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-Kee Song is best known to Singaporeans as the supplier of sakura chicken
-Kee Songs' products are of healthier options - environmental-friendly.

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-Kee song offers healthier choices with a revolutionary farming process that is entirely environmentally-friendly.
-KS feeds their chickens with nutrients such as carotenoids or Cordyceps, to benefit their health-conscious consumers.

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Kee Song is a company that sells healthier food choices like organic chicken, and things like Chicken Broth, Chicken Satay and Chick Kwa that are easy to prepare.

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kee song feed their chicken with nutrients such as carotenoids and cordyceps

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The chickens are reared antibiotic free and organic lactobacilli-added feed which keeps them nutritious and well fed

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kee song offer premium chicken where they rear the chicken with specific nutrients requested by customers

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-What are the actions that Kee Song can adopt to sustain this good reputation - of being the best?
-How can Kee Song better reach out to a wider range of the target market?
-How can Kee Song better market their product, according to the target markets' likes/dislikes?

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-how can kee song promote their product more efficiently
-how can kee song use consumer promotion tools to reach a larger target audience

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How can kee song spread more awareness on their ethical rearing of chicken

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What are some consumer promotion tools Kee Song can offer to provide more to the consumers and attract more customers?
How could Kee Song use Digital Sales Promotion to reach a wider range of audience that might be interested in consuming Kee Song's products?

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-which sales promotional tools are most effective in reaching their target audience?
-what differentiates kee song from their competitors?
-how should kee song run their promotional campaign, in order to improve the shelf space of major retailers?

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-How can promotion aid in increasing sales? Is it always a good choice to include promotion? How would it lure the target markets' attention? Are there any other cheaper/better alternatives that can also aid in increasing brand awareness?

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-what is the importance of promotions
-how much money does promotion cost
- is promotions as effective as advertisment?

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Is promotion always necessary
What is the most effective way of promoting a brand

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-how should kee song incorporate digital sales promotion and sales promotion to increase their sales?
-which method of promotional campaign would be most effective in reaching teenagers and young adults?
-is every component of developing a sales promotion program important? (setting objectives, selecting tools etc.)

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What would happen if the crucial parts of the Sales Promotion Program is not done or properly addressed? (Example : Incentives, Conditions for participation, Distribution and Length of promotion)