# data[].attributes.body
My connection to Philippine Pop Culture runs deep, shaped by local music, comics, and humor that have been part of my life. Growing up, I was captivated by Filipino comic book heroes like Darna and Lastikman, whose stories of courage and resilience sparked my appreciation for homegrown storytelling.

# data[].attributes.body
Over the years, my love for Philippine Pop Culture has only grown, particularly with Original Pilipino Music (OPM), where artists like IV of Spades, Zild, Maki, Parokya ni Edgar, and Rivermaya capture the essence of Filipino experiences in their music.

# data[].attributes.body
When it comes to Filipino movies, I wouldn’t call myself an avid fan of the typical fare, but I have discovered a few that truly resonate and remain memorable for their unique blend of humor, drama, and authenticity. These films have a special way of connecting with audiences by blending relatable stories with distinct Filipino values, often leaving a lasting impression.

# data[].attributes.body
Beyond traditional media, I’m drawn to modern trends like Filipino memes, which humorously highlight the quirks of daily life, offering a refreshing and relatable expression of Filipino humor.

# data[].attributes.body
I also enjoy watching Filipino Twitch streamers such as Razzie Binx, Noctile, Narpim, Krisrey, and Giansanity, who bring Filipino humor and creativity into the gaming world, creating interactive and engaging experiences for viewers.

# data[].attributes.body
For my featured element in Contemporary Philippine Pop Culture, I chose Original Pilipino Music (OPM), highlighting Zild’s work. As a solo artist and former IV of Spades member, Zild pushes boundaries with music that addresses political unrest, youth disenchantment, and Filipino identity. His songs, like Dekada '70, echo the sentiment of the historic era they reference while resonating with today’s listeners facing similar challenges. I chose Zild because his music critiques and reflects the current societal landscape in the Philippines. His work speaks directly to a generation eager for change and representation.

# data[].attributes.body
Zild’s music, emblematic of contemporary OPM, challenges the political and social landscape in the Philippines, particularly among younger audiences. Using the Agenda Setting Theory, we can see how his music encourages public discourse and even reshapes public opinion on social issues. In songs like Dekada '70, Zild touches on themes of political unrest that resonate deeply with listeners who relate to similar struggles today. His references to social inequality and political corruption foster conversations that extend beyond music, encouraging young Filipinos to question the status quo and consider their role in societal change. This agenda-setting influence reflects the unique power of OPM to serve as a platform for advocacy and social commentary.

# data[].attributes.body
Zild’s music shapes public opinion and influences Filipino identity, particularly within youth culture. His work embeds messages of resilience and challenges traditional values, inspiring a new generation to embrace alternative music as a form of self-expression and resistance. Fans often adopt his fashion and artistic style, marking a shift away from mainstream Filipino pop toward more experimental, expressive aesthetics. Through both his lyrics and persona, Zild embodies a new wave of Filipino artistry that encourages political engagement and cultural redefinition. As an artist who entertains and inspires change, he cements his influence within the broader social landscape.