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Men are supposed to appear as tough with ripped muscles in order to establish their masculinity. With the ad being titled "Con-body" it correlates to the lifestyle in prison where a lot of their time is spent working out. So the are implying that if you want a "prison body" then follow this workout plan.

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Men should eat foods that contain a lot of protein such as beef and chicken in order to get the "shredded 6 pack abs that everyone strives for.  So if you follow this 28 day meal prep plan then you will be on the path to lose fat fast.

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Men should not only eat foods that contain protein in order to build build muscles. but they should drink this protein supplement that contains beef isolates. The ad also has the words, "BEEF IS BETTER THAN WHEY". This explains the competitive nature that men/ business have in order to provide its customers with the best product that gives them the biggest muscles.

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Men should buy this car in order to have a car that their whole family can fit in. Men were made in order to be in charge and make sure the family is taken care of, so in order to ensure that no one gets left behind, men should buy this car.

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Men should be outside in nature doing physical activities. The majority mens ads show them doing something physical. This correlates to what women like in men as well, "athletic and outdoorsy."

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This ad displays that women should wear expensive jewelry in order to display their importance to the world. In the majority of the ads there is a beautiful women wearing jewelry however in this one the jewels are a lot bigger so this shows that this is a company that sells jewelry

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Not only do women have to wear expensive jewelry to display their class/ importance but they must have a huge fashionable purse to go with the bling. Fashion is another key factor for women to be important in the world. Also even when women are dressed in a professional manner, cleavage is exposed to sexualize them once again.

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This ad does highlight on the importance of the bold red lipstick, but the thing that also stands out is the man n the shadow kissing her on the cheek as her tongue is against her teeth showing pleasure. In society women are consistently sexualized in whatever they do, so it becomes the norm for women to be sexy.

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This ad implies that women have many different versions of fashion. One common theme is that they wear heels, jewelry and carry big fashionable purses.

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This personally one of my favorite ads because it is so elegant and simple with a great message behind it . This is a perfume ad that shows that if you wear this perfume it can bring you from trash and blossom you into a flower. In women's magazines a lot of the products advertised were things that were meant to change your appearance and make women seem more attractive in societies eyes.