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Introduce the return policy, if not happy her money will be return .

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Have a device that will connect the emotions/minds of real customer with real reviews so they will trust the online reviews

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Have god/deity tell the customer the product is good

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AR or VR capability to test product

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Create a trust issue program, if not happy she may have the option not to continue purchasing the item.

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Pop up store in local area

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Send trial product to customer via drone

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App that can share real trusted reviews

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Bring the product to Jenny to test it by herself.

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Have real users share experiences via tiktok, vlogs, etc and upload in website

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Products can be returned at no charge and will be picked up at residence

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Jenny to watch online demonstration of the products by the saleman.

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Show how products are made, who made them, etc.

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Zoom meeting / online consultation with customer to answer any hesitations they have

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How might we get her trust in the products and online reviews provided?

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How might we get her trust in the products and online reviews provided?

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(How might we 3)

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How might we have Jenny trial/test the product?

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How might we have Jenny trial/test the product?

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(How might we 2)

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How might we give Jenny assurance about purchasing a product?

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How might we give Jenny assurance about purchasing a product?

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(How might we 1)

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Jenny, who is a hesitant buyer needs to try the product beforehand, since she doesn't trust online reviews.

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Jenny, who is a hesitant buyer needs to try the product beforehand, since she doesn't trust online reviews.

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(Problem statement)