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Targets: to identify by job role In my team and work on progressing our group together

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Today my target is to work on catching up with the missed work on the 11/01/17, and to start looking at finding videos from the 50s-90s later on.
This morning I will be working on finding the 7different styles of videos for my task 3,4 and 5, then in this afternoons session I will work on getting my ordinary music videos and continuing this at home over the weekend.
Today my targets were to complete the work that I needed to catch up with for Delta's lesson and make a start on the work for Leila, however due to the computers being slow today I didn't manage to finish all of the music video styles over the weekend. I didn't manage to work to my target of getting it all done however it will be done at home.

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My personal target for today is to really focus on getting detailed research using multiple secondary sources to help me with my academic piece of writing.

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In tuesdays session, we worked on gathering initial ideas for our music video project. This was done in a class discussion on music videos and how they are created, and we had to answer some questions and give feedback on what we thought about music videos in 2017.
After this we had to g out into Harlow town and conduct primary research in the format of a box pop on what people thought about music videos. This didn't go as well as planned as when we went out there, people didn't seem to want to answer our questions. We asked people and spoke to them seeing if they had the time to stop and answer our questions however they didn't seem to want to.
To change this and to gather better data in the future, I will probably have to change the way I approach people in the town. Before I was asking to see if people had the time to answer a few questions quickly, however I need to make sure that I mention that is for a college project, and people will be more likely to answer my questions. throughout the rest of the week, we looked at different techniques used in music videos and their definitions, and how we can use them in our video to make them more interesting. This is good as it has allowed us to gain a basic understanding of what shot types are effective and how we can utilise them in our own music video.

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When conducting my initial research, we had to conduct vox pops in Harlow town to see what people in the general public thought about music videos. This initially did not go well as when I asked people if they could answer questions they didn't have the time to stop and answer, or they just didn't want to. From this I found that this wasn't the best and most reliable way to gather data, as it isn't a consistent way that I can gather data for my projects. However from this I did go out again the next day with my team and decided to gather more information. From this we managed to gain two more students opinions and two elderly people in the town and they managed to give us good data. From this I have learnt that the demographic that I am targeting my research towards depends on the time and day if I want to get reliable data.
My 1:1 interview went very well, as the person that I asked gave very detailed responses to the questions that I asked. This was because it was somebody that I knew fairly well and they were more comfortable answering questions in front of me than random people from the general public. I managed to gain more qualitative data from this research format than quantitive as I asked open ended questions that would allow the respondent to give me detailed answers. This is helpful as when it comes to me collating my ideas I can listen back to this format and see what they personally think should be included to make a music video relevant.
The questionnaire that I posted online and asked people to answer didn't get many responses, as most people don't have the time to stop and sit a questionnaire, however the data that I gathered was good as I managed to count up factual evidence of what the majority of people asked thought of my questions, which helps as I can use this data to sway decisions that I make later on.
The focus group that I conducted was good as the two people asked were family members that have watched music videos, however aren't into the general music so they gave some new information for my video. they seemed to have some different opinions but surprisingly even though there was an age gap they both agreed that most people don't have the time to watch music videos now days, which is interesting as for the video I make I need to make sure that I include unique content to make them want to watch it again.

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https://www.surveymonkey.com/r/PNXDTHX

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Why are they a medium used in the music industry?
They are a medium that is used because they are a visual representation of the audio that it represents. Taken from epikmusicvideos.com

Are they still relevant?
In today's culture with streamed music and audio only they are becoming less relevant as people don't have time to watch a video

Have uses if new media/multi channel communications cnahngrd the way music videos are viewed in traditional use?
They have changed drastically as now days, the videos don't have people playing the music anymore whereas previously they did.

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To be able to evaluate solutions to an audio/ visual based problem in creative media production

Identify the purpose and contents of clients brief

Analyse the purpose of music videos and justify reasoning

Personal target: to become more confident in working with the public to create Vox pops