# data[].attributes.body
Not indulging in objectification of women

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Be ethical towards the viewers and consumers 

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Be ethical towards the viewers and consumers 

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What if business owners avoid making claims with regards to complexion?

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What if business owners avoid making claims with regards to complexion?

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What if society develops a broader outlook and stop discrimination on the basis of color

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What if society develops a broader outlook and stop discrimination on the basis of color

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what if  government launch the campaign on national level to promote colour diversity  

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what if  government launch the campaign on national level to promote colour diversity  

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what if celebrities or influencers stop promoting fairness creams  

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what if celebrities or influencers stop promoting fairness creams  

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What if people with any shade are given equal opportunities in the entertainment industry 

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What if people with any shade are given equal opportunities in the entertainment industry 

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What if more movies were made for children showcasing how every color is natural and unique

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What if more movies were made for children showcasing how every color is natural and unique

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Schools took stricter action against bullying on the basis of skin colour 

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Schools took stricter action against bullying on the basis of skin colour 

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what if we have all colour characters in school text books 

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what if we have all colour characters in school text books 

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What if youth decide to boycott all the fairness products?

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What if youth decide to boycott all the fairness products?

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People working in the advertising industry

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Change advertising content/ more sensitive to viewers

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Change advertising content/ more sensitive to viewers

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What if children get influenced by the drive for fairer skin?

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What if children get influenced by the drive for fairer skin?