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https://www.youtube.com/watch?v=oLojuOo73Kg

It is important to remember that most videos besides this one are under 4 minutes long while this one is almost like a mini infomercial on how elders in care homes can stay fit and healthy

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https://www.youtube.com/watch?v=YVLnU1bwxpI

video with motion graphics

Less personal and much more informative however keeps viewer retention through fancy graphics although can still be a handful with lumps of text

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An incredibly well produced video unlike most age.uk videos that are mostly about the real life stories of elders in a more interview styled fashion this is more like a mini-story with no happy ending..

Definitely tugs at the heartstrings of the viewer in a much more bitter almost guerrilla way as the man is left alone completely isolated almost as if age uk is telling use that only WE can stop this from happening. Doesn't even talk about any services

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https://www.youtube.com/watch?v=Puo1OZjFuMs

An older video about the age uk befriending service. Has amateur camerawork and pretty bad lighting but it is still effective in telling a story and making the viewer feel sympathy and be more educated about loneliness in the uk

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Rose and Sarah, a story of friendship | Age UK

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Rose and Sarah, a story of friendship | Age UK

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https://www.youtube.com/watch?v=0xNgqtBZ58s

The video explores loneliness within the elderly especially losing with loved ones especially elder spouses and how it mentally effects people that have lived with them for decades

The befriending service serves as a foundation to help elders who are experiencing grief and need a friend to talk to