# data[].attributes.body
Context: Product attributes include the product's quality, features, and services.
Example: Every year, the iPhone is updated with new features and high-end processors.

# data[].attributes.body
Context: Making a plan before making a purchase is crucial.
Explanation: The accumulation process, selecting quality suppliers, and adhering to the bargaining approach are primarily the focus.
Example: The process of accumulation, selecting quality suppliers, and adhering to the negotiation strategy are the main areas of concentration.

# data[].attributes.body
Context: Businesses that sell these goods and services to other businesses do so in the business-to-business (B2B) sector.
Explanation: Instead of serving individual clients, the business-to-business market acts as a middleman between other company entities.
Example: Raw resources from one manufacturing sector are sold to textile businesses.

# data[].attributes.body
Context: The marketing mix, often referred to as the 4Ps, is a business concept that encompasses the four key elements a company can control to influence its target market's perception of its product or service. These elements are Product, Price, Place, and Promotion.

# data[].attributes.body
A strategy or technology for managing a company's relationships and interactions with potential and existing customers.

# data[].attributes.body
Sales transactions where the seller is a business entity selling products or services directly to consumers.

# data[].attributes.body
The process that customers go through from the first point of contact with a product or service to the final purchase and post-purchase stages.

# data[].attributes.body
OEM is a company whose goods are used as components in the products of another company, called a value-added reseller (VAR)

# data[].attributes.body
PEU means any commercial, institutional or industrial end-user of Professional Products

# data[].attributes.body
Context: Describing and articulating a product or service's distinct value and position in the market relative to rivals in an effort to influence customers' purchasing preferences.

# data[].attributes.body
Context: The target market is divided into various segments through market segmentation. In general, market segmentation is based on the target customer's psychographics, demands, priorities, and other factors.
Example: To target high earners, Excusive vehicle, typically uses lifestyle segmentation.

.

# data[].attributes.body
The total value or benefits that a product or service provides to a customer, often measured against the costs incurred by the customer to obtain those benefits.

# data[].attributes.body
Context: Customers receive the advantages of technology and product characteristics, which increases consumer value.
Explanation: The possibility to reduce costs and boost income is created through customer value.

# data[].attributes.body
Context: using content, internet platforms, and tailored interactions to draw in and hold the attention of potential customers in order to turn them into paying clients.

# data[].attributes.body
Context: Market structure refers to the large number of businesses and rivals that are engaged in direct competition.
Explanation: A market with lots of competitors and low entry barriers will be fiercely competitive.

# data[].attributes.body
Tailoring products or services to meet the specific needs of B2B customers, as opposed to offering standardized products typically found in B2C markets.

# data[].attributes.body
The series of steps that a salesperson follows to identify potential customers, understand their needs, present solutions, handle objections, and close the sale.

# data[].attributes.body
A system or strategy used by businesses to manage interactions with current and potential customers, often leveraging data to enhance relationships and drive sales.

# data[].attributes.body
The pathways through which a product or service is sold to the end customer. In B2B, channels are often shorter, involving direct sales to the customer, unlike B2C markets that may involve multiple intermediaries.

# data[].attributes.body
A visual representation of the sales process, showing how leads move through stages like awareness, interest, decision, and action, until they become paying customers.

# data[].attributes.body
The route through which a product passes from the manufacturer to the end-user. In B2B, this channel is often shorter, involving direct sales to business customers.

# data[].attributes.body
Events that bring together members of a particular industry to display, demonstrate, and discuss their latest products and services. They are a significant tool in B2B sales for networking and lead generation.

# data[].attributes.body
The organization of a market based on the number of buyers and sellers, product differentiation, and ease of entry. In B2B contexts, market structures tend to be characterized by fewer, larger buyers and sellers, often with complex supply chains and oligopolistic competition.

# data[].attributes.body
Features and attributes that define a product or service. In B2B markets, these often involve technical specifications, customization, and the ability to integrate with existing systems.

# data[].attributes.body
The process through which businesses evaluate and choose products or services to buy. In B2B markets, this involves multiple stakeholders, a structured decision-making process, and a focus on rational, task-oriented motives.

# data[].attributes.body
The methods and channels through which products and services are sold and delivered to customers. In B2B markets, distribution channels are typically shorter, involving direct sales or a small number of intermediaries.

# data[].attributes.body
Context: The various channels and sources that the sales team uses to acquire data to support their sales plans and decisions.

# data[].attributes.body
The process of finding potential customers who may have a need for a business's product or service. In B2B sales, prospect identification involves researching target industries, companies, and key decision-makers.

# data[].attributes.body
The phase where sales professionals gather information about potential customers to understand their needs, preferences, and buying behaviors before making initial contact.

# data[].attributes.body
An industry where technological advancements play a significant role in shaping its products, services, and sales processes.

# data[].attributes.body
Context: By deducting the cost from the sales price, suppliers benefit.
Explanation: When the sales price exceeds the product's cost, suppliers benefit.

# data[].attributes.body
The initial interaction with a potential customer, where the salesperson introduces themselves, their company, and their product or service, aiming to create a positive first impression and build rapport.

# data[].attributes.body
The final stage in the sales process, where the salesperson seeks to obtain a commitment from the customer to purchase the product or service. This may involve negotiation, addressing objections, and finalizing the terms of the sale.

# data[].attributes.body
A persuasive argument or presentation made by a salesperson to convince a prospective customer to purchase a product or service.

# data[].attributes.body
A visual representation of where prospects are in the sales process. It helps sales teams track progress and forecast revenue.

# data[].attributes.body
A statement that clearly explains the benefits of a product or service and how it solves a customer's problems or improves their situation

# data[].attributes.body
A sales strategy focused on building long-term relationships with customers rather than merely focusing on short-term transactions.

# data[].attributes.body
A sales approach where the salesperson acts as an advisor to the customer, helping them find the best solutions to their problems.

# data[].attributes.body
The practice of selling complementary or additional products or services to an existing customer.

# data[].attributes.body
Context: The particular length of time that the client receives advantages is referred to as the total customer value. Total customer cost refers to all costs incurred in order to provide the customer's good or service.
Explanation: Service costs, maintenance costs, and consumption costs are all related. When the sales price exceeds the product's cost, suppliers benefit.

# data[].attributes.body
A sales target set for a salesperson or sales team over a specific period, such as monthly or quarterly.

# data[].attributes.body
Metrics used to measure the effectiveness and efficiency of sales activities, such as the number of leads generated, conversion rates, and total sales revenue.

# data[].attributes.body
Market structure, in economics, refers to how different industries are classified and differentiated based on their degree and nature of competition.

# data[].attributes.body
A large, undifferentiated group of customers with broadly similar needs and wants, targeted by companies offering standardized products or services. In a mass market, businesses focus on selling a high volume of products to a wide audience, rather than tailoring their offerings to specific niches or customer segments.

# data[].attributes.body
A market structure characterized by a large number of sellers offering similar but not identical products or services. Each firm has some control over its pricing due to product differentiation, but there is also significant competition because the products serve the same general purpose.

# data[].attributes.body
The process of estimating future sales based on historical data, market analysis, and sales team input.

# data[].attributes.body
Demand in B2B markets that is dependent on the demand for the customer's products or services. For example, the demand for car parts is derived from the demand for cars.

# data[].attributes.body
Oligopolistic competition is a market structure where a small number of firms dominate the industry. These firms have significant control over prices and output, and their decisions are interdependent—meaning the actions of one firm can influence the others. In an oligopoly, firms may compete or collude to set prices and output levels, leading to limited competition compared to more competitive markets.