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Updates Made (from reviews):

Storyboard / Layout Flow (added a short explanation showing how the layout guides the viewer’s attention).

Visual Examples (included mockups to show how the animations will look in action).

Motion Package Usage (clarified where and how the .mogrt files will be used (interviews, reels, etc.).

Style Justification (added reasons for the black & white colour scheme, glitch effects, and font choices).

Assumptions Clarified (explained whose assumptions the campaign challenges (AI and viewers).

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WIP – Missing 3 Videos/Images

The first image, titled “Where is the Black Traveler?”, will be replaced with a video showing urban posters around the city. I’ll add the interview footage to the lower third, and for the phone scene, I’m planning to include a new video showcasing the website. After the black screen, I’m working on a closing animation with the final logo.

Comments/Reviews:

Rabin Majhi

Nice typography and visuals, Tamires! I’d love to hear some music and see more visual motion. The glitch effect looks cool, but I think it’s a little bit off-topic everything else is minimal, so it feels slightly out of style.

Anthony Oneshan Pulle

Hey Tamires, It's a really interesting concept. I love your glitch reveals and text reveals. The lower third is really good, but if you could include your glitch effect, this would be better and consistent. And in the final logo reveal, the direction of the plane is coming in reverse; it's a bit weird. If you could have the direction fixed, because it's pointing towards the right and coming in reverse.

Michael Akinmeji

Ooh! I really like the lower third. I would suggest leaving the callouts on screen a little longer though, so there's more time to read it. Other than that, great work! I can't wait to see the final video.

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A4a - Motion Package Brief - Rough Draft

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A4a - Motion Package Brief - Rough Draft

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Comments/Reviews:

Rabin Majhi

Hey Tamires, the graphic direction is strong, the contrast between AI prompts and real footage is a smart way to highlight the theme. The glitchy, monochrome style adds to the mood, but it’d be helpful to explain how the layout will guide the viewer’s attention. Also, naming a few specific “outdated tech” visuals (like VHS or terminal screens) could make the idea more concrete. “Truth and assumption” is a cool concept, but maybe clarify whose assumptions are being challenged.

Armand Presbitero

Hi Tami! I really like the concept and the idea behind this brand. and the visuals are very striking. The use of plain black and white with the glitchy color is a nice touch.

I'm just wondering how will the mogart package be applied to the brand given it is ai. I think i just need a visual represantion on the brief of what might be the application. but overall very exciting project and good job!

taliabadi2

Your motion design brief for SeeYouThere.ai is really powerful and relevant, with a clear focus on representation and visual storytelling. I like how you’ve connected the graphic and motion style to the campaign’s message and included real reference links for inspiration. To make it even stronger, consider showing a few visual mockups or specific examples for your animated components; this would help others quickly understand how your ideas will look in action. Great job creating a brief that’s both thought-provoking and actionable!

Anthony Oneshan Pulle

Hi Tamires! You’ve developed such a powerful concept here. I really like how you’ve given clear notes for interviews, prompt reveals, and transitions - it makes the pacing and style easy to understand. One area I think could be improved is the visual identity details, especially around color and typography. Explaining why those choices were made and how they connect to the brand would round things out nicely, since you’ve gone into great detail in other sections.

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Campaign seeyouthere.ai for Black & Abroad brand.

My storyboard will follow:

1. Impactful Storytelling:

That Little Voice - RBC [Some close-up shots and soft lighting... feels really professional but still warm. The text fades in smooth, and the colour tone makes everything feel emotional and real]

https://www.youtube.com/watch?v=Ll56imVATLk

2. Documentary Style:

Google’s Shiffbot Extension [Some short videos, someone speaking, some digital images of the interface, connecting with the real experience narrative]

https://shiffbot.withgoogle.com

3. Motion Design/Visual:

Real videos with integration of AI glitch styles [Basic typography, AI style prompt typing, some real journalism images/ info graphics, pop-up graphics]

https://marketingawards.strategyonline.ca/winners/winner/2025/?e=198439&u=Advertising&n=See+You+There

https://vimeo.com/user42180460/review/1020219562/7a681143b6