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Share what you noticed and what you thought of the music videos. Identify at least two elements of Visual Rhetoric you found most impactful and the messages that you understood to be communicated through the images, sounds, etc. 

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Share what you noticed and what you thought of the music videos. Identify at least two elements of Visual Rhetoric you found most impactful and the messages that you understood to be communicated through the images, sounds, etc. 

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In the Gentle Warrior music video, I saw a lot of different composition and framing techniques. The close-up shots could help create a connection with us - almost like the speakers are trying to show us how sincere they are.

There were also wide shots that showed a lot of natural landscapes. I believe this could depict the connection between freedom and open landscapes.

Additionally, the traditional clothing seen was symbolic of their native identity, portraying their pride and heritage.

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Kelly MacDonald (First Video: Gentle Warrior)

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Kelly MacDonald (First Video: Gentle Warrior)

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Black and white + vignette to create a sense of reflection

A mixture of far, wide and close shots to evoke different feelings of connection or seperation

Symbolism e.g The red dress, photos, notes, lyrics, etc

A unique amalgamation of music genres: the use of traditional/modern instruments and singing

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the video starts in black and white which portrays old times, the outfits of the people are all cultured and traditional, so is the music, the camera closes up on different people every once in a while , and some angles give off a certain type of lighting to better present the scene. The environment in which the video is recorded is in the middle of a field, some parts of it in a forest with lakes to represent the lands of indigenous people, The instruments used in the beginning are part of their culture (along with the singing), the video begins and ends with captions on a black screen which can make us feel a certain emotion

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shots: there are long shots to show the dance or the people that stand behind her and support her. There are some close up shot to show how they go and perform the show together, and there also got some extreme close up shot for the main vocals

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Camera angles: there is some wide shot at the beginning to those people who play the instrument together some high angel at the last to show them all.

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it was in black and white, the camera angles were closed up, middle range, and from a long distance. it captured a group of social distancing. The musicians talked about the residential schools, their culture, and their struggles and made some demands. Overall the song was good and encouraged me to be proud of my culture.

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The camera was angle differenlty thoughtout the song. Some parts, the camera was up in the girls face and other parts of the song the camera had a 0.5 view. The sound was expression in different levels on volume. The lighting wasn't one of those light on one spot, it was more like everyone and everything was wihtin the camera with perfect lighting where it is equally spread out and isn't just on one person.

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In the music video I noticed that the start was a lot colder and gray with little to no sound, the people and settings were all in black and white until they went outside and the song started revealing the colours and sounds.

There were a mix of different shots such as wider shots to show more of the people and surroundings but also some mid/closer ones when the main girl was singing.

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There were some words in the beginning and end of the music video.

There was some parts that were black and white which was a good way to show some emotion.

The symbol of he red dresses

The gathering of the group being together demonstrating their close traditions and culture.

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There was a lot of different angles that where shown and was shot in different ways. Was shot in black and white to be more dramatic and to show more contrasts. Different types of signing was shown during the video. Quick paced and slower and more melodic sounds. Many wide shots that showed goups, And long parts with only one person.

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There were dramatic black and white colors, where the camera switched in multiple ways, far range when the people were playing the instrumental near the fire, and close range when the lady was singing.

The people were all together while the women was in the front mabey to show leadership as she is the one performing,

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I noticed the video wanted to show the dance they focused on the feet of the dancer. I also noticed that the video got darker at some parts. At the end the camera was focused on the woman because she was the only one singing. The video also did some wide shots to show the woman's dance and movement.

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I noticed that there seemed to be "flashback" moments which were in black and white. This helps us assume that the flashbacks were of somber, upsetting memories.

There was also many wide shots that captured the indigenous peoples surrounded with nature. Especially at the ends of the video where you could see a large group of indigenous peoples in a semi-circle with flowing water.

At the end, there was also a close up shot of a residential school memorial to help amplify the significance of the lyrics.

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(Gentle Warrior) The music video uses a lot of full body shots, portraying the whole character and actions (dancing, drumming, singing etc) as well as the setting (nature), which portrays the connection the Natives have with the land. Often times there were close-ups, showing off the emotions of these characters and close-ups of dancing and drumming to create more of a focus to the music and visuals

(Indomitable)

The music video uses a lot of mid close up shots, putting emphasis on the people and community, they use natural lighting and are in a natural setting. They wear their cultural clothes and show off their dances and traditions as a community. They use a lot direct angles to capture their community and traditions

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there are far back shots that show the dance and the people that stand behind supporting her. There were many different angles used. Nothing really happened with the lighting because it was set outside.

The music video started out with little sound until they went outside. some of the camera work focused on certain things that people were doing like dancing

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I first noticed how the music video was filmed at a lot of different angles and different shots to show a different sense of emotions and spark some feelings of maybe separation. I also noticed there are a lot of cooler colours (such as black and white and grey) until closer to the end which was when i feel like we saw more emotion

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Video 1

The music video uses close-up shots as a way to appeal to specific words and actions, which helps the artist connect with viewers and highlight such items for significance.

The music video also uses different types of audio, more specifically the different styles in music, as one of the singers sings in a modern pop style and the other in a rap style, which is helpful as it appeals to different target audiences.

Public shots to recognize the various people in the community, which reveals to the audience there culture and traditions.

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Outfit choices: in the video you can see them wearing traditional clothes and I also saw a red dress hanging on a tree.

Camera position: the camera is always moving around capturing a lot of angles and also they recorded in white and black when they were showing the lady to symbolize that it was a video from the past.

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Throughout the Song "Gentle warrior, I noticed that majority of the frame was far and wider which allowed us to see the whole community they were with. The video was also displayed in black and white to add more depth, meaning and emotion to the video. I noticed that the video had a more calming demeanor to it.

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I noticed the colour and gaze. Some parts of the video are in black and white which evokes seriousness and sets a somber mood. Then it switches to colour, which is paired with singing and dancing. This feels more uplifting, peaceful, and free. There is no gaze in the video, the singers are never looking straight into the camera, and this helps with feelings of peace and freedom. Not being stared at puts people more at ease and it is less intimidating. There is a sense of freedom because it does not feel as though the viewer is being controlled or pressured in any way. It is calmer, more relaxing, not intense at all.

I found this song and the video to be very calming, and I really enjoyed them.

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In the first music video there were a variety of camera angles, some being close up and some being from a distance. There were also lots of flashbacks in black and white. The volume of the video would go from high to low.

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During the video i saw that they use close angles to empathize some important elements of their clothes or objects that are important. The volume of the song change depending on who is in the shot, becoming louder when the girl is in a close shot.

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group social distance: when they sing together at 1:20 they are a small distance between each other to show that they are connected as a group.

sound: near the end of the song at 5:35 the music completely stops to show how the people in the music video are at a place to remember those who died in a residential school.

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In the Gentle Warrior music video I see that there is captions/words at the start is for the audience to gain a better connection with the song that is about to come and then there is black and white which portrays when the indigenous people didn't have a right for their tradition and culture back in the day. The camera angles were different throught the video and the people in the vidoeo always looked away from the camera, the colours were black and white to show sadness the colourful to show how empowering the lyrics were, and the lighting was showing their culture and stuff like that.

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-At the beginning of the music video were all black and white but the colors used and sound is the sub for life as the song progressed

-the traditional clothes and unique dance

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In the Gentle Warrior MV, I noticed that the camera didn't put heavy emphasis on the people. There were shots of them looking into the camera, but there were barely any close shots of them; meaning that they seemed to prioritize the landscape around them (The forest, the shore, etc). They must have done this to highlight the connection with nature that is present in many Indigenous teachings and beliefs.

The old woman present throughout the video (supposed to represent the grandma of the singer I beleive) was also reading out the lyrics to the song at the beginning at the end, unaccompanied by any music or effects. At the beginning and the end, the video wanted us to focus on what she, an indigenous woman with a lot of experience, was saying, even though it wasnt much.

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In the first video we can see that group social distance is used, this could be done in order to demonstrate the connection between them as well as to show their clothing which may have cultural meaning.

Close social distance is also used in the video, mainly when a person is shown singing. The reason for this may be so that we can really see their expressions and empathise.

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There were some black and white colors which added classic feels to the video and created an creative vibe. watching the video made me experience the music and the art combined. I also noticed the images of the indigenous and their family history

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In the Music video you can see that it begins as black and white and even the melody of the music was very smooth and calmer. as the video progresses you can see the even in the music itself it becomes more impactful as well. You could hear the drums and even their culture became more vibrant especially when the group of people began to sing and dance wearing their traditional clothing.

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This video also starts with drumming however it has multiple people in the start living in the daily life we live in now in Canada, with very short and sudden scenes of the outfits and dances of the indigenous people in Canada. The indigenous person packs and drives off somewhere, meeting people at what seems to be a market area with mostly people who are aboriginal. The are dances in the middle with people of all ages, it's a certain kind of dance that they all do together and the guy eventually joins them, reconnecting himself to his culture. At times the video syncs with the music and the drums begin to get louder as they begin to dance together in very vivid and designed outfits. The lighting changes near the end, showing just the sunset and a black figure.

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I noticed that the video begins in a countdown to show that something important was going to happen after. I also noticed that the speed between the different angles rapidly increased whenever the music became more intense. I also noticed that the used some public video angles to show everybody who was there. The video also used some close up shots to show the guy while he was dressing up, but then the video uses a wide angle to show him after he is done.

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many images and video cilps were somewhat close up.

Most of the music video was dark in coclour and later on progressively added more and more colour.

Clip changes on beat.

They were gathering and close together to ccelebrate wherever they are. I’m assuming it might be like a Powwow

There was a lot of zooming into the clothing as well.

Slow motion added some woahhh feature.

The silhouette at the end of the video was really good.

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Sound: Vocals - some possible throat singing, drums creating strong beats, synchronization with the music and the scene, fluctuating levels of sound, and slows down at specific parts of the video that matches the action.

Lighting: darker shot when in city vs. brighter and lighter shot at the Powwow

Contrast is created for ex: in his apt dark/grey when packing his colourful clothes/pieces headpiece

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What i see is in this music video at the start of the video the lighting was dark showing that he was being someone he isn't and then later on in the video the lighting gets lighter showing how he is doing something he loves to do and he can show off his culture and things like that. The camera angle was different for pretty much the entire video, sometimes wider closer etc.. I see at the start the person is just working like an average Canadian citiizen and then as we get further into the video he starts packing for the pow-wow and he starts to meet everyone that he knows at the pow-wow and then after he performs with toher people who look like they are having a very nice time

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In the Indomitable music video, I saw a contrast between the traditional Indigenous elements (like the regalia and props) and the urban setting (roads and buildings). This could symbolize the timelessness of their traditions and what it looks like to celebrate such traditions in modern society.

Similarly, there was the use of colour and light, where the bold colours of the dancers' clothes and the natural scenery helped draw attention to the message of identity.

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The speed of the video gradually got faster and faster the longer it went on. Many visuals of people in headgears and clothing where shown. They zoomed in and out of different angles showing the people and the garments they had on.

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The song was lively, there were lots of camera angles, most of them capturing the public social distancing and closed-up camera angles. The music video had a lot of color in the traditional attire, and the lyrics of the songs were in the indigenous language. Some impactful messages from the video were the images like how he helped people and made them smile, it also the sound. it was high and soothing to the ear.

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In the Indomitable Music Video, the artist himself is not singing. Instead, the music plays over the video, which features multiple mid-distanced shots that are shown at a relatively fast pace. It seemed to want to show as much as possible the juxtaposition between his dull, monochrome office job and the colourful burst of the Pow Wow.

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Lighting: in the beginning of the video when he was wearing more European styled clothing the light was grayish and dim setting and overall sad environment and later when he was with his people and wearing traditional clothing the light was a bit brighter setting a happy environment.

Camera: the camera was dramatically shifting from him being in a boring work setting to him being in a traditional gathering that was bright.

Sound: the music was kind of low in the beginning and the volume turned up as we continued to watch the video

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Kelly MacDonald (Second Video: Indomitable)

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Kelly MacDonald (Second Video: Indomitable)

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(Depicts a mundane, oppressive, colourless life where the primary Indigenous performer yearns to be where he belongs; his true community)

Contrast: Very high energy or lifeless depending on the filter.

Includes a variety of Indigenous symbols, locations, drums, costumes, and cultural pride.

There are fluid, powerful camera movements, drum sounds, and dances to possibly signify strength and unity.

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The music intensity speeds the actions happening in the video. The drums making it very smoothly yet very fast tempo. The camera angle is allowing everyone to be in the frame. The lighting was neutral throughout majority of the song. The song tempo and song speed and scence changes are were in sync. The camera got close up in some parts of the song where they zoomed in a lot but most were full framed.

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The camera had close up, far shots, and different camera angles. There were sharp cuts between clips. There were a lot of close up showing different things of their culture. The majority of the video was light up until the end when we see a silhouette of a man doing a traditional dance. The speed of the video started off slower and gradually sped up as the video continued

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This music video started off with a lot of hard drumming and a man who we saw in the video hurrying through a full crown and the lighting visual was a lot darker and slowly as it got less crowded it got lighter showing himself and what he does and what he's proud of. The music video had a lot of indigenous culture attire that was more traditional that could help show an impactful message to be who we are even after a hard day of being normalized by outside society

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I was impressed by the fact that in the first scene where he was working, I could subsumed see pictures of indigenous’s bright costumes and fathers.

I noticed that the first scene he was working was painted cold and dark, but the moment he went indigenous works, his face lit up and he looked so happy.

At the beginning of video, the shot was very close to him but end of the video, shot was a bit far then the beginning

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To begin with, in the video, I noticed that the video was more black and white, when the man was in the city. The music was dramatic and loud, that represented how busy the city was and the shots were short and cut to add more emphasize the the busy environment.

I noticed that there were a variety of camera angle shots. For instance, some shots would be closer, to show the details and different clothing that they would wear. There would also be further shots, to showcase the dance and music that was occuring during the video.

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I noticed that at the beginning, there was cut shots to the street sign, acting as a countdown for something. The lack of colour as well helped to create a desolate feeling about being in the city. The only pops of colour were of the man's indigenous culture.

As the video went on, it became more and more colourful. The vibe of the video became less depressing and more of a feeling of celebration.

Nearing the end, the video began to be in slow mode, adding to the dramatic and significance of being proud of identifying/connection to indigenous culture. This was also when I noticed a more intense and impactful beat drop in the music. All adding to the effectiveness of the delivery of the main message. That indigenous culture is something to be proud of and celebrate.

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The music was pretty loud, it started off in a city, few shots were close and some far, however it was then mostly far apart when the perosn was walking around with the indigenous clothing and the music became very intense, the colors were vibrant and it was showing power, and peacfullness

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In the second video you can see that with each beat of the drums, each time the clips of the video changed. Throughout the entirety of the video it was shown one of the very big events the indigenous community does, which called was the “PowWow”. Thought out the powwow it showed us various activities and things that they would do. For example, dancing, Drumming, selling food, connecting through music, etc. you can even notice the little details in their clothing and how important each part is,

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The video has traditional Indigenous elements, the video has some slow motion and some parts are sped up. Various angles in the video with darker shots and lighter shots. Lots of drumming in the background to give a rhythm to the song.

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Within this music video, a lot of the camera angles were from a farther position, portraying the story of a man almost from the point of view of a bird.

In the beginning of the song it was very gray and there weren't many colours until he left his office arrived at the Powwow.

I think this is representing how different their culture is from standard North American culture/lifestyles.

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Video 2

I really liked this video as it shows the difference between a city life and a cultural life that the protagonist of the video lives.

The video uses close-up group shots to show the difference between the person in a city-type society and a group setting with his traditional clothing and dance.

Fast-pacing audio to keep the audience intrigued in the video, as well as camera shots that align the sound of the drums with the men hitting the drums in the video. This demonstrates the significance of drums in there culture.

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At the beginning of the video the colors are opaque and cold, but as the main person going and arrive to the festival, the colors change completely for more vibrant and warm colors. At the same time the shots are close when they want to show how the person is or feel, but far when they want to show how the environment is.

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The lighting and colors of the city are very bleak. This could reflect that the one we follow in the song is unhappy living in the great city. This is because when he goes to the Pow Wow and they shot clips of it the colors are much brighter and less faded

Public social distance: during the Pow Wow to show the number of people participating in the Pow Wow and how everyone's regalia is unique with all the different colors and patterns. It also shows how connected the indigenous are as a community because they are all participating in the Pow Wow dance and wearing the same type of clothing (like a headdress).

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I noticed the constant change of visuals, the fast paced switching of pictures. This makes it more energetic and fun. I also noticed how close the camera angle is to the main character, which encourages the idea that there is a friendly, intimate relationship even though the person is a complete stranger. The lack of gaze however contributes to a relaxed, peaceful feeling, ensuring that it is not intense and overwhelming. I noticed when the video progressed the colours went from dull to more and more vibrant, when he left the boring city to go attend the exciting powow which is a celebration of his culture.

Overall, I really enjoyed the song and the music video.

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Public social distance is used in the video. This may be because they wanted to focus the viewers' attention on the setting more than on the specific people.

Most of the video is fully lit, making it appear bright for the most part. This could be done in order to convey joy and other similar emotions.

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I noticed that in the beginning of the video, it starts off with drumming and a countdown which built some suspense to the beginning. It also seems like the main artist was surrounded by many people in the beginning. Towards the end of the video the artist is more independent and dresses more culturally than in the beginning. The colours also start to change from very colourful to somewhat black and white.

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(Video 1)

I love the monochromatic black-and-white filter at the beginning of the music video. it provokes a flare for the dramatics when this is tied together with the low and deep drum beats at the beginning.

I like the message at the very beginning of the music video. the facts are very informative. The silence ties in well as it allows the viewers to listen to the on-beat clicks of the typewriter, which makes us pay attention to the message being typed on the paper; the title Gentle Warrior.

I noticed that their social distances changed frequently from group, to close. When giving us a closer angle, it allows the viewer to really take in all of the details especially the colours on his garments as the man participates in the Powwow.

I love everything from the dancing to the drumming, to the singing. Every instrument ties in together perfectly and on the beat. Everything is in unison. I especially love the change in tempo from the beginning of the music video (slow) to the end (fast)

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(Video 2)

I love how the visuals and the beat of the music are in unison. as you hear the drum beat, the imagery changes from one image to another.

I like to see the difference and colour compared to the man in the video as in one setting, he is lumped in with the rest of society and is seen going to work. This sight looks mundane, dull, and boring. This is evident with the lack of colour unlike the man in his professional garments for celebrations like Powwows. He looks happy and everything around him looks bright and vibrant as well. There is a lot of colour.

I have noticed that when the performer is around his community, her seems happier than working at his desk job (presumably) alone.

The vocals are just amazing. Everything is in sync and it sounds so good!

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I love the way that it switches to black and white colours when it shows the woman who was writing in the beginning and then returns to a more colourful music video. The camera also seems to change distance a lot where in certain parts it is more zoomed while others are not. I also thought the way they showed the red dress was very interesting. I love how it is there like a simple Easter egg but in reality it has a lot of meaning behind it.