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SCHTICKS

SCHTICKS, not just sticks. We added the 'CH' to infuse charm and elevate the appeal of our traditional Malaysian stick ice cream. A name that not only rolls off the tongue but promises a captivating escapade with every lick.

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Celebrating the birth of SCHTICK Ice Cream, we're not just selling treats but crafting moments of joy and flavor tailored for UNIMAS students.

We offer a mix of gentle persuasion, bold promotions, and freebies to cater to every taste. With exclusive weekend deals, doorstep delivery, and a palette of traditional Malaysian flavors, SCHTICK is more than a treat—it's a delightful adventure.

Join us in our journey towards success and become a valued member of our community. Experience the delightful moments and one-of-a-kind offerings that make SCHTICK Ice Cream truly special. Thank you for embarking on this exciting journey with us. Here's to the future, where every moment is a cause for celebration!

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1. Business Idea

Our business idea sprouted from a spontaneous love for ice cream among our team members. We envisioned offering an affordable option with a variety of flavors, specifically designed for students.

2. Goal

We aim to entice a diverse audience, especially students, by providing a range of flavors in traditional Malaysian ice cream. Our goal is to build interest and foster customer loyalty.

3. Mission

Our mission is to offer an economical ice cream option for students, drawing inspiration from our fond childhood memories of sharing traditional Malaysian ice cream during carefree moments with friends. This serves as an accessible treat even on a tight budget.

4. Vision

We aspire to be the top choice for ice cream enthusiasts. Our vision is rooted in providing diverse flavors, breaking free from the limited choices we experienced in our youth.

5. Catchphrase

"Ice cream is for all." This resonant catchphrase embodies our belief that everyone, regardless of age or status, should savor the joy of ice cream.

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Aerron Teo Jia Fatt @ Aerron Alteos

82345

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Andreas Clay Jimel

82415

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Avarielle Anak Atom

82514

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Isabel Anak Henry

82602

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Dania Natasya binti Abdul Rajak

82502

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Afiq Fadhullah bin Abdul Rani

82339

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1. Location

University of Malaysia, Sarawak, Jalan Datuk Mohammad Musa, 94300 Kota Samarahan, Sarawak

2. Operating Hours

Wednesday and Sunday

(Week 5 - Week 10)

3. Type of Business

SCHTICKS ICE CREAM Corporation

4. Social Media

Instagram

https://www.instagram.com/schticksicecream?igsh=MXg2ZHZnMXpsYWIxbw==

Facebook

https://www.facebook.com/p/Schticks-Ice-Cream-61553463749067/

TikTok

https://www.tiktok.com/@schticksicecream?_t=8iNhspPruEr&_r=1

WhatsApp

https://wa.me/138336318

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As students juggling hectic schedules, even mealtime isn't set in stone. To pinpoint the perfect ice-cream moments, we surveyed our peers via Microsoft Forms. Results showed the lunch hour as the top pick, coinciding with the hottest time of the day. Runner-up: post-evening sports. Armed with this intel, we've strategically planned ice-cream sales and doorstep deliveries, catering to our fellow students' preferences.

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In our meeting's second agenda, we delved into students' preferred ice-cream flavors. Using a chart featuring options we deemed enticing, Milo emerged as the clear favorite, closely followed by gula apong and choki-choki. Mint and assamboi engaged in a tight competition. This insightful survey guides our inventory strategy, ensuring we prioritize popular flavors like Milo to meet demand promptly, eliminating long waits for restocks.

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STRUGGLES AND OUR FIXES (PAYMENT METHOD)

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STRUGGLES AND OUR FIXES (PAYMENT METHOD)

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Looking ahead, we, as tech-savvy students, surveyed our peers about their preferred payment methods. Not surprisingly, most students opt for e-wallets due to safety and the convenience of having smartphones at their fingertips. To cater to our customers' preferences, we've made both payment options available for a seamless and secure transaction experience.

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AERRON TEO JIA FATT @ AERRON ALTEOS (82345)

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AERRON TEO JIA FATT @ AERRON ALTEOS (82345)

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Handles business pitching video

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Handles report and do deliveries

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Ice cream supplier with delivery options

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Manages ePortfolio and logs all financial transactions

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Handles online marketing on social media platforms

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Handles report and business model canvas

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I am incredibly thankful for the chance to enroll in the MPU3222 course, the Basics of Entrepreneurship Inculturation. This course has provided me with a valuable opportunity to enter the world of business and cultivate a sense of collaboration among individuals both within and outside of my group. I am deeply appreciative of my fellow teammates who join me in the endeavor of promoting and advancing our SCHTICK business to the next level. It is a challenging journey, but it brings us great joy to work together, as the saying goes “Initial hardship for future ease". We had a thoughtful discussion about our business and will only proceed with decisions if the opinions provided are well-reasoned. It is important to consider different perspectives and gather sufficient information before making any commitments. I find great satisfaction and gratitude in the rewards that come from running our business. I truly believe that this course should be continued indefinitely, as the knowledge and insights gained from it are truly invaluable. It is an experience that defies description.