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To reach an international audience, the designer went digital and launched her own e-commerce website. This helped pull in international consumers, especially from the United States.

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On the isabel Marant website, there's a whole page regarding the companies code of ethics. It states that the brand believes in transparency, trust and honesty and they promote these values to their employees and partners. The brand also claims to pay attention to child labor, forced labor, women's right and the promotion of diversity.

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On their website you can find the brands code of ethics in which it makes clear that the brand wants to, "reduce the negative impact...on the environment" when looking at the products and then this statement it leads to the question are they saying this to look good to their audience or truly going to try and become more sustainable and environmentally friendly?

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Isabel Marant currently generates 40 percent of its revenues online, though the company still lacks its own e-commerce store.

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Her biggest markets, besides the Unites States, are Europe and Asia, where the label has a particularly strong presence in Korea.

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Accessories account for 30 percent of Marant's business.

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Marant is known for producing a large array of products but one product that is particularly iconic for the brand is their boots which are suede.

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she chose Launchmetrics cloud app Discover to bring together all the publications made about the brand in one place: across print media, online media, and social networks.

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she chose Launchmetrics cloud app Discover to bring together all the publications made about the brand in one place: across print media, online media, and social networks.

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"Never design anything you wouldn't wear yourself." - Isabel Marant

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"Never design anything you wouldn't wear yourself." - Isabel Marant

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A common theme in her interviews is her saying that she doesn't design anything she wouldn't wear herself and even tries on every piece of clothing before it leaves the studio.

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Another material used often by the designer is suede 

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the personality of her designs is a clever mix of impeccable cutting and unexpected materials, which now makes the brand essential on catwalks and in the wardrobes of Parisian women 

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the personality of her designs is a clever mix of impeccable cutting and unexpected materials, which now makes the brand essential on catwalks and in the wardrobes of Parisian women 

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Montefiore Investment now holds a 51% of capital in Isabel Marant.

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Generated 60 million euros in EBITDA in 2019 on net revenues of 300 million euros

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positioning between contemporary and traditional luxury

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positioning between contemporary and traditional luxury

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Here it is shown how leather is damaging to the environment. Many other brands are opting for more sustainable routes in terms of their materials Marant is not.

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target design-driven Gen Z and millennial customers

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target design-driven Gen Z and millennial customers

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one of the most well-loved 'modern Parisian brands'

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one of the most well-loved 'modern Parisian brands'

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Many of the brands products have real leather 