# data[].attributes.headline
Product Placement is a brand being used in a movie or a show. I think it is effective because it help the brand get more attention.

# data[].attributes.subject
Product Placement is a brand being used in a movie or a show. I think it is effective because it help the brand get more attention.

# data[].attributes.body
I don't think this was effective because the sales didn't go up with Adidas when their shoes showed in Law and Order

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I think this was effective because this helped Burger King by making a new meal with Stranger Things

# data[].attributes.body
I think this was effective because sales for Ford Explorers went up from collabing with Jurassic Park

# data[].attributes.body
This was effective to the movie because it brought out the characters personality. They are use to wearing high end fashion brands.

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I think this was effective because everyone in the movie is wearing Nike. This product has increasingly grown.

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Space Jam paid 93.6 million for the Nike product placement. Yes I do think the cost justifies the exposing for the product.