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Our own personal profile with our services and offering.

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Afternoon Express interview with Busiswa Lutshaba. Founder and Managing partner.

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Busiswa Lutshaba | Afternoon Express | 16 March 2020

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Unboxed Incubator Programme (Backabuddy Campaign)

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Unboxed Incubator Programme | Busiswa's dream (BackaBuddy campaign)

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Cape Town TV interview with Busiswa Lutshaba

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Open Studio(Busiswa Lutshaba founder of Blu Space Communications)

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Soapbox protégé aims to use her business to empower Khayelitsha entrepreneurs

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Soapbox protégé aims to use her business to empower Khayelitsha entrepreneurs

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Busiswa Lutshaba, 33, grew up in Khayelitsha and was inspired to start a business which could help entrepreneurs in her community after going through challenges. Picture: Supplied

Cape Town - A local entrepreneur aims to empower the Khayelitsha community through her public relations business, set up in the area to help bridge the gap between small businesses and larger companies.

Busiswa Lutshaba, 33, grew up in Khayelitsha and was inspired to start a business which could help entrepreneurs in her community after going through challenges that every local township entrepreneur would face.

Lutshaba founded her own business, Blu Space Communications SA, in 2015, after taking part in a programme at digital agency, Soapbox, which assists small businesses with financial aid and guidance.

Lutshaba said: "I was inspired to start this business after identifying the need to connect local township entrepreneurs to corporates and the government. There are many business owners but they face communication and public relations challenges."

Business platforms and opportunities are not marketed enough in the townships, she said, and the use of social media is not effective in a township either because of cellphone and data issues. Blu Space Communications will serve as the common denominator between township entrepreneurs and larger corporations.

Soapbox spokesperson Ruben Hazelzet said: "We believe that by helping Busiswa we create an active and self-sustaining economy in Khayelitsha. The long-term effects are aiding financial inclusion and the betterment of socio-economic standards."

Lutshaba became the first social entrepreneur of the Unboxed Incubator Programme division of Soapbox.

"Khayelitsha has emerging entrepreneurs and we want to contribute towards the launchpad of new ideas. As a scaling entrepreneur myself, I better understand the challenges entrepreneurs face. A co-working space that offers businesses and tools to expand their ideas is necessary considering the population and lack of jobs in the area. We need to start owning as young people," said Lutshaba.

A crowdfunding platform was created to help raise funds to assist Lutshaba with a three-year strategic development plan for her business which in turn will also help local businesses in the community. Those who would like to support, visit: https://www.backabuddy.co.za/busiswa-lutshaba

@Sukainaish
[email protected] Cape Argus

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Soapbox protégé aims to use her business to empower Khayelitsha entrepreneurs

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Cape Town - A local entrepreneur aims to empower the Khayelitsha community through her public relations business, set up in the area to help bridge the gap between small businesses and larger companies. Busiswa Lutshaba, 33, grew up in Khayelitsha and was inspired to start a business which could help entrepreneurs in her community after going through challenges that every local township entrepreneur would face.

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After she was retrenched as a call centre agent in 2015, Busiswa Lutshaba (33) opted to start her own business with the hope of assisting local entrepreneurs to thrive.

She started Blu Space Communications, a public relations company, to provide entrepreneurs with communication services and to help them connect with corporates and government.

The Gardens Commercial High School matriculant said she worked at various call centres from 2005 until her retrenchment.

Lutshaba said after she got retrenched, she never wanted to go back to work at a call centre again. "That is when I decided to start my own business," she said.

Despite not having any formal training or qualification, Lutshaba said she always wanted to start her own communications company.

At first she said she worked a lot with artists as she felt they did not have a platform to express themselves.

She said working with artists taught her how to write press releases and making bookings for them while she was building her profile.

She now works with township entrepreneurs to bridge the gap between corporates and government.

She runs the business from her home's backyard in Khayelitsha, something that has proved to be a monumental task. She plans to build a proper office but she does not have enough funds. "I'm trying to raise funds for equipment for the business so we can create content for our clients and the rest of the money will go into the three-year strategic plan," she said.

So far she has managed to raise R9 165.83 towards her target of R40 000 through a crowdfunding platform BackaBuddy.

She said anyone who would like to help her business can contact her on 078 055 0656 or email her on blutshaba@gmail.com or search for bluspacecommunicationsSA on Facebook.

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Young woman's business in need of funds | News24

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After she was retrenched as a call centre agent in 2015, Busiswa Lutshaba (33) opted to start her own business with the hope of assisting local entrepreneurs to thrive. She started Blu Space Communications, a public relations company, to provide entrepreneurs with communication services and to help them connect with corporates and government.

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Meet five other readers who share their experiences working in PR - featuring Busiswa Lutshaba

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PressReader.com - Your favorite newspapers and magazines.

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Connecting People through News. All-you-can-read digital newsstand with thousands of the world's most popular newspapers and magazines. Vast selection of top stories in full-content format available for free.

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