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I have incorporated a range of cat breeds as this is a reference to the sizing of my container to fit treats and the overall size my product should be.

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I have included cats interest such as mice to be a small object I can use in a broad amount of ways. Such as the mice can have feathers, bells, string, audio sounds. (squeaking) I can incorporate fluffy textures and bright engaging colours for the animal to enjoy.

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I have incorporated mice in my research as this gives me an idea of an easy attraction for a cat, it can be used with multiple toys such as inside a ball, hanging from something, or can be thrown around by the pet. I think including small factors that cats enjoy such as mice, yarn, bells, etc will make the owner acknowledging it more when browsing.

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Feathers can be incorporated in my design to grab a cats attention such as the colours and textures being fluffy can remind a cat of a bird. I would like to have this dangling of a toy to allow owners to not worry abut furniture or flooring being scratched and have their pet occupied for a long time. I could also eventually incorporate string, yarn and wool as extra materials as its a material cats love and can make my product appear more successful as it will be used often to play with.

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As I’ve looked at my design brief, I have to incorporate an area for food to be used and so I will analyse the different sizing of containers and small compartments to hold cat treats. I can choose between circular bases, triangular or square lids, large sizing or small, and find what fits a certain breed of cat.

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In my design I would like to incorporate a range of different patterns and textures. Ranging from wriggly lines, curvy or checked lines and textures being scratchy carpet like for cats in hopes that they would see it as texture similar to lounging furniture. This could be effective to buyers as cats would no longer scratch on their owners couches and instead use the toy for that purpose.

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This is effective in my design to get an idea of soft, light colours that use non vibrant schemes. This can be perfect to buyers as cat toys usually range around the house and can match a more brown/grey colour to fit the theme of a living room, bed room, etc. brighter colours such as blues or pinks can fit the stereotypical female or male cat with other toys/ blankets  and can be helpful in engaging the cat as colour is everything.