# data[].attributes.body
Liam works in an office. He left school at 16 but has done reasonably well in his profession. He has a wife and two children, plus a couple of new grandchildren. He went sailing once while on holiday in Spain. With the arrival of grandchildren he wants to become more active so he can play a big part in their lives and help them experience things he didn't have access to as a boy.

# data[].attributes.body
He socialises with friends and family, at the pub and watching local sports teams. He has a model railway set up in the attic and on sunny weekends goes cycling with his wife.

# data[].attributes.body
He is a mid level manager with skills in the areas of negotiation and delegation.  His physical skills include football which gives him good coordination. His learning skills are very rusty.

# data[].attributes.body
He considers digital/online learning as "new fangled" and it's difficult for him to see anything other than chalk-n-talk learning as real learning. When outside of his comfort zone he may fall back on his work persona and try and tell others what to do instead of trying new things himself.

# data[].attributes.headline
Training/Education - aims, wants & needs 

# data[].attributes.subject
Training/Education - aims, wants & needs 

# data[].attributes.body
He wants to learn new activities that he can then share and be involved in with his grandchildren. He has a high level of motivation to undertake training and learn new skills. Modern learning methods may make him doubt his abilities if he doesn't embrace them

# data[].attributes.body
With his focus on his family he may be overly concerned with safety to an extent that may be disruptive to other learners.

# data[].attributes.body
Has a good level of education, a few years into her first job after school and/or university and is enjoying having some spare income.  She has some background in sport/physical activities through school and university clubs but not previously on the water.

# data[].attributes.body
Socialising, enjoys bars and clubs, has an outgoing personality and enjoys learning new skills. She is interested in new activities where she will expand her social circle/meet boys.

# data[].attributes.body
Good written and spoken English, plus excellent digital/online skills. Is familiar with a learning environment due to recent school/university attendance and currently learning skills/profession in her first job.

# data[].attributes.body
She has an apprehension/fear of open water - seen Jaws too many times
Can be challenged by coping in a learning environment that includes older learners - she can be impatient of their less developed digital skills and dismissive of a more considered, less gung-ho approach to learning new skills

# data[].attributes.headline
Training/Education - aims, wants & needs 

# data[].attributes.subject
Training/Education - aims, wants & needs 

# data[].attributes.body
Wants to learn a new skill to join in with friends and expand her social circle
Is interested in learning a physical activity as part of her belief in a healthy lifestyle

# data[].attributes.body
Attention span may be limited due to phone/boys or trying to make a good impression on others. May be dismissive of safety measures