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Old Spice | The Man Your Man Could Smell Like

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simply straight ceramic straightening brush

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Simply Straight Brush Commercial - Ceramic Straightening Brush

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Cat Hair Gets Everywhere | Swiffer Sweeper & Swiffer Dusters

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Clean your cat's shedding hair from your hardwood floors and blinds with Swiffer Sweeper and Swiffer 360° Dusters. Swiffer products trap dirt, dust, and pet hair for a quick, easy clean. For more sweeping and dusting tips: https://www.youtube.com/watch?v=rnjGWFGtnsA&index=1&list=PLN5oyufE0AVtRVeQaAdCz68ic2ZTG04yD Subscribe to get notified when new videos are uploaded!

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Hydroxycut™ Weight Loss Commercial [Gabriela Rodgers Voiceover Singing]

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Air Nike Michael Jordan and Bugs Bunny Super Bowl commercial 1992

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2013 Official Super Bowl Commercials  ( Budweiser - The Clydesdales)

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Uploaded by Gabrielle Schary Casting on 2016-08-09.

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Kyra Walters in a Honey Nut Cheerios Commercial filmed at Laika Studios in Portland, Oregon. I love how several hours of filming turns into about 3 seconds on screen! : )

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This execution presents information to the audience in a straightforward manner.
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1) People who are interested in a specific product category will pay more attention to these ads.
2) Gives consumers a different way to look for information.

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Fantasy Executions bring the audience from the real world to a make believe world.
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1) Some are meant to be more realistic, some not at all.
2) They can take place at anywhere a fantasy could, such as at a beach or on a cruise.

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This type of advertisement displays how a product works.
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1) Often present in business to business ads in order to show how the product works.
2) Shows viewers how to use a product and its advantages at the same time.

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Advertisers seek to convince the viewer of the brand's superiority. This is done in ways such as having a professional, like a doctor, promote the advantages of the product.
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1) Many of these ads contain scientific information, or surveys.
2) Can also work when a product is ranked the best in a consumer report.

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In this, people who have used the product before and have had a positive experience talks about the experience.
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1) Most buyers believe what others say about a company more than what the company says about the company.
2) Testimonials have the ability to enhance a company's credibility

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This resembles a 30-second movie with a plot or story suggesting that the brand is more at the periphery rather than at the center of the ad.
_________________

1) This is featured in many super bowl advertisements
2) Storytelling allows the viewer to have their ideas about a product

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Advertisers provide solutions to the everyday problems that consumers or businesses face.
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1) This is often used in business-to-business advertising in order to show how the product can meet the consumer's needs.
2) Contains four components: Encounter, Problem, Interaction, and Solution.

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Using illustrations and computer graphics in order to present animated characters within an advertisement.
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1) Animation was rarely used for years, as it was thought to advertise more to children.
2) Using a lot of digital production is expensive, though in a few years the cost will be half of what it is now.

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Signifies the manner in which an ad appeal will be presented and a message strategy conveyed.