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Legal and ethical

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Representation

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Legal and ethical

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Copy right
the script cannot be copied within the film. The characters cannot be copy righted either, specifically the appearance, the name however has no copy right claims.

Piracy
The guardians of the galaxy can be streamed on various websites.

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Within the guardians of the galaxy trailer, the male lead is strong but also comical, he doesn't really show any physical weaknesses despite being human but he has a lot of emotional baggage due to his mothers death, this however is never shown within the trailer. The female lead is also physically strong and emotionally strong her weaknesses are never shown within the trailer as i dont think she has any, due to this film being aimed at children the two need to be role models to the younger audience.

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BBFC: http://www.bbfc.co.uk/about-bbfc
The BBFC stands for The British Board Film Classification and they are in charge of deciding the films age rating. The age rating to guardians of the galaxy is 12a

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here are a collection of reasons why Guardians of the Galaxy became pretty popular:
https://www.huffingtonpost.com/william-bradley/10-reasons-why-guardians_b_5670407.html

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A positive review done by Sonny Bunch he is mainly positive which helps sell the hype to the audience.
On the other hand A review done by  Dorothy Woodend  says the exact opposite which may turn many away, however, both reviews are very one sided telling me that with a film like "guardians of the galaxy" you can either love it or hate it.
Positive Review:
http://freebeacon.com/culture/guardians-of-the-galaxy-review/
Negative Review
https://thetyee.ca/Culture/2014/08/02/Guardians-of-the-Galaxy/

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Analysis

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Analysis

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Analysis

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Analysis

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Genre and purpose

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Competitors

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Representations within guardians of the galaxy 

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Representations within guardians of the galaxy 

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Within guardians of the galaxy there is a strong female lead known as Gamora, as well as a strong masculine lead known as Drax, these are examples of a Conventional (Drax) And a Unconventional (Gamora)
The main lead, Star lord, is both Conventional and Unconventional as he is strong and courageous as a leader should be however he also shows signs of weakness through his emotional baggage and his limited human capabilities.

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The editing within the trailer uses alot of "fade" transitions this gives it a mysterious dark feeling, where as the rest of the trailer is quick and uses a lot of jumps cuts to give the viewer the feeling of action the film also has.

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The costumes within guardians have a futuristic, vibe, everyone accept from Drax and Groot wears leather, this could also hint to the society the team has come from, leather is a rather cheap material so it suggests that they are cheap themselves, this is further proven by the first scene of the trailer where "Star Lord" is stealing some kind of Artefact.

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The first Camera angle is an establishing shot, this shows the place that Star Lord is walking into.
It then cuts to an over the shoulder shot giving the viewer a view of the room, then it cuts to a Mid shot of Star Lord allowing a view of his face, before moving to a long shot, giving you a view of his costume.
Many establishing shots are used, this is to show the various locations the "team" go to visit.

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Controversy within the guardians (Task 2) 

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Controversy within the guardians (Task 2) 

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BBFC
Age rating: 12
moderate fantasy action violence, threat, moderate bad language.

"Guardians of the galaxy" producers had to remove a Facebook trailer, as it had no captions available. Chris Pratt later posted an apology in sign language on his Instagram.

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There is many forms cross media for guardians of the galaxy;
there are toys, and a mainstream video game produced the developers "TellTale"
some examples of "toys" are more of a collectors item known as pop vinyls

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What countries is your film available in

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What countries is your film available in

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http://www.boxofficemojo.com/movies/?page=intl&id=marvel2014a.htm
china was the country to make the most money on the opening weekend of the movies debut.
and was one of the countries where the film was not distributed by disney, but by HauXia
other countries include:
Czech Republic (Falcon)
Hungry (Forum)
Russia - CIS (Dis./Sony)
South Africa (SterKine)
Turkey/Venezulela (UIP)

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The advertisement could be placed on a billboard, side of a bus, or a T.V screen in the middle of a city centre.
Billboard: They are big and always there, so pedestrians always pass the same poster.
Bus: The bus is much like a billboard, except that its moving, passengers and a wider range of pedestrians will see it.
T.V screen: This is possibly the best way to promote a movie. as its more then just a static poster, its an Advert so it shows more, it gives you more of an insight into the action. The placement of the advert is ideal as there are plenty of people going about their day.

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Demographics:
Age: PG13 however any marvel fan and/or sci fi fan may want to watch the movie also.
Gender: The movie can be for any gender as shown by the strong female characters within the film.

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Bus stops
Bill boards
T.V screens

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Gender: there are strong characters of both genders, this suggests that the movie is aimed at both.
Age: As the movie is a marvel production, it implies that it is aimed at people aged 13-21.
This is further suggested by the bright vibrate colours and the use of a "dog fight" in the background.
Sci fi associated font is used, this implies fans of sci fi will also enjoy this flick.
With the use of the actor Chris Pratt, there is a strong suggestion that the movie may contain comedy as Chris Pratt is known to bring a funny twist to the movies he stars in.

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https://www.youtube.com/watch?v=B16Bo47KS2g
The trailer starts of slow paced to build tension, all characters are shown with long shots. 80's music is used to reflect the era the character "Starlord" is from. Within the film there is a 5 unlikely friends cliché, between all of the main characters.

Analysis:
Colours: within every location of the movie the lighting is dim and stingy which suggests that its low class and rough.
the female lead Gamora has red within her hair which suggests danger, this reflects the idea that she is an Assassin as stated within the trailer.
there are other too characters that have red within their costumes that is Star Lord and Drax
Drax has red body markings which suggests he is again dangerous.
Star Lord's red jacket could mean something a little different; Passion is another connotation of red, it suggests that Star Lord is passionate about being a "guardian of the galaxy" but the fact he listens to 80's music suggests that he is passionate about the era he came from.

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Chris Pratt: Star lord
Zoe Saldana: Gamora
Dave Bautista: Drax
Vin Diesel: Groot (voice)
Bradley cooper/sean gunn: rocket raccoon.
Genre Conventions:
within a superhero sci fi movie you expect to see, anything using the theme of space, as that is space ships, planets, Aliens.
As it is also a superhero movie, strong main characters are expected

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a "guardians of the galaxy"  trailer is usually upbeat and funny, its back tracking is 80's music, this represents the main character. The  trailer is usually action packed with quite a bit of character interaction, this shows the relationship within the film.

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What is genre and why is it important:
https://en.oxforddictionaries.com/definition/genre
(Genre definition)
The genre of a movie/T.V programme determines what kind of type of movie/T.V programme it is going to be.
The genre of "guardians of the galaxy" is SCI - FI comedy
however sci fi isn't counted as an official genre, sci fi is basically a drama in a futuristic setting.

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Sound/Special effects are used through out the movie Guardians of the galaxy.
Some SFX may consist of a gun shot or beam or space ship. they are usually layered over the already recorded dialog.
majority of noises made a digital.

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before the actual shooting a number of things must be organised
cast
crew
location
catering
logistics
The location will be will be found by a location scout, they have to go off of the story board, they are also aware of what can be set extended, with a set extension.

Film Locations:
http://www.movie-locations.com/movies/g/Guardians-Of-The-Galaxy.html#.WgwCgRO0Pm0
Surry
London
Hertfordshire

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In the post editing stage the already recorded  footage will be:
Visually edited
Audio imputed
Music Scored
SFX will be added

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Actors audition for a role to a movie or T.V show.
They do this by going to an agency or agent and applying for a job

Certain websites
https://shootingpeople.org/home
Allows freelance crew members to be recruited.
you must pay to use its services. Were as; https://www.starnow.com/ is a free service, because of this it is not well known.
The only crew member that is hand picked by the director is there D.O.P
(Director of Photography)
The recruited crew are able to recommend stand ins if they themselves cannot attend.
the casting directors are:
Sarah Finn
Reg Poerscout-Edgerton

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A Story Board is essential as it creates a frame by frame image visualization of the scene(s)
A story board is doesn't have a set size, it's as big as it needs to be. it also depends on the artist and their style.
The only set factor is the the aspect ratio 16:9

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Script Development:
The first step of a developed script is the scriptwriter will write the first draft.
The first draft will then go to the Editor, if it is not endorsed it will be sent back to be improved.
Eventually the Finished script will be sent to the production team.

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a) Brief History: Marvel was founded by Martin Goodman who was an American publisher of various magazines that would soon lead to the creation of the company that would become Marvel Comics.
Marvel was founded 1 May 1939, New York.
Funded: Marvel is funded by its comics, T.V, and Movies.
It is currently owned by Walt Disney studios
First publication: https://en.wikipedia.org/wiki/Marvel_Comics
the first publication was in October 1939 it contained a hero by Carl Burgos known as the "Human torch" and an Anti hero created by Bill Everett called "Namor The Sub-Mariner"
The comic only cost 10 cents and was promoted with
"Action, Mystery, Adventure"

https://en.wikipedia.org/wiki/Marvel_Studios
Marvel pictures is an owned division of walt disney studios, and its current acting president is the film producer Kevin Feige

Marvel subsidiaries:
Marvel comics
Marvel studios
Marvel Animation
Marvel Television
Marvel Toys

Marvel VS DC
Marvel's main competitor is DC as they both have similar themes within the company, they both use super hero and villain comics, movies and t.v shows, and because of this they had a universe cross over comic book series called MARVEL VS DC.