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Some people find my posts too long. I’m sympathetic to the modern plague of shortened attention spans.

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Some people find my posts too long. I’m sympathetic to the modern plague of shortened attention spans.

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focused primarily on the network effects of creativity.

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focused primarily on the network effects of creativity.

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tik tok made it easier to see other peoples creations and ideas thru a series of interc...

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tik tok made it easier to see other peoples creations and ideas thru a series of interc...

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How many truly original ideas are there in Silicon Valley? Very few. Most have been tried umpteenth times in the past. Much of finding product-market fit in tech is context and timing. And people always underestimate the market side of product-market fit. When something fails, people tend to blame the product, but we should blame the market more often. The pull of the market is usually as important, if not more so, than the push from a product.

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TikTok has a series of flywheels that interconnect , and there isn't any single features you can copy to recreate the ecosystem.

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On TikTok, the comments have become creative terrain in their own right. Somewhere along the line, riffing on someone else's TikTok no longer required you to make a TikTok. Instead, you can just go into the comments and tack on a punchline to the punchline of the video and rack up hundreds of thousands of likes. Writing the most clever comment on a TikTok video has become its own art form. Reading the comments on TikTok serves a communal function. It's like hearing the laughter of the crowd at a comedy show.

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I agree tiktok has made it so easy for people to react to other videos

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By network effects of creativity, I mean that every additional user on TikTok makes every other user more creative.

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By network effects of creativity, I mean that every additional user on TikTok makes every other user more creative.

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TikTok is a mix of a centrally planned economy and a free market, much like many multiplayer video games where the game publisher manages the price and availability of various assets like weapons and armor while the players put them to use in the virtual economy.

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If you think of a company as an organism, and new employees as new brain cells, it's staggering how many join the company and begin from an absolute cold start. It's as if the company has chronic amnesia. What has the company learned from its past, what is its culture? When employees take months or even years to get up to speed at a company, companies should be embarrassed. Instead, it's treated as normal.

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I do like Jeff Bezos' principle on when he decides to finally give up on an idea: "When the last smart person in the room gives up on the idea." But it also implies that you should bring some ideas back when a new smart person, or maybe a naive overconfident one, enters the room and champions the idea.

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Until Tik Tok came along, there wasn't an easy way to do reaction videos to other videos and have them make sense unless the original video had so much distribution that it was common knowledge

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Now extend that to clapbacks on the internet and you have a world in which back-channel gossip, a useful release valve and distribution channel for information about our peers, has become an open dialogue. The grapevine became the public feed, and every day, kangaroo court is in session.

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Gossip litigates and fleshes out the boundaries of acceptable behavior within groups. Whereas gossip used to be contained, social networks now give it global distribution. This is one reason of many we've seen in-group and out-group boundaries drawn in bolder weight in this era. For every wide-eyed look of horror by Jon Stewart, you had the furrowed brow of disbelief that is Tucker Carlson's signature look, like someone in his elevator car passed gas.

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By network effects of creativity, I mean that every additional user on TikTok makes every other user more creative.

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Social networks, and entertainment networks like TikTok, have completed the work of democratizing reactions. Yes, there's no reason you need to react to everything. But it's human nature. This is the social contract of the social media era. If you dare to shout your opinion or publish your work to the masses, the masses can choose to shout back.

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‘’But TikTok has a strong form of this type of network effect and they explicitly lower the barrier to the literal remixing of everyone else content’’ .

''In their app, they have a wealth of features that make it dead simple to grab any element from another TikTok and incorporate it into a new TiKTok.''

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The connected age means we are exposed to so much from so many more people than at any point in human history.
The Duet feature is designed simply to allow you to record a video that will play back alongside another video. - Jude