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Two pieces I have created that will go on my video.

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After speaking to Louise, I have had conformation that I am on the right track and my idea will still work, if not better..
I filmed my shots and will edit for the next two weeks.

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An obstacle I had to face this week was having to change my idea. I can no longer use what I was thinking to having to alter my child that I was originally using and the toy car. This has caused me to re think how I want to portray my message and what angle I want to come from.

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it is a sunny day.
Child is in the toy go kart and about ready to speed off. There is a count down..3 2 1 BROOM!
The child speeds off, around corners, unaware how fast and dangerous he is being.
He speeds left, he speeds right and then has to come to a stop!
voice over yells STOOPP!
The child sits there in the Go-Kart, confused.
voice over starts to say road rules, whats signs mean etc.
The child still sits there as the animations are playing.
after the voice over stops, the child then rides on with his thumb up.

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I have nailed it down to three ideas. Two kind of go together but I think I will choose the speeding idea. This will be fun as I know what direction I want to take it.

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Still struggling for ideas..cant even get to 80 ideas! Harder than you think. I think I want to base it around road safety and use what I have access too.

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Peaceful day in the caravan park, birds chirping in the trees.Man waves and says hello to nearby people walking by.
Man turns as he hears a screech. Turns to look and locks eye contact with toddler in toy car. Toddler is laughing and speeds up. Man can not get out of the way quick enough and toy car hits his feet. It hurt. He reaches down to get toddler. Proceeds to tell her that was too fast and you should obay the road rules and speed limits otherwise you will get hurt or hurt others like you hurt me.

cuts to new shot where kids are talking and they say never to young to educate.

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http://joogpot.eu/knowledge/16-webdesign/57-evoke-emotion-through-typography
-Emotion increases motivation, creates memory.
-Add character and personality to my fonts and tones

https://usabilla.com/blog/15-practical-tips-how-to-use-typography-for-emotional-web-design/
-Be creative with typography
-Be different, fun
- Link the content and design with the font ie kids hand writting.
-Create a feeling of depth

https://www.quicksprout.com/psychology-of-color/
- Tints, colours, shades
- Will be keeping it simple - with a  bit of colour
- using bold but calming choices ie blue or red
-Tranquillity

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Red
Black
white/silver grey
Blue
Yellow/mustard

Each of these colours brings a mixture of feelings to the video. Red is in a stop sign and is also a bold colour. Blue symbolises communication and calm. White/ silver/ black are representing serious and fatality. Yellow/ mustard representing warmth meaning I will also incorporate in the message 'Never to young to educate' - all different colours as it will be written by a kid and kids mix their colours and represents creativity and learning.

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The main slogan I will use will be in kids handwriting.

The rest of the text will be in Arial Narrow. This can be bold and has a feel of a learning text that looks like it is used in schools.

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The target audience feels strongly about speeding knowing a child is involved. I want them to feel shocked that its a reality that fatality could happen when speeding. I want to provoke awarness and sadness but then keep it light so they are aware to teach their children not to speed and take your time.

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Never to young to educate

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How will I capture the message in the project...

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How will I capture the message in the project...

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by using a child in the video in a comical yet serious and informing way. I will be using props such as a toy car, a controlled driving environment, a toddler and the message of 'teaching them young could save lives'.

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Information about the demographic on the project...

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Information about the demographic on the project...

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Target audience?
kids of driving age, parents, mother types, grandparents. This would be aimed at male and females, tradies, truck drivers, anyone long distance, school drop offs/pick ups.

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3 main ideas - speeding, distractions while driving & budgy smugglers

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Mind map and brainstorm online with Bubbl.us! Create colorful mind maps to print or share with others. Millions of people are using Bubbl.us worldwide to generate ideas, map out processes and create presentations.

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Educate young

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Promote a bathers store

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F45 - not your ordinary gym

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1. Speeding
2. Budgy smugglers
3. chili
4. fitness
5. bills/fines
6. life at the beach
7. buying a house
6. new job advert
7. music- headphones
8. travel
9. weddings
10. funerals
11. dating apps
12. uber eats
13. taxi service
14. housemate finder
15. online shopping
16. sun protection
17. alcohol
18. drugs'
19. drink drive
20. drinking
21. STD check
22. charity
23. volunteering
24. bushfires
25. Mental health
26. Friends
27. parties
28. study
29. education
30. driving
31. Fruit and veg
32. Food
33. Healthy eating
34. clean eating
35. Buying a caravan
36. Holidays
37. Travelling
38. Road trips
39. Uni life
40. Stress
41. Education
42. Plants
43. Therapy blankets
44. Festivals
45. Car insurance
46. Uber
47. Share rides
48.

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Newtown Chilli Festival | What's On - City of Sydney

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Week One                            I am excited for this course. Our first assignment is to create a promotional video for a product or message. I am a very creative, wild person who has been lacking creativity for a while now. This will hopefully really test how open minded I know I can be and show how creative I can get! I have never done this type of thing before so it will be a good challenge in itself. No set idea as of yet what for what I want to do.

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Week One                            I am excited for this course. Our first assignment is to create a promotional video for a product or message. I am a very creative, wild person who has been lacking creativity for a while now. This will hopefully really test how open minded I know I can be and show how creative I can get! I have never done this type of thing before so it will be a good challenge in itself. No set idea as of yet what for what I want to do.