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Post to a blog
Post to lead to your other social media
Many educators are on Pinterest

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Cater your posts by studying your IG Insights.

They will tell you where your followers live: cities & countries.

They will tell you your followers age-range, gender, and most active days & times on IG.

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Some Platforms Are Better For Certain Content Than Others

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Some Platforms Are Better For Certain Content Than Others

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i.e. You can't always use the same post on Facebook that you do on TikTok.

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Posting at certain times increases engagement more than others.

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Be Mindful Of How You Engage With Content

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Be Mindful Of How You Engage With Content

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1) What accounts are you following?
2) What posts are you "liking"?
3) What posts are you commenting on?
4) What hashtags are you using and/or following?

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Social Media is Your Business Card AND Your Resume

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Social Media is Your Business Card AND Your Resume

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Tell the story of public education.

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1) Be Authentic
2) Share your knowledge
3) Giving positivity makes you feel good as well

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1) Your Social Media needs to be reflective of your philosophy.
2) It is your brochure.
3) Be consistent.

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Teacher Groups for sharing content and best practices.

Teacher Groups for support and advice.

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Q: Is anyone using Twitch (live streaming platform)?

A: Twitch is more for the gaming community. However, many educators have used YouTube live or IG live.

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Connect With Your Favorite Education Authors

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Connect With Your Favorite Education Authors

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Q: Are there any clubs/groups on Clubhouse discussing women/BIPOC women in leadership roles?

A: Women in Ed Leadership Club
There are other clubs that discuss what roadblocks women face,
i.e. Imposter Syndrome

Books to Read:
1) Lean In
2) The Memo
3) Leading While Female
4) When She Leads - by Katrina Riley

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Connect Your Blog to Other Social Media Accounts and/or a Mailing List

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Connect Your Blog to Other Social Media Accounts and/or a Mailing List

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Apply to speak on Webinars - even if it's free - you will get your name out there and start building street cred.

Connect with those who run podcasts and reach out to ask to be a guest on their program.

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Use the same title as your Twitter Chat Hashtag

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People get to know you better when they see you in action in video.

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Have one place where others can find you on all social media platforms.

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1) Be authentic
2) Research websites and older posts of accounts that you are following
3) Listen to podcasts of the accounts that you are following

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Find educators and education leaders in your community and follow their accounts.

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Seek out accounts that resonate with you and comment on those posts. (5 words or more)
Use hashtags to find people.
Follow accounts.
Comment in their DM"s too.

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Q: What are pro-tips to get into the education community?

A: Start following educator accounts on social media that resonate with you. Look for hashtag chats on Twitter that they run. Join those chats. Follow them on IG and comment on their posts. Look for people in the education industry on LinkedIn and follow them.

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-Even though there aren't many people who actively blog it's still a great way to connect and build a PLN.
-When you blog share it to all the Soc Media spaces. Use an image to highlight the blog post on LinkedIN, Twitter and IG

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Find accounts that resonate with you and see what hashtag chats they tweet in and join those conversations.

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1) New teachers attend teacher boot camps
2) New teachers need mentors & Coaches
3) New teachers need a forum to discuss issues with each other
4) Seasoned teachers can join in on these discussion forums
5) In 2010 a Weekly Twitter Chat for New Teachers was launched with a specific hashtag i.e. #NTChat
6) Chat was retired in 2019 but this chat was a catalyst for building my PLN

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Add other content links to engage your audience and connect with other like-minds.