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Inspiration for my main designs and how i wanted my products to be compared to this institution. 

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Inspiration for my main designs and how i wanted my products to be compared to this institution. 

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The social group that is represented in my music magazine product is middle aged and older adult jazz fans who share similar characteristics such as a varied taste in music and who commonly visit gigs and share their music passion with other fans. The social group and audience who i would target for my magazine would be a generation of urban cultural people as well as old classic fans that would be part of a specialist niche market that represents dedicated readership. I have identified these people as the main readers of my magazine and created ideas for the  magazine based around these people who are most likely to consume this information in there day to day lives and spend money on jazz related products.

The sense of reality i have constructed in each case is the ability to appeal to a wide age range of young and old adult males and females. I wanted to come up with ideas like advertising articles of famous jazz artists and jazz bands of certain styles. I made sure my criteria in the magazine was suitable for my target audience and that it represented them well and fitted into the jazz genre. As a a result of this i included professional musicians as one of my targeted social groups because they read a lot of publications and would take interest to this. Also included are the dedicated enthusiast who follow jazz on fan sites and literature. But, i have excluded the common jazz dabblers and elderly folk who only have passive interest and would be least likely to read jazz themed magazines because of there specific taste and style.

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(DPS)-Full band shot that represents itself to the readers in color format. 

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(DPS)-Full band shot that represents itself to the readers in color format. 

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Contents page-Setting the mis-en-scene for the advertising and promotion.

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Contents page-Setting the mis-en-scene for the advertising and promotion.

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Front cover-Eye catching Main image representing the band in my articles.

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Front cover-Eye catching Main image representing the band in my articles.

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Introducing my music magazine "ALL THAT JAZZ" A jazz enthusiasts magazine that is designed to give the biggest jazz fans a detailed inside look into the world of jazz music and everything surrounding it. The main target is 30-65 year old adults who have a taste for the old classics and like to read about old and new jazz music form different eras. My media product is essentially designed to explore all types of jazz forms which include blues and funk and then tell a story about it in various articles of the magazine i created. My main image is where it all begins with the jazz fusion band called Superficial. It represents the genre and other existing forms well because of the color scheme of grey which indicates to the audience old fashioned with a twist because of the clothing demonstrating modern style jazz,also the Masthead and subheading bode well together with a common feature like the website link.

The band are the focal point of the main advertising on the front cover because i used various semiotics from anchorage text to make the band appeal to the different age ranges and develop a house style for my use of imagery. It is different from other magazines because it uses one color scheme and and has a focal point that draws the readers attention to the page and cover star. The mode of address i created for my products is the use of quotes and sell lines on the (DPS) and contents page that make the text speak out to my audience and involves them by giving them a detailed insight into what the magazine is trying to offer and influence E.G. the free CD.