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Double page spread - How does my music magazine develop the typical conventions

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Double page spread - How does my music magazine develop the typical conventions

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The main image is placed on the right hand side of the page, from researching and looking at existing products it is shown that the main image is usually on the left hand side. I have improved and develop my main image further to give the effect of the model looking at the article, this will divert the reader’s attention and question what the model is looking at, due to their curiosity they will automatically read the article which is located at the left side of the double page spread. For the page on the left side there is a byline, stating who the article was written and interviewed by. To take this further so that it’s not just a simple line of text on a page, I have designed it so that the byline is sitting in a rectangular box which goes all the way across the page. This enlightened the page and gave an effect that the second image was standing behind the byline.

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Double Page Spread - How does my music magazine challenge the typical conventions 

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Double Page Spread - How does my music magazine challenge the typical conventions 

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The headline I have used is ‘BOY INTERRUPTED’ which is the overall summary of what the article is about in two words. This is challenging the typical conventions as in existing media products the pull quote is usually the title of the page. I have also used two different fonts and colours for the heading which is unlikely to be used in current media products out there. I have done this because I wanted the page to have a sophisticated but simple approach to readers. Another convention I have challenged is the fact that my house style consists of 4 different colours, all these colours complement each other. On current double page spreads, they usually use one or two colours, however I have managed to use 4 for this page and is able to keep my house style consistent. Furthermore, it looks appealing and well put together.

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Double Page Spread - How does my music magazine use the typical conventions

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Double Page Spread - How does my music magazine use the typical conventions

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My double page spread uses the typical conventions of a double page spread. The text has been organised in a nice structure of two columns, they have been lined up so that the gap between each paragraph is the same. Other texts around the article is also placed in line with the article. This makes the double page spread look organised and professional. I have included two columns in this page as it is common to have 2/3 columns which I followed to carry on the trend of existing successful magazines. I have designed a page furniture, a boxout is located at the top left of the double page spread, the text is in bold serif font, instead of the text being in the box it is beneath the box and lined up precisely under the box. There is a thin line of white strip around the inside of the boxout to make the boxout more aesthetically pleasing, as well as continues on with the house style of the magazine. There is a pull quote used from the interview, it is in white to make the pull quote stand out and to compliment with the rest of the colours used on the page. The text is in serif font which gives an informal approach to the readers, the fact that it is a quote from what the model has said it makes the readers feel closer to the model and intrigues the readers to want to read the article. Two images are used on the double page spread; the main image has a page on its own with the pull quote, this is because I want the model to be the main focus as the article is about the model therefore is the centre of attention. The main image is enlarged and positioned to the centre of the page. The model is looking to the left, which gives the impressions that the model is reading or looking at the article. Due to this it gives an effect and makes the readers naturally divert their attention to the article after looking at the main image. Thus engaging the readers. On the same page as the main image, there is a byline which is also a page furniture. The byline is located at the side of the page and is in small text. This is so that the main image gets all the attention, there is bold and italic words used so that the byline is not dull or boring to look at. Furthermore, its contrasts and carries on the style of my magazine. A short headline is located at the top of the page in bold text, it is in both serif and san-serif font, which is the typical location the convention is placed. It is the largest text on this page as it’s the headline that sums up the page, therefore presenting its importance. The headline consists of two colours used, which is dark green and black, this follows the house style of my magazine, using two colours makes the headline more fun and nice to look at. In the stand first I have included a drop cap, to lead the reader to the right place of where to start reading, the design of the drop cap is in a bold and large pink font. The questions in the article has been separated with the responses, they are also in bold to help make the article look more structured and organised. If this was not done the page would be unappealing.

The second image I have used has been edited so that its opacity is quite low, this is because I didn’t want the second image to stand out as much as the main image. The two images are of the same model as I want the double page spread to only be about the model and no one else. I think this makes the double page spread well put together and creates a nice theme around the model.

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MainConventions of Music Magazine Double page spread 

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MainConventions of Music Magazine Double page spread 

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A large image – of artist which the article is about or has been interviewed

A pull quote – usually text taken from the article/interview of artist

Bold text – important names mentioned

A stand first – a brief introduction to the article or feature

Text – same sized font used throughout

Drop cap – often a bold letter to tell the reader where to start reading

Columns – usually 2-4 to get an organised structure

By-lines – usually placed underneath the images to credit the photographer

Short headline- a short one or two words to inform readers what the feature/article is

Page Furniture – used to interact with the reader and inform them

Informal Tone – quite talkative, usually in an interview

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Contents Page - How does my music magazine challenge the typical conventions 

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Contents Page - How does my music magazine challenge the typical conventions 

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In my contents page I have the conventions of a barcode and a QR which allows readers to look at the magazine more in-depth. Including these in this page challenged the typical conventions as usually on the contents page the QR and barcode are not included, looking at current music magazines they do not include the barcode and QR, it is very unlikely. I think adding this convention that is used for a front cover will make the contents page different and fun because my contents page only consists of one image.

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Contents page - How does my music magazine use the typical conventions

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Contents page - How does my music magazine use the typical conventions

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The contents page uses columns which is one of the main and typical conventions of a contents page. The use of columns helps keep the text in a nice organised structure. In my contents page it only consists of one main column which has the headings ‘features’ and ‘fashion' these are in a larger, bold, italic, serif font. Due to the style of the font used it gives a formal approach to the readers and makes it stand out amongst the rest of the article. The issue number of the magazine is mentioned again other than in the front cover, this makes it clear to readers to what issue they are reading, a barcode is also used which is located at the top right hand side. The barcode is useful for readers who want to read the magazine via digital technology. The main image of this page is located at the left hand side of the page whilst the column is on the left. It is a medium shot using natural lighting. The layout of this page is the typical layout for a contents page. The main image is the only image on the contents page, it is of a different model as the front cover to show the various models featured in the magazine, this supports the fact that it can reach out to a wider target audience.  The background of the main image is blurred out so that the column of text is visible and easy to read, the opacity of the background also adds a nice effect to the model, it makes the model stand out and become the main attraction which is the aim.

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MainConventions of music magazine contents page

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MainConventions of music magazine contents page

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Banner – to promote a page/feature/article/issue

Columns – the text is arranged in order and can be read clearlyEditors letter – a small message from the editor of the magazine

Coverlines -  to tell the readers what important articles are featured within the article

Smaller images – another image other than the main image/ attracts the reader to the article

Page numbers – to inform readers the order of the pages and directs readers to a specific page

Editors letter – a small message from the editor of the magazine

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Front Cover - How does my music magazine challenge the typical conventions 

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Front Cover - How does my music magazine challenge the typical conventions 

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My music magazine challenges the typical conventions, my magazine has a banner, I have placed the banner both top and bottom of the front cover, this challenges the typical convention of a banner as there is usually one on existing magazines and they are either placed at the top or bottom of the cover. However, my magazine consists of, not one, but two banners which challenges the convention. I have done this to improve the design of the magazine to make it more aesthetically appealing. Furthermore, by using 4 house colours (dark green, dark pink alongside grey and black) it questions the typical house style convention of existing magazines.  The reason for this is because they complement each other without creating a drastic effect. he inspiration of the colour scheme came from the models clothing alongside a pastel cool skin tone that’s fits well with my house style.

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Front Cover - How does my music magazine develop the typical conventions

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Front Cover - How does my music magazine develop the typical conventions

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The pug/starburst is a typical convention used in media products, however I have developed it further so that the design of the pug is unique and different as compared to a normal round pug. The pug consists of a text going round the outline of the circle and the other texts are in a different design. It gives a smooth, clean and sophisticated look whilst still being vibrant and eye catching. It consists of 4 colours, undertone green and undertone pink and dark grey. Usually existing pugs only use 2 colours which makes their design not as appealing like mine.The colours and designs used are to continue with the same theme, it does not take up a lot of space however, the pug still adds extra information which informs readers.

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Front Cover - How does my magazine use the typical conventions

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Front Cover - How does my magazine use the typical conventions

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My music magazine has a simple masthead, it is a single word in uppercase letters and is in san-serif font, ‘OCEANS’ is located at the top of the page, which is the typical location for a masthead. The use of one word ‘OCEANS’ as a masthead, is a key and common convention that existing popular music magazines are doing, such as ‘Fader’ and ‘Instyle’. The use of one word makes it catchy and indelible. A main image of my model is centred on the cover in front of the masthead as I wanted the ‘artist’ to be the main attraction, it is a medium close-up shot with high key lighting, the model is looking directly at the camera, therefore gives the effect of the model making eye contact with the readers, thus engages the readers and supports the main conventions. The pug/starburst is located below the masthead on the top right hand side. The text in the pug/starburst is at different angles, there is also different shapes and designs as I thought this would make the pug different and unique to existing products out there. The text is in san-serif font, and two different fonts are used to contrast the fonts in order to compliment each other. The text ‘1ST EDITION’ is in a design to emphasis and make the text stand out. The main headline is ‘HRED ARMENTIA IS BREAKING BAD’ This is in a large font and is in capital letters to emphasis it more to show the headline is important after the main image. ‘HRED ARMENTIA’ is the name of the model, it is in the same design and style as the masthead to complement each other and carry on the house style. It also shows the equal importance between the both. There is a banner placed at the top and bottom of the cover, they are designed to contrast each other as the top banner is in black writing whilst the bottom banner is in white. The banner informs the readers what the main contents of the magazine are. This is also the typical convention that is used by well-known music magazine brands.

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Main Conventions of a Music Magazine Front Cover

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Main Conventions of a Music Magazine Front Cover

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The main image – usually dominates the front cover. It is usually a medium close-up or a close up shot. The main image can cover the masthead or placed behind it.

Barcode – usually located at the front of the front cover, makes it more visible.

Coverlines – usually one or two words explaining what’s in the magazine, often colourful, bold and in large text.

Masthead – can be located at the top of the front cover. Often in a unique font or design and takes up most of the front cover after the main image. Consists of one or two words to represent the magazines company.

Pug/starburst – a pug is something extra that advertises/promotes something.

The main coverline – this usually goes with the main image and anchors it to its meaning

House style – usually uses the same colours to create a theme.

Banner – often placed at the top or bottom of the front cover, it advertises any important name or events

Pull quote – a specific quote, usually in a large font

Issue number/date – informs the readers when the magazine was released and what the issue number is for further details.

Cost – informs the readers how much the magazine is priced at.

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It is a must for media products to follow identified conventions, it is an essential to include it in like any other media forms, this therefore ensures the product looks like the typical media product. Conventions are followed to make a media product look as high quality and professional. Media conventions are unlikely to be challenged as these distinctive conventions tend to work. On the other hand, specific conventions may develop over time or used differently to stand out amongst the other media products out there. This is the reason why some media brands are more successful than others.