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Did Juul Lure Teenagers and Get ‘Customers for Life’?

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Did Juul Lure Teenagers and Get ‘Customers for Life’?

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In a way i think that as soon as juul made its company back in 2015 it already was targeting teens. teens might think oh this is a flash drive vape i wont get caught. Although they said that the product doesnt portray or target teenagers In a way i still feel that this was their gameplan. Especially because the pods that are included with the vape include nicotine,this is even worse because it it a fact that nicotine does in fdact get you addicted. Truth be told maybe juul wasnt trying to portray teens maybe they just wanted to make a vape that encouraged people to stop smoking cigarettes.

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Weekend Reads: Those Terrible Teenage Years

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Weekend Reads: Those Terrible Teenage Years

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This movie "Eight grade" resembles a lot of middle schoolers. In the movie it shows a lot of examples that teens might do things just to be popular or even fit in. Some people do things to fit in for example doing things your not supposed to be doing like smoking weed or even drinking. I feel in my opinion this movie portrays teenagers  lot in  way because it shows detailed examples of what really goes on in middle school. I think kids do this because they want to be popular in high school.

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"Lit" is over - and other things you could pay teens to tell you

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"Lit" is over - and other things you could pay teens to tell you

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This article tells us about how kids and teens see trends in their own perspective. Lit is a phrase that people use and don't use some people say its over with and some people say it isn't. Teens are trying to find trends that are fun and something that can last a while.
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Gen Z: What To Expect From The New Workforce

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Gen Z: What To Expect From The New Workforce

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When you hear the word “millennial,” you probably think of people in their 20's eating avocado toast and dominating social media. With most millennial's now well into adulthood and transitioning into leadership roles, a new, younger generation is now taking over the workforce: generation z. The generation is defined as anyone born from 1997 onward, which means the oldest members of generation z are graduating college this year.

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Forget the ‘cubicle farm’ if you want to attract Gen Z employees

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Forget the ‘cubicle farm’ if you want to attract Gen Z employees

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Generation Z does not care about a traditional 9 to 5 workday in a “cubicle farm”. Generation Z is generally between 10- and 20 - years old  and only know a world with smartphones with easy internet access. “76% of Gen Z teens surveyed say they want to make a career out of their hobbies. And 60% say it’s important to make an impact on the world.”

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Generation Z is now coming of age and they've got a lot of buying power. But marketing to them isn't easy, because marketing to this generation is unlike the ones before them. Since they are digital natives, their approach to buying is very different. Generation Z is known as the social generation. Everything that happens to them is a social experience that must, in most cases, be documented and shared.

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What Companies Need to Know About Gen Z Employees

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What Companies Need to Know About Gen Z Employees

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Human resources and their newly formed "people teams" are having their moment and rightly so—they are the key to the most important brand ambassadors any company can have its employees. Social good initiatives offer a valuable source of pride for employees and contribute to the overall culture of the brand.

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Gen Z, those 20 and younger, are still forming their shopping habits, but it’s clear they’re focused on social values and frugality. With an upper age limit of 20 (as defined in the Hartman Group’s recent research), Gen Z are inexperienced when it comes to shopping for themselves. They don’t have well-developed opinions and habits around shopping and brands, since they are still in a formative period in their lives.

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iPhone and Apple are the two most talked about brands of Generation Z, making a profound statement about the importance of technology, connectivity, and mobility for teenagers today. Other rising brands on the list include Nike, proving its relevance to yet another generation of youth, and the ever-present Walmart brand. Two of the great competitive brands of our eras—Coca Cola and Pepsi—are down 21% and 49%, respectively, suggesting Generation Z is moving away from sugary beverage brands that have dominated their category for several generations

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YouTube is replacing textbooks in classrooms across America

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YouTube is replacing textbooks in classrooms across America

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Generation Z students, classified as being between the ages of 14 and 23, believe that YouTube is a bigger contributor to their education than textbooks. 59% of Gen. Z students preferred to learn from YouTube, while only 55% of Millennial's preferred it. 60% of Millennial's said they preferred to learn from textbooks, while 47% of Gen. Z students preferred the same.

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What to know about teaching to Generation Z

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What to know about teaching to Generation Z

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They represent about 25 percent of our population. They are a group that was born in the era of smartphones, and those devices have become more robust with the passage of each year. Generation Z has the following characteristics with regards to technology: Statistically speaking, compared to millennials, they spend more time on smartphones and less time on televisions than any other generation. They spend less time on Facebook but more time on Instagram, Twitter, and YouTube.

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Logged Off:meet the teens who refuse to use social media

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Logged Off:meet the teens who refuse to use social media

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While many of us have been engrossed in the Instagram lives of our co-workers and peers, a backlash among young people has been quietly boiling. One 2017 survey of British schoolchildren found that 63% would be happy if social media had never been invented. Another survey of 9,000 internet users from the research firm analysis found that people aged 18-24 had significantly changed their attitudes towards social media in the past two years. Whereas 66% of this demographic agreed with the statement “social media is important to me” in 2016, only 57% make this claim in 2018.

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What did Nike just do? Kaepernick ad may gain more from Gen Z than it losesCharisse Jones, USA TODAY

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What did Nike just do? Kaepernick ad may gain more from Gen Z than it losesCharisse Jones, USA TODAY

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Kaepernick, whose ad debuted on Labor Day, became a lightning rod in the debate about social justice, patriotism and the appropriate way to fight for both, when he began kneeling during the pre-game playing of the national anthem in 2016. Many other players followed suit, and Kaepernick became a symbol in the Black Lives Matter movement protesting police brutality. But 2016 marked the last season Kaepernick played in the NFL. He has filed a collusion grievance with the league, arguing that NFL owners have united to deny him a team position because of his protests.