Sunday evening, according to local officials.

Typhoon Bebinca, the strongest storm to hit Shanghai in 75 years, made landfall near the city, leading to the evacuation of over 400,000 residents. The typhoon caused widespread disruptions, including grounded flights, halted train services, and closed highways, with winds reaching 151 km/h (94 mph). The city reported incidents like fallen trees and damage to billboards. Shanghai’s 25 million residents were advised to stay indoors, and major attractions like Shanghai Disney Resort were temporarily shut. The storm is expected to affect nearby provinces with heavy rains and high winds.

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Shanghai hit by strongest typhoon in 75 years

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Bebinca has forced thousands to evacuate and grounded all flights in the city’s two main airports.

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Astronauts Face Extended Stay on ISS Amid Spacecraft Concerns, Adapting to Daily Challenges and Global Cooperation.

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Astronauts Face Extended Stay on ISS Amid Spacecraft Concerns, Adapting to Daily Challenges and Global Cooperation.

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In June two American astronauts left Earth expecting to spend eight days on the International Space Station (ISS).

But after fears that their Boeing Starliner spacecraft was unsafe to fly back on, Nasa delayed Suni Williams and Butch Wilmore’s return until 2025. They are now sharing a space about the size of a six-bedroom house with nine others. Every five minutes of the astronauts’ day is divided up by mission control on Earth.

They wake up early. At around 06:30 GMT, astronauts emerge from the phone-booth-size sleeping quarter in the ISS module called Harmony. The compartments have laptops so the crew can stay in contact with family and a nook for personal belongings like photographs or books. The astronauts might then use the bathroom, a small compartment with a suction system. Normally sweat and urine are recycled into drinking water but a fault on the ISS means the crew must store urine instead.

Demographics, Human Behaviour and what interested me in this - The article explores life aboard the International Space Station (ISS), focusing on the astronauts' daily routines, challenges, and unique experiences. Demographically, the astronauts come from different nations, highlighting the global cooperation on the ISS. Their behavior reflects a high degree of tolerance, teamwork, and adaptability. They work in a tightly scheduled environment, deal with hygiene issues, and handle the "space smell," all while maintaining camaraderie. What interested me most was how astronauts view Earth from space, which deeply impacts their perspective on global unity and human insignificance.

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ISS: What life is like for Nasa astronauts Suni Williams and Butch Wilmore

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As Suni Williams and Butch Wilmore spend months longer than planned on ISS, three astronauts tell us what life is like in orbit.

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Helping improve emergency aid in religious tracks where medical facilities are unavailable

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Helping improve emergency aid in religious tracks where medical facilities are unavailable

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making medical attention accessible in case of emergencies mid track

Innovative initiative provides instant access to specialized medical advice, contributes to improved response to medical emergencies & enhances patient care on Vaishno Devi track

The studio is a result of a memorandum of understanding (MoU) signed between SMVDSB, Hewlett Packard Enterprise India Private Limited (HPEIPL) and Hewlett Packard (India) Software Operation Private Limited (HPISO) on April 6 this year as per the directions of lieutenant governor Manoj Sinha.

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Vaishno Devi Shrine hospital gets telemedicine studio

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Innovative initiative provides instant access to specialized medical advice, contributes to improved response to medical emergencies & enhances patient care on Vaishno Devi track

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Uncertainty Over Acceptance of Older Indian Rupee Notes Raises Concerns Among Travelers and Expats.

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Uncertainty Over Acceptance of Older Indian Rupee Notes Raises Concerns Among Travelers and Expats.

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A new series of Rupee notes was released a couple of years ago, and there is uncertainty about whether the older notes will still be accepted. Someone had sold these older notes, which were obtained from an ATM during a trip to India about 10 years ago, claiming they were surplus cash that was no longer needed.

Demographics - The demographics affected by the uncertainty around the acceptance of older Rupee notes include individuals aged 25-65 who are familiar with or handle cash transactions, particularly those who have travelled to India or engaged in cross-border financial activities. This group may include frequent travellers, expatriates, or anyone dealing with currency exchange, who could experience confusion or inconvenience if the older notes are no longer accepted.

Human Behaviour - Human behaviour in this context reflects a mix of trust, scepticism, and adaptability. People may experience uncertainty and anxiety about the legitimacy of the older currency and its acceptance, leading to cautiousness in transactions. The decision to sell older notes, despite their potential obsolescence, reveals a pragmatic approach to managing perceived surplus and financial resources, while also highlighting a tendency to capitalize on available assets, even if their future value is uncertain.

What interested you in this - I'm intrigued by how changes in currency design and policy impact the acceptance of older notes, particularly in contexts where the currency’s legal status might be unclear. The situation involving the sale of old Rupee notes, which were obtained from an ATM a decade ago and are now questioned for their validity, highlights the complexities and uncertainties surrounding currency devaluation and acceptance in a rapidly evolving financial landscape.

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You’ve been blocked by network security.

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Social media banned in Brazil- is social media a representation of freedom of speech.

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Social media banned in Brazil- is social media a representation of freedom of speech.

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Brazil banned X. Authorities in India, Pakistan and the EU have also have raised concerns. But should social media platforms be held responsible for content on their sites?

Human behavior- The underlying human behavior in the article reflects the tension between freedom of expression and the desire for control over harmful or misleading content on social media platforms.

Demographics- Social media users, government authorities, and advocates of free speech rights are the primary focus of the debate.

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State bans on social media: A question of free speech? - DW - 09/05/2024

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Brazil banned X. Authorities in India, Pakistan and the EU have also have raised concerns. But should social media platforms be held responsible for content on their sites?

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Fatal result due to a fake doctor performing surgery with help of YouTube videos in Bihar

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Fatal result due to a fake doctor performing surgery with help of YouTube videos in Bihar

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hb- disregard for another life due to the assumption that information available online is accurate

A 15-year-old boy died in Saran district of Bihar after a quack performed surgery on him, following instructions from YouTube videos.

The family of the deceased boy Golu said he was taken to the accused Ajit Kumar Puri’s private clinic on Friday with complaints of stomachache and vomiting.

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A 15-year-old boy died in Saran district of Bihar after a quack performed surgery on him, following instructions from YouTube videos.

The family of the deceased boy Golu said he was taken to the accused Ajit Kumar Puri's private clinic on Friday with complaints of stomachache and vomiting.

"After Golu was admitted the quack decided to perform gall bladder surgery... after watching videos on YouTube...it was after the surgery, that Golu's condition worsened. When his condition worsened, the staff of the clinic took him to Patna where he died on the way on September 7. The family members alleged that the quack performed surgery after watching videos on YouTube", district police said in a statement.

Local police have said they have launched an investigation into the death. The quack is yet to be traced.

Indian Medical Association has called for stringent action against quacks who damage the reputation of genuine doctors.

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Fake doctor performs surgery with help of YouTube videos, Bihar boy dies

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Indian Medical Association has called for stringent action against quacks who damage the reputation of genuine doctors.

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Processed meat raises type2 diabetes.- consumers awarness on packaged and processed food 

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Processed meat raises type2 diabetes.- consumers awarness on packaged and processed food 

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The article discusses the increased risk of developing Type 2 diabetes from consuming processed meats. Studies have linked the consumption of items like sausages, bacon, and cold cuts to a higher likelihood of the disease due to the high levels of sodium, preservatives, and saturated fats in these products.

Human Behavior- This reflects how dietary choices, influenced by convenience and taste preferences, contribute to chronic health conditions.

Demographics- The article likely addresses adults, particularly those with diets rich in processed foods, and individuals concerned about diabetes.

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Eating processed meats raises type 2 diabetes risk – DW – 08/26/2024

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Two slices of ham a day are enough to raise type 2 diabetes risk by 15%, according to a new study. Meanwhile high-fat diets could increase the numbers of a toxic molecule known to cause the disease.

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New Technologies

Real-Time Updates: The platform leverages digital technology to deliver live scores, match statistics, and in-depth analysis. This includes features like scorecards, leaderboards, and minute-by-minute updates for ongoing events.

Video Integration: NDTV Sports integrates multimedia elements, offering video highlights, interviews, and live streaming, enhancing the user experience and providing dynamic content.

Human Interaction

Users interact with the platform by accessing live updates, reading news articles, watching video content, and participating in fan discussions via social media integration. The website encourages engagement with sports enthusiasts, creating a community-driven experience through commenting and sharing.

Demographics

The platform targets sports fans of all ages, including both casual viewers and avid followers. It caters to a global audience but focuses heavily on Indian and international sports, including cricket, football, tennis, and others, appealing to sports enthusiasts who seek in-depth coverage and real-time updates.

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Latest Sports News, Live Scores, Results Today’s Sports Headlines Updates - NDTV Sports

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NDTV Sports is the ultimate destination for Sports fans from around the World. Get latest sports news and updates from Cricket, Tennis, Football, Formula One, Hockey, NBA and Golf with Live scores and Stats

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CRED prize controversy surges anger among winners due to sudden cancellation of contest after the winners were declared

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CRED prize controversy surges anger among winners due to sudden cancellation of contest after the winners were declared

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Was it a bug, or a marketing tactic? If the latter, then where should the company draw the line when it comes to drawing attention?

Several users who believed they had won fintech company CRED's coveted Friday Jackpot were left frustrated and disillusioned after the platform abruptly cancelled their winnings, citing a technical "bug" as the reason. The issue came to light when users took to X to voice their concerns and displeasure, detailing how they were informed of their wins, only to have them retracted hours later.

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CRED scraps MacBook, iPad jackpots worth lakhs for 200 users citing ‘bug’. Outcry follows

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As compensation, CRED offered to refund the points used for the jackpot entry and provided a goodwill gesture of Rs 1,000 cashback—a gesture that the X user declined.

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Employees overtime in MNCS- need for update in labor laws of 1948

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Employees overtime in MNCS- need for update in labor laws of 1948

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India's outdated labor laws, particularly the Factories Act of 1948, fail to protect white-collar workers in multinational corporations (MNCs), who often work up to 14 hours a day without overtime pay. Companies exploit loopholes, classifying employees as "executives" to bypass overtime compensation. The shift to remote work has further blurred personal-professional boundaries. Despite India's economic growth, lax regulations and the decline of union representation since the 1990s allow firms to sidestep worker rights, creating exploitative work environments.

Human Behavior- employers exploit workers by taking advantage of outdated labor laws. Multinational corporations classify employees as "executives" to avoid paying overtime, pushing them to work excessively long hours. This exploitation is facilitated by the lack of legal protection for modern working conditions, such as remote work, which blurs the line between personal and professional life. The behavior demonstrates how, without proper regulation, businesses prioritize profit over worker well-being, resulting in widespread worker exploitation.

Demographics- Indian employees of MNCS.

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India’s archaic labor laws allow firms to exploit workers – DW – 09/03/2024

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Major international companies, including big tech firms, are exploiting India’s labor laws and skirting overtime payment, say workers.

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https://artsandculture.google.com/story/12-songs-created-by-ai-barbican-centre/VwVhbAD7QslgLA?hl=en

New Technologies

AI-Generated Music: The story features songs created using AI, where machine learning algorithms analyze vast amounts of music data to compose original pieces. This demonstrates the intersection of art and artificial intelligence.

Collaborative Tools: AI tools used by musicians enhance their ability to create, pushing the boundaries of what is possible with technology in the music industry.

Human Interaction

The project highlights collaboration between humans and machines, where musicians guide AI systems by setting parameters, creating a hybrid creative process. The AI augments human talent by exploring new musical possibilities, while artists maintain control over the final product, blending creativity with computational precision.

Demographics

The target audience for this project includes both tech-savvy individuals and creative professionals, including musicians, artists, and enthusiasts interested in the future of AI in the arts. The AI-generated songs also appeal to those curious about innovative applications of machine learning in music and culture.

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AI: More Than Human is a major exhibition exploring creative and scientific developments in AI, demonstrating its potential to revolutionise our lives. The exhibition takes place at the Barbican Centre, London from 16 May-26 Aug 2019.

Part of Life Rewired, our 2019 season exploring what it means to be human when technology is changing everything.

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12 songs created by AI - Google Arts & Culture

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Celebrating Doremons Birthday... influence of cartoon 

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Celebrating Doremons Birthday... influence of cartoon 

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what is interesting?
A cartoon character is much more celebrated than real life heros.

Human behavior- People are more connected to fictional characters than real life.

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Happy Birthday Doraemon!❤️ pic.twitter.com/8hNtcNgkVg
— RVCJ Media (@RVCJ_FB) September 3, 2024

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The Therapeutic Benefits of Music on Mental Well-Being

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The Therapeutic Benefits of Music on Mental Well-Being

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The popularity of lofi music, particularly in slowed and reverb formats, reflects a collective desire for relaxation and mental escape, catering to listeners seeking calmness amid daily stress.

The mashup format combines familiar melodies with soothing beats, enhancing the listening experience and making it ideal for studying, working, or unwinding.

This trend primarily attracts young adults and students who engage with music for focus and relaxation, often utilizing platforms like YouTube for easy access to curated playlists.

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Mind Relax Lofi Song | Mind Relax Lofi Mashup | Mind Fresh Lofi Songs | Slowed and Reverb

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New Technologies

iOS, macOS, and watchOS Updates: Apple showcases significant upgrades across its operating systems, with improvements in user interfaces, performance, and features powered by AI and machine learning.

Spatial Computing: A strong focus on augmented and virtual reality (AR/VR), leveraging the power of Apple Vision Pro and the integration of immersive technologies into everyday applications.

Developer Tools: Apple introduces enhanced frameworks like Swift and Metal for building more efficient apps.

Human Interaction

Apple emphasizes accessibility and ease of use, encouraging developers to create applications that offer seamless interaction through gestures, voice commands, and AR environments, reducing the barriers between digital and physical spaces.

Demographics

WWDC 2024 appeals primarily to developers, tech enthusiasts, and businesses invested in the Apple ecosystem. The audience ranges from experienced developers focused on high-end applications to students and new developers learning through Apple's educational content and resources.

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Join the worldwide developer community online for a week of technology and creativity.

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Bangladeshi Immigrants in detention camp.

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Bangladeshi Immigrants in detention camp.

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28 illegal Bangladeshi Muslims caught and sent to the Detention camp by the Assam administration.

Demographics- Indian citizens, Bangladesh Immigrants

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28 illegal Bangladeshi Muslims caught and sent to the Detention camp by the Assam administration.

Hail to @himantabiswa dada 🙌 pic.twitter.com/mPM6j25GGI
— Sunanda Roy 👑 (@SaffronSunanda) September 3, 2024

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The Impact of Social Media and Influencer Culture on Fast Fashion Consumption

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The Impact of Social Media and Influencer Culture on Fast Fashion Consumption

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Try-on hauls tap into the desire for authenticity and relatability, as viewers seek genuine opinions and styling tips from influencers they trust.

The format showcases fashion trends and provides practical insights, making it appealing for those looking to update their wardrobes or find inspiration for styling outfits.

This trend primarily attracts young adults and teens, particularly those engaged in social media platforms like YouTube and Instagram, who are influenced by fashion trends and influencer

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H&M jeans try on haul #shortfeed #minihaul

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Effects of autonomous sensory meridian response (ASMR)- The Impact of Sensory Experiences on Mental and Physical Well-Being

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Effects of autonomous sensory meridian response (ASMR)- The Impact of Sensory Experiences on Mental and Physical Well-Being

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The study investigates how Autonomous Sensory Meridian Response (ASMR) reflects a desire for relaxation and emotional well-being, as individuals seek experiences that promote calmness and reduce stress.

The exploration of ASMR's impact on mood, attention, and physiological measures such as heart rate and skin conductance highlights its potential therapeutic benefits, particularly in enhancing mental health.

The research focuses on young adults, predominantly female participants, who are part of a growing community engaged with ASMR content, often accessed through platforms like YouTube.

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The effects of autonomous sensory meridian response (ASMR) on mood, attention, heart rate, skin conductance and EEG in healthy young adults

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Autonomous sensory meridian response (ASMR) is a warm tingling sensation which is often accompanied by feelings of calmness and relaxation. The present study examined the effects of an ASMR video on mood, attention, heart rate (HR), electrodermal activity…

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appeal to bycott Netflix- #boycottnetflix-  entertainment or religion 

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appeal to bycott Netflix- #boycottnetflix-  entertainment or religion 

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purposeful use of hindu names instead of actual terrorist names.

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It's time to Ban Netflix#Boycott_IC814_Webseries as they are purposefully using Hindu name instead of actual terrorist names...#BoycottNetflix#NiteshKumar pic.twitter.com/915yVlWDwc
— 🚩Shambhu 🇮🇳 © (@Shambhu_HJS) September 2, 2024

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Drinking beer can make you more vulnerable to mosquitos bites, according to a study by the department of biodefence medicine at the Medical and Pharmaceutical Toyama University in Japan. Maybe it’s the increased body temperature, or increased sweating, or an increased amount of carbon dioxide exhaled by the drinker. Also the CO2 that fizzes out when a beer is opened can attract mosquitos towards the drinker.
What is interesting- CO2 generated from beer attracts mosquitoes thta attack mammals.

Demographics- Beer consuming people.

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Cookist Wow on Instagram: "Did you know that 𝐝𝐫𝐢𝐧𝐤𝐢𝐧𝐠 𝐛𝐞𝐞𝐫 𝐜𝐚𝐧 𝐦𝐚𝐤𝐞 𝐲𝐨𝐮 𝐦𝐨𝐫𝐞 𝐚𝐭𝐭𝐫𝐚𝐜𝐭𝐢𝐯𝐞 𝐭𝐨 𝐦𝐨𝐬𝐪𝐮𝐢𝐭𝐨𝐬? 🦟🍺

🤓 Drinking beer can make you more vulnerable to mosquitos bites, according to a study by the department of biodefence medicine at the Medical and Pharmaceutical Toyama University in Japan. Maybe it’s the increased body temperature, or increased sweating, or an increased amount of carbon dioxide exhaled by the drinker. Also the CO2 that fizzes out when a beer is opened can attract mosquitos towards the drinker.

Do you usually drink #beer? What is your favorite? 🍻

#cookistwow #cookistrecipe #beer #internationalbeerday #beerday #learnwithcookistwow"

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17K likes, 205 comments - cookistwow on August 19, 2024: "Did you know that 𝐝𝐫𝐢𝐧𝐤𝐢𝐧𝐠 𝐛𝐞𝐞𝐫 𝐜𝐚𝐧 𝐦𝐚𝐤𝐞 𝐲𝐨𝐮 𝐦𝐨𝐫𝐞 𝐚𝐭𝐭𝐫𝐚𝐜𝐭𝐢𝐯𝐞 𝐭𝐨 𝐦𝐨𝐬𝐪𝐮𝐢𝐭𝐨𝐬? 🦟🍺

🤓 Drinking beer can make you more vulnerable to mosquitos bites, according to a study by the department of biodefence medicine at the Medical and Pharmaceutical Toyama University in Japan. Maybe it’s the increased body temperature, or increased sweating, or an increased amount of carbon dioxide exhaled by the drinker. Also the CO2 that fizzes out when a beer is opened can attract mosquitos towards the drinker.

Do you usually drink #beer? What is your favorite? 🍻

#cookistwow #cookistrecipe #beer #internationalbeerday #beerday #learnwithcookistwow". 

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View this post on Instagram

A post shared by Cookist Wow (@cookistwow)

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Apple introduces integrated intelligence system n their newest phone launch, making ai more accessible

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Apple introduces integrated intelligence system n their newest phone launch, making ai more accessible

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ai becoming increasingly integrated into daily life and available to public

This is iPhone 16 Pro. Built for Apple Intelligence. A new powerful, private, personal, deeply integrated intelligence system to help you get things done effortlessly.

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Prediction- Women will be single by 2030. - change in societal norms - women changing prioritizing career over social norms

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Prediction- Women will be single by 2030. - change in societal norms - women changing prioritizing career over social norms

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what is interesting- Social norms being questioned due to women prioritising career.

Human Behavior- Women are delaying their biological clock as they know they have differents treatments and options to facilitate child bearing. hence they are prioritising career.

demographics- women of age 25-44.

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news on Instagram: "The study by Morgan Stanley predicts that nearly half of women aged 25-44 will be single by 2030. This shift is largely due to changes in societal norms, with women prioritizing their careers, education, and personal lives over early marriage and childbearing. The increased availability of birth control and Infertility treatments has also reduced the pressure to marry for the sake of having children

. Follow us(@dailylatestnews ) to know what happened in India in Last 24hr

#trending #viral #meme #news #dailylatestnews #daily #explore"

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44K likes, 756 comments - dailylatestnews on August 25, 2024: "The study by Morgan Stanley predicts that nearly half of women aged 25-44 will be single by 2030. This shift is largely due to changes in societal norms, with women prioritizing their careers, education, and personal lives over early marriage and childbearing. The increased availability of birth control and Infertility treatments has also reduced the pressure to marry for the sake of having children

. Follow us(@dailylatestnews ) to know what happened in India in Last 24hr

#trending #viral #meme #news #dailylatestnews #daily #explore". 

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View this post on Instagram

A post shared by news (@dailylatestnews)

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Targeted Demographic Analysis

The tool tailors tweets to resonate with specific audience segments, using insights like age, interests, and preferences.

AI-Driven Tweet Optimization

By leveraging AI, the tool creates tweets that optimize engagement, analyzing trends, popular hashtags, and user behavior.

Human-AI Collaboration

Users input their ideas, while the AI refines and aligns the content with the intended audience, ensuring relevance and effectiveness.

Simplifying Social Media Strategy

The tool helps marketers and individuals craft tweets that efficiently enhance their social media presence, saving time and effort.

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Generate unique, creative, and engaging tweets with our free AI Tweet Generator. Create content on-the-go with our easy-to-use tool.

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Interfaces in new places: Spatial computing and the industrial metaverse

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Interfaces in new places: Spatial computing and the industrial metaverse

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The industrial metaverse is revolutionizing various sectors, particularly manufacturing, healthcare, and retail, by integrating advanced spatial computing technologies like AR/VR, digital twins, and AI.

These technologies enhance human interaction by simulating real-world environments for training, design, and operational tasks. Demographics, especially industrial workers, engineers, and healthcare professionals, benefit from tools like smart glasses and immersive 3D interactions, improving efficiency and safety.

As spatial computing evolves, it enables remote collaboration, faster onboarding, and safer operations. This shift is poised to simplify future operations, merging human tasks with autonomous systems, real-time data, and advanced simulations across industries.

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Deloitte’s 15th Tech Trends report helps business leaders separate signal from noise and use evolving technology as a tool to revolutionize business.

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As Chief Data and Analytics Officers (CDAOs) strategize for the future, they must anticipate trends across AI, data complexity, and digital business to maintain competitive advantage. Core trends include AI's shift from "good enough" to critical, managed complexity over chaos, and addressing distrust in data accuracy. AI tools like generative AI are transforming workflows, while empowering teams to use data effectively is essential for innovation. CDAOs must also respond to industry-specific trends, ensuring their technology choices align with demographic needs and drive efficiency. This proactive planning ensures adaptability and better decision-making in an increasingly data-driven environment.

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10 top AI and machine learning trends for 2024

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10 top AI and machine learning trends for 2024

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In 2024, key AI trends include the rise of multimodal AI, which integrates text, images, and audio for more dynamic interactions, and agentic AI, enabling autonomous decision-making. Open-source AI promotes accessibility, with platforms like GitHub seeing increased developer engagement. Retrieval-augmented generation reduces hallucinations by retrieving external data. Enterprises are adopting customized AI models for niche applications, driving demand for AI and machine learning talent. Shadow AI is a growing concern as employees use AI without oversight. Additionally, AI ethics, security risks, and evolving regulations, such as the EU's AI Act, are gaining attention globally.

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10 top AI and machine learning trends for 2024 | TechTarget

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Discover the top 10 machine learning and AI trends for 2024 that are shaping technology and business, including multimodal, open source and customization.

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In 2023, two key trends emerged: generative AI (gen AI) and electrification/renewables. Gen AI saw a 700% surge in interest, driving innovation in text, video, and image generation, and boosting related technologies like robotics and machine learning. Investments in this space grew sevenfold despite economic challenges. Electrification and renewables also gained momentum, supported by decarbonization goals and energy security needs. While overall tech investments declined, optimism remains strong, particularly for frontier technologies. The pace of innovation has remained high, reflecting increasing demand for specialized talent and a long-term focus on growth.

4o

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Which technology trends have the most momentum in an accelerating world? We ranked the top cross-industry trends that matter most for companies and executives.

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Transforming Music Distribution and Ownership Through Innovative Technology." How blockchain is changing the way music rights are recorded and managed.

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Transforming Music Distribution and Ownership Through Innovative Technology." How blockchain is changing the way music rights are recorded and managed.

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The desire for transparency and fair compensation drives interest in blockchain technology, as artists seek better control over their rights and earnings.

The exploration of how blockchain can streamline rights management and royalty distribution highlights its potential to resolve longstanding issues in the music industry.

This topic is particularly relevant for musicians, songwriters, producers, and industry stakeholders, including tech-savvy consumers who are invested in the future of music and digital rights.

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Blockchain: Recording the music industry

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How Blockchain technology could save the music industry billions.

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Reviving Cultural Heritage and Nostalgia Through Cinema.

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Reviving Cultural Heritage and Nostalgia Through Cinema.

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The resurgence of theatrical re-releases taps into nostalgia, allowing audiences to experience beloved classics on the big screen, fostering a sense of community among generations.

The trend reflects a strategic response to the current film landscape, where re-releases provide an opportunity for theaters to attract audiences amidst a muted supply of new films.

This trend appeals to a diverse audience, including younger viewers who missed these films during their original runs and older cinephiles eager to relive cinematic memories.

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Explained: Business and future of the trend of Bollywood re-releases

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Bollywood is witnessing a surge of theatrical re-releases. We explore what the trend means - the business associated with it and whether it could be a threat to new releases.

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The Rise of Minimalism in India - Shifting Consumer Behaviors Towards Simplicity and Conscious Living.

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The Rise of Minimalism in India - Shifting Consumer Behaviors Towards Simplicity and Conscious Living.

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The minimalist wardrobe trend reflects a growing desire for simplicity and intentionality in clothing choices, driven by consumer fatigue from fast fashion and overconsumption.

The article explores how adopting a minimalist approach can reduce decision fatigue and promote a more sustainable lifestyle, emphasizing quality over quantity in fashion.

This trend is particularly appealing to millennials and Gen Z, who prioritize sustainability and are increasingly rejecting fast fashion in favor of timeless, versatile pieces.

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"Since Christmas, I've been to four weddings", writes a user of online forum Mumsnet. "I wore the same outfit to three... My cousin [said] I was disrespectful, that... it was rude and that if I didn't want to go I should have declined the invitation rather than turn up inappropriately dressed. [Have I] made a massive faux pas?"

"[I joined a] challenge, where people wear the [same] dress 100 days in a row," says another chat site user, this time on work advice site Ask a Manager. "I was called into my boss's office and he... said he had to talk to me about how I presented myself at work... Can I really get in trouble for continuing to wear my dress every day?"
More like this:
- How to make your clothes last longer

- The most ingenious recycled homes

- Inside the ethical beauty boom

In the Western world, there is an unspoken rule. Don't wear the same clothes too often. Even though the wedding guest and the office worker above were both reassured by others that they had done nothing wrong, the feeling remains. Every day - or at least every few days - we are expected to change what we are wearing. Even if we work in an office and not in a sweaty factory or in a sun-baked field. Even though washing machines exist. And we must constantly update our wardrobes. Even green initiatives like clothes-swap events and wardrobe libraries, aimed at helping us be sustainable, push the same idea: what we already have is not enough.

It's an unspoken rule in the Western world that we should vary our outfits frequently - but the eco-conscious are increasingly questioning that notion (Credit: Alamy)

The overabundance of cheap clothes means that many of us use only 20% of the garments in our wardrobes. Meanwhile, the clothing industry wreaks havoc on our fellow humans and on the planet. But it didn't use to be like this. Today's hyper-paced shopping and discarding is a relatively new phenomenon. And as the fashion business battles increasing sustainability problems, we may soon have to revert back to the norm.

One way of tackling overconsumption is by reducing what you wear. Outside of uniformed jobs, being exempt from the need to vary your look is a luxury mainly afforded to men, and the habit of wearing an identical outfit every day is embraced almost solely by men, be that Mark Zuckerberg, Steve Jobs or almost every suit-wearing office worker in the world.

Jennifer Logan lives with her husband and two children in California, where she works as an osteopath. Around 10 years ago, after she and a friend started talking about how great it would be to have a uniform in order not to have to think about what to wear, she made a wool dress out of second-hand jumpers and wore it almost every day - until it shrunk in the wash.

Back to wearing clothes in a more usual way, Logan battled with decision fatigue. Finally, she bought a new dress: black, knee-length, sleeveless. Three years later, it's still practically the only garment she uses. "I wear it for everything," Logan tells BBC Culture. "Date night... Everything I ever do. I am wearing it to a work conference this week." She only dons alternative wear, like her pyjamas or sweatshirt and sweatpants borrowed from her daughter, for messy cleaning or for ceramics class.

Logan has built her wardrobe around her dress. She sometimes adds merino leggings or, if it's cold, trousers or a sleeved top. Before, she would spend most days in jeans and a T-shirt, but now, she says, she always feels dressed up. And no-one seems to notice it's the same dress.
Quality not quantity
Tackling overconsumption by just reducing what you wear is not without complications. Fashion has a function, and what we chose to wear any given day tells the world who we are. And even though Logan dresses her garment up or down by adding accessories, she also says she has recently begun feeling a little tired of wearing black every day and is now considering swapping her black dress for one of colour.

Garments were once so expensive that they were remade several times - a bodice in the 1700s could become a dress in the 1820s (Credit: Marie Ulväng)

There is also the issue of quality. Logan explains that her practice can be adopted on any budget, with wearers using second-hand clothes or going down to a capsule wardrobe of a few outfits in order not to wear garments out. But the fact remains that a lot of modern clothes aren't made to be worn every day. They are far from durable, long-lasting investments. In many cases, we have to buy new.

"In the 17th and 18th Centuries, clothes were among the most expensive things families would own," Professor Beverly Lemire from the University of Alberta tells BBC Culture. Such was the value of fabric, that in 18th-Century London, a quarter of thefts brought to court involved textiles and clothing. "[Clothes] could have lives that lasted decades," Lemire says. "They were worn until they were rags."

However, this didn't stop people from changing their looks. Instead, variation and individuality were to be found in the detail. Individual fit, adherence to slowly changing fashion trends or even personal touches were achieved via altering. "Clothes were made to be unmade," Lemire explains.

It was expected that garments would be taken apart, taken in, taken out and amended. All seams were hand-stitched. All clothes had repairs. Ribbons and buttons were used to liven up old garments, and records tell of young men identifying with a certain group by having long curls in their hair or wearing hosiery with a certain kind of stripe.

However, things were already speeding up. In the 17th and 18th Centuries, people wore a lot of undyed fabric at home, like linen and wool. But they also developed a taste for new fabrics based on originals from China and India, explains Marie Ulväng, senior lecturer in fashion studies at Stockholm University.

With the industrial revolution, our garments became increasingly factory-made, in standard sizes. Asian and American cotton and, eventually, cheap, outsourced labour allowed Western countries to increase production and lower prices.

But, Ulväng says, the biggest change in our view of fashion came later, in the 1960s. Now, subcultures emerged, and fashion was no longer dictated from above. "Previously, a woman may have worn a skirt suit, a coat, tailor-made garments... But the young were more interested in following a rapidly changing fashion," Ulväng says. "Fashion moved faster... Low prices were important, but that the clothes lasted and were well made was not."

Sounds familiar? Can we return to an old way of viewing clothing? We may already be on our way.

The "rule of five" is a campaign founded by sustainability strategist Tiffanie Darke - shown here, in a Prada top that was once a dress (Credit: Eva Espresso)

During the pandemic, writer and sustainability strategist Tiffanie Darke had a re-think. Having been in the middle of the fast-fashion world, working as an editor in fashion magazines, she decided to take a course at the Cambridge Institute of Sustainability Leadership. Then, after seeing a report from think tank The Hot & Cool Institute, suggesting that to keep things sustainable, British people should only buy five new pieces of clothing a year, she started the Rule of Five campaign. Since then, others in the fashion world have started to follow her example.

"There are different ways of engaging in fashion - rental, swapping, borrowing from friends - like people did when they were kids - mending," she tells BBC Culture. "I think about what my five things to buy this year will be all the time - it's fun. I plan it out." Last year, she asked a stylist to help audit her wardrobe and remake unused garments, like a rarely worn Prada taffeta dress which was turned into a top. This year, for one of her five purchases, she will have a house coat made for her by designer Alice Temperley.

Lately, companies including Net-a-Porter, Ralph Lauren and Mulberry have embraced partnerships with alteration services, recycling credits and durability guarantees, Darke says. And it doesn't have to be expensive; you can get a re-make dopamine hit on the cheap. "Alterations company Sojo has prices from £10 for the cheapest mend. And you get a whole new item in your wardrobe," Darke says. And in Victorian times, she points out, fashion was buying a new ribbon for your hat.

There is also a trend towards slower fashion cycles. People from super-luxury brands now talk about "trendless fashion", Darke says; timeless, well-made pieces that will last. Hopefully, quality garments, like those we had in pre-industrial times, and those that minimalist dressers like Jennifer Logan seek out today, will follow. The proposed US Fashion Act would make retailers responsible for the entire life cycle of their products, and while this will drive up high-street prices, Darke hopes that the consumer expectations will change in tandem, and drive a move towards better quality clothes from high-street brands, too.

In the 17th Century, a new ribbon or feather for your hat was the way to make a fashion statement, as seen in this watercolour by John Cox Dillman Engleheart (Credit: Alamy)

"Maybe fast fashion is a parenthesis," Marie Ulväng tells BBC Culture. "Maybe, later, we'll return to the wiser approach we had before." Perhaps, our brief love affair with fast fashion is about to end.

That would mean fewer but better-made items in our wardrobes and slower fashion cycles, driven less by the sale of new items. It would mean a different kind of high street, with less real estate taken up by clothes stores, and fewer shoppers flicking through reams of identical, cheap nylon tops bursting from sales racks. Instead, there would be more textile knowledge, more stitching, more mending and more creativity. And the discussions on online forums would be about buying or not buying a new ribbon for your hat.

If you would like to comment on this story or anything else you have seen on BBC Culture, head over to our Facebook page or message us on Twitter.
And if you liked this story, sign up for the weekly bbc.com features newsletter, called The Essential List. A handpicked selection of stories from BBC Future, Culture, Worklife and Travel, delivered to your inbox every Friday.

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"Since Christmas, I've been to four weddings", writes a user of online forum Mumsnet. "I wore the same outfit to three... My cousin [said] I was disrespectful, that... it was rude and that if I didn't want to go I should have declined the invitation rather than turn up inappropriately dressed.

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Enhancing Daily Life Through Innovative Audio Technology. The headphones integrating seamlessly into users' lifestyles while addressing their audio needs.

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Enhancing Daily Life Through Innovative Audio Technology. The headphones integrating seamlessly into users' lifestyles while addressing their audio needs.

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The shift towards open-ear headphones reflects a growing desire for convenience and safety, as users seek audio solutions that allow them to remain aware of their surroundings.

The exploration of market trends highlights the appeal of open-ear designs for active lifestyles, emphasizing comfort and the integration of technology in daily routines.

This trend primarily attracts younger, tech-savvy consumers who prioritize functionality and versatility in their audio devices while engaging in activities like commuting, exercising, or working.

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Open-Ear Bluetooth Headphones Market Size, Future Trends: Share, Scope, and Growth Predictions for 2024-2031

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New Jersey, United States,- The Open-Ear Bluetooth Headphones Market refers to the segment of the audio devices industry that encompasses wireless headphones designed to sit outside the ear canal, allowing users to maintain awareness of their surroundings while listening to music or taking calls. Th

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The Rise of Foldable Mobile Phones: How Innovation Is Transforming User Experience and Device Functionality

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The Rise of Foldable Mobile Phones: How Innovation Is Transforming User Experience and Device Functionality

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The design of foldable mobile phones reflects a desire for convenience and versatility, catering to users' need for multifunctionality in their devices.

The exploration of how foldable phones impact daily life and communication habits highlights the intersection of technology and lifestyle, revealing user adaptability to new formats.

This trend appeals primarily to tech-savvy consumers, millennials, and Gen Z, who prioritize innovation and are drawn to cutting-edge technology that enhances their mobile experience.

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Innovative Communication Tools and Their Role in Enhancing Collaboration in Hybrid Work Environments.

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Innovative Communication Tools and Their Role in Enhancing Collaboration in Hybrid Work Environments.

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The Grunt Notification system taps into the desire for real-time communication and feedback in collaborative environments, enhancing team dynamics and responsiveness.

This innovative notification system allows users to send quick, voice-based alerts, streamlining communication and reducing the need for lengthy messages in busy work settings.

The system is particularly relevant for teams in fast-paced industries, such as tech and creative sectors, where efficient communication is crucial for productivity.

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Grunt Notification - As the US Open begins, Grindr introduced a cheeky new feature - the grunt notification - in its app. Starting August 26 and continuing through ...

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'Carnivore diet' latest trend followed by influencers speculated to do more harm than good in the long run

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'Carnivore diet' latest trend followed by influencers speculated to do more harm than good in the long run

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Weight loss is one of the huge benefits that people who follow the carnivore diet claim they’ve experienced since adding more animal-based products to their diet. This is likely because the eating pattern also cuts down on carbs, says Dr. Walter Willett, a professor of epidemiology and nutrition at Harvard T.H. Chan School of Public Health.

“It’s possible that some people who have been eating a lot of refined starch and sugar may get better in the short run,” with the carnivore diet, Willett says. “But this sounds like a diet that is going to be very unhealthy in the long run.”

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Fitness influencers swear by the ‘carnivore diet’—it’s ‘basically a terrible idea,’ doctor says

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Influencers swear by beef, butter, bacon and eggs for a “carnivore diet.” Here’s what experts say about the diet’s safety and sustainability.

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How virtual production is creating high-tech jobs in film and tv for local students

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How virtual production is creating high-tech jobs in film and tv for local students

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With its ability to seamlessly merge the physical and digital realms, virtual production has revolutionised the way movies, television shows and video games are brought to life. This cutting-edge approach, once limited to big-budget Hollywood productions, is now accessible to Deakin film, TV and animation, and design students.

With the video post-production industry expected to grow strongly in Australia over the next five years to achieve more than $500 million in revenue, the prospects for virtual production are exciting and beneficial for local students.

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Remote Work and Digital Nomadism (Work)-The Evolution of Work Culture and the Shift Towards Flexibility and Mobility.

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Remote Work and Digital Nomadism (Work)-The Evolution of Work Culture and the Shift Towards Flexibility and Mobility.

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The shift towards remote work has led many professionals to embrace the digital nomad lifestyle, seeking flexibility and adventure while balancing work and travel.

The article explores how the pandemic accelerated this trend, with a significant rise in individuals identifying as digital nomads, highlighting the benefits of this lifestyle, such as increased productivity and improved work-life balance.

This trend particularly appeals to millennials and Gen Z workers who prioritize flexibility, adventure, and a better quality of life over traditional office settings.

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As the world continues to adapt to the new normal, many companies and workers are reevaluating the traditional 9-5 office-based work model. With remote work becoming increasingly prevalent among companies seeking to improve worker retention, many workers are embracing a new lifestyle - the digital nomad. A recent survey commissioned by SafetyWing of 550 respondents - 250 office workers, 250 remote workers and 50 digital nomads - has shed light on the emerging trends and shifting attitudes towards remote work and the digital nomad lifestyle.

The Great Reevaluation

You won't be surprised to learn that the pandemic has played a significant role in the shift towards remote work. Almost three-quarters of digital nomad respondents (74.5%) stated that their decision to go remote was influenced directly by the pandemic. This finding matched my expectations and helped convince me that the rest of the survey was valid.

A more surprising finding for me was that the survey also found that 90% and 86.8% of respondents expressed interest in becoming a remote worker and a digital nomad respectively. The cost of living helps explain this rise, with 78.3% of Americans considering or committing to working remotely citing this issue as a reason.

Indeed, according to a Flexjobs analysis, employees can save up to $12,000 per year by working full-time remotely. This includes savings on transportation expenses like gas, car maintenance, and parking, as well as the cost of buying professional clothing and eating out at expensive restaurants. While there may be some additional costs associated with working from home, such as increased utility bills and the cost of cooking at home, these expenses are typically much smaller than the costs of commuting to an office.

This shift towards remote work and the digital nomad lifestyle represents a great reevaluation of the traditional work model, and the possibilities it can offer in terms of work-life balance and freedom.

The Rise of the Remote Family

Contrary to popular belief, the digital nomad lifestyle is not limited to single, young professionals. The survey found that over half of the digital nomads surveyed (58.8%) are either married or in a partnership, and nearly half (48.3%) have children under the age of 18. This highlights the versatility of the digital nomad lifestyle and how it can be embraced by professionals of all ages and life stages.

In fact, 70.4% of digital nomads surveyed who have children have worked and traveled with their children, and plan on doing this more in the future. This demonstrates that the digital nomad lifestyle can be an attractive option for families looking to balance work and travel while maintaining a flexible lifestyle.

The Happiness ROI

The benefits of remote work and the digital nomad lifestyle are not limited to increased freedom and flexibility. The survey found that an overwhelming 93% and 90% of remote worker respondents reported increased levels of satisfaction and productivity, respectively. Furthermore, 61% of respondents reported decreased levels of stress, and nearly half (44%) cited better quality of mental health.

Additionally, almost a third of respondents (30%) claimed that being in a better financial situation was a key factor in their increased happiness and well-being. With remote work and the digital nomad lifestyle allowing for greater control over work-life balance and reduced costs, it's not surprising that many workers are reaping the benefits in terms of increased happiness and well-being.

The Business Benefits and Challenges of Supporting Digital Nomads

I speak to 5-10 leaders every week about how to implement hybrid and remote work in their organizations, and the question of whether to allow remote workers to travel and work from anywhere is inevitably a topic of conversation. Here's what I tell them.

One of the main benefits of supporting digital nomads is access to a wider pool of talent. With remote work becoming more common, companies can expand their talent search to include workers from all over the world. This can lead to increased diversity and a better representation of different perspectives and skills. Furthermore, digital nomads are often highly motivated and productive, as they have the freedom to work from anywhere and are able to balance work with their personal lives.

While supporting digital nomads can bring many benefits, it can also present challenges with compliance and paperwork. However, these challenges can be overcome with proper planning and preparation. Companies can work with HR and legal teams to develop policies and procedures that ensure compliance with local and international regulations. This can include policies on tax obligations, insurance requirements, and data security.

Furthermore, companies can use technology to streamline compliance and paperwork processes. For example, using HR management software can help keep track of employee information, tax obligations, and insurance requirements. Companies can also work with service providers that specialize in supporting remote workers to help manage compliance and paperwork requirements. They can also work with providers that offer benefits to digital nomads, such as Working Without Borders, which supports families traveling and working to fun destinations.

Conclusion

The results of this survey paint a picture of a future of work that is increasingly embracing remote work and the digital nomad lifestyle. As more and more workers embrace this lifestyle, it is clear that this shift represents a great reevaluation of the traditional work model, and a glimpse into the possibilities it can offer in terms of work-life balance and freedom. Companies that embrace this change and support their workers will be well-positioned to succeed in the future. As a highly experienced expert in the field of remote work and flexible lifestyles, I strongly advise companies to take advantage of this opportunity and support the digital nomad lifestyle.

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The Great Reevaluation: How Remote Work And Digital Nomads Are Reshaping The Future Of Work

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With remote work becoming increasingly prevalent among companies seeking to improve worker retention, many workers are embracing a new lifestyle - the digital nomad.

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Humans putting their own life at risk in hopes of creating a viral video, how far is too far to go viral?

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Humans putting their own life at risk in hopes of creating a viral video, how far is too far to go viral?

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Shiva Raju, who had learnt snake-handling from his father, captured the cobra after a local found it. On Thursday, he filmed himself handling the snake, including a risky stunt where he placed the cobra's head in his mouth. During the stunt, the cobra bit Raju.

He returned home and informed his family, who immediately took him to a regional hospital. Despite medical treatment, Raju succumbed to the snake bite.

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Video: 20-year-old puts cobra in mouth for social media views, dies after bite

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The man had learnt snake-handling from his father and captured the cobra after a local found it.

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Micro-influencers - The Role of Authenticity and Community in Digital Marketing Strategies and A Strategic Approach for Start-ups

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Micro-influencers - The Role of Authenticity and Community in Digital Marketing Strategies and A Strategic Approach for Start-ups

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The article discusses the growing significance of micro-influencers in the marketing strategies of start-ups. It highlights how these influencers, typically with smaller but highly engaged audiences, can provide cost-effective and authentic promotion for new brands. The piece emphasizes the importance of building genuine relationships between start-ups and micro-influencers to enhance brand visibility and trust.

Micro-influencers are particularly appealing to start-ups due to their ability to connect with niche markets, making them effective in reaching targeted demographics. The article outlines strategies for leveraging micro-influencers, including collaboration on content creation and utilizing their unique storytelling capabilities to resonate with potential customers.

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Plant-Based Diets (Lifestyle & Health) and The Connection Between Nutrition, Health, and Sustainable Living

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Plant-Based Diets (Lifestyle & Health) and The Connection Between Nutrition, Health, and Sustainable Living

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Underlying Human Behavior: Increased awareness of health and environmental impacts drives the shift towards plant-based diets.

Interest in the Topic: Fascination with the health benefits and sustainability of plant-based eating.

Demographics: Primarily urban, health-conscious individuals, including younger adults and families, seeking healthier dietary options.

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Plant-based or plant-forward eating patterns focus on foods primarily from plants. This includes not only fruits and vegetables, but also nuts, seeds, oils, whole grains, legumes, and beans. It doesn't mean that you are vegetarian or vegan and never eat meat or dairy. Rather, you are proportionately choosing more of your foods from plant sources.

Mediterranean and vegetarian diets

What is the evidence that plant-based eating patterns are healthy? Much nutrition research has examined plant-based eating patterns such as the Mediterranean diet and a vegetarian diet. The Mediterranean diet has a foundation of plant-based foods; it also includes fish, poultry, eggs, cheese, and yogurt a few times a week, with meats and sweets less often.

The Mediterranean diet has been shown in both large population studies and randomized clinical trials to reduce risk of heart disease, metabolic syndrome, diabetes, certain cancers (specifically colon, breast, and prostate cancer), depression, and in older adults, a decreased risk of frailty, along with better mental and physical function.

Vegetarian diets have also been shown to support health, including a lower risk of developing coronary heart disease, high blood pressure, diabetes, and increased longevity.

Plant-based diets offer all the necessary protein, fats, carbohydrates, vitamins, and minerals for optimal health, and are often higher in fiber and phytonutrients. However, some vegans may need to add a supplement (specifically vitamin B₁₂) to ensure they receive all the nutrients required.

Vegetarian diet variety

Vegetarian diets come in lots of shapes and sizes, and you should choose the version that works best for you.

Semi-vegetarian or flexitarian includes eggs, dairy foods, and occasionally meat, poultry, ﬁsh, and seafood.

Pescatarian includes eggs, dairy foods, ﬁsh, and seafood, but no meat or poultry.

Vegetarian (sometimes referred to as lacto-ovo vegetarian) includes eggs and dairy foods, but no meat, poultry, ﬁsh, or seafood.

Vegan includes no animal foods.

8 ways to get started with a plant-based diet

Here are some tips to help you get started on a plant-based diet.

1. Eat lots of vegetables. Fill half your plate with vegetables at lunch and dinner. Make sure you include plenty of colors in choosing your vegetables. Enjoy vegetables as a snack with hummus, salsa, or guacamole.

2. Change the way you think about meat. Have smaller amounts. Use it as a garnish instead of a centerpiece.

3. Choose good fats. Fats in olive oil, olives, nuts and nut butters, seeds, and avocados are particularly healthy choices.

4. Cook a vegetarian meal at least one night a week. Build these meals around beans, whole grains, and vegetables.

5. Include whole grains for breakfast. Start with oatmeal, quinoa, buckwheat, or barley. Then add some nuts or seeds along with fresh fruit.

6. Go for greens. Try a variety of green leafy vegetables such as kale, collards, Swiss chard, spinach, and other greens each day. Steam, grill, braise, or stir-fry to preserve their flavor and nutrients.

7. Build a meal around a salad. Fill a bowl with salad greens such as romaine, spinach, Bibb, or red leafy greens. Add an assortment of other vegetables along with fresh herbs, beans, peas, or tofu.

8. Eat fruit for dessert. A ripe, juicy peach, a refreshing slice of watermelon, or a crisp apple will satisfy your craving for a sweet bite after a meal.

Inspiration for plant-based eating throughout the day

Over time, eating a plant-based diet will become second nature. Here are some ideas to get you started.

Breakfast:

Rolled oats with walnuts, banana, and a sprinkle of cinnamon.

Breakfast wrap: Fill a whole-wheat tortilla with scrambled egg, black beans, peppers, onions, Monterey jack cheese, and a splash of hot sauce or salsa.

Whole-wheat English muffin topped with fresh tomato and avocado slices, and blueberries.

Lunch:

Greek salad: Chopped mixed greens with fresh tomato, Kalamata olives, fresh parsley, crumbled feta cheese, extra virgin olive oil, and balsamic vinegar. Whole-wheat pita on the side, fresh melon for dessert.

Tomato basil soup, whole-grain crackers with tabbouleh, and an apple.

Vegetarian pizza topped with mozzarella cheese, tomatoes, broccoli, onions, peppers, and mushroom. Fresh strawberries for dessert.

Dinner:

Grilled vegetable kabobs with grilled tofu, and a quinoa and spinach salad.

Whole-wheat pasta with cannellini beans and peas, and a romaine salad with cherry tomatoes, dressed with extra virgin olive oil and balsamic vinegar.

Vegetarian chili with a spinach-orzo salad.

About the Author

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What is a plant-based diet and why should you try it? - Harvard Health

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YouTuber lost 114 kg in 2 years, calls it the 'biggest social experiment'

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YouTuber lost 114 kg in 2 years, calls it the 'biggest social experiment'

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Known for his food-centric videos, Perry disclosed that he has secretly lost over 250 pounds (114 kg approximately) in the past two years, all while continuing to post regular content without raising suspicion.

The bombshell came in the video titled, ‘Two Steps Ahead,’ where Perry admitted to fooling his fans with pre-recorded videos during his weight-loss journey. The video, which has since gone viral with over 20 million views, opens with Perry wearing a panda head, and saying, “I am always two steps ahead.”

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Trending News YouTuber lost 114 kg in 2 years. Video shows his 'biggest social experiment'

YouTuber Nicholas Perry, famously known as 'Nikocado Avocado,' revealed a major weight loss in his new video.

YouTuber Nicholas Perry revealed a major weight-loss in his new video. (Photo: Nikocado Avocado/YouTube)

In Short

Nikocado Avocado revealed a major weight-loss in his new video

He used pre-recorded videos to keep it secret

The video 'Two Steps Ahead' went viral with 20 million views

YouTuber Nicholas Perry, famously known as 'Nikocado Avocado,' has left his viewers stunned with a major weight loss revelation in his new video.

Known for his food-centric videos, Perry disclosed that he has secretly lost over 250 pounds (114 kg approximately) in the past two years, all while continuing to post regular content without raising suspicion.

The bombshell came in the video titled, 'Two Steps Ahead,' where Perry admitted to fooling his fans with pre-recorded videos during his weight-loss journey. The video, which has since gone viral with over 20 million views, opens with Perry wearing a panda head, and saying, "I am always two steps ahead."

Perry said that his transformation had been a deeply personal and private process, and called it "the greatest social experiment of my entire life."

"It's worrying, it's compelling, it's gripping to observe all these unwell, disorientated beings roaming the internet in search of stories, ideas, rivalries where they feel encouraged, engaged," he added.

In a separate video titled "Hi," shared on another YouTube channel, Perry, with his pet parrot by his side, appeared more relaxed as he briefly recapped how he pulled off the surprising stunt.

He revealed that he had not filmed a new video in two years, instead sharing old content to keep his channel alive while focusing on his health and well-being.

Nicholas Perry's fans were left in awe of his commitment and the secrecy that he maintained during his weight loss journey.

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YouTuber lost 114 kg in 2 years. Video shows his 'biggest social experiment'

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YouTuber Nicholas Perry, famously known as 'Nikocado Avocado,' revealed a major weight loss in his new video.

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How India's Growing Interest in Pickleball and Padel Reflects a Shift in Sports Participation and Social Behavior

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How India's Growing Interest in Pickleball and Padel Reflects a Shift in Sports Participation and Social Behavior

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The rise in popularity of Pickleball and Padel in India reflects a growing interest in recreational sports that promote community engagement and active lifestyles.

The article highlights Hudle's role as a key player in facilitating this growth through partnerships with major sporting events, enhancing player participation and experience.

The surge appeals to a wide age range, particularly urban populations in cities like Delhi NCR, Mumbai, and Bengaluru, as well as emerging interest in other cities such as Jaipur and Ahmedabad.

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Hudle, India's leading sports-tech platform, has announced its role as the Booking and Community Partner for two major sporting events: the Monsoon Pickleball Championship 2.0 and the Indian Padel Tour 3.0. These partnerships will facilitate seamless ticketing and player engagement through Hudle's platform, while also driving higher registrations and participation via its dynamic sports community. This move aligns with Hudle's commitment to supporting the rapid growth of Pickleball and Padel in India, both of which have seen a remarkable 159 percent increase in popularity from 2019 to 2022.

The Pickleball craze is spreading like wildfire in India.(Hudle)

The Monsoon Pickleball Championship 2.0, organised by Global Sports and scheduled from August 20th to 25th, 2024, will feature over 800 participants from around the world competing for a prize pool of USD 100,000. The event will be headlined by international stars such as former World No. 2 Jocelyn 'Jay' Devilliers, also known as the Flying Frenchman, alongside Meghan Fudge, Ryler Dheart, Rob Nunnery, and Thaddea Lock. As part of its role, Hudle will provide players with over 4 Lacs in credits, redeemable at Global Sports Pickleball Venues.

Meanwhile, the Indian Padel Tour 3.0, set to take place at PadelPark in Mumbai from August 23rd to 25th, 2024, will offer a unique franchise-based format blending professional and amateur play. Hudle will reward the winners with 10,000 credits each, further enhancing the player experience and fostering community engagement.

Hudle's platform has seen a 35% month-on-month growth in Pickleball and Padel games, with increasing participation in cities such as Delhi NCR, Mumbai, and Bengaluru. The company has established partnerships across multiple cities, including Jaipur, Ahmedabad, Vadodara, Indore, and Bhopal, and is planning expansions into Hyderabad, Kolkata, and Chennai. These efforts ensure that players have access to premier venues and the chance to connect with fellow sports enthusiasts.

What Hudle CEO has to say

Commenting on the new partnerships, Hudle's Founder and CEO, Suhail Narain, expressed his excitement over the growing popularity of these sports in India. "The surge in Pickleball and Padel popularity in India is truly remarkable, spanning a wide age bracket. This growth is not just about numbers but about the expanding passion and community around these sports.

"At Hudle, we are dedicated to not only fuelling this momentum but also ensuring that players across all age groups have the resources, venues, and communities they need to thrive. Our vision is to make sports a seamless and integral part of everyone's life, and our partnerships with these major events are a testament to that commitment."

Globally, both Pickleball and Padel have experienced explosive growth, with Pickleball being played in 84 countries by over 5 million players, and Padel in 110 countries by over 25 million players. Hudle's innovative approach extends beyond booking and community engagement; it provides a comprehensive digital ecosystem that connects players, optimises venue management, and nurtures a vibrant sports community.

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Pickleball and Padel surge in India, show 159 percent growth across three years

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Pickleball is played in 84 countries by over 5 million players and Padel in 110 countries by over 25 million players.

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An A.I.-Generated Picture Won an Art Prize. Artists Aren’t Happy.

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An A.I.-Generated Picture Won an Art Prize. Artists Aren’t Happy.

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What makes the new breed of A.I. tools different, some critics believe, is not just that they’re capable of producing beautiful works of art with minimal effort. It’s how they work. Apps like DALL-E 2 and Midjourney are built by scraping millions of images from the open web, then teaching algorithms to recognize patterns and relationships in those images and generate new ones in the same style. That means that artists who upload their works to the internet may be unwittingly helping to train their algorithmic competitors.

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Shift in the medical industry through early machine detecting of tough to cure diseases

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Shift in the medical industry through early machine detecting of tough to cure diseases

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A proactive approach to detecting cancer at an early stage can make treatments more effective, with fewer side effects and improved long-term survival. In the future, advances in sensors, contrast agents, molecular methods, and artificial intelligence will help detect cancer-specific signals in real time. To reduce the burden of cancer on society, risk-based detection and prevention needs to be cost effective and widely accessible.

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Authors and Affiliations

1. Early Detection Programme, Cancer Research UK Cambridge Centre, University of Cambridge, Cambridge, UK

Rebecca C. Fitzgerald

2. Centre for Cancer Genetic Epidemiology, Department of Public Health & Primary Care, University of Cambridge, Cambridge, UK

Antonis C. Antoniou

3. Department of Chemical Engineering and Biotechnology, University of Cambridge, Cambridge, UK

Ljiljana Fruk

4. Cancer Research UK Cambridge Institute, University of Cambridge, Li Ka Shing Centre, Cambridge, UK

Nitzan Rosenfeld

Corresponding author

Correspondence to Rebecca C. Fitzgerald.

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The future of early cancer detection - Nature Medicine

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A proactive approach to detecting cancer at an early stage can make treatments more effective, with fewer side effects and improved long-term survival. However, as detection methods become increasingly sensitive, it can be difficult to distinguish inconsequential changes from lesions that will lead to life-threatening cancer.

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How Mergers in industries impact Competition, Service, and Passenger Experience.

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How Mergers in industries impact Competition, Service, and Passenger Experience.

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The consolidation reflects a strategic move to enhance competitiveness in the aviation market, driven by consumer demand for improved service and operational efficiency.

The merger signifies a major shift in India's airline industry, aiming to create a stronger, more customer-focused Air India while leveraging Vistara's reputation for service excellence.

This development is particularly relevant for travelers in India and abroad, industry stakeholders, and employees within the aviation sector.

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Tata Group to Consolidate Air India and Vistara | Tata group

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Key Technologies

Artificial Intelligence (AI): Central to the study, with varying levels of reliability tested to examine its impact on trust within HATs.

Emojis: Used to explore their potential role in enhancing Social Intelligence (SI) and influencing trust calibration in AI interactions.

Human Interaction

Human-AI Teams (HATs): Participants worked with AI and human teammates to complete tasks, with trust dynamics being central to the study.

Emojis in Communication: Examined for their effect on trust, with conditions including Face Emojis, Icon Emojis, and No Emojis.

Demographics

Participants: Divided into groups interacting with either highly reliable or less reliable AI. Tasks were designed to reveal how different AI reliability and emoji types influence trust dynamics.

Focus: Individuals engaged in tasks requiring cognitive effort and precision, highlighting the need for trust calibration in complex interactions.

Findings

Emoji Impact: The study found that emojis, whether Face Emojis or Icon Emojis, did not significantly affect trust or trust calibration in HATs. The type of emoji used did not influence trust calibration.

AI Reliability: The reliability of AI was a significant factor affecting trust and familiarity. Highly reliable AI was perceived as less familiar, possibly due to anthropomorphic priming.

Task Complexity: The specific nature of tasks may diminish the impact of emotional cues from emojis, emphasizing the role of precision and cognitive demands.

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Top 6 AI Memes and Jokes Trending in 2024

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Top 6 AI Memes and Jokes Trending in 2024

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Artificial intelligence (AI) is rapidly transforming our world, from self-driving cars to hilarious mistakes by chatbots. But what about the lighter side of AI? AI can be more than just algorithms and robots; it can be a source of amusement and creativity.

This blog is here to explore the funny side of AI. We'll delve into AI's attempts at writing stories and poems, discover epic AI fails, and explore the quirky ways AI interacts with the world. So, join us as we unpack the humor in artificial intelligence with AI memes and see how it's impacting our lives in unexpected ways.

Here are some epic AI fails:

Artificial Intelligence has evolved majority of areas of work in today's era. But in that process, we witnessed some AI failures as well. Let's have a look.

Recent AI failures highlight the limitations and risks associated with deploying AI systems:

1. Amazon's Recruitment Tool: Amazon developed an AI recruitment tool that was found to be biased against women. The tool penalized resumes that included the word "women's," leading to gender discrimination in hiring practices.

2. Tesla Autopilot Crashes: Tesla's Autopilot feature has been involved in several crashes. Despite being marketed as a driver assistance system, drivers have relied too heavily on it, leading to accidents and fatalities.

3. Zillow's Home-Buying Algorithm: Zillow's AI-driven home-buying algorithm led to significant financial losses, forcing the company to shut down its house-flipping business and lay off 2,000 employees.

4. IBM Watson for Oncology: IBM's Watson for Oncology faced criticism for providing unsafe and incorrect cancer treatment recommendations, leading to distrust among medical professionals.

5. Generative AI Blunders: In 2023, several generative AI models produced inappropriate and biased content, raising concerns about the ethical implications and the need for better content moderation.

Some other most common AI errors we experience more often are:

AI art generators sometimes create strange results, like a portrait with too many limbs or a scene that doesn't quite make sense.

Literal interpretations by virtual assistants can lead to hilarious misunderstandings.

AI chatbots exposed to unfiltered data can pick up offensive language.

Translation apps can sometimes mangle sayings and phrases.

These are just a few examples, you can find many more online compilations of funny AI fails. Even though these mistakes can be frustrating, they can also be a reminder that AI is still under development and learning from its mistakes
Check out some of the hilarious data science jokes in this blog
Top 6 AI Memes of 2024

The comic uses a switch labeled "Artificial Intelligence" to depict the dangers of rushing into AI development without considering the potential consequences. The text below the switch reads "Racing to be the first to create Artificial Intelligence without foresight into its implications seems moronic and extremely dangerous. And most of all..." The punchline is left to the reader's imagination.

This comic plays on the common fear that AI could become so intelligent that it surpasses human control. It suggests that we should be cautious in our development of AI and carefully consider the risks before we create something we may not be able to handle

2.

This comic strip from Dilbert depicts the engineer Dilbert boasting to his pointy-haired boss about his artificial intelligence software passing the Turing test, a test of a machine's ability to exhibit intelligent behavior equivalent to, or indistinguishable from, that of a human.

Dilbert suggests hiding the AI behind a curtain and interacting with it through a chat interface. This way, the boss wouldn't be able to tell the difference between the AI and a real person.

The pointy-haired boss however misses the point entirely, instead focusing on the technical details of the HTML5 code used to create the chat interface.

The humor comes from the boss's cluelessness about the significance of the AI and his focus on a minor technical detail
Laugh more on large language models and generative AI jokes
3.

Students use ChatGPT for lengthy assignments for a variety of reasons. Some find it saves time by summarizing information or generating drafts. Others use it to understand complex concepts or overcome writer's block. However, it's important to remember that using it unethically can lead to plagiarism and a shallow understanding of the material.

AI is unlikely to replace developers entirely in the foreseeable future. AI can automate some tasks and improve programmer productivity, but creativity, problem-solving, and critical thinking are still essential skills for developers.

Some experts believe AI will create more programming jobs, and that AI will act as an assistant to developers rather than a replacement.

5.

Thhis meme is talking about AI plant identification app. These apps use image recognition to identify plants based on photos you take. This can be helpful for novice gardeners or anyone curious about the plants around them. These apps can also provide care tips and connect you with expert advice. However, it's important to remember that these apps are still under development, and accuracy may vary.

6.

Machine learning algorithms rely heavily on mathematics to function. Here are some of the crucial areas of mathematics used in machine learning:

Statistics helps us understand data and identify patterns.

Linear Algebra provides the foundation for many machine learning algorithms.

Calculus is used to optimize the algorithms during the training process.

While algorithms provide the structure for the machine learning process, understanding the math behind them allows you to choose the right algorithm for the task and interpret the results

Is AI essential today after all the errors?

Despite its failures, AI offers several compelling benefits that justify its continued development and use:

1. Efficiency and Automation: AI can automate repetitive and mundane tasks, freeing up human workers for more complex and creative work, thus increasing overall productivity.

2. Enhanced Accuracy: AI systems can significantly reduce errors and increase accuracy in tasks such as data analysis, medical diagnostics, and predictive maintenance.

3. Improved Safety: In industries like manufacturing and transportation, AI can enhance safety by taking over dangerous tasks or assisting humans in making safer decisions.

4. Cost Savings: By optimizing processes and reducing the need for human intervention in certain tasks, AI can lead to substantial cost savings for businesses.

5. Innovation and New Solutions: AI can help solve complex problems that were previously unsolvable, leading to innovations in fields such as healthcare, environmental science, and finance.

6. Learning and Adaptation: While AI systems have limitations, ongoing research and improvements are helping them learn from past mistakes, making them more reliable over time.

Do you know of any interesting AI memes and AI jokes? Share with us and laugh

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Top 6 AI Memes and Jokes Trending in 2024

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Unpack the humor in artificial intelligence with AI memes and see how it's impacting our lives in unexpected ways.

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Is GPT Powerful Enough to Analyze the Emotions of Memes?

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Is GPT Powerful Enough to Analyze the Emotions of Memes?

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Key Technologies

Large Language Models (LLMs): Focus of the paper, exploring their applications and effectiveness in drug discovery processes.

Drug Discovery: The domain where LLMs are applied, encompassing various stages from molecule generation to clinical trials.

Human Interaction

Researchers and Scientists: Utilize LLMs to assist in drug discovery, potentially altering workflows and decision-making processes.

Collaboration: The paper discusses how LLMs can augment human expertise by providing insights, predictions, and data-driven support in drug discovery.

Demographics

Target Audience: Researchers, pharmaceutical companies, and scientists involved in drug discovery and related fields.

Focus Areas: Includes molecular modeling, target identification, and preclinical research where LLMs are employed.

Findings

Applications of LLMs: The survey highlights several applications of LLMs in drug discovery, such as:

Molecular Property Prediction: Using LLMs to predict properties of molecules and their potential efficacy.

Drug Repurposing: Identifying new uses for existing drugs by analyzing vast datasets.

Synthetic Biology: Assisting in the design of synthetic pathways and molecules.

Challenges: The paper addresses limitations, including the need for high-quality data, interpretability issues, and the integration of LLMs into existing workflows.

Future Directions: Emphasis on improving LLMs' accuracy, scalability, and integration into various stages of drug discovery.

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Is GPT Powerful Enough to Analyze the Emotions of Memes?

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Large Language Models (LLMs), representing a significant achievement in artificial intelligence (AI) research, have demonstrated their ability in a multitude of tasks. This project aims to explore the capabilities of GPT-3.5, a leading example of LLMs, in processing the sentiment analysis of Internet memes. Memes, which include both verbal and visual aspects, act as a powerful yet complex tool for expressing ideas and sentiments, demanding an understanding of societal norms and cultural contexts. Notably, the detection and moderation of hateful memes pose a significant challenge due to their implicit offensive nature. This project investigates GPT’s proficiency in such subjective tasks, revealing its strengths and potential limitations. The tasks include the classification of meme sentiment, determination of humor type, and detection of implicit hate in memes. The performance evaluation, using datasets from SemEval-2020 Task 8 and Facebook hateful memes, offers a comparative understanding of GPT responses against human annotations. Despite GPT’s remarkable progress, our findings underscore the challenges faced by these models in handling subjective tasks, which are rooted in their inherent limitations including contextual understanding, interpretation of implicit meanings, and data biases. This research contributes to the broader discourse on the applicability of AI in handling complex, context-dependent tasks, and offers valuable insights for future advancements.

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How Sustainable Innovation Through Electric Vehicles Is Transforming Industries and Reshaping the Global Economy- Understanding Consumer Behavior and Market Dynamics

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How Sustainable Innovation Through Electric Vehicles Is Transforming Industries and Reshaping the Global Economy- Understanding Consumer Behavior and Market Dynamics

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The increasing interest in electric vehicles (EVs) reflects a societal shift towards sustainability and environmental consciousness, driven by concerns over climate change and the desire for cleaner transportation options.

The rapid growth of EV sales and the potential economic opportunities in this sector highlight the transformative impact of technology on traditional automotive markets.

The trends are particularly relevant for environmentally conscious consumers, tech-savvy millennials, and urban dwellers who prioritize sustainability and innovation in their transportation choices.

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The electric vehicle landscape is rapidly changing as both technology and interest evolve, and the coming years will see many more EVs take to the roads, seas, and skies. In the US, electric vehicles sales have climbed by more than 40 percent a year since 2016. By 2035, the largest automotive markets will be fully electric-providing both a glimpse of a green future and significant economic opportunity. Explore our insights to find out:

the future of flying taxis

making electric vehicles profitable

how to create a working EV infrastructure

the impact of emissions legislation on electric vehicle adoption

Lithium mining: How new production technologies could fuel the global EV revolution Why the automotive future is electric The future of air mobility: Electric aircraft and flying taxis Amid disruption, automotive suppliers must reimagine their footprints Shaping the future of fast-charging EV infrastructure Building the electric-vehicle charging infrastructure America needs A turning point for US auto dealers: The unstoppable electric car Electrifying the bottom line: How OEMs can boost EV profitability Making electric vehicles profitable EV fluids: Say goodbye to the oil change Net-zero emissions in US government fleets

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How electric vehicles will shape the future

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The electric vehicle landscape is rapidly changing as both technology and interest evolve, and the coming years will see many more EVs take to the roads, seas, and skies. In the US, electric vehicles sales have climbed by more than 40 percent a year since 2016.

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Implications of humanizing AI in research, how do we escape bias?

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Implications of humanizing AI in research, how do we escape bias?

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Based on published data we identified potential sources of AI bias in the cosmetic skincare industry and/or beauty tech. They were classified by the stage of the AI lifecycle: biases related to target setting, to acquisition and annotation, to modeling, to validation and evaluation, and to deployment and monitoring.

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How artificial intelligence adopts human biases: the case of cosmetic skincare industry - AI and Ethics

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The cosmetic skincare industry is a growing market that extends to different regions and customer groups. In addition to scientific advances and technological developments, state-of-the-art digital approaches, including machine learning and other artificial intelligence (AI)-based techniques, are being applied at different stages of the value chain. The objectives of these efforts include optimizing the supply chain, developing high-quality, effective and safe products and personalization at every step of the customer journey. However, the use of digital technologies comes with risks and undesirable effects. These include a lack of transparency and accountability, compromised fairness and a general deficiency in data governance, all of which are critical at every customer touchpoint. This dark side of digital transformation is recognized by both businesses and governments. In this paper, we explain the concept of bias leading to unfairness for beauty technology applications. Based on published data we identified potential sources of AI bias in the cosmetic skincare industry and/or beauty tech. They were classified by the stage of the AI lifecycle: biases related to target setting, to acquisition and annotation, to modeling, to validation and evaluation, and to deployment and monitoring. We aim to create awareness of such phenomena among readers, whether executives, managers, developers or potential end-users.

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Screen Time Managers - Meaning introduces a groundbreaking approach to managing screen time with its innovative AI screen time coach. Designed as a pioneering solution, M…

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The Blend of Digital and Physical Experiences in Modern Gaming Culture.

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The Blend of Digital and Physical Experiences in Modern Gaming Culture.

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This phenomenon reflects several underlying human behaviors, such as the desire for social interaction and community engagement, as players enjoy the camaraderie of competing in person while utilizing online platforms for gameplay. The surge in online chess popularity can be attributed to various factors, including the impact of the pandemic, which led to a significant increase in online chess participation and streaming.

The article highlights the factors contributing to chess's renewed popularity, such as cultural influences from media (e.g., The Queen’s Gambit), social media content, and innovative game variations that attract new players.

The trend is particularly evident among high school students, especially at Carnegie Vanguard High School (CVHS), where nearly half of surveyed students reported increased participation in chess from December 2022 to February 2023.

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It’s something we’ve all noticed in the halls, but what’s behind the craze?

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The Integration of Technology and Sustainability in Modern Entertainment Venues like stadiums

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The Integration of Technology and Sustainability in Modern Entertainment Venues like stadiums

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The integration of technology in stadiums reflects a growing demand for enhanced fan experiences and operational efficiency, driven by consumer expectations for connectivity and engagement.

The convergence of sustainability and technology in stadium design presents opportunities to create eco-friendly venues that prioritize both environmental impact and fan satisfaction.

The trends are particularly relevant for sports organizations, venue operators, and tech developers focused on enhancing the live event experience while appealing to environmentally conscious consumers.

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Johan Cruijff ArenA is the largest stadium in the Netherlands, and is the home base of AFC Ajax football club, the Dutch national football team, events and concerts. Unforgettable experiences happen in the Johan Cruijff ArenA, but it's more than just a stadium. The ArenA is developing innovation concepts in a field lab to make stadiums and cities worldwide smarter and more sustainable.

The arena's vision is to be a state-of-the-art stadium now and in the future. Innovation is in their DNA. Ever since the first brick was laid in 1993, the Johan Cruijff ArenA has been a state-of-the-art stadium with its retractable rooftop and multipurpose usage. A unique location where mobility, sustainability, fan experience, safety and security are combined into an open innovation platform where development and testing of smart stadium and smart city solutions can prosper. They collaborate with organizations like KPMG and Microsoft, and other parties to gather more knowledge and create a vibrant ecosystem where innovation thrives.

Client challenge

The Johan Cruijff ArenA believes that future smart cities will switch their focus from the optimization of individual systems to the creation of effective network systems. Linked systems based on advanced IT solutions are essential for the establishment of such smart networks.

In 2015, the ArenA began with the development of a digital marketplace as an innovative learning and development environment, open to all. They wanted to create an environment where quick advancements and smart applications can be developed, tested and brought to life. This platform supports the development of a smart city prototype, and is the foundation for a data-driven ecosystem in Amsterdam. The innovative nature of this initiative brings both technical and organizational challenges along with it.

KPMG approach

By collaborating with KPMG, Microsoft and other organizations, Johan Cruijff ArenA has been able to transform into a more data-driven organization. KPMG supports innovation in and around the stadium, as well as the development of the ArenA's strategy and governance.

The ArenA leverages trusted Microsoft technology, including the Microsoft Azure cloud, Microsoft 365 for its workstations, and all the data produced is stored in the Azure Data Lake, helping to further drive the stadium's goals to become a data-driven operator and pioneer a data-driven city.

KPMG helped the ArenA deliver a flexible data analytics platform to organize, share, and enable data analysis. In addition, KPMG developed a data governance framework. The approach leads to an open data-driven innovation ecosystem which anyone can join or contribute to. KPMG and Johan Cruijff ArenA will continue to actively search in the market for corporate, start-up and scale-up partners for the innovation ecosystem, which will enable expansion possibilities.

Results

Through the collaboration with KPMG, Johan Cruijff ArenA is able to further strengthen its innovation ecosystem and develop applications that enhance the experience for stadium visitors. In addition, it will be possible to scale the living lab approach internationally, and the stadium and smart city consulting services can be expanded.

The digital platform is designed to deliver a strong fan experience and build sustainability:

Stadium visitors can connect to the 55,000-seat stadium via smartphone for real-time directions that guide them directly from home to their seats.

The system updates users on traffic issues, parking availability and public transportation options.

State-of-the-art sensors monitor all aspects of the stadium-from the grass health to crowd movement-in order to help deliver the best experience possible. The sensors also help to put security in the right place at the right time to avoid challenges.

It manages an emergency power system based on recycled electric car batteries that can provide power to both the stadium and surrounding businesses in case of a power outage.

Fans can enjoy in-stadium video footage of key moments during play.

Johan Cruijff ArenA is well on its way to meeting its goals. Since the project began, it is close to reaching its goal of increasing revenue by 20% and has achieved its goal of 20% lower costs due to the efficiencies gained in serving customers better and faster. And, the stadium is able to operate with a carbon footprint of zero because of its energy supply programs. The digital ecosystem is helping the stadium manage the complexity required to keep all of the partners working together in a trusted environment that fosters innovation. They are continuing to develop new ideas for the future to evolve and contribute to a world-leading smart city.

To learn more about this project and on how KPMG's expertise in data-driven technologies can help your business, please contact Paul Adriani.

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The Influence of Gambling Culture on Entertainment and Consumer Behavior.

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The Influence of Gambling Culture on Entertainment and Consumer Behavior.

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The evolving landscape of professional sports reflects athletes' increasing desire for autonomy, financial independence, and brand-building opportunities, particularly through initiatives like NIL (Name, Image, and Likeness).

The article discusses key trends affecting athletes, such as NIL policies, unionization efforts, the rise of online betting, streaming services, and advancements in sports technology. Understanding these trends is crucial for athletes to maximize their potential earnings and navigate challenges.

The insights are particularly relevant for college and professional athletes, especially those in high-profile sports. It appeals to young athletes looking to leverage their personal brands and those interested in the financial implications of their careers.

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2024 Trends in Professional Sports and How Athletes Can Capitalize on Them

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It’s a whole new ballgame. Here’s what athletes and their representatives need to keep an eye on.

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Sustainable living - Is It Just a Trend or a Necessary Shift? The Transition Toward Sustainable Practices for Long-Term Environmental and Social Well-Being

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Sustainable living - Is It Just a Trend or a Necessary Shift? The Transition Toward Sustainable Practices for Long-Term Environmental and Social Well-Being

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The article highlights a growing awareness of environmental issues, driving individuals to adopt sustainable practices as a response to climate change.

The implications of sustainability resonate with the need for collective action and long-term commitment rather than viewing it as a mere trend.

The discussion is particularly relevant for environmentally conscious consumers, millennials, and Gen Z, who are more likely to prioritize sustainability in their choices.

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Sustainable Living: It’s not just a Trend

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Sustainable living is much more than just a passing trend; it’s a crucial approach that addresses the environmental, social, and economic challenges we face today and in the long term. Sustainable living emphasizes responsible resource consumption and focuses on meeting our current needs without com

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We have been looking at our screens a lot over the past year, for reasons we don't need to get into here.

If you want to rein in the hours you spend looking at screens, whether on your phone, desktop, or gaming device, here are a few things you can do to start limiting your screen time.

1. Track and measure your screen time

2. Set a screen limit or use a timer

3. Turn off notifications

4. Go grayscale

5. Delete (or hide) time-sinking apps on your phone

6. Pursue offline activities

7. Create phone- and device-free spaces

8. Avoid video fatigue

9. Pick up a new hobby

10. Avoid eating in front of a screen

11. Read a book instead of reading on your phone

12. Take fewer photos

13. Change your auto-lock settings

14. Talk to your friends and family

15. Take your work email off of your phone

16. Disable the "Raise to wake" feature

1. Track and measure your screen time

A good starting point is seeing how much time you actually spend staring at screens, both during and after work, as most people tend to underestimate how much time they spend looking at their screens.

iOS, Mac, and Android have built-in screen-time functions-namely Screen Time and Digital Wellbeing -that allow you to see how much time you spend on which type of apps you spend most of your time on.

Set up on iOS

1. Go to Settings > Screen Time.

2. Tap Turn On Screen Time > Continue.

3. If you're setting up Screen Time for yourself, tap This is My iPhone. If you're setting it up for your kids, tap This is My Child's iPhone.

4. Follow the instructions.

For Android

1. Go to Settings.

2. Tap Digital Wellbeing & parental controls.

3. If you're tracking your own screen time, tap Digital Wellbeing. If you're tracking your kid's screen time, tap Parental Controls.

If you're using Windows or Linux, there are several apps you can use such as ActivityWatch, which is an open-source alternative to other time-tracking apps.

Once you're monitoring how much screen time you're clocking, especially if it's comparing your screen time every week, you might be surprised to see just how much time you spend on your devices.

2. Set a screen limit or a timer

If you're seeing on your time-measuring apps that you're clocking over ten hours a day on your personal devices, it might be time to consider putting a limit on how much time you spend on your apps.

Apple's Screen Time gives you the option to limit time on your biggest time sinks, which may most likely be social media apps like Instagram, Twitter, and Facebook. On both Mac and iOS devices, a screen will show up after you exceed your time limit to say you've used up your screen time but will allow you to extend your time by 15 minutes or ignore it altogether.

Google's Digital Wellbeing app on Android is less lenient, locking your app as soon as you pass the limit, which you can only unlock if you disable the timer entirely. Linux users can try using elementaryOS, which includes a feature to limit time spent on particular apps, and Microsoft Windows has introduced Parental Controls, which you can set screen limits to.

3. Turn off notifications

It can be hard to focus when your phone is constantly buzzing with notifications from messaging apps and social media platforms like Snapchat and Instagram. Aside from turning on Do Not Disturb or Focus Assist to mute notifications in general, you can change your settings to select which apps you want to get notifications from, as well as how long they stay on the screen.

4. Go grayscale

Both iOS and Android allow you to turn your phone's display to grayscale, which is said to help you make your device less attractive to look at, thereby helping you stay off it.

To do this on iOS and Apple devices, go to Settings > Accessibility > Display & Text Size > Color Filters. Here you can toggle the switch to enable the Grayscale option.

Android users can also turn on grayscale by going into the Digital Wellbeing app and enabling Wind Down. There you can turn Grayscale on immediately or schedule it for later. On Windows you can simply switch the grayscale by hitting CTRL + Windows Key + C, and on Linux you can try installing Desaturate All to achieve a duller interface.

5. Delete (or hide) time-sinking apps on your phone

Do you spend most of your screen time doing online shopping or mindlessly scrolling on social media apps? A good way to curb your screen time is to remove apps you're addicted to from your phone. Even if you delete the apps, you can always access their website versions when you need to

Not only does deleting your apps free up your time, but it can also declutter your device. What's more, removing certain apps can significantly improve your privacy. You don't need to wait until the new year to give your phone a clean slate.

Don't want to go so far to delete your apps? At the very least, you should hide the apps you don't want to keep using so they are not easily visible on your home screen. Out of sight, and out of mind!

There are numerous ways to hide an app. An easy way is to move it away from the home screen and into a separate folder. On some Samsung devices, you can move the apps you don't want to see to a built-in Secure folder.

6. Pursue offline activities

We know it's hard to take a break from our screens, but cutting out time to do something offline can give your eyes some much-needed rest.

On weekdays, you can do daily activities like shopping in a supermarket and working out in the gym. On weekends, you can do something fun such as shopping in malls, going on hikes, or getting a massage. The important thing is to find something to do that is more attractive than swiping on the phone.

Read more: What to do when our devices get a little too distracting

7. Create phone- and device-free spaces

Creating phone-free or device-free spaces could help wean you off your screens. Putting your phone on silent and then tossing it to the other side of the room (or another room entirely) can help you focus on your work without notifications or other mobile distractions.

Winding down for sleep? Kick your phone out of the bedroom. This reduces the amount of blue light you're seeing at night and gives you a better night's shut eye. When your alarm goes off in the morning, you will also be less likely to hit the snooze button as you are already out of your bedroom turning off the alarm.

Also, stop taking your phone to the bathroom. Heading out for a jog or a walk around the block? Leave your phone behind-and focus on getting your blood pumping.

8. Avoid video fatigue

As remote work is becoming a new normal, many meetings take place in the virtual world when people are all over the world. Video calls require excessive staring at the screen causing video fatigue. To avoid video fatigue, try to limit to around three video calls a day, with each no longer than an hour.

9. Pick up a new hobby

Start a new hobby that you've always wanted to try. A project like a lego set or a nice long novel can keep you entertained for hours. Playing music is also a good way to relax and pass time. Ideally, the hobby you choose isn't held in the format of online classes as it will defeat the purpose! It's also best that the hobby doesn't require a computer or a screen. (Photoshop courses are no go.)

10. Avoid eating in front of a screen

Turning to your phone for entertainment while eating can be very satisfying. It also triggers a sense of productivity as you're doing two things at once. But you'll likely spend more time on your screen if you want to finish the show you started at the start of the meal. Also, when you eat in front of a screen, you'll pay less attention to the food you're eating, which leads to overeating. To reduce your screen time, learn to put your device away and practice mindful eating.

11. Read a book instead of reading on your phone

This one seems to go without saying. Reading on your phone can strain your eyes. It won't help especially if your job requires you to stare at a computer all day. When using screens, people tend to blink less, and view the screen at poor angles. Screens also emit blue light, which can strain your eyes and affect sleep. Give your eyes a break. Choose printed books as they do not cause computer vision syndrome (eye problems caused by computer use).

12. Take fewer photos

Many of us like to document the journey of our lives by posting photos on social media. While many people just want to share their precious moments, some turn it into a quest for the perfect shot. . That can involve taking hundreds of photos just to get ten good ones. And if you have the habit of editing your photos before posting them, it's a lot of screen time you spend on your phone.

The next time you see something worthy of a snapshot? Just take a few good ones, then put down your phone to soak in the rest of the experience.

13. Change your auto-lock settings

Auto-lock settings let you choose when your phone will lock its screen automatically if you forget to manually lock it. There can be instances where auto-lock settings can make your screen time data inaccurate. For example, if you set your auto-lock to ten minutes, your screen time still counts as such even if you only use your phone for a minute but forget to manually lock it after. Set your auto-lock to 30 seconds to keep your screen time data report accurate.

14. Talk to your friends and family

Messaging apps help us stay more connected with friends and family than ever. Social media updates give us quick glimpses of how friends and family are doing in life. However, over-reliance on these tools adds to more screen time. To give your eyes a rest, get off your phone and get together with your friends or family in a real-life environment.

15. Take your work email off of your phone

Having your work email on your phone means you don't miss an important message from your boss even when you are in transit. But this also means you'll be spending more screen time after working the whole day at the office. Also, studies have shown checking work emails outside work hours results in more stress and anxiety. For better well-being, take your work email off of your phone, and leave tomorrow's work for tomorrow.

16. Disable the "Raise to wake" feature

The "Raise to wake" feature on an iPhone lights up the Lock screen as soon as you pick it up, showing unread messages and notifications to you. While it might enable fast access to info, it also tempts you with more screen time. It can be a good idea to disable the feature. Go to Settings > Display & Brightness. Switch Raise to Wake off.

Benefits of reducing your screen time

Better physical and mental health

Prolonged screen time can cause numerous health issues. It leads to poor sleep; the blue light exposure from our screens confuses our body's internal clock, making it hard for us to fall asleep. It can also cause headaches, eye strain, a foggy brain, weight gain, and depression. In other words, reducing your screen time gives you a healthier body and mind.

Increased productivity

When you reduce your screen time, this means you look at your phone less for notifications, text messages, or calendar reminders. You are more focused on completing the task at hand and get more things done.

Greater bonds with friends and family

When you shift from online to real-life conversations with friends and family for reduced screen time, it's also much easier to find common ground, pick up non-verbal cues, and build empathy. This helps form a stronger bond in your relationship with friends and family.

Reducing screen time for kids

In today's screen-filled world, kids are spending more screen time for entertainment as well as online school. As kids are still developing, too much screen time can cause damage to their ability to focus, lend attention, and communicate with others. Too much screen time can also affect your kid's overall physical and mental health as well.

For toddlers

Kids between one to three years old should spend no more than one hour a day on their screen. Here are some tips to reduce your little one's screen time:

Be the example: Children copy the behavior of others around them. Be a good role model for your kids. Use your devices less, and your kids are likely to follow.

Bring them to playgroup: For toddlers, there aren't a whole lot of options for hobbies to pick up, and playgroup is one that sticks out. It's a great way for your kid to have fun and learn offline!

Use parental controls: Most devices offer parental controls which you let limit your kid's screen time. Find out how to set it up on your devices.

For students

For those in school, it's tough to cut screen time when classes are held online. We've put some tips together for you to work it out:

Get your eyes off the screen during breaks.

Take notes with a pen and paper instead of using note-taking apps.

Form a study group with your classmates. Share physical notes with one another.

Commit to only studying without a screen two to three hours a day. For example, study the notes you've written.

Every step counts

It's hard to go completely cold turkey from the start, so don't worry about starting small. You could start by deleting a couple social apps for a week or simply taking a closer look at how much time you spend on each of your apps. Experiment with the different tips above and see what works best for you.
Read more: Have you tried controlling your screen time? Let us know in the comments! How to declutter the apps on your phone

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16 Best Ways to Reduce Screen Time | ExpressVPN Blog

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We have been looking at our screens a lot over the past year, for reasons we don't need to get into here. If you want to rein in the hours you spend looking at screens, whether on your phone, desktop, or gaming device, here are a few things you can do to start limiting your screen time.

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Artificial Intelligence Isn’t Going to Solve the Child Care Crisis

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Artificial Intelligence Isn’t Going to Solve the Child Care Crisis

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Artificial Intelligence Isn’t Going to Solve the Child Care Crisis, but Innovative Public-Private Partnerships Could

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Eric Cutler of TOOTRiS, a pioneering childcare technology platform for businesses, examines how AI, enhanced childcare benefits, and strategic partnerships can address America’s child care crisis.

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Digital Detox: The Impact of Technology on Mental Health and the Need for Balance

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Digital Detox: The Impact of Technology on Mental Health and the Need for Balance

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There is a growing awareness of the negative effects of excessive digital device use, prompting individuals to pursue digital detox for improved well-being and social connections.

Digital detox addresses mental health issues related to technology addiction, highlighting the need for effective wellness strategies.

The findings are particularly relevant to young adults and professionals engaged with digital devices, appealing to those interested in mental health and wellness trends.

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A Comprehensive Review on Digital Detox: A Newer Health and Wellness Trend in the Current Era

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This research investigates the effects of an electronic detox treatment on the utilization of social media and smartphones, addiction levels, and the general health of individuals. Remarkably, individuals discovered that the digital detox was less challenging…

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How AI can help of Working Parents in Child Care Issues

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How AI can help of Working Parents in Child Care Issues

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How AI can help of Working Parents in Child Care Issues

Many working parents struggle to find quality and affordable child care, as the cost of care often exceeds what working parents can afford. Working parents often have difficulty managing the demands of their job and their home life. This can lead to stress and feelings of guilt. Access to quality early childhood education is limited in many areas, making it difficult for working parents to ensure that their children receive the best possible start in life. Finding trustworthy and reliable caregivers can be a challenge for working parents, as they need to ensure that their children are safe and supported while they are away. Working parents often find it difficult to juggle the responsibilities of their job and their childcare responsibilities. This can also lead to increased stress and fatigue. Many employers do not offer flexible working arrangements, making it difficult for working parents to juggle the demands of their job and child care responsibilities. Many employers do not offer paid family leave, making it difficult for parents to take time off for their child care responsibilities. Many employers lack policies that support working parents, such as paid parental leave or flexible working arrangements.
AI can be used to help in this way-
For instance, AI-based systems can be used to help automate the process of monitoring and tracking the health and well-being of children. It can also be used to help identify risk factors and intervene earlier to reduce the risk of harm to children. AI can also be used to provide personalized learning experiences to help children develop and grow in a more efficient manner. Additionally, AI can be used to help automate administrative tasks and paperwork associated with child care, freeing up more time for child care providers to focus on providing quality care.AI-powered systems can be used to monitor a child's activity, tracking their movements, sleeping patterns and health. AI can also be used to detect potential hazards, such as unsafe objects or environments, and alert parents and caregivers to potential danger. AI can also be used to provide personalized learning and educational experiences, as well as providing interactive learning materials tailored to a child's individual needs and interests. Finally, AI can be used to provide personalized care and support, such as reminding parents to take their child to the doctor, or providing personalized nutrition advice.

There are many AI based devices are available in the market where working parents can solve their problem at some point for caring their child. These are as follows-

1. Kasisto: Kasisto is an AI-powered virtual assistant that helps parents stay organized and better manage the needs of their family. It can be used to set reminders for doctor's appointments, track immunizations, find nearby daycare centers, and more.

2. BabySparks: BabySparks is an AI-powered app designed to support parents of children aged 0-3 years. It provides personalized activities and games for each child based on their age, as well as growth tracking, analytics, and advice from child development experts.

3. Nannybot: Nannybot is a virtual assistant designed to help parents with tasks like scheduling, food preparation, and housekeeping. It can also remind parents of doctor's appointments, track immunizations, and provide advice on child care.

4. Totbot: Totbot is an AI-powered robot designed to help parents with tasks like meal planning, buying groceries, and managing household chores. It can also provide personalized learning activities for children, track their progress, and provide real-time feedback.
Dr. Kirti Jain
Associate professor
School of Advance Computing
SAGE University Bhopal

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How AI can help of Working Parents in Child Care Issues

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Many working parents struggle to find quality and affordable child care, as the cost of care often exceeds what working parents can afford. Working parents often have difficulty managing the dema...

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Understanding AI Through the Lens of Human Behavior and Law

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Understanding AI Through the Lens of Human Behavior and Law

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Understanding AI Through the Lens of Human Behavior and Law

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As the CEO of Exotel, a company at the forefront of AI solutions, I frequently contemplate the intricate relationship between artificial intelligence and human behaviour. A recent thought I shared on LinkedIn sparked an engaging discussion, which I believe merits a deeper exploration in the form of this blog post. The core of this thought […]

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The Intersection of Health, Consumer Behavior, and Evidence-Based Practices highlighting how the emergence of clinically-backed products is reshaping consumer choices and health trends.

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The Intersection of Health, Consumer Behavior, and Evidence-Based Practices highlighting how the emergence of clinically-backed products is reshaping consumer choices and health trends.

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There's a shift from "clean and natural" products to clinically backed solutions, reflecting a new prioritization of health.

Consumers are increasingly investing in healthy aging, weight management, gut health, and sleep.

Millennials and Gen Z lead in wellness spending, with insights drawn from consumers in the US, UK, and China.

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Examining the $1.8 trillion global consumer health and wellness market shows shifting category preferences and rising opportunities for companies and brands.

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Harnessing AI to explore Human Behaviour

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Harnessing AI to explore Human Behaviour

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Recent Policy Developments Targeting Women and LGBTQ+ Individuals Are Impacting Mental Health Outcomes

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Recent Policy Developments Targeting Women and LGBTQ+ Individuals Are Impacting Mental Health Outcomes

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The article sheds light on how systemic issues, such as reproductive rights and LGBTQ+ discrimination, directly impact mental health outcomes. This topic is crucial for understanding the broader societal context in which mental health professionals operate and the importance of advocacy in promoting mental health equity..

My interest stems from the urgent need to address the mental health challenges faced by LGBTQ+ youth. The findings emphasize the importance of creating inclusive spaces and policies that promote well-being and acceptance.

The survey targets LGBTQ+ youth aged 13 to 24, capturing diverse backgrounds across various regions. This demographic insight is crucial for understanding the unique challenges faced by different subgroups within the LGBTQ+ community.

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2023 U.S. National Survey on the Mental Health of LGBTQ Young People

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The Trevor Project’s 2022 National Survey on LGBTQ Youth Mental Health is the organization’s fourth annual national survey, amplifying the experiences of nearly 34,000 LGBTQ youth ages 13 to 24 across…

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The Evolution of Psychology in the Age of Generative AI

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The Evolution of Psychology in the Age of Generative AI

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The APA Monitor article explores how generative AI is reshaping psychology, with potential benefits for teaching, research, and clinical practice. While AI can enhance access to mental health care and streamline tasks, concerns about therapeutic algorithms remain.

My interest in this topic lies in AI's ability to improve mental health accessibility while raising ethical questions. Tools like chatbots could address the mental health crisis, but it's crucial for psychologists to guide their development to ensure effectiveness and ethics.

The article also highlights AI's impact on diverse groups, including students and professionals. As AI tools become more common in education and therapy, understanding their effects on motivation and professional dynamics is vital for responsible integration into mental health care.

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Psychologists are exploring how this new technology can simplify or amplify their efforts-and leading the charge to bring behavioral insights into the creation and deployment of generative AI tools

Cite this

American Psychological Association. (2024, January 1). What psychologists need to know about the evolution of generative AI. Monitor on Psychology, 55(1). https://www.apa.org/monitor/2024/01/trends-generative-ai-evolution-psychology

Generative artificial intelligence (AI), which can rapidly produce original text, images, audio, and more, is here to stay. Psychologists are exploring how the new technology can simplify or amplify their efforts-and are increasingly leading efforts to bring behavioral insights into the creation and deployment of generative AI tools.

Within the field, ChatGPT and other AI models are changing the way psychologists teach, conduct research, and diagnose and treat patients. While concern about the ongoing development of generative AI is legitimate, especially given the moratorium proposed by technology developers themselves last year, psychologists should accept AI as a reality and work with rather than against it, said Jessica Jackson, PhD, a licensed psychologist and clinical strategy manager for a mental health startup.
[Related: Addressing equity and ethics in artificial intelligence]
While there are plenty of reasons to be cautious about therapeutic algorithms, for example, they also offer an opportunity to dramatically expand access to mental health care, psychologists say.

"If people can't afford therapy, we can't stop them from logging on to a computer and talking to a chatbot," said Jackson, who is chair of APA's Mental Health Technology Advisory Committee. "We can't control this, so how can we form strategic partnerships that help us embrace and optimize it?"

Psychologists bring a behavioral perspective to the development and rollout of new technologies, producing research insights about how people view AI's competence, credibility, morality, and more.

"Most of the work in the human-technology interaction field is very heavy on technology and very thin on humans," said Kai Chi (Sam) Yam, PhD, a professor of psychology and head of the Department of Management and Organization at the National University of Singapore. "Psychologists are now working to fill the gap on the human side of that equation."

Ultimately, the field can offer a nuanced exploration of new technologies that helps developers, users, and regulators grasp their inherent complexity.

"There are complex trade-offs in AI's potential. It won't be all good or all bad," said Adam Miner, PsyD, a clinical assistant professor of psychiatry and behavioral sciences at Stanford University who studies AI in health care. "Fortunately, psychologists are accustomed to weighing complex trade-offs in their research and clinical work, so we are ready to meet this challenge."

AI in higher education

One way to quantify the impact of AI on a profession-both how it can help and who it threatens to replace-is to break down work into a set of tasks and skills, said Johannes Eichstaedt, PhD, a computational psychologist and an assistant professor at Stanford University. For researchers, many of those tasks can increasingly be automated.

"The truth, whether we want to admit it or not, is that a lot of what we do in the scientific process is quite formulaic," Eichstaedt said.

Specialized generative AI tools, such as Genei, can help with literature searches, literature summarization, and academic writing. ChatGPT can generate items for scales, detect themes in qualitative textual data, and write Python and R code for statistical analyses.

"The key is to figure out how to make GPT function either like a research assistant or like a participant," said Kurt Gray, PhD, a professor of psychology and neuroscience at the University of North Carolina at Chapel Hill who studies how people make sense of emerging technology.

Gray's research shows that the latter-using GPT to replace participants in certain types of experiments-is not only possible, but it could also save experimenters valuable time and resources (Trends in Cognitive Sciences, Vol. 27, No. 7, 2023). For example, he and his colleagues tested GPT on 500 moral judgment scenarios and found that its answers correlated nearly perfectly (.95) with human answers. They suggest that AI could be used in pilot studies to refine measures or as an extra layer of evidence to augment results from humans.

"We're not arguing that you never need to ask people anymore, but what are the times when it might make more sense to ask AI?" Gray said.

For teaching psychology, generative AI can simplify a range of time-consuming tasks, from drafting slides, outlines, and exam questions to mentoring trainees on therapeutic techniques. But the technology is also fundamentally changing the learning environment, leaving many educators worried about how to detect cheating and ensure that students are actually learning.

"That's a legitimate concern, but we're living in a world where these tools are at our fingertips, so what we teach will ultimately have to change," Eichstaedt said.

For example, students may be able to focus more on higher-level cognitive functions-such as finding a punchy example or deciding how to frame an argument-instead of worrying about the order of sentences in a paragraph, he said.

Because of generative AI's ubiquity, most higher education institutions are trying to embrace it rather than ban it. But research in progress suggests that approach may have unintended consequences. Yam and his colleagues randomly assigned college students to write an essay about a topic they recently learned about or to use ChatGPT to write the essay. Those who used ChatGPT later reported less interest in the topic and less intrinsic motivation to study it further.

"Once college students used ChatGPT to write an essay for a given topic, they found that topic to be less exciting," Yam said. "We find that quite worrying, because allowing the use of ChatGPT may actually be undermining the intrinsic motivation to learn."
[Related: How to use ChatGPT as a learning tool]

Chatbots in therapy

In the clinical sphere, psychologists are also proceeding with caution. Generative AI clearly holds potential for automating administrative tasks such as documentation and note-taking. Tools like ChatGPT can also help trainees practice delivering psychological interventions to a simulated patient. And natural language processing tools can provide insights to help licensed clinicians up their game, said Miner.

"Clinicians probably don't want AI telling them what to do, but it might help us find gaps in our training or areas for improvement," he said.

For example, a clinician might respond differently to a patient who mentions self-harm in the last 5 minutes of a session than they would to a patient who mentions self-harm during the first 5 minutes. Based on large data sets of therapist-client interactions, what are positive examples of how to respond? (npj Mental Health Research, Vol. 1, 2022)

The biggest open question is whether and how generative AI can help address the shortage of mental health service providers (see What's ahead for clinical practice?), both in the United States and worldwide. Can chatbots safely and effectively deliver therapy?

"The prevalence of mental health issues in America is reaching a critical point," said Scott Wallace, PhD, a clinical psychologist and director of clinical innovation at Remble, a mental health technology company that offers chatbot support and other tools. "With the devastating crisis we're facing, we can't afford to write off promising innovations before fully exploring how they might expand access and improve care."

Chatbots can provide support on day-to-day challenges, such as conflict with a spouse, trouble sleeping, and stress related to work or school. Wallace said using AI to deliver research-backed advice can help reduce the burden on human therapists of providing services.

Mental health chatbots may be useful for more serious concerns, but harm is also possible. Companies have delivered AI therapy without informed consent and perpetuated bias with their algorithms ( Obermeyer, Z., et al., Science, Vol. 366, No. 6464, 2019).

"If you leave psychologists out of the development process, it's going to be harmful," Jackson said. "Currently, there's no true bridge between technology and psychology, so the people who are building these tools aren't always aware of the ethical issues at play."

One relatively safe way to begin using AI tools for therapy is to maintain clinical supervision of patients. For example, patients can use an app to practice cognitive behavioral therapy or dialectical behavior therapy skills between sessions.

"By thoughtfully integrating AI to augment professionals, but not replace them, we can build on human strengths while benefiting from data-based insights," Wallace said.

See more about the nuance of current AI use in Monetizing mental health is harder than it looks.

Agents of replacement

As generative AI continues to permeate society, knowledge of how it impacts individuals, relationships, and societies is suddenly in high demand.

[Related: Worried about AI in the workplace? You're not alone]

"Soon, we'll have AIs that are super intelligent-in the technical sense, they're better at most things than most people," Eichstaedt said. "They will tutor our children, but they were never designed to be encouraging, understanding, or wise."

Theoretically, those qualities can be fine-tuned, but that requires significant attention to the social, developmental, and identity contexts in which they will be applied, he said.

In religious settings, Yam and psychologist Joshua Jackson, PhD, of the University of Chicago, have shown that people find robots to be equally competent-but less credible-than humans (Journal of Experimental Psychology: General, Vol. 152, No.12, 2023). Yam, Gray, and their colleagues have also found that in the workplace, the fear of being replaced by AI is associated with burnout and incivility (Journal of Applied Psychology, Vol. 108, No. 5, 2023). Nearly 4 in 10 U.S. workers worry that AI will eventually replace all or most of their job duties, according to APA's 2023 Work in America survey.

"The big issue around AI is that these are agents of replacement," Gray said. "We design artificial agents to replace human labor, but when we are confronted with that, we're not always sure about how to act."

What's on the horizon? Eichstaedt points to new multimodal generative AI tools, such as Google's Gemini, that can seamlessly shift between images, text, and other types of data. To keep up with the rapid pace of development and generate research insights that can be quickly applied, Yam said field research-as well as better incentives for cross-disciplinary collaboration-will be key. Engineers often disseminate findings through conference proceedings, for example, while psychologists aim to publish journal articles.

We may even see new subfields geared toward understanding the reasons, rationales, and capacities of AI systems, said Peter Hancock, PhD, DSc, a professor of psychology at the University of Central Florida who has studied human-machine interaction in a variety of contexts. "Machine psychology" could apply the methods, simulations, and analyses long used to scrutinize the human mind to glean insights about how generative AI processes information.

Despite its risks, some psychologists are proceeding with cautious optimism about the potential for AI to improve mental health care and beyond.

"Are there open challenges? Absolutely. But sticking to the status quo isn't working," Wallace said. "I believe together we can shape AI into a driving force for much needed progress and healing. But we have to be willing to take those first steps."

Six Things Psychologists are Talking About

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# data[].attributes.attachment_link.title
What psychologists need to know about the evolution of generative AI

# data[].attributes.attachment_link.description
Psychologists are exploring how this new technology can simplify or amplify their efforts-and leading the charge to bring behavioral insights into the creation and deployment of generative AI tools.

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The Interplay of Environmental, Social, and Psychological Factors in Mental Health and how emerging solutions, like digital therapeutics and single-session therapy, can reshape mental health care delivery

# data[].attributes.subject
The Interplay of Environmental, Social, and Psychological Factors in Mental Health and how emerging solutions, like digital therapeutics and single-session therapy, can reshape mental health care delivery

# data[].attributes.body
The APA Monitor article highlights a significant mental health crisis in the U.S., with 90% of the public acknowledging the issue. Many young adults experience anxiety but face barriers to care, such as cost, stigma, and provider shortages, underscoring the need for innovative solutions.

My interest in this topic stems from the potential of digital therapeutics and single-session therapy to improve access and personalization in mental health care. These approaches aim to reduce waiting times and make support more flexible, addressing the diverse needs of various populations.

Demographically, the focus is on marginalized groups, including non-English speakers and college students. Initiatives like peer support programs are emerging to create inclusive environments that empower individuals to seek help, ultimately enhancing community well-being.

# data[].attributes.attachment_link.readable_text
Amid a shortage of mental health providers, digital therapeutics could play an important role in providing support for underserved communities

Cite this

Stringer, H. (2024, January 1). Mental health care is in high demand. Here's how psychologists are leveraging technology and their peers to meet the need. Monitor on Psychology, 55(1). https://www.apa.org/monitor/2024/01/trends-pathways-access-mental-health-care

Ninety percent of the public think there is a mental health crisis in the United States today, with half of young adults and one-third of all adults reporting that they have felt anxious either always or often in the past year, according to a 2022 survey conducted by the Kaiser Family Foundation and CNN. One-third of respondents could not get the mental health services they needed. When asked about the specific barriers to accessing care, 80% cited cost and more than 60% cited shame and stigma as the main obstacles. The shortage of mental health providers is also prohibitive, with 60% of psychologists reporting no openings for new patients, according to APA's 2022 Covid-19 Practitioner Impact Survey.

Mental health providers throughout the country share a sense of urgency to find new ways to meet the high demand for services, and innovators are exploring interventions that diverge from traditional therapy models. The creative approaches include forms of support that require less time commitment from individuals, can be offered through digital devices, or both. Clinicians and researchers are seeing the benefits of these strategies in settings such as community clinics and college campuses, where psychologists experience a duty to serve and patients are open to exploring new options to access help.

"The lack of access to mental health care is an equity issue," said Martyn Whittingham, PhD, a licensed psychologist in Ohio who developed a brief group therapy intervention. "Too often people from marginalized communities struggle to access quality psychotherapy, and these innovative strategies can provide support to many more people."

Digital interventions

The use of mental health apps continues to skyrocket. Certain apps, such as digital therapeutics, can cost between $300 and $1,500 per year and are typically not covered by insurance. Psychologists are advocating at the state and federal level for health insurance organizations to cover the fees. Even though digital therapeutics have significant potential, psychologists are also "still figuring out how to use these tools in the context of clinical workflows," said Stephen Schueller, PhD, an associate professor of psychology at the University of California, Irvine. "Evidence suggests that people benefit most from digital therapeutics when the apps are used in conjunction with some form of human support." People may need coaching to troubleshoot technical problems and check-ins to see if symptoms are improving, he said.

Digital therapeutics could play an important role in providing support for underserved communities-specifically, people who speak languages other than English. But most mental health apps are only available in English. The Latinx community represents the largest non-White community in the United States, yet only 14.5% of mental health apps studied in a recent literature review had Spanish-language operability ( Muñoz, A. O., et al., Frontiers in Digital Health, Vol. 3, 2021).

Schueller recently launched a study using a digital therapeutic called SilverCloud that offers cognitive behavioral therapy skills and practice exercises to help people address anxiety, depression, insomnia, and other issues. His team is using the Spanish-language version and training Spanish-speaking laypeople from the community to coach monolingual Spanish-speaking patients to use the app effectively. Schueller's team is exploring how the addition of human support to the SilverCloud intervention impacts clinical outcomes and engagement with the app and how to best integrate this digital therapeutic into care delivery.

Jessica Schleider, PhD, an associate professor of medical social sciences at Northwestern University in Chicago, has been studying interactive digital tools that allow social media users to access single-session interventions that could be completed in one sitting. She was interested in creating a form of support beyond the automated crisis hotline messages users often receive when algorithms for social media platforms detect high-risk searches, such as "suicide" or "kill self." Data revealed that few people were using these resources because the messages felt impersonal and invalidating, said Schleider. "These new interventions are not designed to solve problems in one session, but helping people make one good choice can shift the trajectory of their lives," she said.

Sharing through open access

Open science has been a trend among researchers for many years, but psychologists are now also uniting to share the most reliable clinical assessment tools available with the public on one website. The idea to build this type of resource originated from Mian-Li Ong, PhD, a former graduate student working with Eric Youngstrom, PhD, a professor of psychology and psychiatry at the University of North Carolina at Chapel Hill. Eager to break down walls between psychology and the public, Youngstrom and several students formed Helping Give Away Psychological Science (HGAPS), a nonprofit organization working to share psychology to promote well-being.

Youngstrom and colleagues reviewed and statistically analyzed dozens of free assessment instruments for several conditions-including depression, anxiety, posttraumatic stress disorder, and attention-deficit/hyperactivity disorder-and made the most reliable measures available on the HGAPS website. People can take the tests online and then receive assessment scores, which they can share with providers. "Many therapists provide treatment without using a rating scale or screener," said Youngstrom. "We tend to ask clients why they want therapy and focus treatment based on the response, but assessments can identify important issues that clients may not be aware of." He hopes the assessments will prompt more people to seek therapy and benefit as much as possible from treatment.

HGAPS has also started building pages on Wikiversity that share the most reliable assessment tools in multiple languages for 16 mental health conditions, including autism spectrum disorder, bipolar disorder in youth, and substance use disorder. Some Wiki pages are also related to popular shows, such as Squid Game, offering mental health resources related to topics covered in the show, such as food insecurity and sexual violence. According to the HGAPS dashboard, there have been more than 400 million views of the organization's resources on the web.

The power of one appointment

The importance of designing interventions that can reach more people is gaining momentum not only in the digital arena but also in individual and group therapy contexts. Data show that most patients do not return after their first therapy appointment, even when providers recommend ongoing treatment ( Hoyt, M. F., et al. [Eds.], Single-Session Therapy by Walk-In or Appointment, Routledge, 2018). Aware of this reality, psychologist Windy Dryden, PhD, professor emeritus of psychotherapeutic studies at Goldsmiths University of London, started offering a form of therapy that could effectively help patients in one session. He has trained counselors at more than 20 universities in the United Kingdom to use the model, and the majority of patients he sees through an employee assistance program opt for one session even though eight sessions are covered by insurance (Australian & New Zealand Journal of Family Therapy, Vol. 41, No. 3, 2020).

In the last year, demand for Dryden's single-session therapy training has increased because managers at health care agencies are motivated to reduce waiting lists. "I'm happy to provide training for this purpose, but this is not the primary purpose of single-session therapy," Dryden said. "The goal is to help people walk away from a session with the help they are looking for."

Patients complete a questionnaire before the session and share what they want from the meeting, how they have sought help in the past, what helped and what didn't, and other information. Many patients struggle to accurately assess threats and their ability to cope in the face of threats, so Dryden helps them talk through scenarios to improve their accuracy. "This intervention is designed for populations that are poorly served," he said. "People get what they want and waiting lists come down."

Evidence suggests that the single-session approach is helping patients. In a systematic review of studies involving single-session therapy to treat anxiety disorders in youth and adults, researchers found that this intervention was superior to no treatment and similar to multitreatment sessions in reducing anxiety symptoms ( Bertuzzi et al., Frontiers in Psychology, Vol. 12, 2021).

Learning by doing

Focused brief group therapy (FBGT) is another strategy that increases access by empowering participants to practice skills in a safe environment. The model, which involves 8 to 12 sessions of group therapy, was developed by Whittingham when he was an associate professor of clinical psychology at Wright State University. The counseling center's providers had long waitlists and a desperate need for an intervention that would fit within the school calendar system. "I knew students were developmentally concerned about relationships, and I wanted to use the power of the group to help people," Whittingham said.

Participants take a preassessment called the interpersonal circumplex to understand their specific type of relationship distress. The tool assesses traits like assertiveness, dominance, agreeableness, and warmth, and members collaboratively establish goals with the therapist to improve relationships. During the meetings, participants restate their goals and practice new behaviors. If someone shares difficulties with a relationship, a group member who is striving to be less conflictual could practice being supportive by asking follow-up questions and affirming the individual. "This is not role play," Whittingham said. "By interacting in real time, people experience deep physical and emotional responses because they are often afraid of rejection." When they take risks by trying new behaviors and experience acceptance, participants are more willing to try the new behaviors in their lives, he said.

Although FBGT originated in the university setting, an increasing number of health care organizations have started contacting Whittingham to learn how to implement the model. Psychiatrist Meenakshi Denduluri, MD, was drawn to FBGT because the groups were here-and-now focused rather than centered on skills-based psychoeducation. Denduluri, who recently led FBGT in the Stanford University Department of Psychiatry and Behavioral Sciences in California, had also noticed that patients in individual therapy often struggled with interpersonal patterns that inhibited their ability to progress in treatment. "The psychological safety in the therapy groups allowed people to take interpersonal risks that they could not take in their personal lives," she said.

College campuses are also increasingly leveraging the healing power of social connections to boost support for students struggling with mental health issues. Although peer support programs are not new, they are proliferating on campuses nationwide amid a current mental health crisis and a renewed understanding that supporting students is the responsibility of the whole campus community-including peers, said Zoe Ragouzeos, PhD, LCSW, executive director of Counseling and Wellness Services at New York University. These peer programs can reduce stigma, reach more people, and increase diversity in the support options, she explained.

Mental health providers at New York University were eager to incorporate peers into the school's student support offerings in 2023, which prompted Ragouzeos to launch a peer listening program in which participants divided into pairs and responded to a prompt, such as "What is on your heart right now?" The participants took turns listening and sharing with responses of either "Is there more?" or "Thank you for sharing." Partners ended the conversation by expressing in a positive way how it felt getting to know the other person. Survey results from more than 500 students showed that most participants felt less stress, anxiety, and overwhelm after the peer listening interactions. "It was remarkable how many students feel that they don't have a forum in which they can speak about what is going on without interruption," Ragouzeos said.

Peer support programs range from psychoeducation, in which trained students provide information on mental health topics, to support groups, where students gather in formalized settings to share their experiences and feelings. Ragouzeos has seen robust interest among students to learn how to help peers who are struggling and have conversations that boost well-being. "We can't meet the needs without them because too few people come through the formal channels of counseling services," said Ragouzeos. "It is our responsibility to find ways to engage students in helping each other and ensure they have the right resources to support one another safely."

Further reading

Randomized evaluation of an online single-session intervention for minority stress in LGBTQ+ adolescents
Shen, J., et al., Internet Interventions, 2023

Peer programs in college student mental health: An essential approach to student well-being in need of structure and support
Humphrey, D., et al., Mary Christie Institute and Ruderman Family Foundation, 2022

How Kaiser Permanente created a mental health and wellness digital ecosystem
Mordecai, D., et al., NEJM Catalyst, 2021

Recommended Reading

Six Things Psychologists are Talking About

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# data[].attributes.attachment_link.title
Mental health care is in high demand. Here's how psychologists are leveraging technology and their peers to meet the need

# data[].attributes.attachment_link.description
Amid a shortage of mental health providers, digital therapeutics could play an important role in providing support for underserved communities.

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Human behavior in the context of misinformation and disinformation

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Human behavior in the context of misinformation and disinformation

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The article highlights how misinformation thrives on emotional responses and societal divisions, indicating a psychological need for clarity and trust in information sources.

The exploration of strategies to counter misinformation, especially during election years, underscores the importance of psychological science in promoting informed decision-making and public discourse.

This issue is particularly relevant for voters, political analysts, and educators, as well as psychologists and researchers focused on communication, belief formation, and public health.

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Psychologists are using science communication to set the record straight. But it's ugly out there

Cite This Article

American Psychological Association. (2024, January 1). This election year, fighting misinformation is messier and more important than ever. Monitor on Psychology, 55(1). https://www.apa.org/monitor/2024/01/trends-fighting-misinformation-disinformation-election-year

During the U.S. presidential election in 2016, "fake news" was the phrase on everyone's lips. Two election cycles later, the threat of misinformation has only become more insidious. "We haven't seen anything like this in our postwar modern political reality," said Howard Lavine, PhD, a political psychologist at the University of Minnesota who studies the psychology of mass political behavior. "Misinformation in politics is one of the most difficult problems to crack."

Despite the challenge, psychologists are pushing back against the threat of misinformation by studying its spread and sharing psychological science with the public. It's not easy. Internet trolls, online harassment, and the growing threat of legal action make speaking out against misinformation increasingly fraught. But experts say standing up for the truth can make an impact-and the more psychologists who get involved, the bigger that impact can be.

"As scientists, our job is to fill the world with more knowledge. To do that we need to communicate to people and not just to each other," said Gordon Pennycook, PhD, a psychologist who studies misinformation at Cornell University. "Individually, we may all play a small role. But we shouldn't underestimate our collective role in improving the information ecosystem," he added. "If we aren't each doing our best to get good information out there, misinformation is going to win."

Pushing back against misinformation

In many ways, communicating with the public is easier than ever. Whether you prefer YouTube, podcasts, TED Talks, blogs, or social sites like TikTok or Blue Sky, there's no shortage of ways to put your message out there. "With social media, there has been a radical change in how we share science even compared to 10 years ago," says Jay Van Bavel, PhD, a professor of psychology and neural sciences at New York University. "We have more of a voice than ever, and there is a thirst for it from the public."

While the rise of social media has made communication easier, it has also fueled the spread of false and misleading information-about everything from climate change to election integrity to the very shape of the planet we stand on. Social media typically lacks the oversight and safeguards of legacy media to prevent and correct false claims. Its algorithms and peer-to-peer sharing model are a perfect setup for misinformation to be shared widely, especially within the echo chambers that form online.
[Related: Using psychological science to fight misinformation: A guide for journalists]
The more people hear those falsehoods, researchers have found, the more likely they are to believe them-even if the information contradicts their prior beliefs ( Fazio, L. K., et al., Journal of Experimental Psychology: General, Vol. 144, No. 5, 2015). During the 2020 presidential election, false claims about election fraud were rampant. Three days after Joe Biden was declared the winner, Pennycook and MIT researcher David Rand, PhD, found a majority of Trump voters falsely believed that Trump was the rightful victor. Those beliefs were more common among people who followed election news closely (Harvard Kennedy School Misinformation Review, Vol. 2, No. 1, 2021). Such findings suggest it's important to nip misinformation in the bud before people have been exposed to it multiple times.

Research also points toward some best practices for setting the record straight. Fact-checking, or debunking false claims, can be effective. But there is a right way to approach it, Van Bavel said. Debunking is most effective when you can explain why the information is false and provide alternative information ( van der Meer, T. G. L. A., & Jin, Y., Health Communication, Vol. 35, No. 5, 2020). Sharing misinformation to call it out could inadvertently drive traffic to the person spreading the false claim. A better way is to screenshot the incorrect statement and share it with a clear explanation of facts and a link to an original expert source. "The way algorithms work, fact-checking in the wrong ways accidentally amplifies misinformation," Van Bavel said.

Building trust

Fostering trust with your audience is another important facet of science communication. In a study that spanned five countries, including the United States and the United Kingdom, Sander van der Linden, PhD, a social psychologist at Cambridge University, and colleagues showed that higher trust in scientists was correlated with reduced belief in Covid-19 misinformation (Royal Society Open Science, Vol. 7, No. 10, 2020).

Unfortunately, trust in politics is particularly lacking-and that's no accident, Lavine said. A common tactic of modern politics is to demonize and dehumanize the opponent, he explained. "In that space, [false or misleading] statements from partisan elites become more credible. Once you've dehumanized the other side, misinformation and conspiracy theories that would seem bizarre now become believable." And scientists have become a frequent target for those attacks. Yet all hope is not lost. One way psychologists can engender trust is by staying in their lane, van der Linden said. As a misinformation researcher, he publicly admits he's not the expert on virology or climatology, so he doesn't debate the fine points of false claims about Covid-19 or climate change. Instead, he focuses his attention on discussing the psychological processes that make people fall prey to misinformation.
[Related: The anatomy of a misinformation attack]
"People who believe one conspiracy theory are more likely to believe others. So it's less important to get into the nitty-gritty of whether a specific conspiracy is true or not and more effective to promote the kind of thinking that will help people recognize logical fallacies or manipulation techniques," van der Linden said. Such techniques include using language that stokes fear or outrage, impersonating a trustworthy individual or organization, exaggerating polarization by using "us vs. them" language, and attacking a person's character to take attention away from their argument. "As psychologists, we can help people calibrate their judgments and empower them to make up their own minds," he added.

One way psychologists are doing that is through "prebunking," interventions designed to inoculate people against misinformation they might encounter in the future. Just as vaccines use weakened pathogens to stimulate the immune system to fight against viruses, prebunking exposes people to weakened versions of persuasive arguments to build their resistance to manipulation and misinformation. Researchers have designed infographics, videos, and even games to help people learn to recognize and resist the persuasion techniques used in misinformation. In one example, van der Linden and colleagues showed that a prebunking game significantly improved participants' ability to identify misinformation techniques and also increased their confidence in their own judgments (Journal of Cognition, Vol. 3, No. 1, 2020).

The Wild West

Staying focused on psychological science-rather than engaging in political shouting matches online-also helps protect communicators from becoming targets of trolling and harassment (see Protect yourself from online trolls). Unfortunately, online abuse is just one of the risks of speaking out against misinformation. "In some ways, trolls are the easier problem to deal with. The bigger risk now, especially with political misinformation, is that companies and Congress are coming after disinformation researchers," Van Bavel said.

Over the past year, activists have set their sights on researchers who study misinformation. Ohio Congressman Jim Jordan, chair of the Republican House Judiciary Committee, has accused misinformation researchers of colluding with the government to suppress conservative speech, keeping them busy with a flurry of public records requests and threats of legal action. In May, the advocacy group America First Legal filed a lawsuit against researchers at the Stanford Internet Observatory, a program at Stanford University that focuses on misuse of social media. A month later, X (formerly Twitter) filed suit against the nonprofit Center for Countering Digital Hate. "We're seeing a huge backlash against the very concept of misinformation. So, it's more prudent than ever to find ways to engage that speak to our strengths as psychologists," van der Linden said.

Speaking out is difficult but more important than ever. "There's been a huge chilling effect on researchers speaking out about misinformation. Between trolls and lawsuits, it's the Wild West out there," van der Linden said. That chilling effect extends to the NIH, which this year halted a planned $150 million program to improve communication of health information, citing legal threats as one factor in the decision. Many institutions are pledging to keep fighting. Stanford University leaders, for example, have spoken publicly in support of their researchers and the work of the Stanford Internet Observatory.

As this presidential election year unfolds, psychologists are uniquely poised to help push back against the flurry of falsehoods, van der Linden said. "Psychologists can help bridge the partisan divide by fighting misinformation in ways that aren't so polarizing," such as focusing on decision-making and recognizing manipulation rather than the content of an argument, he added. "Giving people the tools that they need to make better decisions is within our expertise as psychologists."

Positive communication

Still, it's possible to communicate scientific findings to the public without diving straight into the deep end of the misinformation pool. Indeed, there are good reasons to put yourself out there. "People might not appreciate the benefits that come from speaking with the public. When you discuss your work more broadly, it can motivate the research and help you learn things you wouldn't otherwise," Pennycook said.

Communicating with the public isn't something that psychology training programs tend to explicitly teach. But, Van Bavel said, "public communication is a skill. And anyone can work on it to improve that skill."

Meanwhile, the field of psychology would benefit from more people studying misinformation, Pennycook and van der Linden said. Researchers studying intergroup relations, persuasion, belief formation, communication, health behaviors, and any number of other topics can all contribute to the study of how misinformation spreads, why people believe it, and how best to counter it.

"Misinformation poses huge risks to democracy and public health, so if you can find ways in which your research can be applied to elucidate these important questions, why not give it a go?" van der Linden said. "From basic questions about how the brain processes information and why we believe things to intervention research to counter misinformation, psychologists are really well positioned to come up with solutions."

APA report fights back against misinformation

Six Things Psychologists are Talking About

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# data[].attributes.attachment_link.title
This election year, fighting misinformation is messier and more important than ever

# data[].attributes.attachment_link.description
Psychologists are using science communication to set the record straight.