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“Green washing”it means  when a company or product has little or no positive impact on the environment , it is mistakenly described as an environmentally friendly or sustainable approach.  It makes false or exaggerated descriptions of environmental practices，and uses deceptive marketing techniques to create user thinking of environment friendliness.But in the fact，it  may damage the contribution of other groups to sustainable development .

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For example, some companies label their products as "environmentally friendly" or "green" without any specific information about sustainable development.

Some brands only promote the environmental aspect of their products，and without mentioning other harmful parts when promoting them. For example, in some milk tea shops, the use of biodegradable straws is promoted, but other environmental issues caused by the outer packaging of straws are ignored.

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https://impakter.com/hm-greenwashing-scandal-has-business-learned-the-lesson/
H&M  is a fashion clothing brand. Although it has issued sustainable development initiatives and recycling some old clothes in the past few years,but it still has the problem of overproduction and use of non renewable resource in the production process.

This is a kind of greenwashing behavior.

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The Bottled water department of Nestlé said to use sustainable water sources, but the truth is that excessive exploitation of water resources has exhausted local water sources, caused a lot of pollution in the local area by plastic waste, and damaged the sustainability of the local environment.

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In the interview, I chose to interview sale from APM, a fashion jewelry brand.