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"Plucky, cheerful and arrogant, Emily plops into Paris determined to 'bring an American perspective' to French branding, never once considering that her proud cultural ignorance is actually a weakness, not a strength", states the Hollywood Reporter. Many French critics and viewers were immediately turned off by Emily's "proud cultural ignorance". In addition, her attitude within the fashion industry turned many heads. In an interview for Vogue, Mathilde Carton, editor in chief of French Grazia, states, "In France, you don’t arrive in a new place with your confidence to criticize everything without even analyzing how things work here ...This is so arrogant and individualistic. You can’t be a bull in our fine Limoges porcelain shop and expect us to admire you.” However, others admire her confidence and determination when dealing with such a tough industry. Parisian journalist Stéphanie Chermont argues, "I too have been in meetings where I found myself arguing the same cases as Emily. Fighting against male elitists projecting their fantasies on their clientele, seeing everything through their sexist masculine gaze, and crafting multimillion campaigns that women simply don’t relate to ... It’s pretty cool that Emily stands up for herself and keeps going despite the difficulties."
https://www.hollywoodreporter.com/news/embarrassing-netflixs-emily-in-paris-blasted-by-french-critics
https://www.vogue.com/article/emily-in-paris-french-girl-style-lily-collins

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The garments and accessories worn by Lily Collins portraying Emily Cooper is one of the most popular topics within fashion world right now. As social media becomes bigger and bigger by the day, it is easy for those involved to critisize, discuss, and compare fashion choices. This includes everything from personal style to what we see on screen. For as iconic and fabulous as Paris is, Emily in Paris did not do it justice. When talking to Vogue, Stéphanie Delpon, the cofounder of Parisian creative agency Pictoresq, states, "To put it simply, Emily is not my style. It’s not the items she wears per se that I don’t like. It’s the accumulation—the pink foulard, the pink and violet hats, the curled hair, the superimposing of patterns and layers of flashy colors ... The French style is all about creating space to breathe, carving out empty zones where beauty and character can emanate naturally.” Not only were the outfit choices wrong for Parisan style, they were out of touch with reality. Mathilde Carton, editor in chief of French Grazia,  states, "From a fashion point of view, they are too bright, too showy, too cartoonish, and not versatile enough to be worn through the day ... Her wardrobe is absolutely not in touch with her environment, exactly like her character who doesn’t care about fitting in.
https://www.vogue.com/article/emily-in-paris-french-girl-style-lily-collins

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"In Emily in Paris we learn that the French are 'all bad', that they are lazy and never arrive at the office before the end of the morning, that they are flirtatious and not really attached to the concept of loyalty, that they are sexist and backward, and of course, that they have a questionable relationship with showering" states Charles Martin In his review for Premiere. A viewer commented on the series on the popular film and TV user review site AlloCiné, by expressing, "Embarrassing series, completely wrong image of Paris. It's ridiculous, badly acted. As if Paris was all about fashion, romance and croissants." Another wrote, "A series that could have been great if it hadn't caricatured the French. In this series, the French are described as arrogant, dirty, lazy, mean, bitter … but luckily this young American arrives to explain to us how life works. As far as the rest of the criticisms go, I would have to say this one might be the worst. I would not want to be in the writer's shoes!
https://www.hollywoodreporter.com/news/embarrassing-netflixs-emily-in-paris-blasted-by-french-critics

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With all of this criticism and controversy, why was in the top 10 on Netflix for so long? Rolling Stone argues that among all of the tacky fashion statements, the demanding American attitude, and the Parisian stereotypes, it was a breath of fresh air from the world we are currently living in. After discussing the many conflicts Americans have faced in 2020 alone, Rolling Stone states, "Sure, she encounters problems here and there — she steps in dog poop one morning, the shower in her company-subsidized apartment konks out on her, her neighbors’ energetic sex sometimes keeps her awake — but, generally speaking, Emily lives a conflict-free existence ... We’ll take easy and struggle-free wherever we can get it..."
https://www.rollingstone.com/tv/tv-features/emily-in-paris-netflix-review-1072978/