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Michael Hill Shoes launched in 1992. Michael Hill purchased a small chain of high end Italian shoe stores in Christchurch. Michael Hill changed the store model from high end shoes to mid range fast turnover footwear, opening a total of nine stores across New Zealand. Michael Hill Shoe stores where then placed right next to Michael Hill Jewellery stores. The struggling franchise folded in 1994.

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McDonalds have implemented change and succeeded with their self-ordering and table service tools. This speed up the process of ordering and delivering food as much less staff are needed on the counter/till to take orders. This lessens wait times and lines. Customers can order at the easy to use screens, pay and take their number. This lessens error and staff mishearing what customers are saying and wish to order.

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McDonalds have implemented change and succeeded with their self-ordering and table service tools. This speed up the process of ordering and delivering food as much less staff are needed on the counter/till to take orders. This lessens wait times and lines. Customers can order at the easy to use screens, pay and take their number. This lessens error and staff mishearing what customers are saying and wish to order.

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Myspace vs Facebook

Myspace dominated the social network world until Facebook came along.
Zuckerberg actually offered to sell Facebook to Myspace in 2005 for $75 million but the offer was declined. Because of the growth of Facebook, Myspace started to see a decline in users, so changed their niche to flexibility and free expression which was its biggest differentiator, but this ended up being the most common reason why users left. In 2011 they changed their focus to entertainment and music only, however later that year 500 employees were fired after a sustained loss of users.
https://valuer.ai/blog/50-examples-of-corporations-that-failed-to-innovate-and-missed-their-chance/

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Blockbuster v’s Netflix

Blockbuster: Once the dominant player in the DVD rental market, their competitor was Netflix who originally shipped DVD’s direct to homes.  Blockbuster failed to see how this would impact on them and stuck with their strategy, believing that physical stores would be enough to keep them in the market.  When offered the opportunity to join up with Netflix they declined, which ultimately led to the downfall of the business.

Netflix: Initially started as shipping DVD’s direct to homes, giving customers access to unlimited DVD’s.  They already had the idea to stream online however were delayed until internet speeds could handle it.  The online streaming was a success and has enabled Netflix to begin producing their own original content.

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Blackberry

In the late 1990’s, Blackberry was the leader in smart phone technology. In the industry they were widely regarded as having the best encryption software and the best product. They were used by top corporates and were priced accordingly.

Technology development in the early 2000’s was extremely competitive with a number of manufacturers in the market. Blackberry focused too much on protecting their technology, forgetting about the user experience. They failed to adapt. In June 2007 Apple released the iPhone. A smartphone that utilised a touchscreen keyboard.

Smartphone technology developed at a rapid pace over the coming years. Blackberry announced they were going out of the smartphone manufacturing business and focussing instead on software development.

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Within my work environment equipment must be of high quality for soldiers within the NZ Army. The pack (carry luggage) that is issued to all soldiers had minor defects or issues that were reported on over time. The decision was made to replace the pack with a new designed pack. The new pack (terminator) had more flaws then expected. Commanders of all levels then began to reissue the old version as it had less flaws. Overall the terminator pack is still in service due to the quantity the was purchased. The process to eliminate the terminator pack is in discussion which means majority of soldiers have to endure the terminator pack until the process is finalised.

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Blockbusters failure to change.

Blockbusters was a company that failed to change. Over the years they had made changes from cassette tapes to CD. They failed to change with technology advances even though the CEO of blockbusters was approached by Netflix in 2000 with the offer to sell Netflix to Blockbusters. This resulted in Blockbusters going bankrupt in 2010. Netflix is now currently sitting at 148 million streaming subscribers worldwide. Netflix revenue for the twelve months ending December 31, 2018 was $15.794B, a 35.08% increase year-over-year

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A few things that went pear shaped for this company dated right back to the very beginning when the original founder Dick Smith himself mentioned that he initially set up shop to sell electronic components not consumer electronics. The new owners over time acquiring a huge amount of electronics that no one would buy (even at 90% off!) and creating a massive debt. Following on with this Dick Smith the store decided not to honour gift vouchers. Poor management and sales resulted in Dick Smith stores closing down and thousands losing their jobs both in Australia and New Zealand.

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Where i work now used to be a small little cafe in the town of Greytown; at this time the cafe couldnt account for many customers and was going down hill. A few years back new owners brought the cafe and have now done renovations, and revamped the whole cafe, now it is one of the top cafes in the wairarapa

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The story of Kodak is an example of where a company failed to change with the evolving world around it. Kodak were once market leaders in film bas