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The thought of a driver in the position of killing a kid scares them so much it keeps them from doing it

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While reading this sign the persuader keeps the driver from texting and driving and it is endorsed by a funeral home company

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This commercial argues that even though Verizon is 1% more reliable. sprint is almost as good and you save more money.

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If kids like the muppets and the muppets like fruit then the kids will start liking fruit.

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This commercial uses facts and statistics to show that slave trafficking is big problem.

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The commercial is family oriented making people emotionally attached to their car just like their dog.

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This commercial shows that even professional athletes fail at what they do

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Its a statistic that shows the amount of deaths from smoking.

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Pathos This is a starving dog. This appeals to my emotion as it makes me feel sad that he is dying.

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Shaq was a professional athlete, if icy hot helps with his pain it will help a normal persons.