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Buy 1 get one free is the most common price appeal. Who wouldn't want 2 for the price of 1.

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This appeal makes you laugh by using the stereotype that men use cars to get girls.

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Dior is a company focused on fashion and fragrances. Their products have limited attachment to nature but the beautiful girls in the treehouse make you want to be like them. Also the dark nature background makes their clothes pop.

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How can you say no to a starving child? He is so sad, you have to help their cause.

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Ed Sheeran is kissing a bottle of ketchup. This makes his fans, who already want to be more like him, appeal to the product he "loves".

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By saying "Great Lash" is Americas favorite mascara, and 1 is sold every 1.7 seconds, that makes someone think its a quality product and they want to have great lashes like the rest of America. (it isn't a great mascara though)