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同类型品牌（甜品->餐饮）的app都做成啥样

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Q：为什么改版？现存问题？

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Q：为什么改版？现存问题？

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+ current app consists of black & pink colour - too noisy and busy, visually hurtful for eyes. By neutralising the colour, looking forward to establishing a clearer identity that attracts more targeting customers (young people & family)

+ establishing uniqueness, getting rid of element repetitive to competitors (e.g. the little decorative stars which have also been used a lot by Creams）

+ noisy and unclear hierarchy

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As a dessert company

+ to establish a recognisable visual identity attracting more on the targeting customers

+ for customers to order food and use a loyalty scheme, eventually to promote sales

+ as a media for customers to communicate with the business - i.e. checking new promotions, placing in-store to-table order, contacting customer service

# data[].attributes.body
（具体没整好）
(Hirearchy/skeleton)
(font size/font choice/major colour)
*Do we have a current or planned skeleton? ask Isa tm