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names included; Alexa Chung, Ashley Williams, Victoria Beckham, Mashu, Burberry and many ,many more.

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majority of the time the hair is slicked backwards out of the face. Creating a neat and tidy appearance.

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London fashion week is an event that takes part in London twice a year and has been since 1983.

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Regarding the make up - rough and messy stokes are used upon the face quite often. In this case a metallic silver has been used which calms the face (not vibrant)

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This year the theme was very bright and vibrant. including the accessories which can be seen across the head and face.

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Sophie Cochevelou is a fashion enthusiast that has created her own take on a head piece. The 'hat' creates more dimension, making the head bigger as well as being the focal point.

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Like mentioned before - make up isn't precise and the face tends to stay more natural rather than full on.

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Nails are kept moderately short and basic. Sometimes matching the colour and tone of the eyes or lips.
The make up here goes for a dark drastic look due to the fair skin and hair. Opens the face up and creates more dimension.

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Warm tones upon the face. Eyeliner is then used away from the actually crease to give a fuller appearance.

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plain faces give more direction to clothing that isn't bright itself.

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London Fashion Week aims to bring forward brand new ideas that others haven't seen before. Hence why the estrange designs and bold colours and shapes found within the outfit, hair, nails and face.