# data[].attributes.body
1.      Isaac Bryant

2.      You can use programs and things like social media to keep the people outside the school involved and up to date on the things going in the school. For example, you could use something like Facebook or twitter to share information about an event or fundraiser that is going on at the school. Another thing that can be done is let the parents and the whole grade level know about things that are going to be going on at the school that week. This is beneficial to the parents and using social media may be more efficient than sending home a regular newsletter. Some parents may prefer using social media than a piece of paper telling them the same thing.

3.      I think that sharing core beliefs and values can have advantages and disadvantages. An advantage to this is it can open the school up to other businesses, members of the community, and stakeholders that have the same beliefs and values. A disadvantage is it could cause issues if there was someone who does not agree with the values or beliefs and a disagreement arises. Schools could showcase their beliefs one at a time or make weekly posts that show how they are upholding their values.

4.      There should be an individual or a group of individuals that frequently screen the social media pages looking for inappropriate comments, posts, or tags. Another way to prevent issues like this would have posts approved by a person of high power, such as the principal, to review everything before it is posted. Something else that can be done to protect individuals is to ensure that anyone who is mentioned or posted was approved to do so.

5.      Having community members, students, parents/guardians of students, or stakeholders speak on behalf of the school of give their testimony of what the school has done for them is a great way for a school to build their brands. Reviews and testimonies are a major factor in determining how well a business, or in this case, a school is running. Having monthly fundraisers to contribute to the community would also show that a school is viable and contributes to the community.

# data[].attributes.body
1.     Khloe Smith

2.     Have private Facebook groups for each classroom or grade level would allow for students, school administration, and parents the opportunity to connect with one another. This would also be a good way for parents to be involved with their student’s educational life to see personal developments such as friendships being made. Keeping the school’s main Facebook page active is also a great way for community members and local businesses in the loop about school events and awards.

3.     The school or district can send out monthly infographics focusing on one vision/mission statement/core belief. The school or district can also invite stakeholders to board meetings so they can see the beliefs/visions/mission statements in action. For community members who cannot attend physically, the school or district can video board meetings and have an online forum for community members to ask questions.

4.     Challenges that may be faced is inappropriate comments/posts or defamation of the school/districts name. In order for there to be two-way communication there would need to be “eyes” on the social media at all times. Having someone constantly filter things that are being commented or posted. Another way to keep things appropriate and respectful would be to have a setting where everything must be approved by a head administrator before it is shown publicly.

5.     Having periodically scattered posts that focus on a business that has helped out, a student that has worked in the community, or an educator who has represented the school/district can help schools/districts build their brand.

# data[].attributes.body
1.       Ashleigh Finley

2.       Using technology to enhance the social media of the school is a great way to keep the community connected. Not only will parents be able to be up to date, but local businesses that could potentially invest in the school keep business continuing.

3.       A great way for the school’s mission statement is to make a poster digitally that represents your school, like using mascots and school colors in the poster. I believe if this digital poster were posted in multiple social media boards then buy-ins would be more prominent.

4.       One of the challenges to using social media is that some families do not use social media at all, or there is limited technology in the household that makes it less likely to connect to family members. Using a social media specialist would be a great way to keep the social media pages professional.  Installing a language control app and attach it to a website would prohibit specific language to be used on the site would also help keep sites PG. To set damage control would be to call a meeting at the school and orchestrate an effective video by the principal.

5.       Logos as the profile picture is a good way to display evidence, using a personal school hashtag would work great. The impact would be to reach more people through hashtags which would take them to your content quickly, it would show you are a tech savvy school which draws attention saying you are more academically advanced. The critical element in using social media to promote your brand/company is to be conscious about posting a lot of content but not overpowering it. To keep it consistent and well informed.

# data[].attributes.body
1.Samantha Kimbrell.                                                                                                                                                                           2. The use of social media and school websites can be a good way to get the word out about events in the school community. This is good way to show businesses and other sponsors what is going on in the school. Social media is a good way for parents to see what students are doing in the classroom. I think technology, if used appropriately can persuade stake holders to buy in to a school if it show they have similar beliefs.                                                                        3. A school could make a video with students and teachers sharing the school vision or mission statement and describing what it means to them or how they try to accomplish that mission statement in the classroom and outside of the classroom. I think technology, if used appropriately can persuade stake holders to buy in to a school if it show they have similar values                                                                                                                                                                           4. One of the biggest challenges a school could face is if someone outside of the school decided to post on their page or comment something inappropriate about the school or a staff member. The social media page would need to be closely monitored and if an inappropriate post is made it should be taken town quickly and then the school should contact the person who made the post.                                                                                                                                               5. The school should post as the page cover photo, or something or the sort, the mission statement posted somewhere in the school. The school should also have a pinned post describing the mission statement and how they plan to implement the statement into the classroom. If the school could effectively display the mission statement, it would show the school has a strong digital cultural connection. If the school does not effectively display the mission it would show the school has a weak digital cultural connection. The school we need to include posts showing the students and teachings implementing the mission statement into the classroom

# data[].attributes.body
1. Maggie Crowe

2. These can be a great use because social media lets parents/communities know what the students are up to and what they are learning while in school, what skills they are beginning to develop. I think it would encourage because people sometimes wonder what students are being taught in school and this is a great way for them to see that.

3.  The schools could create a video and share them out on their facebook page, youtube, twitter, all social media accounts. I think it would because again it is keeping the community updated on what is going on in schools.

4.  If something negative is posted about the schools on their social media page, that can paint a bad light on the school and if the school interacts with that post saying something negative back then that makes the situation worse. The school needs to be respectful in all comments made on social media and they need to always be posting positive things about the school and if anything said is negative, contact that person personally and not on the social media sites. This would also go for the principal. They would need to contact the person personally and work through that way.

5. Evidence to support the school would be to have the schools’ logo and mission statement to show what they are about and what they are committed to doing. Consequences could be they fail to give the wrong website or it being too confusing. Critical elements is having the correct information when promoting the school. Another element is having a great way to communicate when people may be interested.

# data[].attributes.body
1: Skylar Pearson 2: The use of technology in the classroom not only benefits the student but also inside and outside stakeholders. the value of this it allows businesses and community members to be involved in the children's education. Also it shows the students that the community care about their education. As well as promoting their businesses. 3: The all around vision, missions statements, ad core beliefs can be found on the school's website and social media. It can also be apart of the newsletter or weekly call. With these items being so easily accessible, stakeholders and anyone else can find and read these expectations.  4: Some of the challenges that the school or district might come across with using social media is showing faces of the students and accidentally releasing personal information. One of the digital norms that can be implemented can be miscommunication between families, stakeholders, and the school/district. 5: some tangible evidence to promote the school could be the school's logo and mission statement. Effectively building their brand will allow the school to be recognized easily and be well-known. The consequences could cause a separation between the school and the community and their families. Actively selling your brand and talking about the school can really help build a brand.

# data[].attributes.body
1.Kevin Beck                                                                                                                                                                                              2. When used correctly digital communication can be helpful to share information among stakeholders in a quick and efficient manner. The value of this is you don't have to rely on multiple ways to share the information that could get lost or destroyed. I think it would promote stakeholders involvement in the school because it allows them so share and utilize the information as much as they would prefer.                                                                                                                       3. Using the mission statement and beliefs on the schools website allows everyone access to the information through searching their web page.  I think it would improve the stakeholders involvement with the schools because they have quick access to the schools information.                                                                                                                                            4. Some of the challenges of using social media would be miss understanding the information from the school and it would limit feedback from the families. Limiting the ability to respond via digital communication but allowing direct contact to answer ore involved and delicate questions. A word recognition software that would detect offensive or inappropriate words or phrases.                                                                                                                                                            5. Their logo and their mission statement would need to be displayed so that they can "build their brand". The impact would be easy recognition of the logo. The consequence would be confusion and falling to identify correct web site. Causing incorrect information to be shared on the web site. Some critical elements are having a good way to properly promote your school and have a good way to communicate with the stakeholders.

# data[].attributes.body
1.Lylah Swan . 2. The use of technologies such as social media, school websites can promote a culture of "digital" connections with all stakeholders in and outside of the school by having a connections and interactions. This can be a tool for getting parents and other community members involved in what is going on in the school. The value of this is that the community is being involvement with the school. It can promote connections within and without the classroom by involving the students, families, and other community members in current school and community events. It can promote unity amongst everyone. 3. The visions, mission statements and beliefs can be shared on school websites, the districts social media pages. I think advertising these beliefs digitally would be a good thing because it will be seen by many different people in the community and school that will show what values are involved within the school. 4. A challenge would be that some people don't use social media and would be left out, and not all speak and read the same language. To ensure that the communication is appropriate and respectful to all stakeholders would be to have translators that oversee of different language on the social media cites. A damage-control protocol would be to have students and parents watch a video before they are allowed to type of access that social media accounts. Have filters set. 5. In order to build their brand the school could host events, send home flyers, put it in the newspaper, and maybe even get ahold of the news. At these events and ideas, they could share how it's going to work, who's running it, and the account usernames with all the social media platforms. The consequences of not doing so is the world about the social media platforms may not reach some people and the word won't spread. A cost is some people will have no idea. To ensure success in the area is to post a welcome page and have parents and people in the community to post a comment saying "they can't wait for this journey" or have them show that they have access to the accounts now.

# data[].attributes.body
Lylah Swan

# data[].attributes.body
5.) Some examples of tangible evidence to be displayed throughout school or district technology in order to "build their brand" would be different live videos of students presenting their work/ showcasing projects (like the science fair). Schools could also establish a hashtag to use when promoting and positing about different activities, work, etc that the school takes part in. Effectively doing this allows for people to see what is going on in and around the school. It helps keep others informed, and allows the community to support the school as well as the students. Failing to do this could possibly make the community feel disconnected with the school. Critical elements to ensure success in this area include consistency, someone to keep up the school website/social media page, and to continuously promote the school and the community working together.

# data[].attributes.attachment_link.title
Creating a positve Digital school culture 

# data[].attributes.body
1. Pam Hege                                                                                                                                                                                      2. The use of technologies will promote digital connections by allowing any and all members of the community be involved in the school. Posting important events such as blood drives and sporting events on twitter and Facebook will reach more people so they can participate in these events to help the school. This is valuable because some people may not have time to answer calls, or check voice mails. They may not have updated phone numbers in the system. If they follow the social media accounts they will stay more in the "know" of what is going on. This definitely promotes the involvement of any and all stakeholders in the school. It gives them several ways to be reminded of what is happening in the school.                                                                                                                                                      3. Video messages to the community could be created and shared on the school website and social media pages of each school in the district. There are video messages sent out pertaining to COVID in the school district I work into keep everyone up to date on the current situation and precautions that are being taken to ensure the safety of everyone. I think this does support stakeholder buy-in because, again, it is a great way of keeping everyone informed. They can view the message in their own time and not have to worry about hearing it from someone else because they missed anything.                                                                                                                              4. A challenge of using social media as a two-way communication from school to home may be the fact that not everyone uses social media. I know we think everyone is on social media in some form or fashion, but there are still some parents that are not on social media and some families still do not have internet at home. Good etiquette to practice when using social media to communicate with all stakeholders would be to refrain from using all CAPS....this implies that you are yelling. You must be respectful. You need to be mindful of any language barriers. Some families have Spanish speaking only members and the message would need to be addressed and delivered to them in their native language.  Principals or administrators should be the overseers of the communications and ensure that nothing offensive is posted. They need to reassure parents and community members to not make rude or vulgar comments on the page because of the persons that are members of the group. They should monitor the comments closely.                                                                                                                                                                          5. Effectively "building" their brand would gain more support from the community as well as local business. this will boost sponsors for sports and other activities. It will also build a sense of pride throughout the community. failing to this could result in less participation from the students and less funding from the sponsors of the community.

# data[].attributes.body
1.Briana Teter    2. Using technology such as social media and school websites can promote connections within and without the classroom by involving the students, families, and other community members in current school and community events. These can be beneficial to the academic success of students as well as the financial stability of schools and other businesses within a community.  It can promote unity and establish a form of security in knowing what the latest developments and events are within both the school districts and the community.  3. School visions, district visions, missions statements, and core beliefs can be promoted through technology via resources such as websites, blogs, and videos. Promoting school values can capture the attention and support of stakeholders because it informs them of the happenings and stances of the schools in the community as well as their needs. 4. Some challenges that may be faced when implementing social media as an option for two way communication would be the risk of crossing personal boundaries, potential offensive conversation and confrontation, and a lack of separation between work and personal life for employees. As a "damage-control" protocol, it is important that more than one of the school faculty have access to school accounts as a means of keeping balance and keeping things in check. It is also important that the administration regularly monitor the accounts and promote a professional environment on both the school webpage and the faculty's personal accounts. 5. Some tangible evidence can be displayed through the use of school hashtags, promoting school spirit weeks, and holding and posting about community events. Effectively doing this would encourage community involvement and create a sense of unity in the school. Failure to do this could lead to a sense of confusion because of a lack of communication as well as a disconnect in relationships with students, families, and other members of the community. Critical elements to ensure success in this area would include consistency, promoting school spirit, and involving the community.

# data[].attributes.body
1. Oliva Reynolds 2. The use of technologies like social medias, and school websites are lately being used as a tool for getting parents and other community members involved in what is going on within the schools. This lets the parents know about the events that will be happening and showcase projects that have been done within the school. The value of this is that the community is having an involvement with the school. However, I think that this would promote involvement by letting those in the community know about the different events and activities taking place as well as showing ways to support the schools with the sharing of fundraisers. 3. Sharing information can be through the websites and certain social media platforms. I think it will support  because it will be seen by many different people and show what values are involved with the school. 4. A challenge would be someone could feel a certain way about something that was said or about what someone said and become hostile or say something that would not be appropriate. This could lead to someone getting offended or even an argument being thrown out to be seen by many other families. The social and digital etiquette norms would need to be displayed where everyone can see what they are and know what is and is not acceptable. Some of these norms would include no offensive language, no foul language, be respectful, and make sure what is posted is appropriate. Damage control would be for someone to monitor to ensure that everyone that is commenting and even sharing posts have appropriate language and do not violate the etiquette norms. It could even make it easier for other users to report when they see that someone is violating the norms. Then once this has been identified, a simple polite message to remind the person of the etiquette can be sent as a friendly reminder. 5. I think that one way schools can "build their brand" would be to showcase their values by showing what the school does with projects by posting videos and pictures of what students are doing.  This can lead to the impact of some members of the community liking what they see and wanting to offer support. Failure to do this might cause some members to question the "brand" that was talked about but having nothing to back it up.

# data[].attributes.body
1. McKenzie Dotson 2. By using social media and school websites anyone in the community can see what is happening in or at the school. This is valuable for parents who may be moving to the school district and want to see what the schools are like. Or for parents who needs certain information about an event or something happening at the school. My brothers school and school district, sends out weekly calls to parents. But for those parents that don't get a call, they also post it on social media. I think social media will promote involvement in the school. 3. The visions, mission statements and beliefs can be shared on school websites, the districts social media pages, as well as each schools social media pages. I think it is important for things like that to be shared publicly so that people who are researching about the school or district will know more about the school and what they stand for. 4. One challenge schools or school districts may face by using social media could be language barrier issues. As I stated before my brothers school and school district post the announcements online and they post it in both English and Spanish. Another challenge that could happen would be angry parents who are mad at a teacher, principal, or another employee. If they went on one of the pages to bash someone instead of talking to the person or administration about it. This could become a very difficult situation. With that being said someone should always be closely monitoring the pages and quickly fix whatever "issues" may arise. If someone was complaining or saying something bad they could also reach out to that person to try and resolve the issue. 5. Some tangible evidence that should be displayed is pictures or videos of the the teachers, students, and other faculty members in the school being involved with one another and the community. I think this will help them to build a better name for themselves within the community as well as with the parents and students. If they don't this, it could result in less students attending the schools. A critical element to ensure success is to do everything you can to get the video/pictures out in as many places as possible.

# data[].attributes.body
1.) Ashleigh Washburn - 2.) The use of technologies such as social media, school websites, etc can promote a culture of "digital" connections with all stakeholders in and out of the school, because it will spark a sense of community and communication. It will allow all stakeholders to stay informed and involved with what is going on with the school and the community. - 3.) Some ways schools or district visions, mission statements, and core beliefs can be shared via technology so that all stakeholders are aware and on board with those key elements would be through the school website, social media accounts (twitter, facebook, instagram), video meeting/calls, texts/emails, etc. I think advertising these beliefs digitally would support stakeholder buy-in and support because it would allow them to become more aware of them. They will have easier access to seeing these beliefs. - 4.) Some challenges that schools or districts could face as they implement the use of social media as an option for two-way communication would be bullying, inappropriate use of social media, and simply not understanding how to use social media. To ensure that the communication is appropriate and respectful to all stakeholders schools/districts should teach and hold classes/websites on proper use of technology. In case something offensive or questionable  a "damage-control" protocol administrators would need to implement would be policies, procedures, and consequences for doing so. Administration should monitor students use and block inappropriate websites/language/etc.

# data[].attributes.body
1. Kari Davis

2. The use of technologies like social media and school websites can promote a culture of digital connections with all stakeholders in and outside of the school by keeping them up to date with what’s going on at the school. Social media is also a great way to send out important announcements like when there are school delays due to bad weather. The value of this connection is you can try to keep all your stakeholders happy by getting information out even faster. If a school keeps its social media or school website up to date, I think that technology would promote stakeholder involvement.

3. School or district visions, mission statements, and core beliefs can be shared through the homepage of the school or district’s website. That website can also be shared on social media. I think advertising these beliefs digitally would support stakeholder buy-in and support because our world is so digitally-oriented.

4. One challenges a school or district might face as they implement the use of social media as an option for two-way communication from home to school is that of complaints. When information is posted on social media to the public, the public can respond what they want including the good, the bad, and the ugly. Proper netiquette would need to be established to ensure that the communication is appropriate and respectful to all stakeholders.

# data[].attributes.body
1. Samaria Bowman 2. Using Social media or a schools website will enhance the involvement of the community whatever the school has going on. The value of this is providing opportunities for the school, students. teachers, patents, grandparents, etc. to be up to date on the schools activities. I feel this would highly promote involvement. 3. A school website would be ideal for the schools/districts visions, mission statement, and core beliefs. I believe advertising these beliefs digitally would help everyone form their own information and opinions. By looking over the website. 4. One challenge a school or district may face when it comes to using social media is cyberbullying. Students could be bullied online. The school or district needs rules, procedures in place beforehand. Damage control protocol can be having administrators monitoring at all times. Administrators must always be looking ahead and looking over the students online. 5. Websites should be sent home, posted throughout the schools, and even in the community. The schools could even have a social media page which students follow. I think using pictures to show what student are doing that day keep people up to date. Using pictures can be a way of interaction. For example, if a sporting event is going on a certain day. The website can have reminders, pictures, scores and much more.

# data[].attributes.body
1. Jennifer Brewster 2. Social media and websites can create connections within the classroom and outside of the classroom by keeping students and families informed and update on what is going on inside the classroom. The value of this is important because technology and information is ever changing. 3. Mission and vision statements can be shared on social media and the school website. Advertising this information is important to anyone that may be interested. It provides them with information and knowledge they want to know. 4. Introducing technology from school to home can cause issues. Such as, inappropriate content being shared or bullying. It is important to go over and teach online etiquette. Making sure students understand what is appropriate online behavior is key. Administration would need access to what the students are accessing and have a way to immediately remove or flag certain information from being posted. 5.Throughout the school there could be flyers posted with all the social media and website addresses and information that is being used. Also posting pictures of students work that has been completed and pictures of students participating in events and projects is important.

# data[].attributes.body
1. Kaylee Beamer 2. Social media allows for teachers to connect with each other and develop new ideas from each other. School websites are valuable to communities because it allows parents and students to have access to all calendars, menus, and professional information on teachers. 3. It is valuable to make district visions, mission statements, and core beliefs visible and accessible on school websites so that everyone is able to see those goals. The school website is the first place that parents will look when their child is starting school. School social media sites can also be valuable for advertising those beliefs. 4. When social media becomes a two-way communication between home and school, it can be risky. If this is allowed, parents may try to use it for inappropriate uses. Social and digital etiquette will need to be established early on to ensure that those standards are clear. Administrators should also have a damage-control protocol in place in case something is inappropriate is posted. 5. Similar branding should be visible on both social media and the school website. Both of these places will be important to the community. Parents and guardians will use both social media and the websites. Failure to post these things on both social media and websites may create poor communication and lack of community involvement.

# data[].attributes.body
1. Leslie Reyes
Avatar of anonymous
Anonymous
Sep 4, 18:45
1. Leslie Reyes

2. I can see where it can benefit stakeholders and everyone involved in the operation and success of a school to have social media and school websites to promote positive interactions. Information can be shared to inform everyone who is interested and provide a place where people can share ideas, give each other valuable advice about certain issues and share all of the accomplishments that have occurred. Local businesses can post about their involvement in the school and receive credit and support from those who are capable and willing to do so. People that feel uncomfortable speaking in front of large crowds can find their voice in the comfort of their homes and still share their valuable and sometimes unnoticed suggestions. People can collaborate to create fundraisers to help the schools. Parents and caregivers will have more of an opportunity to feel in the loop by being able to access information at their own time rather than feeling like outsiders because they couldn’t make it to PTO meetings because of their tight schedules. I think that it would encourage stakeholders because they will see that effort and involvement from everyone involved shows that people care and want to see the school and students do well and succeed. 

3. The schools vision, mission statements and core beliefs can all be shared on the school website so that all stake holders can be made aware of the information. It is a good thing to put that information out there so that it is shared with the public and so that everyone is on board as to what the common goal is and so that everyone can hold each other accountable for it. I believe that this would convince stakeholders to buy-in because they will see if their beliefs are in line with their own.

4. Having an ongoing and open communication lines is an imperative component to an effective culture of “digital” connections. Someone will have to be responsible for answering questions and addressing certain issues in a timely manner. It would be a good idea to have control as to what is allowed to be posted by screening what is posted before the fact in order to prevent inappropriate and harmful information from being dispersed. If something unwanted were to be posted or shared, it would be the responsibility of the principal of admin to address it accordingly. 

5. Higher test scores, graduation rates, school activities, performances, art work, collaborations, special events, fundraisers and other things that students create are tangible evidence that schools can provide to market themselves and to showcase all of the positive things that are being done. People will love to see what their students are involved in and will feel like their time is being well spent and will want them to be involved in much more as they are provided more evidence of their accomplishments. It will be critical to keep up with the ongoing sharing of this information so that people do not begin to question what is going on because they are not witnessing recent activities.

1. Savannah 
Avatar of anonymous
Anonymous
Sep 4, 19:08
1. Savannah 

2. Social media and school websites can help involve the community in school activities and functions. For example, posting the basketball schedule or posting about a fundraiser the school is doing. It helps keep students, parents, and others in the community well informed about what is going on at the school and this, in turn, will promote involvement.

3. The school or district’s vision, mission statement, and core beliefs can be posted on a website or social media. This being posted online for anyone to access will help hold everyone accountable for meeting those expectations and in line with the system.

4. Some challenges that a school or district may face when it comes to using social media as a communication tool between home and school could include the decision on who the admin will be, why they get the position, whether to include more than one person, and inappropriate use of the tool. Someone who is reliable, honest, and would handle the job professionally should be the admin. Conversations should never be deleted and be monitored at all times. Sending a letter home to parents and students regarding the professional expectations of the tool should be highly considered. 

5. Websites and social media should always be updated with newest information and events to keep everyone involved. Using pictures is a great tool to show the community how the students are interacting with the community or what they are doing while in school. For example, if a club spends time cleaning up school grounds it should be posted. If a group of students volunteer at a nursing home, it should be posted. Students who get great scholarships should be posted. Those are just a few examples of how to keep everyone involved in the school’s social life. This will cause a good reputation among schools and communities. Failing to do so would risk the school’s reputation and the community involvement. The webpages and social media accounts should stay updated with appropriate, relevant, valuable information that promotes student, parent, teacher, and community involvement. 

1)    Reba
Avatar of anonymous
Anonymous
Sep 4, 19:09
1)    Reba. 
2)    You can post announcements and school calendars. Parents can visit as many time as they would like for information, instead of relying on the student to relay messages. I think this promotes involvement because it doesn’t require direct contact or conversation to get material out to everyone. 
3)   Schools could post their mission on a school website or on the social media page. I think this would support buy-in because you can physically see the statement and share it to others showing what you are supporting instead of just trying to talk about it.
4)   One challenge could be the misuse of communication between students and faculty. Instead of having a personal phone number, there is the ability to add them on social media and message one another about non-school related things. We as coaches at my school have a 24 hour policy, where if a parent wants to discuss an issue with the coach they must first wait 24 hours then try to communicate through e-mail before trying to reach us face to face. I think the best way to monitor posts that could be offensive or questionable is to have either one or two faculty members solely responsible for monitoring the page and keeping it logged into a device at all times. They should read and react to every post made to them or tagged for them.
5)    A lot of places around our community hire students for internships. One way to get your business out is to advertise through the school and vice versa. Local jobs want people to know that they are hiring locally and schools wants others to know that they are preparing students for these jobs. I think it is critical to keep businesses and schools connected and social media is an excellent way to broadcast it to a bigger audience.
1) Haley Thomas2
Avatar of anonymous
Anonymous
Sep 4, 19:10
1)	Haley Thomas
2)	The use of technologies such as social media and school websites can promote a culture of “digital” connections with all stakeholders by allowing parents, people in the community, and local businesses to see how the school and students are succeeding, activities going on, or things the school needs to work on/needs help with. This holds an exceeding amount of value, because it allows everyone to see the school true for what it is and what exactly is going on. For me, I think this would promote stakeholder involvement with the school because it shows how the faculty and students are wanting to do better for the kids/school and could potentially buy in businesses and parents to help the school grow.  
3)	School districts could keep up a school website, twitter, and Instagram with up to date pictures, activities, and fundraisers. I think this would one hundred percent increase the chance for stakeholder buy-in, because it is keeping everyone informed. 
4)	Some challenges the school may face with trying to implement the use of social media as a two-way communication from home to school could be hear say between students, parents, and the teachers. I think it could be an easy way to get some people in the administration into trouble. Also, a complete opposite end of the spectrum would be some of the students/parents may not have access to internet to use social media. I believe keeping some statements private and not posted for everyone to see should be established before posting on any type of social media, because all it takes is for one person to screenshot and everyone could see, even if the post gets deleted. I don’t even see any “damage control” concept being justifiable for something that gets posted that could be taken offensively or questionably. I would just hope things wouldn’t be said on any school account that could be taken the wrong way. Once it’s posted, it’s out there for good. 
5)	Like I stated in question three, school or district technology should keep up to date pictures, activities, and fundraisers to promote themselves in the community. This could bring in local businesses or people within the community to help or donate towards the school. If there isn’t evidence or up to date notes on the school activities, then it shows lack of importance which could turn away people from wanting to help that school. Posting and sharing the school website, Instagram, and twitter accounts daily is very critical to ensure success in this area. 

Morgan Williams2
Avatar of anonymous
Anonymous
Sep 4, 19:12
Morgan Williams
2.)	Technology such as social media and school websites make it easier to inform parents, community members, and administration about things going on within the school. It also can be used to gather volunteers for school events and help build donations for things such as food banks. Most people have at least one form of social media, and it makes it way easier to spread information that is beneficial to schools and the community.
3.)	Using technology to inform people of things can be helpful because more people will see it. This can allow the school to give parents and other members of the community a chance to post their feedback on proposals and share their own ideas. I think that advertising mission statements and beliefs would increase buy-in and support, because people are more likely to give when they know what things are being used for and who it is helping.
4.)	With two-way communication, schools can be subject to more criticism. More people will take time out of their day to post a rude and unnecessary comment than they would if they had to call/email the school to express their feelings. To keep things appropriate, schools would need to have someone monitor all social media pages at all times in case something needs to be taken down.
5.)	Schools would need to keep information posted on how money is being used and how it is helping students and the community. If updates are given often, then members of the community will be more likely to help out because they will see their help is making a difference. If schools fail to provide information on how they are using funds/volunteers then people will be hesitant to give their money or time to help out. It may also cause backlash for the school, which will be easier to express through technology.

Kr
Avatar of anonymous
Anonymous
Sep 4, 19:13

Krestin 
The use of technology in a school setting can promote a culture of “digital” connections by giving stakeholders 24/7 hour access to important school information. The value of this is huge because the information is open to anyone who needs to see it at anytime. I think that technology would promote stakeholder involvement with schools because they would understand what is actually going on at all times.
Schools could share their beliefs through technology by uploading their mission statements and core beliefs on the school website. This would support stakeholder support because they would better understand school beliefs and be formerly updated at all times. 
Some challenges a school or district might face as they implement the use of social media as an option for two-way communication from home to school is that not all parents/guardians may be totally educated on how social media works, or maybe they wouldn’t even have a social media account. I think that if social media was going to be used as a way to communicate from the school to home, it would have to be monitored significantly. I know there is a way for certain websites to be alerted when offensive words/content is being used. I think there should be someone in charge of checking offensive content everyday in order for the communication from school to home through social media to be effective. 
Some tangible evidence that would need to be displayed throughout school or district technology in order to build their brand would be posting positive things being done in the school. One example would be posting pictures of classrooms and the children/teacher doing effective work that the children enjoy! This would give parents a chance to see what their child is working on. If schools were not actively posting these types of things on the website/social media page, parents would think that there is no point in using technology to keep up with the school and what their child is learning.  It would be critical for administrators to actively post on the social media page or website so that parents would continue to visit the site to see what is happening inside their child’s school. 


1. Victoria
Avatar of anonymous
Anonymous
Sep 4, 19:15
1. Victoria

2. The use of technology can connect with lots of people outside the school. It is easier to connect with technology when not in school due to most everyone having some type of social media or an access to social media. I think that technology would promote stakeholder involvement with school. With technology, you are able to get information out quickly and efficiently. 

3. You could post them on the schools website so that everyone would have access to them. In addition, this way if they were lost they could be found very easily. I think that if they were posted publically it would support stakeholders to buy-in. Since it is publically posted, they could go at any time to see what the schools mission statement is, or their core beliefs.

4. There are many things that could happen if a school was to implement the use of social media as a two-way communion from home to school. One could be a misuse communication between students and staff. There could be bad things posted about staff, or even students. This is why conversations that happen should never be delated you should always keep them. 

5. You would have to be sure that all of you staff was up to date on how to use the technology piece that the school would be using. Then from there inform all of the parents, and then let the staff start promoting it. Making sure that the information is always up to date, that there are updated pictures on the website, and that the website is user friendly. Making sure that all of this is done will help people want to be active on the site and see what is going on. However, if the website is not up to date then no one will want to use it. 

1.    &nbs
Avatar of anonymous
Anonymous
Sep 4, 19:18
1.       Chloe Easter
2.       Sharing what goes on inside the schools, allow the people looking from the outside in to have an idea of what a normal day is like. It connects the people who are not present in the building and provides a way for them to be more involved. The value of this is it reaches out to people and informs them of what is going on. It ties in the community and parents to show what environment the kids are experiencing each day. I think it would encourage stakeholders to be involved because social media promotes positive aspects and gives people a chance to see the difference it is making in the children’s lives. 
3.       Using technology as a form of communication is great because it can be accessible to participate and be flexible to anyone who wants to be a part of the discussion.  Everyone has a chance to share what they believe and what they think. It will allow others to feel included with the school faculty and they will receive insight and news. I think it would support it because the people know what they are supporting and why. 
4.       One negative aspect of technology is it will allow the community to freely express how they feel. This may lead to unnecessary or inappropriate responses. To prevent bad comments, a person should be assigned to monitor the social media or webpage frequently to make sure it is being used for the right reasons. It may be a good idea for the replies to not be anonymous to decrease the chance of someone taking advantage of the system to write bad reviews. The schools could have an invite only access so only the people who needed to be informed would be. 
5.        Interaction with children and allowing them to learn outside of a classroom would be important to include. There also needs to be evidence of the staff working together and having certain academic goals for the kids to reach. Everyone in the school should be focused on the children and it should be displayed to show what school is all about. Doing so would let the parents know why it’s so important that they are involved and are constantly supported their child in school. It would let them know the reason behind all of the hard work. If there is no display then everyone would see school as a waste of time. Critical elements would include teamwork, dedication, and hard work.

 1.&
Avatar of anonymous
Anonymous
Sep 4, 19:18
 
1.       Ben Woodring
 
2.       The use of technology could make many connections outside of school. You could reach people that you probably would not see outside of school. Â The value of this is that you would be able to reach more people and get more people involved. I think that it would promote it because with technology people could do it anytime that they had free time instead of one having one option and one time that they could help. 
 
 
3.       With technology, you could put up the work that the students have done so that everyone can see instead of just people who are at the school. In addition, these people will be able to see exactly how you are applying your mission statements, and core beliefs. I think that this would support stakeholder buy-in because they will be able to see the work that the students have done.
 
4.       One challenge may be that some people may not have technology, so they will not be able to see what you are posting. Some people may not think to log on and check it after they get home from a hard day at work. You could make some communication private where only the stakeholder and you can see what they are discussing. Set up a page with certain words or phrases on it so that it can analyze the document or conversation and delete inappropriate things. 
 
5.       Some things that could be included would be work students have done, with their names whited or crossed out. Work that teachers have done, also with their name whited out. The impact would be great because now you are showing evidence of what is taking place. A consequence of not doing so may be loss of stakeholders. Some things to do to ensure success is to keep it updated. Post work that students completed recently so that people can stay up to date. 

1. Hogan
Avatar of anonymous
Anonymous
Sep 4, 19:19
1. Hogan

 

2. Using technology such as social media and a school website, would be a good way to connect all stakeholders in and outside of the school. The reason is because the student’s parents or guardians would be able to keep up with the events that are going on throughout the school year. This will be valuable and promote involvement in the school because it will reach out to the ones in the community who are wanting to support the local schools.

 

3. To make the stakeholders aware of what goes on at the school, the school could provide on their web pages, examples of different assignments that the students have completed throughout the school year. This will allow the parents and others know what material is being taught to their children each day. 

 

4. One way that may become a challenge to the schools, is if finding a way to automatically hide the negative remarks that are posted on the social media page or the school website. The school does not want someone viewing for the first time, reading negative post made by others and question why they are sending their child there. A solution to the possible problem is to eliminate the public from being allowed to make post directly onto the school pages. Instead allow the owners of the page to be able to read the post, and allow them to post the remarks that they believe are appropriate for others to view.

 

5. The websites and social media pages should be up to date with the latest information. Providing information to local businesses and showing them what goes on at the school, may persuade them to donate to the schools to help better the student’s education. If the web pages are not up to date, the businesses will not have a good understanding of what activities are being completed during the school days.

Stacie 
Avatar of anonymous
Anonymous
Sep 4, 19:20
Stacie 
Technology allows for others to know more about your school and social media would allow others to get involved. It gives them an opportunity to connect and see what is going on throughout the school. This is valuable because it promotes a sense of involvement outside of a classroom setting. I think technology could both promote and discourage stakeholder involvement depending on what is being posted on the school website or social media. I feel as if it could promote involvement, which in turn would promote stakeholder involvement with the school
Schools districts can share visions, mission statements, or core beliefs using social media, and a school website. This would allow others to be able to understand and be apart of these beliefs. I think it would allow for support and stakeholder buy-in as it allows others in the community to see what you believe and what your school invisions for the future. 
Possible challenges might include students who are without technology in the home. If students do not have internet at home, this type of implementation would disclude those students. School and digital etiquette would need to include professional conversation only, this means anything that is personal and unrelated to their child’s education or school experience should not be discussed. Having someone monitor the websites and constantly be on guard for things that may be inappropriate. 
Some possible ways to “build their brand” or show they are contributing to community involvement is through pictures. I find that actions speak louder than words and showing student and teacher within the community or even showing students learning in the classroom is an excellent way to show others the work you are involved in. Benefits could involve others wanting to get involved with the school. A consequence of not doing so would be that people do not understand the schools involvement within the community or the vision the school has which could discourage involvement. 

1.    &nbs
Avatar of anonymous
Anonymous
Sep 4, 19:20
1.       Beverly 
2.       Adding the students family members that use social media to the websites will promote a positive connection between the student, educator, and family member, because it ensures that the parents and community are involved in what is taking place in that specific school. It is nice to know if there is a football game, or scheduled event coming up that your child may have forgot about. It involves the family and community in the school functions. 
3.       They need to post the guidelines, school mission statements on the social media sites and have a mandatory electronic signature for all those using social media that have children in the school system. If the stakeholders see what is being implemented or used in the school system, visually and openly, through everyday use of social media they will feel that educators are trying to communicate and ensure efficiency in class room across the board and in the homes. Videos of the students reading the mission statements and interviews of the students about their views of these statements and guidelines would be a great way to show the shareholders that kids are getting an understanding of what is expected. 
4.       The school may face negative attitudes toward using social media because some families do not have internet or a way to connect through social media, and some parents do not allow social media due to the cyber bullying or predators. No texting or Acronyms in the messages, need to have a tool that will block any communication that is not relevant to topic at hand, maybe a warning label would help. Need someone to monitor the page or account and only allow parents or guardians and students be on that page, or have a message that warns the users that any offensive inappropriate conversations/messages will be deleted, and can result in blocking the user if it is not within guidelines or appropriate for display.
5.       Employees, students, and faculty may have  pictures of daily activities posted via social media/website. Ex: School functions ,pep rallies, games, fundraisers, off campus educational outings.  Showing the educators while teaching via using a video recordings can be a fun way to implement Positive marketing techniques.  Allowing the non-supporters of public education see what everyday students do and what they are capable of doing can prove that school systems do teach at a higher level of satisfaction and do have the student’s best interest at heart. Not allowing the viewers see what is being done in the school system will produce more negative backlash and views. The viewers will continue to see "what they think they know" and"what they have heard".Which can be wrong due to insufficient evidence. 

 Micaela Covert
Avatar of anonymous
Anonymous
Sep 4, 19:22
 Micaela Covert
2.      I believe that technology would promote stakeholder involvement with school, because mostly everyone has some kind of technology that they can use at school or at home. Using technology will create a strong culture in that group just by keeping everything organized for parents to keep up with their students and teachers. The values are people’s judgments about the subject either if it is right or wrong.  
3.     The schools messages can be posted on the social media page where everyone can see them. I think it will help benefit the school if they are having fundraisers, and important news letters to parents they all have equal rights to the information. It will also help the parents that the students do not inform the parents about upcoming events. 
4.       The school may run into the problem that the student does not have Wi-Fi or computers at home. It may also be a problem for the family’s that may not know much about social media. The school would have to make restrictions on the website to what students can say, do, and post. They would to make the social media available to be edited, or they can hire someone to watch the social media page at all times. 
5.       Schools need tangible evidence to be displayed by maybe placing pictures of the students or classrooms on the social media page. If schools fail to explain where the money is going then parents may begin not helping as much or even donating to the school. It would be great for the school to have a social media page so parents can see what they are doing in class or learning this week. 
1. Jaclyn 2
Avatar of anonymous
Anonymous
Sep 4, 19:23
1.	Jaclyn 
2.	Social media and school websites would promote a culture of “digital” connections between all stakeholders by letting everyone that is involved with this school to know when important upcoming dates are, what accomplishments the students are making in that school, and what the school is doing to improve the learning of students. It will allow the community to stay involved with what is going on at that school, which will increase relationships between community members. I believe that technology would promote stakeholders involvement with the school since most people have social media pages and use the internet daily. 
3.	They could be shared via Facebook status, on school websites, and school county websites. I believe that advertising these beliefs digitally would support stakeholders buy-in and support because there might be stakeholders who do not know what a schools or district vision is and the only way they might learn about this is through the internet. Also, many businesses and people in the community might not want to physically show up at a school to ask what the visions are, and if they are able to just go to a school website and see these visions, there would be a bigger chance of that school getting their support.
4.	A challenge that a school or district might face when using social media as an option for two-way communication from home to school is that some people might take advantage of this and start drama over something over the social media page, causing an outbreak between facility, students, and parents. To ensure that communication is appropriate and respectful to all stakeholders there should be a document that each person must sign stating that they have read all the rules and regulations for the two-way communication from home to school. Another way to ensure that communication is appropriate is to have a specific day when all stakeholders must come to a meeting and watch videos about the appropriate way to use the social media. If there is anything posted that comes across as offensive or questionable, the school district should address the stakeholder and the severity of the post, then come to terms on if the person should be allow to continue to be involved with the school or not. 
5.	There should be posters posted around school halls to advertise the social media and web pages, and teachers should take pictures of the students doing their work, so parents are able to see that their children are being successful in the classroom. The impact of effectively doing this would be that parents are being able to see what their children are doing in their classrooms, and to stay caught up with what is going on at the school. Consequence of failing to display tangible evidence would be that parents might not know what is going on in the schools. Some critical elements to include to ensure success in this area would be to have specific people to update the websites and social media accounts, and to take pictures of the students.

1. Kelsey
Avatar of anonymous
Anonymous
Sep 4, 19:24
1. Kelsey
2. School social media site could help keep students and parents aware of events going on during and after school hours. Sometimes school websites can be hard to navigate, most people today know how to use social media. This could help bring in more people for the events or a fundraiser. It would also bring more positive attention to the community.  
3. Using social media to post the schools mission or core beliefs will keep parents aware of what is expected, but could also create some good ideas for how they could improve on their visions with feedback from parents or others. This would also give those easy access to these documents. 
4. Some challenges that could occur would be some parents/guardians are not familiar with social media. For example, my mom does not have a Twitter, so she is always asking me to check it for helpful information about my little sisters school like, snow days or events going on.
5. I think in order for a school to "build their brand," they should have a Facebook page that shows everything they do. For example, posting reminders for students and parents, or post events that are being held by the school such as a "Social Media Awareness and Cyber Bullying," or sharing positive school related topics like the school bus stop law. There are endless opportunities to build. 
1. Sofia
Avatar of anonymous
Anonymous
Sep 4, 19:28
1. Sofia

2. Technology can promote a culture of “digital” connections by using social media or school websites to invite community members to events and by posting images of students using school resources properly. I think is will demonstrate that the resources are being put to good use. I think that if good information is posted stakeholders will be informed and notice that they funds are being used appropriately.

3. I think they should be posted on the school website. An interactive video with student and administrators stating the schools beliefs, vision, and mission statements would show stakeholders that the school as a whole share those beliefs. I think it is beneficial for this information to be posted because this could attract more students to the school.  

4. I think that negative comments could be an issue, if a social media page was used. In order to avoid this, if any one wants to make a comment they would have to make an account. While making an account, they would have to accept any rules set in place. If they break any of the rules, they could get their account or comment deleted. 

5. Some tangible evidence that I believe should be included, is pictures of staff, students, and school events. Pictures of different clubs, sports, and charity events would also be some information that could build the schools brand. I think some positive comments from community members and past and current students should be posted. If this information was posted correctly it could increase student numbers and earn community respect. If it isn’t done correctly the school could be seen as not a good school and it can lose funding. In order for websites to succeed, they need to be easily accessible and well managed. 
 1. Ingle
Avatar of ip0057532
ip0057532
Jan 23, 17:11
 
1. Ingle Parker 

2. The use of social media and or apps allows parents the ability to have interactions with their child throughout their school day.  Having events in the school can be posted on media outlets to involve the community and allow them to be participants. Having small business know what is going on with in the school systems allows them to donate or partake in the events. ?  I absolutely agree that it's beneficial for stakeholders to be involved with technology because it is of much benefits to do so.

3. Providing the community with a web page with mission statements and or school policy allows the school system to again reinforce that the community can be educated at the click of a button.  Allowing people with knowledge of what is going on in the school systems is a great way to involve or make parents responsible for their participations.  As a parent if I see there is a christmas event on my notifications, I am likely not going to forget about that event. 

4. It can be challenging to allow a platform to the unknown. Having parents a platform to get together and often start the blame game of way the student is not doing well in school.  There should be page administrators to allow or not allow feedback. Having a parent to sign a contract or a code of conduct would make them accountable for their actions.  

5. In the case of elementary students a web page is now able to be the new way to post events, assemblies, and  lunch and breakfast menus. Reling on a child to bring paper flyers home is a daunting task for some kids. So having a page with all the new and exciting things going on in the community allows the parents to be aware and willing to participate. The page may post sport events and show highlight pictures from those events. The overall moral of team spirit can be significantly impacted with a great school page.

 
1. Kaleb Redd
Avatar of kaleb704
kaleb704
Jan 27, 01:06
1. Kaleb Redd
1.Kaleb Redd        
Avatar of kaleb704
kaleb704
Jan 27, 02:01
1.Kaleb Redd                                                                                                                                                               2. The use of social media allows stakeholders the opportunity too see what is going on during school hours. This allows them to see activities students do during the day such as projects, athletic events, and other normal school activities. The value of this is stakeholders feel like their child is getting a proper education. By seeing their child participate in school activities it may make parents feel like their child is going to the right school and district seeing them involved. I think that it would make stakeholders to want to become more involved. By seeing local students involved at the school it may make people in the community feel like they should become more involved as well.                                                                                                                                                                 3. Posting the school activities on the school website helps people in the community stay involved with what is happening in the school system. Also by a school posting what they believe in and what the school wants students to accomplish in life can help people in the community want to be supportive. I think it really helps a stakeholder buy into what the school is trying to do when these beliefs are posted for the public to see. This is because people in the community will want to help the school accomplish these beliefs and see local kids in thee community achieve their dreams through the school system.                                                                                                                                                              4. One challenge I can see is that not every family has enough money to acquire social media. I know a lot of families use flip phones in our community and not many have computers or television. A code or policy about making sure everything posted on the website is appropriate. Then possibly making a policy that anything inappropriate posted on the school website can result in expulsion or a fine.                                                                                                                                                                5. Things that should be posted would be statistics for test scores, community work done by the school, classroom projects, and school events both during and after school. Doing so effectively would bring a lot of community support to the school system. Failing to do so would probably keep stake holders from actively trying to come and involve themselves in the school system. One thing to do to ensure success is to branch out into all fields of social media so you can get all kinds of people interested with what is going on with the school system.
 1. Megan
Avatar of Megan Halsey
Megan Halsey
Jan 27, 11:45
 
1. Megan Halsey 

2. Using technology to promote digital culture is essential and helps reinforce communication between not only students and teachers but can include parents, members of the community, and school administration. The schools in my community all have Facebook pages which help to let parents or members of the community become aware if there is a school closing or a future activity planned. There are many times that I will see members of the PTO post on Facebook to encourage volunteers which seems to be successful by the number of comments that are shared. The only discouragement I see from using social media is that occasionally people consider it a platform to express negativity. 

3. I believe that email would be a great resource to provide stakeholders with encouragement for support and possible advertising. With the presence of technology in today’s society, many people receive emails just like they do phone calls or text messages. While a text limits the information, an email can get across exactly what you want to share and directly to the stakeholder’s hands. 

4. There’s always going to be a challenge when presenting information on social media that can be misconstrued. As long as the information involves only two-way communication, it might be considered reliable, but there are often times information on social media has been interpreted through the grapevine. Unlike a teacher-parent meeting or a phone call from and administrator to a parent, it is uncertain that the information is traveling straight from the source to the person it is intended for. There should be immediate notification of posts or responses made on the websites and someone to monitor it so there isn’t a huge concern for damage-control. In case there is an issue to arise, the school administrator needs to limit information posted to the website that might attract negative responses from happening again or personally contact the user(s) who presented the issues. 

5. The Booster club at our school would be a great way to market itself and build its brand if they would include themselves on social media. Collecting money to help support the school’s athletic teams would receive a lot more support if they would show how the money being contributed is actually benefiting the students of the school. The consequence of not showing and sharing the contributions could end in a person not wanting to contribute again because of the uncertainty of how their money is beneficial to the school. If the Booster club could elect a member to be responsible for creating or maintaining a website, then they would be able to show the members of the community how their support is necessary for the youth. 

1. Gabrielle Wilson
Avatar of anonymous
Anonymous
Jan 27, 17:17
1. Gabrielle Wilson
2. According to the article, the stronger the communication is, the stronger the culture is. I know personally, growing up in school when technology was really beginning to blossom in the school systems, there have definitely been wide-spread changes and communication is better. We no longer had to call and see if school was cancelled due to weather conditions or listen to the radio because they had so many systems in place to alert us. They had an automated system call us, postings on the webpage, school Facebook, and text alerts sent out to all who were on the receiving list. This prevented less confusion with communication between the school and parents/guardians. Now, newsletters, changes, field trips, and eve report cards are posted right online! No more “getting lost” in the bookbag between school and home! More people from the community come and attend functions like high school plays and art shows that typically they would have not known about!
3. Beliefs, visions, mission statements, etc. can all be displayed on the school website/Facebook page and community boards. Polls can be created on Facebook so that stakeholders feel they are a part of the decision making even when they can’t physically attend PTO/school board meetings. Making everyone feel involved and up to speed on what exactly is going on in their child’s school system id one of the first steps to community involvement thus creating a better school experience for all!
4. As someone who experienced online bullying as a teenager, that is the first thing that comes to mind that could be an issue with two-way communication. I knoe some people just do not know how to keep their fingers “shut” when it comes to typing messages online. They act is if there is a curtain in front of them and what they say online does not have as much affect. Although it is online instead of spilled out into the air, therefore it lives on forever. Rules and regulations for verbiage and behavior can be posted on the community board. Whenever something arises unpleasant or out of conduct that person should be instantly removed/blocked and lose all privileges to the online discussions. If the problem was then carried offline and into the school system, necessary procedure would need to be taken, including having local authorities present during the discussion if necessary and charges dropped if applicable (bullying of that nature IS punishable by law).
5. Schools can place posters, ads, and links throughout the community at convenience stores and grocery stores to help spread the word of the online community. A QR Code can be created so that anyone who scans it will be automatically directed to the school website/board. Emails and texts can also be sent out using things like “CallFire” or regular school system emails to every stakeholder on the phone lists that currently receive text updates (this may be the most effective). If this is effective, the community involvement would, I’d say, double. Most PTO meetings involve a handful of stakeholders because it just isn’t feasible to make it a priority in our busy lifestyles. If involvement could take place online as well, the possibilities could truly be endless. If the word DOESN’T get out effectively, well, the website will probably die along with the whole idea. COMMUNICATION is key. Sounds cheesy, but it is SO TRUE. I am a recruiting coordinator and let me tell you, it’s like pulling teeth trying to get people to work! We have to hire about 5 times as many people to work than we need (sometimes more). If we need 100 to finish training and make it into production, we have to hire AT LEAST 500. That many will simply not complete their paperwork. My job is to constantly hound these candidates day after day by email, CallFire, texts, calls, candy grams (just kidding) just to get them to complete their paperwork so that they can start making a check! It is crazy. If I didn’t communicate day after day, we would NEVER make our goals. It is the same with this. If someone is not designated to do the contacting, minimum 1-2 times per week, everyone will forget about it. If someone isn’t specifically designated everyone will assume someone else is keeping everyone up to date which results in NO ONE being kept up to date. Communicate, communicate, communicate, and you just might have a successful jumpstart!
1) Katie Hill 
Avatar of Katie Hill
Katie Hill
Jan 27, 17:37
1) Katie Hill 

2) The use of technology and social media allows stakeholders to have an idea of what is going on throughout the school day. This is good because it allows them to keep up to date on events, projects and upcoming activities. By doing this I believe that it would make the stakeholders want to become more involved and branch out into the community. 

3) Since today's world is all about technology, sharing core beliefs,missions, etc online is a great way for the community to stay involved. It allows people to have an idea of what the place is about and do some research. By doing this I think it would allow stakeholders to want to invest their time into something that shares this kind of information for others to see what they are all about. 

4) Social media can have negative effects when it is being used incorrectly. Things can get posted that aren't appropriate. Those families that aren't as fortunate also may not have money to purchase the technology needed for social media so they may not have accounts. When dealing with social media I think that rules should be implemented in order to keep everyone safe. 

5) When it comes to "building a brand" I think posting positive stories such as achievements, great testing scores, awards wonks, etc. This would create a lot of positive audience or positive attention and draw people in. Posting negative or failing activity would most likely have the opposite effect. 

 1.)    K
Avatar of anonymous
Anonymous
Jan 27, 22:24
 
1.)    Kaleb Hill 
 
2.) The use of technology is positive in and out of schools. Cultures and beliefs are better spread when communicated. In today's generation technology plays a very important part of society. Stake holders get their communication through technology, which allows them to learn more about their interest. I believe that technology is a good resource for stake holders to gather information because most of society has turned to technology. I think that technology would promote stake holder’s involvement within schools because technology is so important in school systems and the community. 
 
3.)There are many ways that stake holders can be on board with mission statements, distinct visions and core beliefs. Examples of this would be posters being displayed, low discipline rate, test scores going up, less of a teacher change, and higher graduation rates. If stake holders see these results this will make them want to be more involved in the school. 
 
 
4.) One of the major challenges would be that many students may not have access to social media at home. Bullying can also become a problem. If it is just a two-way conversation it might be reliable. A code or policy needs to be implemented to make sure that there is nothing non-school related. If policy is broken than there will be consequences. 
 
5.) All positive information needs to be displayed for stake holders to market themselves. When you see positive feedback instead of negative feedback it will make you want to be more involved. When sharing information on social media you want to make sure every piece of positive information is distributed anywhere that it may reach. 

1) Ashley Bradshaw
Avatar of Ashley Bradshaw
Ashley Bradshaw
Jan 27, 23:00
1)	Ashley Bradshaw

2)	Social media can be used to help foster connections with people by giving them an outlet to communicate and share ideas. This can help to strengthen the community and encourage involvement by allowing people to see what ways others are involved and gain inspiration. If schools are struggling with something and need help, social media could also be a good way to reach out for support. 


3)	Schools can use technology in different ways to share mission statements and beliefs. They could create infographics and post to their website, or create a video featuring students explaining what their school culture is and post to their social media account. By allowing various community members a look into their core values through a public domain they are encouraging discussion and comments about what others find admirable about the school’s statements. This could garner more interest and support through volunteer work or monetary donations.

4)	When using social media, schools may be faced with people who disagree with their practices, take issue with their administration or staff members, and want to leave negative or hateful comments about the school. Just as positive posts can help encourage people to post other positive things or have positive feelings towards the school, negative comments can stir things up, create a panic over issues, or cause feelings of anger to rise. Schools should have someone that manages all social media accounts and is alerted when the school receives a comment or post to their page. This would be helpful because that person could disable or delete comments when needed and address any concerns quickly. 

5)	For the school to be seen as an institution that contributes to society, they should share some tangible evidence of that. If their school took donations for something, they should show those donations being given out or put to use. If a student or class is recognized for something or gets into a prestigious program, they should highlight that on their website. Whatever good the school does, big or small, should be shown. If people do not witness these things, they may assume they don’t happen or that their donations or volunteer efforts were wasted. This could lead to complaints being filed, a mistrust towards the school, a lack of involvement, and an overall negative attitude. To promote good connections and present themselves as contributing members of society, they need to have a positive presence through updating school announcements, sharing what programs they are participating in, and responding to any concerns or questions people have in a timely manner. 

 1.Drew S
Avatar of anonymous
Anonymous
Jan 21, 15:31
 
1.Drew Sims 

2.The use of technologies such as social media, school websites, etc. promote a culture of "digital" connections with all stakeholders in and outside of the school. It promotes a culture that is critical towards communication between the students, teachers, parents, community members, and members of school administration. My high school, community college, and four-year school all have social media accounts on sites like Facebook, Instagram, and Twitter to let people know updates on any events or incidents that are happening around the school. However, sometimes this information can lead to negative reactions. For example, my high school is close by Saugus High School, which had the shooting in November of 2019, and there was an alert on social media that the fire alarms went off during finals week and many people were quick to jump and said that it was another shooting when in reality, it was a student that didn’t want to take his final. 

3.Mass emailing would be great for a situation like that because it is good for support and advertising. Emailing has no limiting on how much information you can provide, so you can get exactly what you want out of that email. 

4.There will always be challenges when it comes to social media and information. Information must go through a two-way street, and not grapevine because direct communication is better than having bits and pieces in every post. And having to communicate like a parent-teacher conference can make an information’s source uncertain. There should also be immediate notifications on stuff like that, so the information is seen as vital. But there must be a limit on that sort of thing because it could pull in negative responses that are unneeded like the example I mentioned on question number two. 

5.I think talking about how successful the school is academically, athletically, or performing arts wise, can build the brand for a school. An example would be that my high school is one of the best public schools in the state of California and has the best district in the state of California. They could also mention that we do well in athletics and performing arts with the low budget that they are given by the state of California. 
 1. Linds
Avatar of anonymous
Anonymous
Jan 22, 12:39
 
1. Lindsey Haynes 

2. The use of technologies such as social media, school websites, etc. promotes a culture of digital connections with all stakeholders in and outside of the school by providing a safe space for all cultures and communities. Additionally stakeholders will be given the opportunity to be more involved and connected with certain criteria regarding in or outside of school. Therefore I think that integrating technologies would promote stakeholder involvement with the school as more schools are using social medias and school websites to promote a digital culture. 

3. There are several ways the school could share their beliefs via technology. For instance, they could have a webpage for the school that has a description of the school and what they believe in that would be easily accessible to the community. Moreover I believe that schools would benefit from advertising their beliefs digitally because stakeholders are likely to view their page and want to support the school further. 

4. One challenged the school could potentially face is backlash if stakeholders do not believe or agree with what the school stands for. This could cause tension between stakeholders and school administration. To ensure that all communication is appropriate and respectful to all stakeholder’s schools should avoid using biased language and embrace a diverse culture. Additionally I believe that schools should have a social media account manager that is responsible for advertising the school. However whatever is posted also needs to be confirmed and verified by the principal to ensure that there are no slip ups. 

5. On the social media accounts there should be photos that demonstrate their culture and beliefs as supporting evidence. They should also have community members to tune in on their social media accounts and ask them to fill out surveys that can be anonymous but available to the community. Stakeholders will further see an insight on what goes on within the school and how the community supports the school’s mission. If a school fails to demonstrate their mission statement within real life circumstances, stakeholders may not perceive them as viable because they have no support evidence—all they must go off is the mission statement which is simply words and not actions. To ensure success in this area teachers should be held responsible for uploading photos from them in and out of class activities that demonstrate their mission statement. 

1. Callie Trivette  
Avatar of anonymous
Anonymous
Jan 22, 16:49
1. Callie Trivette       2. Incorporating the use of technologies such as social media, school websites, and other social media platforms can get attention to schools for staying connected with their community. For instance, stakeholders who see this will more than likely want to sponsor that school which means for that school they get money and this can help with purchasing items for the school or funding a schools sport team. The value of this is showing that businesses and school administrations want schools to be promoted when doing good work. This could also take away stakeholder value as well. If schools didn't demonstrate what their values are meaning promoting themselves in a bad way, stakeholders might not want to be associated with that school. 3. Ways that schools could could get out their schools messages could post it through their school websites and through social media. I think that it would support stakeholder buy-in but, not everyone would believe in some of the schools mission statements. 4.   The problems with using technology could be with school bullying or if a parent got out of control and had connections with the school it could get ugly. Having a system that would be safe for stakeholders would be a one way communication whether it be through email or through a texting service that would only respond during certain hours. Damage control could be prevented with monitoring of school websites and social media outputs. If it did get out of hand then someone from administration could put out an apology and restate what a schools values are and how they will fix this issue.  5.   Post about how schools are helping out the community through food drives and blood drives. Schools could also show students excelling in school and how their actions helped to earn their school a better rating. Sports in the school could also promote how they are helping out the community through their games like a cancer drive for someone or a food drive. The impact could mean more money for the school and for sport organizations in the school. The consequences of not doing this could result in getting a bad rap for the school. Realizing that the school could have new potentials for its students and staff and not getting those opportunities. Making sure to promote the school first in whatever the case might be. Next, to thank the sponsors if there are any who helped make this possible. Then, thank the students, staff, and parents who helped ensure this to go well. 
1. Haley Newman    
Avatar of anonymous
Anonymous
Jan 22, 17:15
1. Haley Newman         2. The use of technology can help promote a culture of digital connection between educators and the community in great value. With technology, educators can communicate what is happening within the school to those outside of the school walls. It can also encourage community members to get involved with the school by showing what the school stands for and how they are all about the students. The value of this is great because it can result in businesses getting involved and wanting to represent a positive school.            3. Schools can communicate their missions, values, beliefs, etc. through social media pages such as Facebook, Instagram, and Twitter. They can also use their school website to communicate core values and beliefs.             4. A school/district may run into challenges when implementing the use of social media would be parent contact. Parents may decide to only communicate through the website/social media site instead of calling or visiting the school in person to solve an issue. Also, the school would have to be careful to include culturally respective information/graphics in the area. Having the data manager or another staff member in the school to frequently keep a check on the site would be helpful in lessening possible damage.           5. The school/district should market themselves by posting about real-life things that are happening. For example, pictures of student achievement, pictures of sports teams, posters about community involvement, etc. would all be beneficial in letting the community see tangible evidence. Failing to post these things and let the community know would result in a weaker support system. In other words, businesses and community members would not be as quick to support a school that doesn't have any evidence on what is happening within it. 
1. Amanda Inman
Avatar of anonymous
Anonymous
Jan 22, 17:50
1. Amanda Inman
2. How can the use of technologies such as social media, school websites, etc. promote a culture of "digital" connections with all stakeholders in and outside of the school (e.g. community members, school administration, parents, local businesses, etc.)?  What is the value of this?  Do you think that technology would promote or discourage stakeholder involvement with the school?
3. In what ways could the school or district visions, mission statements, and core beliefs be shared via technology so that all stakeholders are aware and on board with those key elements?  Do you think advertising these beliefs digitally would support stakeholder buy-in and support?  Why or why not?
4. What challenges might a school or district face as they implement the use of social media as an option for two-way communication from home to school?  What social and digital etiquette norms would need to be established to ensure that the communication is appropriate and respectful to all stakeholders?  What "damage-control" protocol do you think administrators would need to implement in case something offensive or questionable was posted on a school or district page or account?
5. What tangible evidence would need to be displayed throughout school or district technology (social media, school web pages, etc.) in order to "build their brand" and market themselves as viable and contributing institutions in the community.  What would be the impact of effectively doing so?  What would be the consequence of failing to do so?  What are critical elements to include to ensure success in this area?
1. Amanda Inman (Pos
Avatar of anonymous
Anonymous
Jan 22, 18:18
1. Amanda Inman (Post #2) .... I hit enter way too soon on the last one... disregard. 
2. It is important for connections to be made between a school system and the community it is. Social media, school websites and other digital connections can help bridge connections with stakeholders in and outside of schools. By developing a strong digital connection, you are reaching members who may not be reached otherwise. Local businesses, parents, and community members may not know what is going on in the school systems or opportunities for bridging gaps without active technology awareness. The value is that the schools and community can strength their bonds, create good communication and tightly reinforce relationships. I personally have seen technology promote involvement in the school systems. For example, as an active PTO member, we posted on a Facebook page about open slots for our vendor fair. With the increased social media views, we were able to fill all the vendor spots and more.  
3. The article says that the community and culture is strong by exhibiting certain behaviors. Messages that promote collaboration, honesty and hard work are encouraged. Posting or sharing the school's fundamental positive beliefs and assumptions, sharing values, norms (how things should be done or behaviors that should be exhibited), patterns and behaviors, and tangible evidence. I think by advertising these vision, mission statements and beliefs that stakeholders are more likely to buy-in and support the schools. By showing what they stand for, the stakeholders can make connections with their beliefs and morals and are more likely to support it.  
4. I would think a challenge would be that sometimes what you say through message or text is misunderstood. Emotions cannot be read through messaging and some parents or schools may take parts of the conversation wrong. Also, if one party doesn’t like an answer or response, they can share that content with others and cause problems for the school. I believe that providing a contact number for them to reach out to during the communication can clear up any potential issues. Due to the potential issues, I think administrators need to be the person in charge of these accounts to prevent questionable content. 
5. The school or district would need to brand themselves with appropriate branding. They would need to communicate professionally, effectively and often to build relationships. Ensuring someone responsible oversees this and that there are not too many hands in the technology aspect will prevent confusion as well. 
1. Emily Jones--2. T
Avatar of anonymous
Anonymous
Jan 22, 19:05
1. Emily Jones--2. Technologies can be used to promote connections with stakeholders in and outside of school because they can see what is going on in the school via social media, school websites, etc. Having this type of technology implemented in school allows the community to keep up to date with what is going on with the schools so this would increase the likelihood of community involvement. I feel like it would promote stakeholder involvement because they are able to see what their contributions is doing for the students.----- 3. The school or district mission statements, visions, and core beliefs can be shared on a multitude of platforms that would be able to reach the masses and so that the stakeholders can constantly have access to them. I believe that having these beliefs broadcast like this would make stakeholders support the schools more. I believe this because it would solidify their reasoning for buying-in and they can have 24/7 access to that information and can see when and if it is updated. ----4. Challenges that a school or district might would face using social media to communicate to and from school could be an issue because not every family may have access to the internet or if they do it could be very sparingly and not be able to communicate as quickly as what would be hoped for. Etiquette norms would need to be established before any type of communication is started. It needs to be clear to all stakeholders that this type of communication isn't to be misconstrued in any type of way and that it needs to remain professional. "Damage-control" could be implemented by having an employee monitor what is being posted and by who, if something is offensive then they can reserve the right to delete it and issue an apology.---5. Tangible evidence such as the school report card, improvements made from the previous year, etc. could be used to "build their brand", this would allow the stakeholders to see what kind of progress is being made within the school. Effectively "building their brand' would allow for morale throughout the community and school system to be boosted, failing to do this would make for bad publicity for the school system/school. To ensure success in this area, the schools would need to be as transparent as possible to keep the stakeholders up to date. If they were transparent then they could see the areas that need improving, the areas that are average, and the areas that are being excelled in.  
CANCEL upload link se
Avatar of anonymous
Anonymous
Jan 22, 19:05

CANCEL

upload

link

search_web

camera

more_horiz
POST
1. Klaudia Tucke
Avatar of anonymous
Anonymous
Jan 22, 19:44

1. Klaudia Tucker
2. Technology programs are a great way to promote a culture of digital connections. Companies, businesses and schools use social media and websites to promote their businesses and keep people up to date on what events are coming up, important dates and information.  
3. A school visions, mission statements and core beliefs could all be shared on the school website so that everyone, including stakeholders can have access and be aware of the information. I do believe that advertising these beliefs would be a beneficial aspect in stakeholders buying in and supporting schools because they are able to get an idea of the school’s goals and beliefs they follow in order to reach success. Therefore, stakeholders can decide if these beliefs and norms follow their business.  
4. Implementing the use of social media as an option of two-way communication would require strong communication, tech personals for fixing issues, and an administrator to monitor what is being posted. One major challenge that a school may face is lack of human interaction on a communication level, however that can be improved through fast response rates on questions and concerns via social sites. Therefore, teachers and school officials should be aware of this challenge and be prepared to communicate with parents and others on information going on in the school. I think the best protocol for administrators to be proactive in what is posted, is to be directly notification every upload and post so that they each be monitored. 
5. The overall goal of implementing district technology such as social media and school web pages to keep students on track and actively engaged with the school and their course work. Therefore, tangible evidence that would be displayed from this implementation working effectively would be: higher tests scores, more students actively engaging in school activities, more support in the fundraising and events and higher graduation rates. 



Alice Gomez
Avatar of anonymous
Anonymous
Jan 22, 22:10
Alice Gomez
 1. A
Avatar of anonymous
Anonymous
Jan 22, 22:15
 

1. Amelia Hardy
2.Social media allows for easy connections and makes it so everyone in the community can easily communicate. This means schools can post information and everyone who follows the school can see that post. Schools can also post on social media about the positive culture in the school which promotes the involvement of others in the community. 
3.Some ways of sharing mission statements and core beliefs through technology is by posting it on the school’s website or posting it to social media. By sharing these things digital, schools are able to make sure it reaches more people. If stakeholders are seeing these statements often they are more likely to remember them and support them. 
4.The main challenges that schools may face is the over-use of social media for communication, the technical support and training that may need to be provided, and some in the community not having access to the internet at home. Making sure school staff understand how to communicate professionally and respectfully with others in the community and how to handle different situations that might arise. Someone at the school would need to monitor the school social media accounts regularly, making sure only approved staff know the passwords, and have a system in place where a post has to be approved before posted. 
5. By showing school staff and students working together to create a positive culture, and how students are succeeding at school. Displaying how the school is working together to be the best, not only throughout school, but also on social media allows the people of the community to take note and remember the positives the school is doing. Failing to show this would mean others in the community are not seeing what the school is accomplishing. A critical element to ensure success is by making the students the focal point of the positive things happening at the school. 


 
1. Meagan Johnson 
Avatar of anonymous
Anonymous
Jan 22, 22:29
1. Meagan Johnson 
1. Meagan Johnson
Avatar of anonymous
Anonymous
Jan 22, 22:30
1. Meagan Johnson
 1. A
Avatar of anonymous
Anonymous
Jan 22, 22:31
 

1. Alice Gomez


2. Social media can be a great way to reach out to the community and other students and inform them of school events and homework. For example, Lees-McRae uses an app called “The Den” which has a schedule of school events, games and opportunities for students. 


3. District visions, mission statements, core beliefs and such can be shared via technology so stakeholders are aware of the key elements. By posting these online and available for anyone to see, this helps people not have an excuse if there is any tardy and absence for mandatory events. 


4. A challenge a school and district might face as they implement the use of social media as an option for two-way communication could be internet access. Although this is the 2020’s, there are some people who cannot afford to have internet in their homes, which makes it difficult and unfair if schools make internet checkage mandatory. This could also come as a boundary issue for students and teachers, a smart damage control would be a monitoring of emails. It seems intense and unfair to be able to access the private emails of a student and teacher but it may be necessary to ensure the safety of the student. Especially if the students are underaged.


5. A tangible and accountable actions for schools would be making progress reports and photos. These can be symbols of how the technology is being applied and how it is benefitting the school and its students. I have an 8 year old brother and his school has a facebook account for the school that is regularly used to showcase student work and fun events for parents and family to view. My mother loves to follow this page and I have seen her get very excited to see my little brother appear in any of the photos and she saves them for memories. It definitely has a sentimental impact on parents and family. A consequence of not doing so can be determined by reviews submitted every six months by family of students to see if the websites have been updated frequently and are user-friendly. This could risk the cancellation of the website indefinitely. 


 
1.  Melissa Bullins
Avatar of anonymous
Anonymous
Jan 22, 22:37
1.  Melissa Bullins
1. Melissa Bullins 2
Avatar of anonymous
Anonymous
Jan 22, 22:56
1. Melissa Bullins 2. Schools and administration are using social media more and more to promoted meetings, events and fundraisers.  I use social media to promote a school's PTA meetings, events and such.  I can see how many people are engaged, liking the post and sharing the posts.  This is a very engaging tool for leaders, teachers and school affiliates. 3. Stakeholders who constantly see the fundamentals, core values, mission and events of the schools will have a fresh awareness and hopefully see the positive aspects of social media.  Maintaining a constant relevance will keep stakeholders vested. 4. Social media does have challenges. It is necessary to establish a statement on the page or perhaps every post that not all opinions are reflected are of the school's (for example).  Also, social media training is a must.  As with this chat, I already hit enter and only had my name.  Another challenge is that we cannot rely solely upon social media for events.  We have to keep in mind that not everyone sees everything online.  Being present in the community is still needed. 5. Class Dojo is an excellent example of tangible evidence.  Our school teachers use this app to showcase interactive learning, homework assignments and fun milestones.  I have had many conversations with parents and grandparents about how excited they are when they see how much their child/grandchild is learning.  Teachers or admins should monitor the responses, likes and such to see if the app is successful or failing.  There is still a need for papers in the go home folders but seeing your child on an app on your phone is pretty cool.
1. Meagan Johnson   
Avatar of anonymous
Anonymous
Jan 22, 23:16
1. Meagan Johnson    2.  Social media is a great way to easily reach out in the community so that they are notified of what is going on along with having an easy way that everyone in the community can communicate with each other as well. When the community is aware of what is going on in the school and various ways to help the school they can become closer as a community and become involved more with school and community activities. The value of this is important because when a community is aware of what is going on they can become more involved. I think that technology would increase the involvement in schools as many would then know what events were going on at the school that they could consider attending or helping with as a way to help support the school and become involved with the school as well.   3. A few ways of sharing this would be through a website that the school has created and creating pages on various social media sites to help get the word out to many people in the community. When a stakeholder sees this they might begin by looking at who all responded and willing it help and then consider helping out themselves to some of the events going on in the community because they are aware of them happening.   4. A challenge a school might face is families that do not use social media or have internet where they live. Having very few people have access to the page and post up on that page about what all is going on, if they do not have permission they can share it to the page through their own personal account. Have someone look over the post to make sure nothing appears offensive and that it is professional in wording as well.   5. Have various pictures and other reports posted after the event occurred to show how it went and to encourage others to join the next time they are doing something in the community. This impact could be positive as it could then encourage them to join in the next event in the community. The consequence could be loosing support from people in the community. Some critical elements would be to make sure that many people knew what was going on in the community and making sure the date, time and location is verified and people know what the event is that they are attending.  
1. Alexis Yelton    
Avatar of anonymous
Anonymous
Jan 22, 23:20
1. Alexis Yelton                                                                                                                                                                                         2. I think that the use of technologies, such as social media and school websites, promote communication between all members of a community and ensure that everyone is on the same page. The students are the focus of education. Parents, teachers, principals, and administrators all have the same goal and that is student success. By connecting these stakeholders, they are offering students the most consistent education possible. I think technology can promote stakeholder involvement with the school because almost everyone has immediate access to it. If a parent sees an event posted on social media they may contact the school to see how they can get involved. 3. That information can easily be shared on social media or a school website. I think the more those visions are communicated, the more involved and supportive stakeholders will be. It's one thing for a school to claim it wants students to succeed, and other to show how they are working to acheieve that. 4. Upset parents who challenge a teacher, principal, or school at large can cause challenges. To ensure respectful communication, word choice is key. There should never be name-dropping on the behalf of either party. While it may be easy for parents to air their issues online, if a real problem exists they need to contact the school directly. If something offensive was posted, adminstration should have it removed as quickly as possible and reach out to that indiviual immediatley to fix the situation. 5. Posting photos and videos of events, students at work, classroom activities, and comments that support their vision would be examples of tangible proof. Doing this effectively would garner the support of stakeholders and community members in general. Failing to do so would result in a lack of connection and support.                                                                                                                                                                
1. Vicky Payne   2.
Avatar of anonymous
Anonymous
Jan 22, 23:57
1. Vicky Payne   2. The use of technologies such as social media and school websites can be very beneficial in communication between the school and the community. There is so much information that can be obtained through the school website. PTA or PTO meeting dates, school fundraisers, parent connect meetings, parent-teacher conference dates, even school menus can be found on the school websites. I think technology absolutely promotes stakeholder involvement with the school.  3. The school or district visions, mission statements, and core beliefs could be shared on each school's website so that stakeholders have easy access to the vision of what the school is striving for. I think this would be a great way to represent the "good" school culture within each district.  4. Using social media as an option for two-way communication from home to school can be very beneficial because of the ease of communication when it comes to social media, but this is something that needs to be approached with caution. So many people are so quick to post negative comments in a moment of anger. Once this negativity is out there for everyone to have access to, it seems to spiral out of control and most of the time a minor incident will quickly become major with many upset people. I think it should be made clear to all involved that if a negative comment must be made, it should be sent in a private message which would keep things from spiraling out of control so quickly. I realize this will not fix everything but it will help, because there are still many rule followers that would keep the negativity private. Administrators should insist that no employee comment on any social media post that may involve negativity of any manner.  
1. Danielle King 
Avatar of anonymous
Anonymous
Jan 23, 14:12
1. Danielle King 
2. Technology can be used to keep interested stakeholders aware of what is going on in the schools. School websites can be the link to the school’s calendar and important happenings. Social media can be used as a quick resource for most parents when it comes to communicating things such as closings or delays. Social media and the school’s website can be used for special recognition purposes as well. I believe that the use of this technology would promote involvement because any interested party is aware of what is going on. Otherwise, it is hard to communicate with all of those who may be interested in participating.  
3. The school and districts mission, vision, and core beliefs could be posted on the school’s website so that it is available for all to see. I do think posting these things will help with stakeholder support simply because it keeps all those interested parties in the know and well aware of what is happening.  
4. There are some big challenges a school and/or district could possibly face. One of the biggest that comes to mind is the replies and responses from others. That is something you do not have control over. As far as damage-control the school or district would need someone who is responsible for watching all the threads and posts. This person would need to be able to immediately remove and respond to any unwanted posts/threads in a more positive way.  
5. Posting photos and videos of students participating in various activities throughout the school would be tangible proof. By allowing others to see what is happening within the school or district it could increase participation and interest in different areas.  
1. Victoria Craig  
Avatar of anonymous
Anonymous
Jan 23, 20:50
1. Victoria Craig   2. Technologies such as social media and school websites are amazing because of how easy it is for anyone to be able to obtain information at any given time.  In previous years, it took a lot longer for news to travel but in the twenty first century, news is spread by the click of a button.  Having the community members, school administration, parents, local businesses, etc. able to visualize what the school is up to can be beneficial because everyone feels in the loop with things and can possibly contribute to activities.  I think this is a great promotion for involvement!   3. Nowadays, schools have their visions, mission statements, and core beliefs available on the homepage of the school website.  I believe this supports stakeholder buy-in because it gives the stakeholders the opportunity to really see the core values of what the school encompasses.   4. Screen-to-screen communication can unintentionally cause tension because of how a message can be interpreted by a reader.  Because of this, grammar etiquette plays a key role in the formality of any social media post.  Damage-control protocol should be in place for anything really!  But anything involving the media and school should be tip-toed around.  If something was posted that wasn't appropriate, the post should be taken down and an all-call apologizing for the matter should go out.   5. Similar branding materials should be located at school and online.  This makes for better cohesion between the two and it allows the community to see that the school is transparent.  If schools don't have tangible evidence of being viable and contributing institutions to the community, the school could face major backlash and lose support.  Pictures of community involvement activities should be seen in the front office, as well as any values the school stands on.  
 1. Kyle
Avatar of anonymous
Anonymous
Jan 23, 21:53
 
1. Kyle Tysinger 

2. The use of technologies such as social media and school websites promotes a culture of “digital” connections because it keeps stakeholders in and out of the school up to date with everything going on at the school. A school website allows everyone to see things such as the academic calendar, lunch menus, sporting events, and other activities going on at the school. Social media and a school website can be used to recognize the successes of teachers and students at the school and communicate with everyone involved with the school about school closings and delays if inclement weather happens. Technology promotes stakeholder involvement with the school for the previous reasons and people want to know everything going on with the school. The use of technology is the best way to communicate effectively with everyone involved with the school in a timely manner. 

3. The most effective way that the school or district visions, mission statements, and core beliefs can be shared is by making them easily visible and accessible on the school website. The school website is likely the first place people will go to when they want to learn information about the school. The social media page can also list these items in its bio so anyone involved with the school can see it when they access the school’s social media. Advertising these beliefs digitally would support stakeholder buy-in and support because they will be able to see these values and understand what the school is about. When these beliefs are being showcased through the school website and social media page, the school is making it clear that these are the things they believe in and stakeholders can acknowledge that. 

4. When social media is used as an option for two-way communication from home to school, the biggest problems that a school or district can face are the comments and replies from stakeholders in and out of the school. When the floor is opened up for people to respond to a post by the school or district, there is always a chance that someone can comment something that is vulgar, disrespectful, and does not embody the character of the school or district. The social and digital etiquette norms that would need to be established include being respectful to one another, prohibiting the use of foul language, make mature statements, and do not argue with one another. One of the "damage-control" protocols administrators would need to implement in case something offensive or questionable was posted on a school or district page or account is to personally send a message to the person that posted something offensive and politely ask them to take it down immediately. That person should be reminded of the digital etiquette norms and that if they cannot follow these norms, then they should not post on the school or district page. It is important to have someone monitor the social media page for posts that are offensive or harmful. 

5. One form of tangible evidence that needs to be displayed throughout school or district technology in order to "build their brand" and market themselves as viable and contributing institutions in the community are videos of students embodying the values and beliefs of the school. Videos of students participating in classroom activities are another way of showcasing what goes on at the school and that learning is the focus. Pictures and videos of community involvement can also demonstrate the brand of the school or district. All of these things can be posted on the school or district website and social media page. Doing these things allows everyone involved or interested in the school or district to know what the school is about and what is going on at the school. When stakeholders see this tangible evidence, they may be more likely to get involved at the school. Failure to have examples of tangible evidence can lead to a weak brand, poor communication, and a lack of involvement with the school or district. 


more_vert
1. Journey Ward    `
Avatar of anonymous
Anonymous
Jan 26, 16:31
1. Journey Ward    `2. School systems and teachers are using social media is becoming a popular thing for schools. However they mainly use the pages to remind parents of special events and upcoming dates. It is a fantastic way to reach parents and people in our communities. Social media is great way to keep bring the community closer together and getting people involved. 3. Some ways of sharing information could be through the schools website and on different social media platforms. They can see who has seen the information and others can share it with their friends so others can see it.  4. Parents that are upset about issues or decisions that have happened within the school. If something inappropriate is posted it should be monitored regularly by administration so the issue can be dealt with appropriately. 5. Posting pictures of projects and events of things happening in the classroom and around the school. Kids working on special projects or participating in an event that the school is hosting. Seeing what is going on and how other people in the community taking part in helping or volunteering could help or inspire others to get involves as well.

# data[].attributes.body
1. Joanna Barker
2. Social media can be used to keep parents informed of what is happening at the schools but also events that involve the whole district. Deadlines for specific events can be communicated this way and how to access resources parents and students may need.
3. The district and individual schools can use their websites and social media pages to display their mission, vision, and goals. It's important that parents and other community members have quick access to these types of things so that they know the schools are in favor of the students.
4. Social media can sometimes be a bad thing to use because parents or other family members can comment or share things that they disagree with. It is not professional for the school or district administrators to fire back with a response, but maybe should be addressed individually and privately. Controversial topics should not be posted, such as political or religious posts. The administrators should be very cautious when posting and sharing information to the public. One other downfall of using social media for communication is that some parents/guardians do not have access to social media. IN our area, there are many grandparents that are raising their grandchildren and they probably don't have a way to check these sites for information.
5. Schools should be proactive about sharing community projects so that stakeholders know that schools are promoting community involvement and volunteer work. If schools do not do this, it can become questionable that these types of activities are being encouraged. Another thing that needs to be displayed is anything that donors have donated to the schools. The donors need to know that the money they gave was put to good use and was used for the intended purpose.

# data[].attributes.body
1. Maggie Crowe

# data[].attributes.body
1. Brianna Bobbitt 2. Technology can definitely promote digital connections with all stakeholders. Technology can help keep all stakeholders involved with what is happening, dates, times, events, and much more. School websites old many opportunities to share with stakeholders what the class is doing, the schedule, the calendar, and basically what is going on at school. This is very important because it promotes the school and builds avenues for effective communication between the school and stakeholders. 3. I believe the simplest and most efficient way to share goals, missions and beliefs would be to share them on the school website or social media. Sharing these with the public and with stakeholders in a simple, accessible fashion allow the school to share what it is focused on, it's goals, and more. I believe this would support stakeholder buy-in and support as the mission would be clear, shareable, and accessible. 4. This could be a problem if messages are misinterpreted,  shared, or involving poor etiquette. Using social media for communication may be simple but it also brings in many issues for bad things to be shared, posted, and misunderstood.Many aspects of etiquette and social norms should be carried into communicating through technology. One should stick to manners and general etiquette, and then apply it to their technological communication. The damage-control should be to monitor technological communication and to make sure any offensive issues are addressed, removed, and dealt with appropriately. 5. Effective branding and marketing is essential to sharing contributions and importance in the community. To do this, sites should share their vision, goals, and beliefs. Some tangible evidence could be sharing photos or videos with appropriate permission that highlight skills. This would help the school grow successfully and with a good image and failing to do this could tarnish or confuse the idea of the schools. It is critical to share different events, beliefs, and evidence of success in the school in order to share the brand and importance effectively.

# data[].attributes.body
1. Pam Hege

# data[].attributes.body
1. Briana Teter

# data[].attributes.body
1. Briana Teter

# data[].attributes.body
1. Samaria Bowman

# data[].attributes.body
1. Journey Ward    `2. School systems and teachers are using social media is becoming a popular thing for schools. However they mainly use the pages to remind parents of special events and upcoming dates. It is a fantastic way to reach parents and people in our communities. Social media is great way to keep bring the community closer together and getting people involved. 3. Some ways of sharing information could be through the schools website and on different social media platforms. They can see who has seen the information and others can share it with their friends so others can see it.  4. Parents that are upset about issues or decisions that have happened within the school. If something inappropriate is posted it should be monitored regularly by administration so the issue can be dealt with appropriately. 5. Posting pictures of projects and events of things happening in the classroom and around the school. Kids working on special projects or participating in an event that the school is hosting. Seeing what is going on and how other people in the community taking part in helping or volunteering could help or inspire others to get involves as well.

# data[].attributes.body
1. Kyle Tysinger

2. The use of technologies such as social media and school websites promotes a culture of “digital” connections because it keeps stakeholders in and out of the school up to date with everything going on at the school. A school website allows everyone to see things such as the academic calendar, lunch menus, sporting events, and other activities going on at the school. Social media and a school website can be used to recognize the successes of teachers and students at the school and communicate with everyone involved with the school about school closings and delays if inclement weather happens. Technology promotes stakeholder involvement with the school for the previous reasons and people want to know everything going on with the school. The use of technology is the best way to communicate effectively with everyone involved with the school in a timely manner.

3. The most effective way that the school or district visions, mission statements, and core beliefs can be shared is by making them easily visible and accessible on the school website. The school website is likely the first place people will go to when they want to learn information about the school. The social media page can also list these items in its bio so anyone involved with the school can see it when they access the school’s social media. Advertising these beliefs digitally would support stakeholder buy-in and support because they will be able to see these values and understand what the school is about. When these beliefs are being showcased through the school website and social media page, the school is making it clear that these are the things they believe in and stakeholders can acknowledge that.

4. When social media is used as an option for two-way communication from home to school, the biggest problems that a school or district can face are the comments and replies from stakeholders in and out of the school. When the floor is opened up for people to respond to a post by the school or district, there is always a chance that someone can comment something that is vulgar, disrespectful, and does not embody the character of the school or district. The social and digital etiquette norms that would need to be established include being respectful to one another, prohibiting the use of foul language, make mature statements, and do not argue with one another. One of the "damage-control" protocols administrators would need to implement in case something offensive or questionable was posted on a school or district page or account is to personally send a message to the person that posted something offensive and politely ask them to take it down immediately. That person should be reminded of the digital etiquette norms and that if they cannot follow these norms, then they should not post on the school or district page. It is important to have someone monitor the social media page for posts that are offensive or harmful.

5. One form of tangible evidence that needs to be displayed throughout school or district technology in order to "build their brand" and market themselves as viable and contributing institutions in the community are videos of students embodying the values and beliefs of the school. Videos of students participating in classroom activities are another way of showcasing what goes on at the school and that learning is the focus. Pictures and videos of community involvement can also demonstrate the brand of the school or district. All of these things can be posted on the school or district website and social media page. Doing these things allows everyone involved or interested in the school or district to know what the school is about and what is going on at the school. When stakeholders see this tangible evidence, they may be more likely to get involved at the school. Failure to have examples of tangible evidence can lead to a weak brand, poor communication, and a lack of involvement with the school or district.

# data[].attributes.body
1. Victoria Craig   2. Technologies such as social media and school websites are amazing because of how easy it is for anyone to be able to obtain information at any given time.  In previous years, it took a lot longer for news to travel but in the twenty first century, news is spread by the click of a button.  Having the community members, school administration, parents, local businesses, etc. able to visualize what the school is up to can be beneficial because everyone feels in the loop with things and can possibly contribute to activities.  I think this is a great promotion for involvement!   3. Nowadays, schools have their visions, mission statements, and core beliefs available on the homepage of the school website.  I believe this supports stakeholder buy-in because it gives the stakeholders the opportunity to really see the core values of what the school encompasses.   4. Screen-to-screen communication can unintentionally cause tension because of how a message can be interpreted by a reader.  Because of this, grammar etiquette plays a key role in the formality of any social media post.  Damage-control protocol should be in place for anything really!  But anything involving the media and school should be tip-toed around.  If something was posted that wasn't appropriate, the post should be taken down and an all-call apologizing for the matter should go out.   5. Similar branding materials should be located at school and online.  This makes for better cohesion between the two and it allows the community to see that the school is transparent.  If schools don't have tangible evidence of being viable and contributing institutions to the community, the school could face major backlash and lose support.  Pictures of community involvement activities should be seen in the front office, as well as any values the school stands on.

# data[].attributes.body
1. Danielle King

2. Technology can be used to keep interested stakeholders aware of what is going on in the schools. School websites can be the link to the school’s calendar and important happenings. Social media can be used as a quick resource for most parents when it comes to communicating things such as closings or delays. Social media and the school’s website can be used for special recognition purposes as well. I believe that the use of this technology would promote involvement because any interested party is aware of what is going on. Otherwise, it is hard to communicate with all of those who may be interested in participating.

3. The school and districts mission, vision, and core beliefs could be posted on the school’s website so that it is available for all to see. I do think posting these things will help with stakeholder support simply because it keeps all those interested parties in the know and well aware of what is happening.

4. There are some big challenges a school and/or district could possibly face. One of the biggest that comes to mind is the replies and responses from others. That is something you do not have control over. As far as damage-control the school or district would need someone who is responsible for watching all the threads and posts. This person would need to be able to immediately remove and respond to any unwanted posts/threads in a more positive way.

5. Posting photos and videos of students participating in various activities throughout the school would be tangible proof. By allowing others to see what is happening within the school or district it could increase participation and interest in different areas.

# data[].attributes.body
1. Vicky Payne   2. The use of technologies such as social media and school websites can be very beneficial in communication between the school and the community. There is so much information that can be obtained through the school website. PTA or PTO meeting dates, school fundraisers, parent connect meetings, parent-teacher conference dates, even school menus can be found on the school websites. I think technology absolutely promotes stakeholder involvement with the school.  3. The school or district visions, mission statements, and core beliefs could be shared on each school's website so that stakeholders have easy access to the vision of what the school is striving for. I think this would be a great way to represent the "good" school culture within each district.  4. Using social media as an option for two-way communication from home to school can be very beneficial because of the ease of communication when it comes to social media, but this is something that needs to be approached with caution. So many people are so quick to post negative comments in a moment of anger. Once this negativity is out there for everyone to have access to, it seems to spiral out of control and most of the time a minor incident will quickly become major with many upset people. I think it should be made clear to all involved that if a negative comment must be made, it should be sent in a private message which would keep things from spiraling out of control so quickly. I realize this will not fix everything but it will help, because there are still many rule followers that would keep the negativity private. Administrators should insist that no employee comment on any social media post that may involve negativity of any manner.

# data[].attributes.body
1. Alexis Yelton                                                                                                                                                                                         2. I think that the use of technologies, such as social media and school websites, promote communication between all members of a community and ensure that everyone is on the same page. The students are the focus of education. Parents, teachers, principals, and administrators all have the same goal and that is student success. By connecting these stakeholders, they are offering students the most consistent education possible. I think technology can promote stakeholder involvement with the school because almost everyone has immediate access to it. If a parent sees an event posted on social media they may contact the school to see how they can get involved. 3. That information can easily be shared on social media or a school website. I think the more those visions are communicated, the more involved and supportive stakeholders will be. It's one thing for a school to claim it wants students to succeed, and other to show how they are working to acheieve that. 4. Upset parents who challenge a teacher, principal, or school at large can cause challenges. To ensure respectful communication, word choice is key. There should never be name-dropping on the behalf of either party. While it may be easy for parents to air their issues online, if a real problem exists they need to contact the school directly. If something offensive was posted, adminstration should have it removed as quickly as possible and reach out to that indiviual immediatley to fix the situation. 5. Posting photos and videos of events, students at work, classroom activities, and comments that support their vision would be examples of tangible proof. Doing this effectively would garner the support of stakeholders and community members in general. Failing to do so would result in a lack of connection and support.

# data[].attributes.body
1. Meagan Johnson    2.  Social media is a great way to easily reach out in the community so that they are notified of what is going on along with having an easy way that everyone in the community can communicate with each other as well. When the community is aware of what is going on in the school and various ways to help the school they can become closer as a community and become involved more with school and community activities. The value of this is important because when a community is aware of what is going on they can become more involved. I think that technology would increase the involvement in schools as many would then know what events were going on at the school that they could consider attending or helping with as a way to help support the school and become involved with the school as well.   3. A few ways of sharing this would be through a website that the school has created and creating pages on various social media sites to help get the word out to many people in the community. When a stakeholder sees this they might begin by looking at who all responded and willing it help and then consider helping out themselves to some of the events going on in the community because they are aware of them happening.   4. A challenge a school might face is families that do not use social media or have internet where they live. Having very few people have access to the page and post up on that page about what all is going on, if they do not have permission they can share it to the page through their own personal account. Have someone look over the post to make sure nothing appears offensive and that it is professional in wording as well.   5. Have various pictures and other reports posted after the event occurred to show how it went and to encourage others to join the next time they are doing something in the community. This impact could be positive as it could then encourage them to join in the next event in the community. The consequence could be loosing support from people in the community. Some critical elements would be to make sure that many people knew what was going on in the community and making sure the date, time and location is verified and people know what the event is that they are attending.

# data[].attributes.body
1. Melissa Bullins 2. Schools and administration are using social media more and more to promoted meetings, events and fundraisers.  I use social media to promote a school's PTA meetings, events and such.  I can see how many people are engaged, liking the post and sharing the posts.  This is a very engaging tool for leaders, teachers and school affiliates. 3. Stakeholders who constantly see the fundamentals, core values, mission and events of the schools will have a fresh awareness and hopefully see the positive aspects of social media.  Maintaining a constant relevance will keep stakeholders vested. 4. Social media does have challenges. It is necessary to establish a statement on the page or perhaps every post that not all opinions are reflected are of the school's (for example).  Also, social media training is a must.  As with this chat, I already hit enter and only had my name.  Another challenge is that we cannot rely solely upon social media for events.  We have to keep in mind that not everyone sees everything online.  Being present in the community is still needed. 5. Class Dojo is an excellent example of tangible evidence.  Our school teachers use this app to showcase interactive learning, homework assignments and fun milestones.  I have had many conversations with parents and grandparents about how excited they are when they see how much their child/grandchild is learning.  Teachers or admins should monitor the responses, likes and such to see if the app is successful or failing.  There is still a need for papers in the go home folders but seeing your child on an app on your phone is pretty cool.

# data[].attributes.body
1.  Melissa Bullins

# data[].attributes.body
1. Alice Gomez

2. Social media can be a great way to reach out to the community and other students and inform them of school events and homework. For example, Lees-McRae uses an app called “The Den” which has a schedule of school events, games and opportunities for students.

3. District visions, mission statements, core beliefs and such can be shared via technology so stakeholders are aware of the key elements. By posting these online and available for anyone to see, this helps people not have an excuse if there is any tardy and absence for mandatory events.

4. A challenge a school and district might face as they implement the use of social media as an option for two-way communication could be internet access. Although this is the 2020’s, there are some people who cannot afford to have internet in their homes, which makes it difficult and unfair if schools make internet checkage mandatory. This could also come as a boundary issue for students and teachers, a smart damage control would be a monitoring of emails. It seems intense and unfair to be able to access the private emails of a student and teacher but it may be necessary to ensure the safety of the student. Especially if the students are underaged.

5. A tangible and accountable actions for schools would be making progress reports and photos. These can be symbols of how the technology is being applied and how it is benefitting the school and its students. I have an 8 year old brother and his school has a facebook account for the school that is regularly used to showcase student work and fun events for parents and family to view. My mother loves to follow this page and I have seen her get very excited to see my little brother appear in any of the photos and she saves them for memories. It definitely has a sentimental impact on parents and family. A consequence of not doing so can be determined by reviews submitted every six months by family of students to see if the websites have been updated frequently and are user-friendly. This could risk the cancellation of the website indefinitely.

# data[].attributes.body
1. Meagan Johnson

# data[].attributes.body
1. Meagan Johnson

# data[].attributes.body
1. Amelia Hardy

2.Social media allows for easy connections and makes it so everyone in the community can easily communicate. This means schools can post information and everyone who follows the school can see that post. Schools can also post on social media about the positive culture in the school which promotes the involvement of others in the community.

3.Some ways of sharing mission statements and core beliefs through technology is by posting it on the school’s website or posting it to social media. By sharing these things digital, schools are able to make sure it reaches more people. If stakeholders are seeing these statements often they are more likely to remember them and support them.

4.The main challenges that schools may face is the over-use of social media for communication, the technical support and training that may need to be provided, and some in the community not having access to the internet at home. Making sure school staff understand how to communicate professionally and respectfully with others in the community and how to handle different situations that might arise. Someone at the school would need to monitor the school social media accounts regularly, making sure only approved staff know the passwords, and have a system in place where a post has to be approved before posted.

5. By showing school staff and students working together to create a positive culture, and how students are succeeding at school. Displaying how the school is working together to be the best, not only throughout school, but also on social media allows the people of the community to take note and remember the positives the school is doing. Failing to show this would mean others in the community are not seeing what the school is accomplishing. A critical element to ensure success is by making the students the focal point of the positive things happening at the school.

# data[].attributes.body
Alice Gomez

# data[].attributes.body
1. Klaudia Tucker

2. Technology programs are a great way to promote a culture of digital connections. Companies, businesses and schools use social media and websites to promote their businesses and keep people up to date on what events are coming up, important dates and information.

3. A school visions, mission statements and core beliefs could all be shared on the school website so that everyone, including stakeholders can have access and be aware of the information. I do believe that advertising these beliefs would be a beneficial aspect in stakeholders buying in and supporting schools because they are able to get an idea of the school’s goals and beliefs they follow in order to reach success. Therefore, stakeholders can decide if these beliefs and norms follow their business.

4. Implementing the use of social media as an option of two-way communication would require strong communication, tech personals for fixing issues, and an administrator to monitor what is being posted. One major challenge that a school may face is lack of human interaction on a communication level, however that can be improved through fast response rates on questions and concerns via social sites. Therefore, teachers and school officials should be aware of this challenge and be prepared to communicate with parents and others on information going on in the school. I think the best protocol for administrators to be proactive in what is posted, is to be directly notification every upload and post so that they each be monitored.

5. The overall goal of implementing district technology such as social media and school web pages to keep students on track and actively engaged with the school and their course work. Therefore, tangible evidence that would be displayed from this implementation working effectively would be: higher tests scores, more students actively engaging in school activities, more support in the fundraising and events and higher graduation rates.

# data[].attributes.body
CANCEL

upload

link

search_web

camera

more_horiz
POST

# data[].attributes.body
1. Emily Jones--2. Technologies can be used to promote connections with stakeholders in and outside of school because they can see what is going on in the school via social media, school websites, etc. Having this type of technology implemented in school allows the community to keep up to date with what is going on with the schools so this would increase the likelihood of community involvement. I feel like it would promote stakeholder involvement because they are able to see what their contributions is doing for the students.----- 3. The school or district mission statements, visions, and core beliefs can be shared on a multitude of platforms that would be able to reach the masses and so that the stakeholders can constantly have access to them. I believe that having these beliefs broadcast like this would make stakeholders support the schools more. I believe this because it would solidify their reasoning for buying-in and they can have 24/7 access to that information and can see when and if it is updated. ----4. Challenges that a school or district might would face using social media to communicate to and from school could be an issue because not every family may have access to the internet or if they do it could be very sparingly and not be able to communicate as quickly as what would be hoped for. Etiquette norms would need to be established before any type of communication is started. It needs to be clear to all stakeholders that this type of communication isn't to be misconstrued in any type of way and that it needs to remain professional. "Damage-control" could be implemented by having an employee monitor what is being posted and by who, if something is offensive then they can reserve the right to delete it and issue an apology.---5. Tangible evidence such as the school report card, improvements made from the previous year, etc. could be used to "build their brand", this would allow the stakeholders to see what kind of progress is being made within the school. Effectively "building their brand' would allow for morale throughout the community and school system to be boosted, failing to do this would make for bad publicity for the school system/school. To ensure success in this area, the schools would need to be as transparent as possible to keep the stakeholders up to date. If they were transparent then they could see the areas that need improving, the areas that are average, and the areas that are being excelled in.

# data[].attributes.body
1. Amanda Inman (Post #2) .... I hit enter way too soon on the last one... disregard.

2. It is important for connections to be made between a school system and the community it is. Social media, school websites and other digital connections can help bridge connections with stakeholders in and outside of schools. By developing a strong digital connection, you are reaching members who may not be reached otherwise. Local businesses, parents, and community members may not know what is going on in the school systems or opportunities for bridging gaps without active technology awareness. The value is that the schools and community can strength their bonds, create good communication and tightly reinforce relationships. I personally have seen technology promote involvement in the school systems. For example, as an active PTO member, we posted on a Facebook page about open slots for our vendor fair. With the increased social media views, we were able to fill all the vendor spots and more.

3. The article says that the community and culture is strong by exhibiting certain behaviors. Messages that promote collaboration, honesty and hard work are encouraged. Posting or sharing the school's fundamental positive beliefs and assumptions, sharing values, norms (how things should be done or behaviors that should be exhibited), patterns and behaviors, and tangible evidence. I think by advertising these vision, mission statements and beliefs that stakeholders are more likely to buy-in and support the schools. By showing what they stand for, the stakeholders can make connections with their beliefs and morals and are more likely to support it.

4. I would think a challenge would be that sometimes what you say through message or text is misunderstood. Emotions cannot be read through messaging and some parents or schools may take parts of the conversation wrong. Also, if one party doesn’t like an answer or response, they can share that content with others and cause problems for the school. I believe that providing a contact number for them to reach out to during the communication can clear up any potential issues. Due to the potential issues, I think administrators need to be the person in charge of these accounts to prevent questionable content.

5. The school or district would need to brand themselves with appropriate branding. They would need to communicate professionally, effectively and often to build relationships. Ensuring someone responsible oversees this and that there are not too many hands in the technology aspect will prevent confusion as well.

# data[].attributes.body
1. Amanda Inman

2. How can the use of technologies such as social media, school websites, etc. promote a culture of "digital" connections with all stakeholders in and outside of the school (e.g. community members, school administration, parents, local businesses, etc.)?  What is the value of this?  Do you think that technology would promote or discourage stakeholder involvement with the school?

3. In what ways could the school or district visions, mission statements, and core beliefs be shared via technology so that all stakeholders are aware and on board with those key elements?  Do you think advertising these beliefs digitally would support stakeholder buy-in and support?  Why or why not?

4. What challenges might a school or district face as they implement the use of social media as an option for two-way communication from home to school?  What social and digital etiquette norms would need to be established to ensure that the communication is appropriate and respectful to all stakeholders?  What "damage-control" protocol do you think administrators would need to implement in case something offensive or questionable was posted on a school or district page or account?

5. What tangible evidence would need to be displayed throughout school or district technology (social media, school web pages, etc.) in order to "build their brand" and market themselves as viable and contributing institutions in the community.  What would be the impact of effectively doing so?  What would be the consequence of failing to do so?  What are critical elements to include to ensure success in this area?

# data[].attributes.body
1. Haley Newman         2. The use of technology can help promote a culture of digital connection between educators and the community in great value. With technology, educators can communicate what is happening within the school to those outside of the school walls. It can also encourage community members to get involved with the school by showing what the school stands for and how they are all about the students. The value of this is great because it can result in businesses getting involved and wanting to represent a positive school.            3. Schools can communicate their missions, values, beliefs, etc. through social media pages such as Facebook, Instagram, and Twitter. They can also use their school website to communicate core values and beliefs.             4. A school/district may run into challenges when implementing the use of social media would be parent contact. Parents may decide to only communicate through the website/social media site instead of calling or visiting the school in person to solve an issue. Also, the school would have to be careful to include culturally respective information/graphics in the area. Having the data manager or another staff member in the school to frequently keep a check on the site would be helpful in lessening possible damage.           5. The school/district should market themselves by posting about real-life things that are happening. For example, pictures of student achievement, pictures of sports teams, posters about community involvement, etc. would all be beneficial in letting the community see tangible evidence. Failing to post these things and let the community know would result in a weaker support system. In other words, businesses and community members would not be as quick to support a school that doesn't have any evidence on what is happening within it.

# data[].attributes.body
1. Callie Trivette       2. Incorporating the use of technologies such as social media, school websites, and other social media platforms can get attention to schools for staying connected with their community. For instance, stakeholders who see this will more than likely want to sponsor that school which means for that school they get money and this can help with purchasing items for the school or funding a schools sport team. The value of this is showing that businesses and school administrations want schools to be promoted when doing good work. This could also take away stakeholder value as well. If schools didn't demonstrate what their values are meaning promoting themselves in a bad way, stakeholders might not want to be associated with that school. 3. Ways that schools could could get out their schools messages could post it through their school websites and through social media. I think that it would support stakeholder buy-in but, not everyone would believe in some of the schools mission statements. 4.   The problems with using technology could be with school bullying or if a parent got out of control and had connections with the school it could get ugly. Having a system that would be safe for stakeholders would be a one way communication whether it be through email or through a texting service that would only respond during certain hours. Damage control could be prevented with monitoring of school websites and social media outputs. If it did get out of hand then someone from administration could put out an apology and restate what a schools values are and how they will fix this issue.  5.   Post about how schools are helping out the community through food drives and blood drives. Schools could also show students excelling in school and how their actions helped to earn their school a better rating. Sports in the school could also promote how they are helping out the community through their games like a cancer drive for someone or a food drive. The impact could mean more money for the school and for sport organizations in the school. The consequences of not doing this could result in getting a bad rap for the school. Realizing that the school could have new potentials for its students and staff and not getting those opportunities. Making sure to promote the school first in whatever the case might be. Next, to thank the sponsors if there are any who helped make this possible. Then, thank the students, staff, and parents who helped ensure this to go well.

# data[].attributes.body
1. Lindsey Haynes

2. The use of technologies such as social media, school websites, etc. promotes a culture of digital connections with all stakeholders in and outside of the school by providing a safe space for all cultures and communities. Additionally stakeholders will be given the opportunity to be more involved and connected with certain criteria regarding in or outside of school. Therefore I think that integrating technologies would promote stakeholder involvement with the school as more schools are using social medias and school websites to promote a digital culture.

3. There are several ways the school could share their beliefs via technology. For instance, they could have a webpage for the school that has a description of the school and what they believe in that would be easily accessible to the community. Moreover I believe that schools would benefit from advertising their beliefs digitally because stakeholders are likely to view their page and want to support the school further.

4. One challenged the school could potentially face is backlash if stakeholders do not believe or agree with what the school stands for. This could cause tension between stakeholders and school administration. To ensure that all communication is appropriate and respectful to all stakeholder’s schools should avoid using biased language and embrace a diverse culture. Additionally I believe that schools should have a social media account manager that is responsible for advertising the school. However whatever is posted also needs to be confirmed and verified by the principal to ensure that there are no slip ups.

5. On the social media accounts there should be photos that demonstrate their culture and beliefs as supporting evidence. They should also have community members to tune in on their social media accounts and ask them to fill out surveys that can be anonymous but available to the community. Stakeholders will further see an insight on what goes on within the school and how the community supports the school’s mission. If a school fails to demonstrate their mission statement within real life circumstances, stakeholders may not perceive them as viable because they have no support evidence—all they must go off is the mission statement which is simply words and not actions. To ensure success in this area teachers should be held responsible for uploading photos from them in and out of class activities that demonstrate their mission statement.

# data[].attributes.body
1.Drew Sims

2.The use of technologies such as social media, school websites, etc. promote a culture of "digital" connections with all stakeholders in and outside of the school. It promotes a culture that is critical towards communication between the students, teachers, parents, community members, and members of school administration. My high school, community college, and four-year school all have social media accounts on sites like Facebook, Instagram, and Twitter to let people know updates on any events or incidents that are happening around the school. However, sometimes this information can lead to negative reactions. For example, my high school is close by Saugus High School, which had the shooting in November of 2019, and there was an alert on social media that the fire alarms went off during finals week and many people were quick to jump and said that it was another shooting when in reality, it was a student that didn’t want to take his final.

3.Mass emailing would be great for a situation like that because it is good for support and advertising. Emailing has no limiting on how much information you can provide, so you can get exactly what you want out of that email.

4.There will always be challenges when it comes to social media and information. Information must go through a two-way street, and not grapevine because direct communication is better than having bits and pieces in every post. And having to communicate like a parent-teacher conference can make an information’s source uncertain. There should also be immediate notifications on stuff like that, so the information is seen as vital. But there must be a limit on that sort of thing because it could pull in negative responses that are unneeded like the example I mentioned on question number two.

5.I think talking about how successful the school is academically, athletically, or performing arts wise, can build the brand for a school. An example would be that my high school is one of the best public schools in the state of California and has the best district in the state of California. They could also mention that we do well in athletics and performing arts with the low budget that they are given by the state of California.

# data[].attributes.body
1.)    Kaleb Hill

2.) The use of technology is positive in and out of schools. Cultures and beliefs are better spread when communicated. In today's generation technology plays a very important part of society. Stake holders get their communication through technology, which allows them to learn more about their interest. I believe that technology is a good resource for stake holders to gather information because most of society has turned to technology. I think that technology would promote stake holder’s involvement within schools because technology is so important in school systems and the community.

3.)There are many ways that stake holders can be on board with mission statements, distinct visions and core beliefs. Examples of this would be posters being displayed, low discipline rate, test scores going up, less of a teacher change, and higher graduation rates. If stake holders see these results this will make them want to be more involved in the school.

4.) One of the major challenges would be that many students may not have access to social media at home. Bullying can also become a problem. If it is just a two-way conversation it might be reliable. A code or policy needs to be implemented to make sure that there is nothing non-school related. If policy is broken than there will be consequences.

5.) All positive information needs to be displayed for stake holders to market themselves. When you see positive feedback instead of negative feedback it will make you want to be more involved. When sharing information on social media you want to make sure every piece of positive information is distributed anywhere that it may reach.

# data[].attributes.body
1) Katie Hill

2) The use of technology and social media allows stakeholders to have an idea of what is going on throughout the school day. This is good because it allows them to keep up to date on events, projects and upcoming activities. By doing this I believe that it would make the stakeholders want to become more involved and branch out into the community.

3) Since today's world is all about technology, sharing core beliefs,missions, etc online is a great way for the community to stay involved. It allows people to have an idea of what the place is about and do some research. By doing this I think it would allow stakeholders to want to invest their time into something that shares this kind of information for others to see what they are all about.

4) Social media can have negative effects when it is being used incorrectly. Things can get posted that aren't appropriate. Those families that aren't as fortunate also may not have money to purchase the technology needed for social media so they may not have accounts. When dealing with social media I think that rules should be implemented in order to keep everyone safe.

5) When it comes to "building a brand" I think posting positive stories such as achievements, great testing scores, awards wonks, etc. This would create a lot of positive audience or positive attention and draw people in. Posting negative or failing activity would most likely have the opposite effect.

# data[].attributes.body
1. Gabrielle Wilson

2. According to the article, the stronger the communication is, the stronger the culture is. I know personally, growing up in school when technology was really beginning to blossom in the school systems, there have definitely been wide-spread changes and communication is better. We no longer had to call and see if school was cancelled due to weather conditions or listen to the radio because they had so many systems in place to alert us. They had an automated system call us, postings on the webpage, school Facebook, and text alerts sent out to all who were on the receiving list. This prevented less confusion with communication between the school and parents/guardians. Now, newsletters, changes, field trips, and eve report cards are posted right online! No more “getting lost” in the bookbag between school and home! More people from the community come and attend functions like high school plays and art shows that typically they would have not known about!

3. Beliefs, visions, mission statements, etc. can all be displayed on the school website/Facebook page and community boards. Polls can be created on Facebook so that stakeholders feel they are a part of the decision making even when they can’t physically attend PTO/school board meetings. Making everyone feel involved and up to speed on what exactly is going on in their child’s school system id one of the first steps to community involvement thus creating a better school experience for all!

4. As someone who experienced online bullying as a teenager, that is the first thing that comes to mind that could be an issue with two-way communication. I knoe some people just do not know how to keep their fingers “shut” when it comes to typing messages online. They act is if there is a curtain in front of them and what they say online does not have as much affect. Although it is online instead of spilled out into the air, therefore it lives on forever. Rules and regulations for verbiage and behavior can be posted on the community board. Whenever something arises unpleasant or out of conduct that person should be instantly removed/blocked and lose all privileges to the online discussions. If the problem was then carried offline and into the school system, necessary procedure would need to be taken, including having local authorities present during the discussion if necessary and charges dropped if applicable (bullying of that nature IS punishable by law).

5. Schools can place posters, ads, and links throughout the community at convenience stores and grocery stores to help spread the word of the online community. A QR Code can be created so that anyone who scans it will be automatically directed to the school website/board. Emails and texts can also be sent out using things like “CallFire” or regular school system emails to every stakeholder on the phone lists that currently receive text updates (this may be the most effective). If this is effective, the community involvement would, I’d say, double. Most PTO meetings involve a handful of stakeholders because it just isn’t feasible to make it a priority in our busy lifestyles. If involvement could take place online as well, the possibilities could truly be endless. If the word DOESN’T get out effectively, well, the website will probably die along with the whole idea. COMMUNICATION is key. Sounds cheesy, but it is SO TRUE. I am a recruiting coordinator and let me tell you, it’s like pulling teeth trying to get people to work! We have to hire about 5 times as many people to work than we need (sometimes more). If we need 100 to finish training and make it into production, we have to hire AT LEAST 500. That many will simply not complete their paperwork. My job is to constantly hound these candidates day after day by email, CallFire, texts, calls, candy grams (just kidding) just to get them to complete their paperwork so that they can start making a check! It is crazy. If I didn’t communicate day after day, we would NEVER make our goals. It is the same with this. If someone is not designated to do the contacting, minimum 1-2 times per week, everyone will forget about it. If someone isn’t specifically designated everyone will assume someone else is keeping everyone up to date which results in NO ONE being kept up to date. Communicate, communicate, communicate, and you just might have a successful jumpstart!

# data[].attributes.body
1) Ashley Bradshaw

2) Social media can be used to help foster connections with people by giving them an outlet to communicate and share ideas. This can help to strengthen the community and encourage involvement by allowing people to see what ways others are involved and gain inspiration. If schools are struggling with something and need help, social media could also be a good way to reach out for support.

3) Schools can use technology in different ways to share mission statements and beliefs. They could create infographics and post to their website, or create a video featuring students explaining what their school culture is and post to their social media account. By allowing various community members a look into their core values through a public domain they are encouraging discussion and comments about what others find admirable about the school’s statements. This could garner more interest and support through volunteer work or monetary donations.

4) When using social media, schools may be faced with people who disagree with their practices, take issue with their administration or staff members, and want to leave negative or hateful comments about the school. Just as positive posts can help encourage people to post other positive things or have positive feelings towards the school, negative comments can stir things up, create a panic over issues, or cause feelings of anger to rise. Schools should have someone that manages all social media accounts and is alerted when the school receives a comment or post to their page. This would be helpful because that person could disable or delete comments when needed and address any concerns quickly.

5) For the school to be seen as an institution that contributes to society, they should share some tangible evidence of that. If their school took donations for something, they should show those donations being given out or put to use. If a student or class is recognized for something or gets into a prestigious program, they should highlight that on their website. Whatever good the school does, big or small, should be shown. If people do not witness these things, they may assume they don’t happen or that their donations or volunteer efforts were wasted. This could lead to complaints being filed, a mistrust towards the school, a lack of involvement, and an overall negative attitude. To promote good connections and present themselves as contributing members of society, they need to have a positive presence through updating school announcements, sharing what programs they are participating in, and responding to any concerns or questions people have in a timely manner.

# data[].attributes.body
1. Megan Halsey

2. Using technology to promote digital culture is essential and helps reinforce communication between not only students and teachers but can include parents, members of the community, and school administration. The schools in my community all have Facebook pages which help to let parents or members of the community become aware if there is a school closing or a future activity planned. There are many times that I will see members of the PTO post on Facebook to encourage volunteers which seems to be successful by the number of comments that are shared. The only discouragement I see from using social media is that occasionally people consider it a platform to express negativity.

3. I believe that email would be a great resource to provide stakeholders with encouragement for support and possible advertising. With the presence of technology in today’s society, many people receive emails just like they do phone calls or text messages. While a text limits the information, an email can get across exactly what you want to share and directly to the stakeholder’s hands.

4. There’s always going to be a challenge when presenting information on social media that can be misconstrued. As long as the information involves only two-way communication, it might be considered reliable, but there are often times information on social media has been interpreted through the grapevine. Unlike a teacher-parent meeting or a phone call from and administrator to a parent, it is uncertain that the information is traveling straight from the source to the person it is intended for. There should be immediate notification of posts or responses made on the websites and someone to monitor it so there isn’t a huge concern for damage-control. In case there is an issue to arise, the school administrator needs to limit information posted to the website that might attract negative responses from happening again or personally contact the user(s) who presented the issues.

5. The Booster club at our school would be a great way to market itself and build its brand if they would include themselves on social media. Collecting money to help support the school’s athletic teams would receive a lot more support if they would show how the money being contributed is actually benefiting the students of the school. The consequence of not showing and sharing the contributions could end in a person not wanting to contribute again because of the uncertainty of how their money is beneficial to the school. If the Booster club could elect a member to be responsible for creating or maintaining a website, then they would be able to show the members of the community how their support is necessary for the youth.

# data[].attributes.body
1. Kaleb Redd

# data[].attributes.body
1. Ingle Parker

2. The use of social media and or apps allows parents the ability to have interactions with their child throughout their school day.  Having events in the school can be posted on media outlets to involve the community and allow them to be participants. Having small business know what is going on with in the school systems allows them to donate or partake in the events. ?  I absolutely agree that it's beneficial for stakeholders to be involved with technology because it is of much benefits to do so.

3. Providing the community with a web page with mission statements and or school policy allows the school system to again reinforce that the community can be educated at the click of a button.  Allowing people with knowledge of what is going on in the school systems is a great way to involve or make parents responsible for their participations.  As a parent if I see there is a christmas event on my notifications, I am likely not going to forget about that event.

4. It can be challenging to allow a platform to the unknown. Having parents a platform to get together and often start the blame game of way the student is not doing well in school.  There should be page administrators to allow or not allow feedback. Having a parent to sign a contract or a code of conduct would make them accountable for their actions.

5. In the case of elementary students a web page is now able to be the new way to post events, assemblies, and  lunch and breakfast menus. Reling on a child to bring paper flyers home is a daunting task for some kids. So having a page with all the new and exciting things going on in the community allows the parents to be aware and willing to participate. The page may post sport events and show highlight pictures from those events. The overall moral of team spirit can be significantly impacted with a great school page.

# data[].attributes.body
1. Kelsey

2. School social media site could help keep students and parents aware of events going on during and after school hours. Sometimes school websites can be hard to navigate, most people today know how to use social media. This could help bring in more people for the events or a fundraiser. It would also bring more positive attention to the community.

3. Using social media to post the schools mission or core beliefs will keep parents aware of what is expected, but could also create some good ideas for how they could improve on their visions with feedback from parents or others. This would also give those easy access to these documents.

4. Some challenges that could occur would be some parents/guardians are not familiar with social media. For example, my mom does not have a Twitter, so she is always asking me to check it for helpful information about my little sisters school like, snow days or events going on.

5. I think in order for a school to "build their brand," they should have a Facebook page that shows everything they do. For example, posting reminders for students and parents, or post events that are being held by the school such as a "Social Media Awareness and Cyber Bullying," or sharing positive school related topics like the school bus stop law. There are endless opportunities to build.

# data[].attributes.body
1)    Reba.

2)    You can post announcements and school calendars. Parents can visit as many time as they would like for information, instead of relying on the student to relay messages. I think this promotes involvement because it doesn’t require direct contact or conversation to get material out to everyone.

3)   Schools could post their mission on a school website or on the social media page. I think this would support buy-in because you can physically see the statement and share it to others showing what you are supporting instead of just trying to talk about it.

4)   One challenge could be the misuse of communication between students and faculty. Instead of having a personal phone number, there is the ability to add them on social media and message one another about non-school related things. We as coaches at my school have a 24 hour policy, where if a parent wants to discuss an issue with the coach they must first wait 24 hours then try to communicate through e-mail before trying to reach us face to face. I think the best way to monitor posts that could be offensive or questionable is to have either one or two faculty members solely responsible for monitoring the page and keeping it logged into a device at all times. They should read and react to every post made to them or tagged for them.

5)    A lot of places around our community hire students for internships. One way to get your business out is to advertise through the school and vice versa. Local jobs want people to know that they are hiring locally and schools wants others to know that they are preparing students for these jobs. I think it is critical to keep businesses and schools connected and social media is an excellent way to broadcast it to a bigger audience.

# data[].attributes.body
1. Jaclyn
2. Social media and school websites would promote a culture of “digital” connections between all stakeholders by letting everyone that is involved with this school to know when important upcoming dates are, what accomplishments the students are making in that school, and what the school is doing to improve the learning of students. It will allow the community to stay involved with what is going on at that school, which will increase relationships between community members. I believe that technology would promote stakeholders involvement with the school since most people have social media pages and use the internet daily.
3. They could be shared via Facebook status, on school websites, and school county websites. I believe that advertising these beliefs digitally would support stakeholders buy-in and support because there might be stakeholders who do not know what a schools or district vision is and the only way they might learn about this is through the internet. Also, many businesses and people in the community might not want to physically show up at a school to ask what the visions are, and if they are able to just go to a school website and see these visions, there would be a bigger chance of that school getting their support.
4. A challenge that a school or district might face when using social media as an option for two-way communication from home to school is that some people might take advantage of this and start drama over something over the social media page, causing an outbreak between facility, students, and parents. To ensure that communication is appropriate and respectful to all stakeholders there should be a document that each person must sign stating that they have read all the rules and regulations for the two-way communication from home to school. Another way to ensure that communication is appropriate is to have a specific day when all stakeholders must come to a meeting and watch videos about the appropriate way to use the social media. If there is anything posted that comes across as offensive or questionable, the school district should address the stakeholder and the severity of the post, then come to terms on if the person should be allow to continue to be involved with the school or not.
5. There should be posters posted around school halls to advertise the social media and web pages, and teachers should take pictures of the students doing their work, so parents are able to see that their children are being successful in the classroom. The impact of effectively doing this would be that parents are being able to see what their children are doing in their classrooms, and to stay caught up with what is going on at the school. Consequence of failing to display tangible evidence would be that parents might not know what is going on in the schools. Some critical elements to include to ensure success in this area would be to have specific people to update the websites and social media accounts, and to take pictures of the students.

# data[].attributes.body
1.       Chloe Easter

2.       Sharing what goes on inside the schools, allow the people looking from the outside in to have an idea of what a normal day is like. It connects the people who are not present in the building and provides a way for them to be more involved. The value of this is it reaches out to people and informs them of what is going on. It ties in the community and parents to show what environment the kids are experiencing each day. I think it would encourage stakeholders to be involved because social media promotes positive aspects and gives people a chance to see the difference it is making in the children’s lives.

3.       Using technology as a form of communication is great because it can be accessible to participate and be flexible to anyone who wants to be a part of the discussion.  Everyone has a chance to share what they believe and what they think. It will allow others to feel included with the school faculty and they will receive insight and news. I think it would support it because the people know what they are supporting and why.

4.       One negative aspect of technology is it will allow the community to freely express how they feel. This may lead to unnecessary or inappropriate responses. To prevent bad comments, a person should be assigned to monitor the social media or webpage frequently to make sure it is being used for the right reasons. It may be a good idea for the replies to not be anonymous to decrease the chance of someone taking advantage of the system to write bad reviews. The schools could have an invite only access so only the people who needed to be informed would be.

5.        Interaction with children and allowing them to learn outside of a classroom would be important to include. There also needs to be evidence of the staff working together and having certain academic goals for the kids to reach. Everyone in the school should be focused on the children and it should be displayed to show what school is all about. Doing so would let the parents know why it’s so important that they are involved and are constantly supported their child in school. It would let them know the reason behind all of the hard work. If there is no display then everyone would see school as a waste of time. Critical elements would include teamwork, dedication, and hard work.

# data[].attributes.body
1. Hogan

2. Using technology such as social media and a school website, would be a good way to connect all stakeholders in and outside of the school. The reason is because the student’s parents or guardians would be able to keep up with the events that are going on throughout the school year. This will be valuable and promote involvement in the school because it will reach out to the ones in the community who are wanting to support the local schools.

3. To make the stakeholders aware of what goes on at the school, the school could provide on their web pages, examples of different assignments that the students have completed throughout the school year. This will allow the parents and others know what material is being taught to their children each day.

4. One way that may become a challenge to the schools, is if finding a way to automatically hide the negative remarks that are posted on the social media page or the school website. The school does not want someone viewing for the first time, reading negative post made by others and question why they are sending their child there. A solution to the possible problem is to eliminate the public from being allowed to make post directly onto the school pages. Instead allow the owners of the page to be able to read the post, and allow them to post the remarks that they believe are appropriate for others to view.

5. The websites and social media pages should be up to date with the latest information. Providing information to local businesses and showing them what goes on at the school, may persuade them to donate to the schools to help better the student’s education. If the web pages are not up to date, the businesses will not have a good understanding of what activities are being completed during the school days.

# data[].attributes.body
1.       Ben Woodring

2.       The use of technology could make many connections outside of school. You could reach people that you probably would not see outside of school. Â The value of this is that you would be able to reach more people and get more people involved. I think that it would promote it because with technology people could do it anytime that they had free time instead of one having one option and one time that they could help.

3.       With technology, you could put up the work that the students have done so that everyone can see instead of just people who are at the school. In addition, these people will be able to see exactly how you are applying your mission statements, and core beliefs. I think that this would support stakeholder buy-in because they will be able to see the work that the students have done.

4.       One challenge may be that some people may not have technology, so they will not be able to see what you are posting. Some people may not think to log on and check it after they get home from a hard day at work. You could make some communication private where only the stakeholder and you can see what they are discussing. Set up a page with certain words or phrases on it so that it can analyze the document or conversation and delete inappropriate things.

5.       Some things that could be included would be work students have done, with their names whited or crossed out. Work that teachers have done, also with their name whited out. The impact would be great because now you are showing evidence of what is taking place. A consequence of not doing so may be loss of stakeholders. Some things to do to ensure success is to keep it updated. Post work that students completed recently so that people can stay up to date.

# data[].attributes.body
1) Haley Thomas
2) The use of technologies such as social media and school websites can promote a culture of “digital” connections with all stakeholders by allowing parents, people in the community, and local businesses to see how the school and students are succeeding, activities going on, or things the school needs to work on/needs help with. This holds an exceeding amount of value, because it allows everyone to see the school true for what it is and what exactly is going on. For me, I think this would promote stakeholder involvement with the school because it shows how the faculty and students are wanting to do better for the kids/school and could potentially buy in businesses and parents to help the school grow.
3) School districts could keep up a school website, twitter, and Instagram with up to date pictures, activities, and fundraisers. I think this would one hundred percent increase the chance for stakeholder buy-in, because it is keeping everyone informed.
4) Some challenges the school may face with trying to implement the use of social media as a two-way communication from home to school could be hear say between students, parents, and the teachers. I think it could be an easy way to get some people in the administration into trouble. Also, a complete opposite end of the spectrum would be some of the students/parents may not have access to internet to use social media. I believe keeping some statements private and not posted for everyone to see should be established before posting on any type of social media, because all it takes is for one person to screenshot and everyone could see, even if the post gets deleted. I don’t even see any “damage control” concept being justifiable for something that gets posted that could be taken offensively or questionably. I would just hope things wouldn’t be said on any school account that could be taken the wrong way. Once it’s posted, it’s out there for good.
5) Like I stated in question three, school or district technology should keep up to date pictures, activities, and fundraisers to promote themselves in the community. This could bring in local businesses or people within the community to help or donate towards the school. If there isn’t evidence or up to date notes on the school activities, then it shows lack of importance which could turn away people from wanting to help that school. Posting and sharing the school website, Instagram, and twitter accounts daily is very critical to ensure success in this area.

# data[].attributes.body
Micaela Covert

2.      I believe that technology would promote stakeholder involvement with school, because mostly everyone has some kind of technology that they can use at school or at home. Using technology will create a strong culture in that group just by keeping everything organized for parents to keep up with their students and teachers. The values are people’s judgments about the subject either if it is right or wrong.

3.     The schools messages can be posted on the social media page where everyone can see them. I think it will help benefit the school if they are having fundraisers, and important news letters to parents they all have equal rights to the information. It will also help the parents that the students do not inform the parents about upcoming events.

4.       The school may run into the problem that the student does not have Wi-Fi or computers at home. It may also be a problem for the family’s that may not know much about social media. The school would have to make restrictions on the website to what students can say, do, and post. They would to make the social media available to be edited, or they can hire someone to watch the social media page at all times.

5.       Schools need tangible evidence to be displayed by maybe placing pictures of the students or classrooms on the social media page. If schools fail to explain where the money is going then parents may begin not helping as much or even donating to the school. It would be great for the school to have a social media page so parents can see what they are doing in class or learning this week.

# data[].attributes.body
1. Krestin

2. The use of technology in a school setting can promote a culture of “digital” connections by giving stakeholders 24/7 hour access to important school information. The value of this is huge because the information is open to anyone who needs to see it at anytime. I think that technology would promote stakeholder involvement with schools because they would understand what is actually going on at all times.

3. Schools could share their beliefs through technology by uploading their mission statements and core beliefs on the school website. This would support stakeholder support because they would better understand school beliefs and be formerly updated at all times.

4. Some challenges a school or district might face as they implement the use of social media as an option for two-way communication from home to school is that not all parents/guardians may be totally educated on how social media works, or maybe they wouldn’t even have a social media account. I think that if social media was going to be used as a way to communicate from the school to home, it would have to be monitored significantly. I know there is a way for certain websites to be alerted when offensive words/content is being used. I think there should be someone in charge of checking offensive content everyday in order for the communication from school to home through social media to be effective.

5. Some tangible evidence that would need to be displayed throughout school or district technology in order to build their brand would be posting positive things being done in the school. One example would be posting pictures of classrooms and the children/teacher doing effective work that the children enjoy! This would give parents a chance to see what their child is working on. If schools were not actively posting these types of things on the website/social media page, parents would think that there is no point in using technology to keep up with the school and what their child is learning.  It would be critical for administrators to actively post on the social media page or website so that parents would continue to visit the site to see what is happening inside their child’s school.

# data[].attributes.body
1.       Beverly

2.       Adding the students family members that use social media to the websites will promote a positive connection between the student, educator, and family member, because it ensures that the parents and community are involved in what is taking place in that specific school. It is nice to know if there is a football game, or scheduled event coming up that your child may have forgot about. It involves the family and community in the school functions.

3.       They need to post the guidelines, school mission statements on the social media sites and have a mandatory electronic signature for all those using social media that have children in the school system. If the stakeholders see what is being implemented or used in the school system, visually and openly, through everyday use of social media they will feel that educators are trying to communicate and ensure efficiency in class room across the board and in the homes. Videos of the students reading the mission statements and interviews of the students about their views of these statements and guidelines would be a great way to show the shareholders that kids are getting an understanding of what is expected.

4.       The school may face negative attitudes toward using social media because some families do not have internet or a way to connect through social media, and some parents do not allow social media due to the cyber bullying or predators. No texting or Acronyms in the messages, need to have a tool that will block any communication that is not relevant to topic at hand, maybe a warning label would help. Need someone to monitor the page or account and only allow parents or guardians and students be on that page, or have a message that warns the users that any offensive inappropriate conversations/messages will be deleted, and can result in blocking the user if it is not within guidelines or appropriate for display.

5.       Employees, students, and faculty may have  pictures of daily activities posted via social media/website. Ex: School functions ,pep rallies, games, fundraisers, off campus educational outings.  Showing the educators while teaching via using a video recordings can be a fun way to implement Positive marketing techniques.  Allowing the non-supporters of public education see what everyday students do and what they are capable of doing can prove that school systems do teach at a higher level of satisfaction and do have the student’s best interest at heart. Not allowing the viewers see what is being done in the school system will produce more negative backlash and views. The viewers will continue to see "what they think they know" and"what they have heard".Which can be wrong due to insufficient evidence.

# data[].attributes.body
1. Victoria

2. The use of technology can connect with lots of people outside the school. It is easier to connect with technology when not in school due to most everyone having some type of social media or an access to social media. I think that technology would promote stakeholder involvement with school. With technology, you are able to get information out quickly and efficiently.

3. You could post them on the schools website so that everyone would have access to them. In addition, this way if they were lost they could be found very easily. I think that if they were posted publically it would support stakeholders to buy-in. Since it is publically posted, they could go at any time to see what the schools mission statement is, or their core beliefs.

4. There are many things that could happen if a school was to implement the use of social media as a two-way communion from home to school. One could be a misuse communication between students and staff. There could be bad things posted about staff, or even students. This is why conversations that happen should never be delated you should always keep them.

5. You would have to be sure that all of you staff was up to date on how to use the technology piece that the school would be using. Then from there inform all of the parents, and then let the staff start promoting it. Making sure that the information is always up to date, that there are updated pictures on the website, and that the website is user friendly. Making sure that all of this is done will help people want to be active on the site and see what is going on. However, if the website is not up to date then no one will want to use it.

# data[].attributes.body
1. Savannah

2. Social media and school websites can help involve the community in school activities and functions. For example, posting the basketball schedule or posting about a fundraiser the school is doing. It helps keep students, parents, and others in the community well informed about what is going on at the school and this, in turn, will promote involvement.

3. The school or district’s vision, mission statement, and core beliefs can be posted on a website or social media. This being posted online for anyone to access will help hold everyone accountable for meeting those expectations and in line with the system.

4. Some challenges that a school or district may face when it comes to using social media as a communication tool between home and school could include the decision on who the admin will be, why they get the position, whether to include more than one person, and inappropriate use of the tool. Someone who is reliable, honest, and would handle the job professionally should be the admin. Conversations should never be deleted and be monitored at all times. Sending a letter home to parents and students regarding the professional expectations of the tool should be highly considered.

5. Websites and social media should always be updated with newest information and events to keep everyone involved. Using pictures is a great tool to show the community how the students are interacting with the community or what they are doing while in school. For example, if a club spends time cleaning up school grounds it should be posted. If a group of students volunteer at a nursing home, it should be posted. Students who get great scholarships should be posted. Those are just a few examples of how to keep everyone involved in the school’s social life. This will cause a good reputation among schools and communities. Failing to do so would risk the school’s reputation and the community involvement. The webpages and social media accounts should stay updated with appropriate, relevant, valuable information that promotes student, parent, teacher, and community involvement.

# data[].attributes.body
Morgan Williams
2.) Technology such as social media and school websites make it easier to inform parents, community members, and administration about things going on within the school. It also can be used to gather volunteers for school events and help build donations for things such as food banks. Most people have at least one form of social media, and it makes it way easier to spread information that is beneficial to schools and the community.
3.) Using technology to inform people of things can be helpful because more people will see it. This can allow the school to give parents and other members of the community a chance to post their feedback on proposals and share their own ideas. I think that advertising mission statements and beliefs would increase buy-in and support, because people are more likely to give when they know what things are being used for and who it is helping.
4.) With two-way communication, schools can be subject to more criticism. More people will take time out of their day to post a rude and unnecessary comment than they would if they had to call/email the school to express their feelings. To keep things appropriate, schools would need to have someone monitor all social media pages at all times in case something needs to be taken down.
5.) Schools would need to keep information posted on how money is being used and how it is helping students and the community. If updates are given often, then members of the community will be more likely to help out because they will see their help is making a difference. If schools fail to provide information on how they are using funds/volunteers then people will be hesitant to give their money or time to help out. It may also cause backlash for the school, which will be easier to express through technology.

# data[].attributes.body
1. Leslie Reyes

2. I can see where it can benefit stakeholders and everyone involved in the operation and success of a school to have social media and school websites to promote positive interactions. Information can be shared to inform everyone who is interested and provide a place where people can share ideas, give each other valuable advice about certain issues and share all of the accomplishments that have occurred. Local businesses can post about their involvement in the school and receive credit and support from those who are capable and willing to do so. People that feel uncomfortable speaking in front of large crowds can find their voice in the comfort of their homes and still share their valuable and sometimes unnoticed suggestions. People can collaborate to create fundraisers to help the schools. Parents and caregivers will have more of an opportunity to feel in the loop by being able to access information at their own time rather than feeling like outsiders because they couldn’t make it to PTO meetings because of their tight schedules. I think that it would encourage stakeholders because they will see that effort and involvement from everyone involved shows that people care and want to see the school and students do well and succeed.

3. The schools vision, mission statements and core beliefs can all be shared on the school website so that all stake holders can be made aware of the information. It is a good thing to put that information out there so that it is shared with the public and so that everyone is on board as to what the common goal is and so that everyone can hold each other accountable for it. I believe that this would convince stakeholders to buy-in because they will see if their beliefs are in line with their own.

4. Having an ongoing and open communication lines is an imperative component to an effective culture of “digital” connections. Someone will have to be responsible for answering questions and addressing certain issues in a timely manner. It would be a good idea to have control as to what is allowed to be posted by screening what is posted before the fact in order to prevent inappropriate and harmful information from being dispersed. If something unwanted were to be posted or shared, it would be the responsibility of the principal of admin to address it accordingly.

5. Higher test scores, graduation rates, school activities, performances, art work, collaborations, special events, fundraisers and other things that students create are tangible evidence that schools can provide to market themselves and to showcase all of the positive things that are being done. People will love to see what their students are involved in and will feel like their time is being well spent and will want them to be involved in much more as they are provided more evidence of their accomplishments. It will be critical to keep up with the ongoing sharing of this information so that people do not begin to question what is going on because they are not witnessing recent activities.

# data[].attributes.body
1. Sofia

2. Technology can promote a culture of “digital” connections by using social media or school websites to invite community members to events and by posting images of students using school resources properly. I think is will demonstrate that the resources are being put to good use. I think that if good information is posted stakeholders will be informed and notice that they funds are being used appropriately.

3. I think they should be posted on the school website. An interactive video with student and administrators stating the schools beliefs, vision, and mission statements would show stakeholders that the school as a whole share those beliefs. I think it is beneficial for this information to be posted because this could attract more students to the school.

4. I think that negative comments could be an issue, if a social media page was used. In order to avoid this, if any one wants to make a comment they would have to make an account. While making an account, they would have to accept any rules set in place. If they break any of the rules, they could get their account or comment deleted.

5. Some tangible evidence that I believe should be included, is pictures of staff, students, and school events. Pictures of different clubs, sports, and charity events would also be some information that could build the schools brand. I think some positive comments from community members and past and current students should be posted. If this information was posted correctly it could increase student numbers and earn community respect. If it isn’t done correctly the school could be seen as not a good school and it can lose funding. In order for websites to succeed, they need to be easily accessible and well managed.

# data[].attributes.body
1. Stacie

2. Technology allows for others to know more about your school and social media would allow others to get involved. It gives them an opportunity to connect and see what is going on throughout the school. This is valuable because it promotes a sense of involvement outside of a classroom setting. I think technology could both promote and discourage stakeholder involvement depending on what is being posted on the school website or social media. I feel as if it could promote involvement, which in turn would promote stakeholder involvement with the school

3. Schools districts can share visions, mission statements, or core beliefs using social media, and a school website. This would allow others to be able to understand and be apart of these beliefs. I think it would allow for support and stakeholder buy-in as it allows others in the community to see what you believe and what your school invisions for the future.

4. Possible challenges might include students who are without technology in the home. If students do not have internet at home, this type of implementation would disclude those students. School and digital etiquette would need to include professional conversation only, this means anything that is personal and unrelated to their child’s education or school experience should not be discussed. Having someone monitor the websites and constantly be on guard for things that may be inappropriate.

5. Some possible ways to “build their brand” or show they are contributing to community involvement is through pictures. I find that actions speak louder than words and showing student and teacher within the community or even showing students learning in the classroom is an excellent way to show others the work you are involved in. Benefits could involve others wanting to get involved with the school. A consequence of not doing so would be that people do not understand the schools involvement within the community or the vision the school has which could discourage involvement.