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Campaña Navidad Repsol 2017: La magia de la navidad también está en el camino

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Repsol lanza un año más su campaña de Navidad que, bajo el concepto: "La magia de la Navidad también está en el camino", cuenta una entrañable historia entre unos padres y un hijo que tiene que trabajar la noche de Nochebuena.

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#PorSiempreJamás, el cuento de siempre como nunca lo habías imaginado (2017)

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El mejor regalo es ayudar a los demás a cumplir sus propósitos

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Nokia Mobile - Be the gift - Official TV Commercial

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SIRIA, la tecnología que ha sorprendido a todo el mundo

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Un pequeño grupo de personas interesadas en novedades tecnológicas vino a probar la última tecnología con SIRIA, la primera APP con inteligencia emocional creada por Médicos del Mundo, que da voz a quienes no tienen voz. Pero nunca se imaginaron todo lo que iban a sentir al probarla.

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There's a lot of cool stuff to do and see in the world, and Delta wants to help you get on it pronto.

A gorgeous new almost-minute-long ad from Wieden + Kennedy New York makes that familiar case in a surprisingly fresh way, stringing together footage from more than 15 destinations serviced by the airline in a clever visual metaphor, and featuring a voiceover from Oscar-winning actor Viola Davis.

A solo backpacker gets out of a taxi and dodges a zooming auto rickshaw laden with teetering vases on a foggy night street somewhere in Southeast Asia (apparently, Vietnam). A traveling couple befriend the owners and staff at a delightfully azure fresh seafood restaurant, maybe along the coast of the Adriatic Sea. A young boy exploring with his mother meets a capybara on a lakeside dock in South America.

They're not just the same-old tourist scenes. Each somehow fits into the ad's titular theme, "Runways," by repurposing some rectangular part of the shot-the street, the table, the dock-as a stand-in for just that, a runway. The camera perpetually zooms in, accelerating down each platform-for-takeoff, and pulling the viewer along for the trip.

"The old saying, 'Good things come to those who wait' is just that-old," says Davis, as the montage picks up speed. (Guinness likely won't appreciate that dig at its classic tagline.) A jet engine revs in the background. "Those good things... you have to get out there and chase them. We see it in the millions of people we fly around the world. All of them, living proof. Good things come to those who go."

The visual feast continues. There's an outdoor smorgasbörd in Scandinavia, and a bowl full of bees also for eating, presumably in China. There are vibrant nightclubs, carnivals with cartoon dragon floats, pineapple-eating motorcycle rides, sheep flash mobs, bocce ball games with gregarious old men, lakes and forested mountains and snowcapped mountains, and messy hotel rooms and dusty roads and sandy beaches and piles of spices and gargantuan trees. There are crystal clear pools for swimming. There is a plane taking off into the clouds.

It's a striking feat of film craft, both for weaving together the stunning and the spectacular with a dash of the dramatically mundane, and for creatively structuring the shots-some sideways, some upside down-to fit the motif. Unlike most ads, it gets richer on repeat viewings.

The spot was directed by Megaforce, the collective last seen making Nike's "Nothing Beats a Londoner" spot (via W+K London), itself a master class in camerawork.

As is often the case with W+K's work, the Delta ad is simple, poetic and perfectly crescendoed, with a takeaway that's both cerebrally clear and emotionally compelling. The copy is sharp and insightful, turning a platitude into a rallying cry by altering just one word, and articulating the brand's value proposition along the way: Start racking up the best experiences everywhere, with help from Delta.

Then there's the "Keep Climbing" tagline-it's own genius bit of aspirational rah-rah-under which the new spot falls. So even if you can't go out and buy a fistful of tickets to far-flung lands right now, it still offers you something to reach for, planting a seed for future adventures.

Then again, if you climb too high, you might end up on the moon. And Delta doesn't go there. At least, not yet.

CREDITS
Client: Delta Air Lines

Agency: Wieden + Kennedy New York
Executive Creative Directors: Karl Lieberman
Managing Director: Neal Arthur
Creative Directors: Jaclyn Crowley, Sean McLaughlin, John Parker
Copywriter: Garrick Sheldon
Art Director: Toliver Roebuck
Executive Producer/ Producer: Cheryl Warbrook
Edit producer agency: Dom Tunon
Account Team: Liz Taylor, Jacque Parrish, Lauren Smith
Brand Strategy Director: Sean Staley
Director of Social Strategy: Jessica Breslin
Social Strategist: James Williams
Head of Production: Nick Setounski
Business Affairs: Carla Curry, Lindsey Timko, Brit Fryer
Project Manager: Jason Pelton, Ashlea Ramirez
Traffic Manager: Sonia Bisono

Production Company: Iconoclast
Director: Megaforce
Director/DP: Arnaud Pottier
Executive Producer: Valerie Romer
General Manager: Charles-Marie Anthonioz
Producer: Cathy Hood

Editorial Company: Rock Paper Scissors
Editor: Mikkel Nielsen
Post Producer: Lisa Barnable
Post Executive Producer: Eve Kornblum
Editorial Assistant: Alex Liu

VFX Company: The Mill
VFX Lead Flame: Keith Sullivan
Colorist: Sofie Borop
Senior Producer: Collin Moneymaker / Luis Martin

Sound Studio: Sound Lounge
Sound Mixer: Tom Jucarone
Sound Designer: Adrian Aurelius (Ballad)

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Clever Camerawork Makes Everything a Runway in W+K's Stunning New Delta Ad

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There's a lot of cool stuff to do and see in the world, and Delta wants to help you get on it pronto. A gorgeous new almost-minute-long ad from Wieden + Kennedy New York makes that familiar case in a surprisingly fresh way, stringing together footage from more than 15 destinations serviced by the airline in a clever visual metaphor, and featuring a voiceover from Oscar-winning actor Viola Davis.

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Good news! Even if it's often hard to measure whether we're advancing in life, we're more or less advancing as a species: Over the last century, global life expectancy has risen from 31 to 71.8 years, per the World Bank.

That's a massive leap!

To illustrate how much we can fit into those 71.8 years-a surplus of nearly 41 years that our predecessors couldn't imagine less than a handful of generations ago-Japanese food brand Glico created "71.8-Second Life."

In this catchy stop-motion spot, no fewer than 72 actors play the same woman, whom we accompany through birth, adolescence, love and death.

Not all of the women look the same, but the rapidity of the changes (a new actress each second!), incredible coordination and natural evolution of a person over time produce a compelling overall coherence. (Well, the matching outfits help, too.)

The woman's journey is also punctuated by subtle inclusions of Glico products, including Pocky sticks, Giant Cones, Bisco cookies and Bifix yogurt.

As the matriarch winds toward death, a gorgeous act of choreography sees her leaning into the large family she heads, before appearing in repose between all of them. The last shot finds "her" alive again, surrounded by the actors who played her ... including the infant who first incarnated the role, curled up in her arms.

The feat got us thinking about the many people we get to try, then become, over our lives, which-while richer in time-nonetheless flick by incredibly quickly.

Can you imagine the production coordination on this? Check out the behind-the-scenes, which looks deceptively chill.

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72 Actors Walk Through One Woman's Life in This Insanely Coordinated Ad

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Good news! Even if it's often hard to measure whether we're advancing in life, we're more or less advancing as a species: Over the last century, global life expectancy has risen from 31 to 71.8 years, per the World Bank. That's a massive leap!

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Anuncio Cerveza Voll-Damm Doble Malta. Gente Normal. Darren Pettie. Febrero 2011

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COCO MADEMOISELLE Eau de Parfum Intense, the film with Keira Knightley – CHANEL Fragrance

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Audi le deja un recadito a Mercedes y BMW en el anuncio de la Superbowl

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Tiempo

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Dodge Ram Trucks/ Super Bowl Spot / Vikings (2018)

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Honda - The Impossible Dream (TV Commercial)

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Honda - The Impossible Dream (TV Commercial)

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Una historia de amor. Anuncio de la Fundación Suiza de Cardiología

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Observa el nuevo anuncio televisivo de ASICS, "Mejora tu mejor marca", que muestra la jornada de mejora de un atleta. La nueva campaña de ASICS titulada "Jornada de mejora" persigue motivar a los atletas e inspirarles a fijar nuevos objetivos y mejorar en su deporte.

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La Suerte es una Actitud. Anuncio de Martini

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Royal Life Saving: Dancer * Ads of the World™ | Part of The Clio Network

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Sign up for our newsletter Don't miss out. Receive our free weekly newsletter to learn about the best creative work from all around the globe. We're keeping your email safe and confidential.

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El Almendro - Vuelve a casa por Navidad 2018

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Ponle Freno | Ramos de concienciación de accidentes

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Narrador intra-homo

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Narrador-extra-homo

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Luis García Berlanga - MSF Pastillas contra el dolor ajeno (1m 40s)

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The one hotel in the world where you really don't want to stay got a high-profile commercial on the Oscars telecast tonight-38 years after it first terrified people on the big screen.

The Overlook Hotel, which was the setting for Stanley Kubrick's 1980 horror movie The Shining (based on Stephen King's 1977 novel of the same name), was the ostensible advertiser behind the 30-second spot-which invited you to enjoy a "quiet, remote family getaway" at the "newly renovated" property, where "there's a surprise around every corner."

Creepy scenes play off plot points from the movie, including a hotel manager inspecting a door that's been shattered to smithereens (from an axe by the looks of it). The faux spot faux-wraps with the number (833) 888-0237.

Check out the spot here:

A few seconds at the very end of the ad reveal the true advertiser-the Academy Museum of Motion Pictures, a new museumdedicated to the art and science of movies that will be opened in Los Angeles in 2019 by the Academy of Motion Picture Arts & Sciences (which runs the Oscars).

As it turns out, the spot is part of a campaign for that museum by Wieden + Kennedy Portland.

If the Overlook Hotel looks authentic in the ad, it should. W+K tells us the commercial was created with original film footage from the Kubrick Estate, supplemented with the performances of hotel staff.

As for the (833) number, we don't want to spoil the surprise, but suffice it to say some people will get a recorded message while a lucky few will actually reach a live person-who will have lots of interesting things in store for you.

W+K also made a fun series of print ads for the campaign inspired by products and services from famous films-including an Amity Island charter boat rental from Jaws, Sal's Famous Pizzeria from Do The Right Thing and Soul Glo hair care products from Coming to America. See them here:

Those ads will appear in social and were in the official Academy Awards program handed out to all attendees of tonight's show.

"The Academy is creating something very special with this museum, and it was our goal to deliver to them a multi-dimensional campaign that was as surprising, crafted and smart as the museum itself," says Jason Kreher, W+K's creative director of entertainment and editorial. "It's not often one gets to work with clients and talent of this caliber; we're thrilled to help them launch their campaign on Hollywood's biggest night. Look for me at the ceremony ... I'll be all the way in the back, wearing a rented tuxedo and sobbing."

Designed by architect Renzo Piano, the Academy Museum will be located on Wilshire and Fairfax in Los Angeles and will be "immersive, experimental, educational and entertaining," says W+K. "More than a museum, this dynamic film center will offer unparalleled experiences and insights into movies and moviemaking."

CREDITS
Client: Academy of Motion Picture Arts & Sciences
Project: Academy Museum

Agency: Wieden + Kennedy Portland
Creative Directors: Jason Kreher
Copywriter / CD: Erik Fahrenkopf
Art Director / CD: Max Stinson
Executive Producer: Ben Grylewicz

Production Company: Biscuit Filmworks
Director: Matt Dilmore
Partner/Managing Director: Shawn Lacy
Executive Producer: Holly Vega
Head of Production: Mercedes Allen-Sarria
Head of Production: Rachel Glaub
Producer: Nick Shandra
Director of Photography: Chris Soos
Production Designer: Josh Locy

Editorial Company: Joint
Editor: Nick Davis
Post Producer: Chris Girard
Post Executive Producer: Leslie Carthy

VFX Company: KEVIN
VFX Supervisor: Tim Davies
Flame Artist:
VFX Producer: Samantha Hernandez
Titles/Graphics:

Music+Sound Company: Extreme Music
Composer:
Sound Designer:
Song (if applicable): Dreamin' Easy
Producer:

Mix Company: Joint
Mixer: Noah Woodburn

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Why the Overlook Hotel From The Shining Got an Ad on the Oscars

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The one hotel in the world where you really don't want to stay got a high-profile commercial on the Oscars telecast tonight-38 years after it first terrified people on the big screen.

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This Look Inside Spike Jonze’s Apple Ad Is as Fascinating as the Film Itself

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A behind-the-scenes video worthy of its subject.

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doritos 13 miedos cap 1 un fantasma en mi habitacion.

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Quijote - Archivo publicitario Latinoamérica y España

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Comercial VILEDA MAGICAL - Baja la tapa del WC

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Anuncio Peugeot 208 Los Autos Locos (Version Extendida)