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This study also used model design thinking as guide to develop mobile application.

Empathize

People who have problem and lost direction when jogging or fun run

Define

User misunderstanding track direction and the effect can make people lost direction

Ideate

Create a platform to people can follow the direction easily

Prototype

Develop a mobile application that have AR system to show the right direction

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Develop a application need to study and focus on the UI/UX design of application to attract and retain the audience. For context is to focus the elements of multimedia design in develop application must well thought, well designed, and work fine on device which is text, image, audio, video, and animation

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To Track Participants/reduce the risk of loss

Fraud during events

Missing Information

Emergency Case

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Participants in Fun Run Competition are lack of the information about the running track and navigate the running track without using current mobile application. They need application that can help to show the right direction. The application should be the use of global positioning system (GPS-enabled mobile telephone) technology to identify missing persons anywhere, with an accuracy of around 20 km, with the exception being inside buildings and on public transportation.

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Primary Target
(demographic study)
Age : 18-25
Income : 500-1200
Education BG : Students
Race : All Races
Urban / suburban
(psychographic study)
Personality traits : Compete Fearlessly

Attitude : Enthusiastic Attitude
Lifestyle: Sportsmanship

Secondary Target
(demographic study)
Age : 30 - 45
Income : 1500-2500
Education BG : Middle Working
Race : All Races
Urban / suburban
(psychographic study)
Personality traits : Leadership
Attitude : Motivation
Lifestyle : Healthy Lifestyle

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Participant can't find the track or location checkpoint by using existing application in current mobile application which is app store or google play to navigate checkpoint track

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Mobile Application

Mobile Application services have been considered as a very important technology or innovation for user tracking and location.

Challenge with other opponent in metaverse with the real world.

Navigation Design

Augmented reality (AR) innovation technologies to provide directions to users on screen overlaid on top of real environments

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Challenge Running Virtual will get coin/reward if reach the target

Can Share Activity / achievement to friends or social media

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Visual analysis data user interface and elements of mobile application design by collect data from existing application in app store or google play.

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Icon, image and button features did effective and easy to understand

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73% Users never used any health / Running Apps

100% Design important for application

67% Minimalist Style

Augmented Reality (AR) will attract user

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- Mobile Application

- User Interface design (UI)/ User experience design (UX)

- Wearable Application Such as Smartwatch

- Navigation Design

- Global Positioning System (GPS)

- Social Media Interaction

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Mobile Application

Tracking System

Augmented Reality (AR)

User Interface (UI)